Global Performance
6/6 locations ✓High global latency — average 571ms across 6 locations, fastest from Santa Clara (40ms), slowest from Sao Paulo (975ms). No CDN (document or assets). Cache-Control header is missing. 4 locations above the 500ms target.
Audit overview
Sustainability needs attention; the rest of the categories are in good shape.
Fix Priority Matrix
5 findingsQuick Wins
4High impact, low effort — start here.
Strategic
1High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Your mail setup has problems.
lostspringsoutdoors.com fails 2 mail checks: No DMARC record found, No SPF record found. This is the kind of misconfiguration that sends your mail to spam.
Top Priorities (5)
Content-Security-Policy header is missing
Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.
Cookie 'wordpress_test_cookie' is missing the Secure flag
A cookie without the Secure flag can leak over HTTP — in HSTS-protected sites, this is still a defense-in-depth gap.
Page weighs 6.9 MB (6.2 MB transferred)
Informational: total page weight (uncompressed) and bytes actually transferred over the wire.
10 link(s) with no accessible text
Links with no accessible text (empty <a></a>, image-only no alt, icon-only no aria-label) are unidentifiable to screen readers.
No <main> landmark found
Without a <main> landmark, screen-reader users can't skip past the navigation to the page content — every page starts with re-reading the menu.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
$392 investment → $9,671/month returns + USD 150,000 risk avoided
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
7 barrier(s) likely increasing bounce by ~32%.
- Page takes 9.6s to loadUsers abandon at ~3s — you're 7.1s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- Mixed content on HTTPS pageBrowsers block insecure subresources — broken images, missing scripts, warning badge→ Change http:// URLs inside the page to https:// (or protocol-relative)
- 7 broken link(s) on the pageClicks land on 404s — trust drops and the session often ends→ Fix or remove the broken destinations surfaced on the Content tab
- No Content-Security-Policy headerHigher XSS blast radius — one compromised script can exfiltrate the checkout form→ Ship a reporting-only CSP first, then enforce once violations are clean
- No Open Graph tagsLinks shared on LinkedIn / Slack / Facebook show bare URLs — referral clicks drop→ Add og:title, og:description, og:image, og:url to the page head
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Compliance Risk
$150,000
- No <main> landmark foundADA Title III: USD 25,000 – USD 150,000
- 5 of 10 <nav> elements are unlabeledADA Title III: USD 25,000 – USD 150,000
- Skip navigation link is missing (WCAG 2.4.1)ADA Title III: USD 25,000 – USD 150,000
Bounce-Rate Cost
$3,666 /mo
+31.6pp bounce · ~3,161 lost visitors/mo
CPC: USD 1.16
Bandwidth Waste
$1.55 /mo
19423.5 MB/mo × 0.080 USD/GB
- Optimize transfer: save ~1.9 MB per page loadSaves $1.55/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 5 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
1.75 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
9.57 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
1 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.000
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
10.54 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
22.40 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
515 ms
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
1.74 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
0 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.036
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
2.86 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
1.74 s
Categories
8Performance
Page weighs 6.9 MB (6.2 MB transferred)
Security
Content-Security-Policy header is missing
Accessibility
10 link(s) with no accessible text
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Top 10% of Cart Functionality sites score 95+ on Content; you're at 71 — closing this gap is the highest-leverage improvement.
Technology stack
Elementor 3.31.2, on PHP, hosted on DigitalOcean, with Nginx CDN
Stack Architecture
All in One SEO Pack 
WordPress Multisite 
Cart Functionality 
WooCommerce 
Elementor 3.31.2 WordPress 
Font Awesome HSTS 
Hello Elementor 6.8.11
MySQL 
Priority Hints 
RSS 
Swiper 
core-js 3.43.0imagesLoaded 5.0.0
jQuery 3.7.1 jQuery Migrate 3.4.1
jQuery UI 1.13.3
PHP 
Nginx 
DigitalOcean All Detected Technologies (21)
Nginx is a web server that can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.
PHP is a general-purpose scripting language used for web development.
Elementor is a website builder platform for professionals on WordPress.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.
Websites that have a shopping cart or checkout page, either using a known ecommerce platform or a custom solution.
WooCommerce is an open-source ecommerce plugin for WordPress.
Font Awesome is a font and icon toolkit based on CSS and Less.
HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.
Hello Elementor is a WordPress theme built for the Elementor website builder platform. It uses minimal styling and scripts for maximum speed and design freedom.
MySQL is an open-source relational database management system.
Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.
RSS is a family of web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format.
Swiper is a JavaScript library that creates modern touch sliders with hardware-accelerated transitions.
core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.
jQuery plugin for seeing if the images are loaded.
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
Query Migrate is a javascript library that allows you to preserve the compatibility of your jQuery code developed for versions of jQuery older than 1.9.
jQuery UI is a collection of GUI widgets, animated visual effects, and themes implemented with jQuery, Cascading Style Sheets, and HTML.
All in One SEO plugin optimizes WordPress website and its content for search engines.
A multisite network is a collection of sites that all share the same WordPress installation core files.
Observations (3)
WordPress detected — review security configuration
WordPress sites benefit from: protecting wp-login.php, disabling XML-RPC if unused, restricting REST API access, and keeping all plugins and themes up to date. Check the Security tab for specific findings.
No build tool detected
A framework (Font Awesome) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
Complex technology stack detected
21 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
Show your score
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This badge auto-updates with your latest scan result.
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 4h total → projected A (91)
Sprint 1: Quick Wins
+8Highest ROI — low effort, high impact
- · Page weighs 6.9 MB (6.2 MB transferred)
- · No <main> landmark found
- · Cookie 'wordpress_test_cookie' is missing the Secure flag
- · 10 link(s) with no accessible text
Sprint 2: Core Fixes
+2Medium effort, high structural impact
- · Content-Security-Policy header is missing