Audit overview
4 categories need attention: Performance, and 3 others.
Fix Priority Matrix
5 findingsQuick Wins
3High impact, low effort — start here.
Strategic
2High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Top Priorities (5)
Content-Security-Policy header is missing
Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.
Cookie '_wixAB3' is missing the Secure flag
A cookie without the Secure flag can leak over HTTP — in HSTS-protected sites, this is still a defense-in-depth gap.
No Content-Security-Policy header found
Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.
Page weighs 16.5 MB (4.0 MB transferred)
Informational: total page weight (uncompressed) and bytes actually transferred over the wire.
36 link(s) with no accessible text
Links with no accessible text (empty <a></a>, image-only no alt, icon-only no aria-label) are unidentifiable to screen readers.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
₪2,025 investment → ₪31,585/month returns + ILS 500,000 risk avoided
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
7 barrier(s) likely increasing bounce by ~28%.
- Page takes 9.0s to loadUsers abandon at ~3s — you're 6.5s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- Page feels frozen for 3.9sClicks on the primary CTA are ignored while JavaScript runs→ Break up long tasks; defer non-critical JavaScript to post-hydration
- No HSTS headerReturning visitors are briefly exposed to downgrade attacks on first request→ Set Strict-Transport-Security: max-age=31536000; includeSubDomains
- No Content-Security-Policy headerHigher XSS blast radius — one compromised script can exfiltrate the checkout form→ Ship a reporting-only CSP first, then enforce once violations are clean
- 41 link(s) with generic text ("click here", "read more")Screen-reader users navigating by link list see no context — and search engines can't infer relevance→ Rewrite with descriptive phrases that identify the destination
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Compliance Risk
ILS 500,000
- No privacy policy link detectedPrivacy Protection Law: ILS 10,000 – ILS 500,000
- Trackers detected but no cookie policy foundPrivacy Protection Law: ILS 10,000 – ILS 500,000
- Trackers detected but no privacy policy foundPrivacy Protection Law: ILS 10,000 – ILS 500,000
Bounce-Rate Cost
₪11,936 /mo
+27.8pp bounce · ~2,778 lost visitors/mo
CPC: ILS 4.30
Bandwidth Waste
₪3.73 /mo
12586.8 MB/mo × 0.296 ILS/GB
- Optimize transfer: save ~1.3 MB per page loadSaves ₪3.73/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 5 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
5.09 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
9.03 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
3.92 s
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.013
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
5.96 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
25.55 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
1.54 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
2.14 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
444 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.021
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
2.37 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
6.26 s
Categories
8Performance
Page weighs 16.5 MB (4.0 MB transferred)
Security
Content-Security-Policy header is missing
Accessibility
36 link(s) with no accessible text
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Technology stack
WebsiteBuilder
Stack Architecture
Facebook Pixel 
Google Analytics 
Google Tag Manager 
Wix eCommerce 
WebsiteBuilder Wix 
GSAP Google Search Console HSTS 
Lodash 4.17.21Microsoft 365 
Open Graph 
Priority Hints 
RSS 
React 18.3.1
RequireJS 2.3.6
Sentry 
Sirvoy 
core-js 3.32.2All Detected Technologies (21)
WebsiteBuilder is a page-builder for creating web pages without knowledge of programming languages.
Wix provides cloud-based web development services, allowing users to create HTML5 websites and mobile sites.
GSAP is an animation library that allows you to create animations with JavaScript.
HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.
Lodash is a JavaScript library which provides utility functions for common programming tasks using the functional programming paradigm.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.
RSS is a family of web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format.
React is an open-source JavaScript library for building user interfaces or UI components.
RequireJS is a JavaScript library and file loader which manages the dependencies between JavaScript files and in modular programming.
Sentry is an open-source platform for workflow productivity, aggregating errors from across the stack in real time.
Sirvoy is a cloud-based hotel management software that streamlines various hotel operations, including reservation management, channel management, online booking, and property management.
core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Google Analytics is a free web analytics service that tracks and reports website traffic.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
Observations (2)
No build tool detected
A framework (Amazon Route 53) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
Complex technology stack detected
21 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 7h total → projected B (82)
Sprint 1: Quick Wins
+6Highest ROI — low effort, high impact
- · Page weighs 16.5 MB (4.0 MB transferred)
- · Cookie '_wixAB3' is missing the Secure flag
- · 36 link(s) with no accessible text
Sprint 2: Core Fixes
+4Medium effort, high structural impact
- · Content-Security-Policy header is missing
- · No Content-Security-Policy header found