Global Performance
6/6 locations ✓High global latency — average 569ms across 6 locations, fastest from Amsterdam (170ms), slowest from Singapore (1220ms). Cloudflare in front. 3 locations above the 500ms target.
Audit overview
Compliance needs attention; the rest of the categories are in good shape.
Fix Priority Matrix
5 findingsQuick Wins
2High impact, low effort — start here.
Strategic
3High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Top Priorities (5)
Content-Security-Policy header is missing
Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.
No Content-Security-Policy header found
Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.
Soft 404: server returns HTTP 200 for non-existent pages
Soft 404s (HTTP 200 for missing pages) confuse Google — it indexes the 'not found' page as real content and ranks it.
1 render-blocking <script src> tag(s) without async/defer
Performance issues directly impact user engagement and conversion rates.
29 third-party resources (70% of weight)
Informational: third-party resource count and their share of page weight. High share caps perf gains from frontend optimization.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
$850 investment → $6,385/month returns + USD 157,500 risk avoided
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
6 barrier(s) likely increasing bounce by ~25%.
- Page takes 11.4s to loadUsers abandon at ~3s — you're 8.9s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- No Content-Security-Policy headerHigher XSS blast radius — one compromised script can exfiltrate the checkout form→ Ship a reporting-only CSP first, then enforce once violations are clean
- No structured dataNo rich-result eligibility in Google — lower SERP CTR vs competitors with stars and prices→ Add JSON-LD for your page type (Product, Article, FAQPage, LocalBusiness, …)
- Thin contentUnder 300 words — visitors bounce looking for substance, search engines rank competitors first→ Add a substantive FAQ, product detail, or case-study section
- No skip-to-content linkKeyboard and screen-reader users must tab through the entire header on every page→ Add a visible-on-focus <a href="#main">Skip to content</a> as the first focusable element
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Cost of inaction
Compliance Risk
$157,500
- No privacy policy link detectedCCPA/CPRA: USD 2,500 – USD 7,500
- Trackers detected but no cookie policy foundCCPA/CPRA: USD 2,500 – USD 7,500
- Trackers detected but no privacy policy foundCCPA/CPRA: USD 2,500 – USD 7,500
- Privacy Policy not detectedCCPA/CPRA: USD 2,500 – USD 7,500
- Skip navigation link is missing (WCAG 2.4.1)ADA Title III: USD 25,000 – USD 150,000
Bounce-Rate Cost
$2,888 /mo
+24.9pp bounce · ~2,489 lost visitors/mo
CPC: USD 1.16
Bandwidth Waste
$0.31 /mo
3915.7 MB/mo × 0.080 USD/GB
- Optimize transfer: save ~392 KB per page loadSaves $0.31/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 3 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
7.14 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
11.41 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
172 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.000
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
7.14 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
11.41 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
708 ms
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
1.70 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
0 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.018
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
854 ms
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
1.70 s
Categories
8Performance
1 render-blocking <script src> tag(s) without async/defer
Security
Content-Security-Policy header is missing
Accessibility
Soft 404: server returns HTTP 200 for non-existent pages
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Top 10% of Cart Functionality sites score 86+ on Compliance; you're at 64 — closing this gap is the highest-leverage improvement.
Top 10% of Cloudflare Bot Management sites score 86+ on Compliance; you're at 64 — closing this gap is the highest-leverage improvement.
Technology stack
Cloudflare Bot Management, with Cloudflare CDN
Stack Architecture
Stripe basil
Tinybird 
Cart Functionality 
Cloudflare Bot Management 
Google Maps HSTS 
Lucide 
Open Graph 
Radix UI 
React 
React Router 6
Tailwind CSS 
shadcn/ui Cloudflare All Detected Technologies (14)
Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.
Websites that have a shopping cart or checkout page, either using a known ecommerce platform or a custom solution.
Cloudflare bot management solution identifies and mitigates automated traffic to protect websites from bad bots.
Google Maps is a web mapping service. It offers satellite imagery, aerial photography, street maps, 360° interactive panoramic views of streets, real-time traffic conditions, and route planning for traveling by foot, car, bicycle and air, or public transportation.
HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.
Lucide is an open-source icon library that provides 1000+ vector (svg) files for displaying icons and symbols in digital and non-digital projects.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Radix UI is a React-based user interface component library that offers accessible, responsive, and customisable components for building web applications.
React is an open-source JavaScript library for building user interfaces or UI components.
React Router provides declarative routing for React.
Tailwind is a utility-first CSS framework for rapidly building custom user interfaces.
shadcn/ui is a component system built with Radix UI and Tailwind CSS.
Stripe offers online payment processing for internet businesses as well as fraud prevention, invoicing and subscription management.
Tinybird is a cloud-native data processing platform that allows developers and data teams to build real-time data pipelines and perform complex data transformations and analysis at scale.
Observations (2)
No build tool detected
A framework (Cloudflare Bot Management) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
Complex technology stack detected
14 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 8h total → projected A (91)
Sprint 1: Quick Wins
+3Highest ROI — low effort, high impact
- · Soft 404: server returns HTTP 200 for non-existent pages
- · 29 third-party resources (70% of weight)
Sprint 2: Core Fixes
+6Medium effort, high structural impact
- · Content-Security-Policy header is missing
- · No Content-Security-Policy header found
- · 1 render-blocking <script src> tag(s) without async/defer