Skip to content
Recent Trends
Performance stable →
35
TTFB stable →
125ms
FCP stable →
4.7s
LCP stable →
23.4s
Scanned
2026-04-16 16:56 UTC
Worker
🇳🇱 Amsterdam
Duration
1.1m
Vs prev

Audit overview

4 categories need attention: Performance, and 3 others.

Fix Priority Matrix

5 findings

Quick Wins

2

High impact, low effort — start here.

Strategic

3

High impact, requires investment.

Easy Improvements

0

Small gains, minimal effort.

Nothing in this quadrant — good news.

Deprioritize

0

Low impact, high effort — do last.

Nothing in this quadrant — good news.

← Low effort High effort →

Screenshots

DESKTOP + MOBILE
Desktop
Desktop screenshot
Mobile
Mobile screenshot

Top Priorities (5)

Sorted by impact
Critical: 1

Content-Security-Policy header is missing

Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.

Security › Security Headers
Critical: 2

No Content-Security-Policy header found

Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.

Security › Content Security Policy
Critical: 3

1 button(s) with no accessible text

Buttons with no accessible text (icon-only, no aria-label) can't be activated by voice control or understood by screen readers.

Accessibility › Link & Button Quality
Critical: 4

1 control(s) without accessible label

Form controls without labels — assistive tech announces 'edit text' with no context; users can't complete forms.

Accessibility › Form Accessibility
Critical: 5

No <main> landmark found

Without a <main> landmark, screen-reader users can't skip past the navigation to the page content — every page starts with re-reading the menu.

Accessibility › Landmark Structure
What fixing these means. Your site performs reasonably well, but a few targeted fixes could meaningfully improve results. Accessibility issues exclude users who rely on assistive technology — an estimated 15% of your potential audience. Addressing the critical issues below would have the most immediate impact on your user trust.
2 security gaps detected — browsers may warn visitors about your site.
3 accessibility issues exclude users who rely on assistive technology.

Business case

What fixing the audit's findings is worth -- and what ignoring them keeps costing.

Return on investment

$767 investment → $8,103/month returns + USD 157,500 risk avoided

Investment
$767
7.7 h · 5 findings
Monthly returns
$8,103
$97,233/yr
Payback
0.1 mo
+12583% Y1
Regulatory risk avoided USD 157,500
Or — fix only the top 3 findings
$6500.1 mo payback · +14859% Y1
Optimistic scenario assuming the top 3 capture most of the upside. Real-world recovery typically falls between this projection and the full-fix ROI above.
$67 — in quick wins — start here for the fastest payback

Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.

Conversion barriers

8 barrier(s) likely increasing bounce by ~30%.

Barriers
8
2 crit 6 warn
Bounce delta
+30pp
added vs baseline
Score
62
C
Speed
2
Trust
1
Usability
1
Content
2
Nav
2
  • Page takes 25.5s to load
    Users abandon at ~3s — you're 23.0s over the 2.5s threshold
    → Optimize render-blocking resources, preload the hero image, and compress images
  • Page feels frozen for 3.4s
    Clicks on the primary CTA are ignored while JavaScript runs
    → Break up long tasks; defer non-critical JavaScript to post-hydration
  • No Content-Security-Policy header
    Higher XSS blast radius — one compromised script can exfiltrate the checkout form
    → Ship a reporting-only CSP first, then enforce once violations are clean
  • 1 form field(s) without a label
    Screen readers skip unlabeled fields; autofill can't identify them; checkout abandonment spikes
    → Associate every input with a visible <label for="…">; add autocomplete attributes
  • No structured data
    No rich-result eligibility in Google — lower SERP CTR vs competitors with stars and prices
    → Add JSON-LD for your page type (Product, Article, FAQPage, LocalBusiness, …)

Preliminary CRO audit — each barrier links to the tab with detailed analysis.

Remediation cost

$767 7.7 developer hours at $100/hr
Quick wins
$67 2 fixes in ~40 minutes

Start here for the best return on investment

Cost by category

Cost by effort level

Adjust assumptions

Team composition

Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.

$ /hr

Rates reflect fully-loaded developer cost including overhead

How developer rates are sourced

Warning:Cost of inaction

$8,103 / month at risk ~$97,233 / year if left unfixed
Default is 10,000. Use your own number for accurate $-figures.

Compliance Risk

$157,500

ADA Title IIICCPA/CPRA
  • No privacy policy link detected
    CCPA/CPRA: USD 2,500 – USD 7,500
  • Trackers detected but no cookie policy found
    CCPA/CPRA: USD 2,500 – USD 7,500
  • Trackers detected but no privacy policy found
    CCPA/CPRA: USD 2,500 – USD 7,500

Bounce-Rate Cost

$8,102 /mo

+30.1pp bounce · ~3,012 lost visitors/mo

CPC: USD 2.69

Bandwidth Waste

$0.93 /mo

11684.0 MB/mo × 0.080 USD/GB

  • Optimize transfer: save ~1.2 MB per page load
    Saves $0.93/mo

Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.

Compliance methodology · SEO assumptions · Bandwidth model

Your performance is already good — improvements may show diminishing returns

Unique monthly visitors from your analytics

Purchases, signups, or key actions

Optional — for revenue estimation

additional conversions/month

more engaged visitors from reduced bounce

potential monthly revenue
Current bounce (est.)
After fixes (est.)
Estimated bounce reduction

Fix 5 critical issues to capture this value

How this is calculated

Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.

Your site's LCP: → estimated after fixes.

These are estimates based on industry research — actual results vary

Bounce-rate model & assumptions

Your data stays in your browser — nothing is sent to our servers

Lighthouse

Mobile

32
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
94
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
77
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
100
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

4.46 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

25.48 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

3.43 s

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.059

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

5.28 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

26.24 s

Desktop

56
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
98
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
77
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
100
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

1.29 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

3.76 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

295 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.000

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

3.66 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

4.36 s

Categories

8
Avg score 71.1

How you compare

Where this site stands against peers running the same stack.

Facebook · 1417 peers
You 70
·
Avg 73
At average
0 50 100
Infrastructure P1Sustainability P16Compliance P78SEO P29Performance P31Accessibility P39Content P46Security P51

Top 10% of Facebook sites score 94+ on Infrastructure; you're at 70 — closing this gap is the highest-leverage improvement.

Better than 14% of Facebook sites See full Facebook benchmark →
Google Search Console · 3868 peers
You 70
·
Avg 73
At average
0 50 100
Infrastructure P1Sustainability P12Compliance P79Performance P24SEO P26Accessibility P37Content P49Security P50

Top 10% of Google Search Console sites score 95+ on Infrastructure; you're at 70 — closing this gap is the highest-leverage improvement.

Better than 13% of Google Search Console sites See full Google Search Console benchmark →

Technology stack

Facebook

7 technologies detected 1 stack layers Complex

Stack Architecture

Framework
Facebook Google Search Console HSTS HTTP/3 Microsoft Open Graph Proofpoint

All Detected Technologies (7)

Categories Analytics Detected by BeaverCheck · Medium Evidence TXT record: facebook-domain-verification=hksvhmzcutq39t1kgpmlx11kt8314q
Categories Analytics Detected by BeaverCheck · Medium Evidence TXT record: google-site-verification=_iQgLr68Rdg7YnN2PqOljSG5dnWOFUUXISF9R77fs5c

HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.

Categories Security Website https://www.rfc-editor.org/rfc/rfc6797#section-6.1 Detected by BeaverCheck

HTTP/3 is the third major version of the Hypertext Transfer Protocol used to exchange information on the World Wide Web.

Categories Miscellaneous Website https://httpwg.org/ Detected by BeaverCheck
Categories Analytics Detected by BeaverCheck · Low Evidence TXT record: ms=ms86975275

Open Graph is a protocol that is used to integrate any web page into the social graph.

Categories Miscellaneous Website https://ogp.me Detected by BeaverCheck
Categories Email Detected by BeaverCheck Evidence MX record: mxb-00082601.gslb.pphosted.com

Observations (1)

No build tool detected

A framework (Facebook) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.

Show your score

Drop this badge on your README, marketing site, or status page. It auto-updates every time the audit re-runs and links back to this report.

BeaverCheck badge

This badge auto-updates with your latest scan result.

[![BeaverCheck](https://beavercheck.com/badge?url=https%3A%2F%2Finstagram.com)](https://beavercheck.com/results/0f7c7aac-8173-44a8-9278-af91578ff581)
<a href="https://beavercheck.com/results/0f7c7aac-8173-44a8-9278-af91578ff581"><img src="https://beavercheck.com/badge?url=https%3A%2F%2Finstagram.com" alt="BeaverCheck Score"></a>
https://beavercheck.com/badge?url=https%3A%2F%2Finstagram.com

Export & share

Download the audit, share with your team, or grab a fix plan ready to copy into your tracker.

Share

Copies markdown to clipboard

Export
Download Markdown Report Download JSON

Fix Plan

Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.

Three-week fix plan

2 sprints · 8h total → projected C (78)

Sprint 1: Quick Wins

+3

Highest ROI — low effort, high impact

2 findings 1h → C (73)
  • · No <main> landmark found
  • · 1 button(s) with no accessible text

Sprint 2: Core Fixes

+5

Medium effort, high structural impact

3 findings 7h → C (78)
  • · 1 control(s) without accessible label
  • · Content-Security-Policy header is missing
  • · No Content-Security-Policy header found

Send Feedback