Audit overview
Accessibility needs attention; the rest of the categories are in good shape.
Fix Priority Matrix
5 findingsQuick Wins
4High impact, low effort — start here.
Strategic
1High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Top Priorities (5)
HSTS header is missing
Without HSTS, a network attacker can downgrade the very first connection to HTTP and steal the user's session.
2 button(s) with no accessible text
Buttons with no accessible text (icon-only, no aria-label) can't be activated by voice control or understood by screen readers.
3 link(s) with no accessible text
Links with no accessible text (empty <a></a>, image-only no alt, icon-only no aria-label) are unidentifiable to screen readers.
is missing width/height — may cause layout shift
Performance issues directly impact user engagement and conversion rates.
Cookie 'XSRF-TOKEN' is missing the HttpOnly flag
Without HttpOnly, JavaScript can read the cookie — an XSS bug becomes a session-stealing attack.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
₽12,250 investment → ₽157,024/month returns
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
7 barrier(s) likely increasing bounce by ~20%.
- Page loads in 3.4sEvery additional 100ms above 2.5s costs conversions — you're 928ms over→ Target <2.5s LCP: defer non-critical scripts and optimize the hero image
- No HSTS headerReturning visitors are briefly exposed to downgrade attacks on first request→ Set Strict-Transport-Security: max-age=31536000; includeSubDomains
- No Content-Security-Policy headerHigher XSS blast radius — one compromised script can exfiltrate the checkout form→ Ship a reporting-only CSP first, then enforce once violations are clean
- Layout shifts during page loadContent movement causes mis-clicks on CTAs and form fields→ Add width/height to images; reserve space for late-loading embeds
- Viewport disables user zoomVisitors with low vision can't read the page — and some jurisdictions treat this as a legal risk→ Remove user-scalable=no; drop maximum-scale if it's below 2
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Bounce-Rate Cost
₽118 041 /mo
+19.7pp bounce · ~1,967 lost visitors/mo
CPC: RUB 60.00
Bandwidth Waste
₽20 /mo
2816.0 MB/mo × 7.273 RUB/GB
- Optimize transfer: save ~282 KB per page loadSaves ₽20/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 3 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
2.00 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
3.43 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
118 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.234
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
4.12 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
7.17 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
1.24 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
2.37 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
0 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.009
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
1.59 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
2.37 s
Categories
8Performance
is missing width/height — may cause layout shift
Security
HSTS header is missing
Accessibility
2 button(s) with no accessible text
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Technology stack
Alpine.js 3.14.9, on PHP, with Nginx CDN
Stack Architecture
AdRiver 
Yandex.Metrika 
Alpine.js 3.14.9
Laravel 
Livewire 
Open Graph 
Tailwind CSS 
PHP 
Nginx All Detected Technologies (9)
Nginx is a web server that can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.
PHP is a general-purpose scripting language used for web development.
Alpine.js is a minimal framework for composing behavior directly in your markup.
Laravel is a free, open-source PHP web framework.
Livewire is a full-stack Laravel framework for building dynamic interfaces.
Open Graph is a protocol that is used to integrate any web page into the social graph.
AdRiver is a company which provide internet advertising management and audit software.
Yandex.Metrica is a free web analytics service that tracks and reports website traffic.
Observations (2)
No build tool detected
A framework (Alpine.js) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
Complex technology stack detected
9 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 4h total → projected B (86)
Sprint 1: Quick Wins
+7Highest ROI — low effort, high impact
- · HSTS header is missing
- · 2 button(s) with no accessible text
- · 3 link(s) with no accessible text
- · Cookie 'XSRF-TOKEN' is missing the HttpOnly flag
Sprint 2: Core Fixes
+1Medium effort, high structural impact
- · is missing width/height — may cause layout shift