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Changes

https://instagram.com
Compared to previous audit · 5 weeks ago View previous audit
98
New issues
27
Resolved
20
score changes
CategoryPreviousCurrentChange
CompositeC (79)C (79)—
PerformanceC (76)C (77) +1.000
SecurityB (80)B (80)—
AccessibilityC (78)C (77) -1.000
SEOB (82)B (85) +3.000
InfrastructureB (85)B (89) +4.000
ComplianceC (73)C (75) +2.000
ContentB (86)C (78) -8.000
SustainabilityD (61)D (61)—
MetricPreviousCurrentChange
Performance 35003800 +300
Accessibility 94009400—
Best Practices 81008100—
SEO 1000010000—
PWA 00—
Desktop Performance 78007900 +100
Desktop Accessibility 98009800—
Desktop Best Practices 81008100—
Desktop SEO 1000010000—
FCP 4.75 s4.39 s -358 ms
LCP 23.35 s17.01 s -6.35 s
TBT 2.06 s1.42 s -637 ms
CLS 0.0590.056 -0.003
Desktop FCP 669 ms1.15 s +480 ms
Desktop LCP 3.48 s3.31 s -171 ms
Desktop TBT 97 ms38 ms -59 ms
Desktop CLS 0.0000.000 -0.000
TTFB †125 ms183 ms +58 ms
DNS †50 ms31 ms -19 ms
TLS †18 ms19 ms +1 ms
Connect 16 ms16 ms—
Total †125 ms183 ms +58 ms

† Timing metrics may vary by worker location and do not necessarily indicate site changes.

CRITICAL Broken link: https://about.instagram.com/about-us/careers content
CRITICAL Broken link: https://help.instagram.com/ content
CRITICAL 36 of 107 links are healthy content
CRITICAL Canonical target returns 429 seo
CRITICAL Broken link: https://instagram.com/accounts/password/reset/ content
CRITICAL Broken link: https://instagram.com/explore/locations/ content
CRITICAL Broken link: https://instagram.com/legal/terms/ content
CRITICAL Broken link: https://instagram.com/accounts/meta_verified/?entrypoint=... content
CRITICAL Broken link: https://www.threads.com/ content
CRITICAL Broken link: https://instagram.com/accounts/emailsignup/?next= content
CRITICAL Broken link: https://instagram.com/web/lite/ content
CRITICAL Broken link: https://instagram.com/legal/privacy/ content
CRITICAL Broken link: https://instagram.com/popular/ content
CRITICAL Transfer efficiency: 38% sustainability
CRITICAL Broken link: https://about.instagram.com/blog/ content
CRITICAL Broken link: https://about.instagram.com/ content
WARNING Broken link: https://www.instagram.com/?hl=th content
WARNING JavaScript is 2.1 MB — consider code splitting or lazy loading performance
WARNING Broken link: https://www.instagram.com/?hl=si content
WARNING Broken link: https://www.instagram.com/?hl=ko content
WARNING Broken link: https://www.instagram.com/?hl=hu content
WARNING https://static.cdninstagram.com/rsrc.php/v4ix-z4/y...: 348ms CPU time performance
WARNING https://static.cdninstagram.com/rsrc.php/v4igBN4/y...: 178 KB unused (84%) performance
WARNING https://static.cdninstagram.com/rsrc.php/v4i1kT4/y...: 111 KB unused (88%) performance
WARNING Broken link: https://www.instagram.com/?hl=tl content
WARNING Broken link: https://www.instagram.com/?hl=ta content
WARNING No favicon.ico at site root accessibility
WARNING 2 redirects before reaching final URL infrastructure
WARNING Broken link: https://www.instagram.com/?hl=id content
WARNING Broken link: https://www.instagram.com/?hl=ms content
WARNING Broken link: https://www.instagram.com/?hl=pl content
WARNING Total JS execution time is 3.6 s -- over the 3.5s budget performance
WARNING Broken link: https://instagram.com/data/manifest.json content
WARNING Canonical URL redirects seo
WARNING Broken link: https://www.instagram.com/?hl=pt content
WARNING Broken link: https://www.instagram.com/?hl=uk content
WARNING Bare server default 404 page accessibility
WARNING Broken link: https://www.instagram.com/?hl=zh-cn content
WARNING GDPR Article 13 disclosure coverage: 0 / 8 categories compliance
WARNING Broken link: https://www.instagram.com/?hl=bg content
WARNING https://static.cdninstagram.com/rsrc.php/v4iDWR4/y...: 129 KB unused (78%) performance
WARNING Broken link: https://www.instagram.com/?hl=nb content
WARNING Broken link: https://www.instagram.com/?hl=gu content
WARNING Broken link: https://www.instagram.com/?hl=te content
WARNING Broken link: https://www.instagram.com/?hl=ne content
WARNING Broken link: https://www.instagram.com/?hl=hi content
WARNING Broken link: https://www.instagram.com/?hl=fa content
WARNING Broken link: https://www.instagram.com/?hl=sw-ke content
WARNING Unattributable: 291ms CPU time performance
WARNING Broken link: https://www.instagram.com/?hl=ja content
WARNING Broken link: https://www.instagram.com/?hl=tr content
WARNING Broken link: https://www.instagram.com/?hl=fr-ca content
WARNING Canonical does not match final URL (https://www.instagram.com/accounts/login/?next=https%3A%2F%2Fwww.instagram.com%2F&is_from_rle) seo
WARNING Broken link: https://www.instagram.com/?hl=hr content
WARNING Broken link: https://www.instagram.com/?hl=ar content
WARNING Unexpected status code: HTTP 429 accessibility
WARNING Broken link: https://www.instagram.com/?hl=cs content
WARNING Third-party scripts: 3212ms (90% of total) performance
WARNING https://static.cdninstagram.com/rsrc.php/v4ix-z4/y...: 81 KB unused (43%) performance
WARNING Broken link: https://www.instagram.com/?hl=it content
WARNING Broken link: https://www.instagram.com/?hl=de content
WARNING Broken link: https://www.instagram.com/?hl=ru content
WARNING Broken link: https://www.instagram.com/?hl=sk content
WARNING Broken link: https://www.instagram.com/ content
WARNING Broken link: https://www.instagram.com/?hl=ha-ng content
WARNING Broken link: https://www.instagram.com/?hl=en content
WARNING Broken link: https://www.instagram.com/?hl=mr content
WARNING Broken link: https://www.instagram.com/?hl=sr content
WARNING Broken link: https://www.instagram.com/?hl=om-et content
WARNING Broken link: https://www.instagram.com/?hl=am-et content
WARNING Broken link: https://www.instagram.com/?hl=pt-br content
WARNING Third-party code accounts for 100% of page weight (2.4 MiB of 2.4 MiB) performance
WARNING Page weight 2.4 MB exceeds 1 MB target by 1.4 MB performance
WARNING Broken link: https://www.instagram.com/?hl=el content
WARNING Broken link: https://www.instagram.com/?hl=sv content
WARNING https://static.cdninstagram.com/rsrc.php/v4iRwq4/y...: 595 KB unused (68%) performance
WARNING Broken link: https://www.instagram.com/?hl=af content
WARNING Broken link: https://www.instagram.com/?hl=es content
WARNING Broken link: https://www.instagram.com/?hl=fi content
WARNING Broken link: https://www.instagram.com/?hl=kn content
WARNING Broken link: https://www.instagram.com/?hl=es-la content
WARNING https://www.instagram.com/: 354ms CPU time performance
WARNING Broken link: https://www.instagram.com/?hl=pa content
WARNING Broken link: https://www.instagram.com/?hl=zh-tw content
WARNING Broken link: https://www.instagram.com/?hl=bn content
WARNING Broken link: https://www.instagram.com/?hl=nl content
WARNING Broken link: https://www.instagram.com/?hl=zh-hk content
WARNING Broken link: https://www.instagram.com/?hl=en-gb content
WARNING https://static.cdninstagram.com/rsrc.php/v4/yD/r/p...: 1811ms CPU time performance
WARNING Broken link: https://www.instagram.com/?hl=ml content
WARNING Broken link: https://www.instagram.com/?hl=vi content
WARNING Broken link: https://www.instagram.com/?hl=he content
WARNING Broken link: https://www.instagram.com/?hl=fr content
WARNING Broken link: https://www.instagram.com/?hl=ur content
WARNING 16 render-blocking <script src> tag(s) without async/defer performance
WARNING https://static.cdninstagram.com/rsrc.php/v4iRwq4/y...: 424ms CPU time performance
WARNING Broken link: https://www.instagram.com/?hl=ro content
WARNING 0.68g CO2 — above the median website (0.60g) sustainability
CRITICAL robots.txt blocks all crawlers infrastructure
CRITICAL Both www and non-www versions serve content infrastructure
CRITICAL robots.txt has 'Disallow: /' but sitemap.xml is published -- contradictory signals seo
CRITICAL Soft 404: server returns HTTP 200 for non-existent pages accessibility
WARNING JavaScript is 2.2 MB — consider code splitting or lazy loading performance
WARNING sitemap.xml contains invalid XML infrastructure
WARNING Unattributable: 342ms CPU time performance
WARNING security.txt: Missing required 'Contact' field security
WARNING Third-party code accounts for 100% of page weight (3.5 MiB of 3.5 MiB) performance
WARNING https://static.cdninstagram.com/rsrc.php/v4/yD/r/J...: 2532ms CPU time performance
WARNING https://static.cdninstagram.com/rsrc.php/v4iGtr4/y...: 211 KB unused (74%) performance
WARNING security.txt: Missing required 'Expires' field (RFC 9116) security
WARNING https://www.instagram.com/: 309ms CPU time performance
WARNING https://static.cdninstagram.com/rsrc.php/v4iwU34/y...: 519 KB unused (66%) performance
WARNING https://static.cdninstagram.com/rsrc.php/v4/yg/r/A...: 82 KB unused (100%) performance
WARNING Page weighs 13.0 MB (3.5 MB transferred) performance
WARNING Page weight 3.5 MB exceeds 1 MB target by 2.5 MB performance
WARNING Sitemap is empty -- 0 URLs listed seo
WARNING sitemap.xml is empty — no URLs found infrastructure
WARNING 0.98g CO2 — above the median website (0.60g) sustainability
WARNING GDPR Article 13 disclosure coverage: 1 / 8 categories compliance
WARNING Manifest contains invalid JSON accessibility
WARNING https://static.cdninstagram.com/rsrc.php/v4iG4V4/y...: 201 KB unused (84%) performance
WARNING https://static.cdninstagram.com/rsrc.php/v4i26x4/y...: 113 KB unused (56%) performance
WARNING Transfer efficiency: 53% sustainability
WARNING https://static.cdninstagram.com/rsrc.php/v4iwU34/y...: 866ms CPU time performance
WARNING Third-party scripts: 4405ms (91% of total) performance
CRITICAL No <main> landmark found accessibility
CRITICAL Content-Security-Policy header is missing security
CRITICAL 1 control(s) without accessible label accessibility
CRITICAL 1 button(s) with no accessible text accessibility
CRITICAL No Content-Security-Policy header found security
WARNING https://static.cdninstagram.com/rsrc.php/yb/r/SxCW... is missing width/height — may cause layout shift performance
WARNING Page has 109 words — thin content seo
WARNING External link from static.cdninstagram.com lacks integrity attribute security
WARNING Login form does not contain a recognizable CSRF token security
WARNING 9 link(s) open in new tab without warning accessibility
WARNING External script from static.cdninstagram.com lacks integrity attribute security
WARNING Missing og:description content
WARNING Permissions-Policy header is missing security
WARNING Certificate expires soon (7 days remaining) security
WARNING Title is only 17 characters — consider expanding seo
WARNING No Permissions-Policy header security
WARNING No <nav> landmark found accessibility
WARNING X-Content-Type-Options header is missing security
WARNING Cross-Origin-Opener-Policy header is missing security
WARNING Referrer-Policy header is missing security
WARNING No headings found accessibility
WARNING Skip navigation link is missing (WCAG 2.4.1) accessibility
WARNING 2 link(s) open in a new tab without rel=noopener security
WARNING Cross-Origin-Embedder-Policy header is missing security
WARNING 43 third-party resources (100% of weight) performance
WARNING SRI adoption: 0/21 third-party resources protected (0%) security
WARNING No accessibility statement detected compliance
WARNING Thin content — only 109 words seo
WARNING Registrar lock is NOT enabled infrastructure
WARNING Permissions-Policy header not set -- features default to allow-on-same-origin security
WARNING X-Frame-Options header is missing security
x-fb-connection-quality
EXCELLENT; q=0.9, rtt=16, rtx=0, c=14, mss=1380, tbw=4285, tp=-1, tpl=-1, upl... → EXCELLENT; q=0.9, rtt=16, rtx=0, c=14, mss=1380, tbw=4285, tp=-1, tpl=-1, upl...
x-fb-debug
ARYR0UKKIzVyLoa3rMbBPA7WhTRa22/c5hsW1dmp9DaMknlZtYsTY6ij6JIVDsFXQPXFS1f6VPOHu... → iPoZd5G+QSV38H/Bgx4/CL87zWKe8GJwe6ftsbm7Ace2sxnngZZmt41IWtwzTOAluSjvNXUG9XiFc...

6 headers unchanged

Technology stack unchanged

10 technologies unchanged

Looking ahead

+19 pts
C (79) Could reach A+ (98)
Accessibility +23Performance +23Content +22Security +20SEO +15Sustainability +14Compliance +8Infrastructure +8

Estimate — actual results may vary (129 issues to fix)

Website improvement report — Instagram

July 10, 2026 → August 15, 2026

C C 79 → 79 0 pts

27

Resolved

98

New issues

31

Still remaining

Financial summary

Investment delivered

$7,492 in development time

Investment remaining

$14,708 to complete the remaining items

Ongoing risk

$1/month in ongoing exposure

Figures are estimates based on local developer hourly rate, industry CPC, and regulatory fine ranges.

Performance by category

MetricBeforeAfterChange
Overall score79 (C)79 (C)0
Performance76 (C)77 (C)+1
Security80 (B)80 (B)0
Accessibility78 (C)77 (C)-1
SEO82 (B)85 (B)+3
Infrastructure85 (B)89 (B)+4
Compliance73 (C)75 (C)+2
Content86 (B)78 (C)-8
Sustainability61 (D)61 (D)0

Resolved (27)

  • JavaScript is 2.2 MB — consider code splitting or lazy loading (Performance)

    → Page loads faster for users

  • sitemap.xml contains invalid XML (Infrastructure)

    → More reliable delivery

  • Unattributable: 342ms CPU time (Performance)

    → Page loads faster for users

  • security.txt: Missing required 'Contact' field (Security)

    → Reduced attack surface for visitors

  • Third-party code accounts for 100% of page weight (3.5 MiB of 3.5 MiB) (Performance)

    → Page loads faster for users

  • https://static.cdninstagram.com/rsrc.php/v4/yD/r/J...: 2532ms CPU time (Performance)

    → Page loads faster for users

  • https://static.cdninstagram.com/rsrc.php/v4iGtr4/y...: 211 KB unused (74%) (Performance)

    → Page loads faster for users

  • robots.txt blocks all crawlers (Infrastructure)

    → More reliable delivery

  • Both www and non-www versions serve content (Infrastructure)

    → More reliable delivery

  • security.txt: Missing required 'Expires' field (RFC 9116) (Security)

    → Reduced attack surface for visitors

  • https://www.instagram.com/: 309ms CPU time (Performance)

    → Page loads faster for users

  • https://static.cdninstagram.com/rsrc.php/v4iwU34/y...: 519 KB unused (66%) (Performance)

    → Page loads faster for users

  • https://static.cdninstagram.com/rsrc.php/v4/yg/r/A...: 82 KB unused (100%) (Performance)

    → Page loads faster for users

  • Page weighs 13.0 MB (3.5 MB transferred) (Performance)

    → Page loads faster for users

  • Page weight 3.5 MB exceeds 1 MB target by 2.5 MB (Performance)

    → Page loads faster for users

…and 12 more resolved issue(s)

Recommended next steps (129)

  • Sprint 1

    Broken link: https://about.instagram.com/about-us/careers (Content)

  • Sprint 1

    Broken link: https://help.instagram.com/ (Content)

  • Sprint 1

    36 of 107 links are healthy (Content)

  • Sprint 1

    Canonical target returns 429 (SEO)

  • Sprint 1

    Broken link: https://instagram.com/accounts/password/reset/ (Content)

  • Sprint 1

    Broken link: https://instagram.com/explore/locations/ (Content)

  • Sprint 1

    Broken link: https://instagram.com/legal/terms/ (Content)

  • Sprint 1

    Broken link: https://instagram.com/accounts/meta_verified/?entrypoint=... (Content)

  • Sprint 1

    Broken link: https://www.threads.com/ (Content)

  • Sprint 1

    Broken link: https://instagram.com/accounts/emailsignup/?next= (Content)

  • Sprint 1

    Broken link: https://instagram.com/web/lite/ (Content)

  • Sprint 1

    Broken link: https://instagram.com/legal/privacy/ (Content)

  • Sprint 1

    Broken link: https://instagram.com/popular/ (Content)

  • Sprint 1

    Transfer efficiency: 38% (Sustainability)

  • Sprint 1

    Broken link: https://about.instagram.com/blog/ (Content)

…and 114 more recommended item(s)

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