C — https://formstack.com | BeaverCheck Audit

Site Health

Score: 72 / 100

Based on 8 categories, 0 sections

Room to improve — your 35.5s load time is above Google's 2.5s 'Good' threshold.

Good foundation, but a few gaps could be exploited.

Major barriers for users with disabilities — up to 15% of your audience.

Well-optimized for search — your content is discoverable.

Solid infrastructure — fast server responses across the board.

Mostly compliant — a few items need attention.

Rich content metadata — your pages look great everywhere.

Heavier than average — reducing page weight saves energy and bandwidth.

How is this calculated?

The overall score is a weighted average of individual category scores. Categories with more impact on user experience and security carry more weight.

Performance 25%Security 25%Accessibility 15%SEO 10%Infrastructure 10%Compliance 8%Content 5%Sustainability 2%

Weights reflect general web best practices. Individual needs may differ.

How the composite score is calculated

How you compare

Webflow · 36 peers

You 72

Avg 74

At average

0 50 100

Better than 8% of Webflow sites See full Webflow benchmark →

Adobe Fonts · 141 peers

You 72

Avg 73

At average

0 50 100

Better than 24% of Adobe Fonts sites See full Adobe Fonts benchmark →

Top Priorities (5)

Page weighs 26.3 MB (9.7 MB transferred)

Performance issues directly impact user engagement and conversion rates.

Performance › Page Weight Budget

1 button(s) with no accessible text

Accessibility issues exclude users with disabilities — up to 15% of your potential audience.

Accessibility › Link & Button Quality

1 image(s) missing alt attribute

Accessibility issues exclude users with disabilities — up to 15% of your potential audience.

Accessibility › Alt Text Quality

1 link(s) with no accessible text

Accessibility issues exclude users with disabilities — up to 15% of your potential audience.

Accessibility › Link & Button Quality

3 control(s) without accessible label

Accessibility issues exclude users with disabilities — up to 15% of your potential audience.

Accessibility › Form Accessibility

View fix priority matrix

Fix Priority Matrix

5 findings

Impact

Quick Wins

High impact, low effort — start here.

Nothing in this quadrant — good news.

Strategic

High impact, requires investment.

Easy Improvements

Small gains, minimal effort.

Nothing in this quadrant — good news.

Deprioritize

Low impact, high effort — do last.

Nothing in this quadrant — good news.

← Low effort High effort →

Embed this badge

Markdown

[![BeaverCheck](https://beavercheck.com/badge?url=https%3A%2F%2Fformstack.com)](https://beavercheck.com/results/32ab3924-2ce7-4475-855a-f0a8472fc101)

HTML

<a href="https://beavercheck.com/results/32ab3924-2ce7-4475-855a-f0a8472fc101"><img src="https://beavercheck.com/badge?url=https%3A%2F%2Fformstack.com" alt="BeaverCheck Score"></a>

Image URL

https://beavercheck.com/badge?url=https%3A%2F%2Fformstack.com

This badge auto-updates with your latest scan result.

What fixing these means

Your site performs reasonably well, but a few targeted fixes could meaningfully improve results. Your LCP of 35.5s exceeds Google's 2.5s 'Good' threshold and the 1 performance issue below directly contributes to it. Accessibility issues exclude users who rely on assistive technology — an estimated 15% of your potential audience. Addressing the critical issues below would have the most immediate impact on your conversion rate.

Your LCP is 35.5s — fixing the 1 performance critical could bring it under Google's 2.5s 'Good' threshold.

4 accessibility issues exclude users who rely on assistive technology.

Conversion Barriers

4 critical 3 warning

7 barrier(s) likely increasing bounce by ~33%.

Speed (2)

Page takes 35.5s to load

+12% bounce

Users abandon at ~3s — you're 33.0s over the 2.5s threshold

Fix: Optimize render-blocking resources, preload the hero image, and compress images

Page feels frozen for 3.3s

+5% bounce

Clicks on the primary CTA are ignored while JavaScript runs

Fix: Break up long tasks; defer non-critical JavaScript to post-hydration

Trust (1)

No Content-Security-Policy header

+1% bounce

Higher XSS blast radius — one compromised script can exfiltrate the checkout form

Fix: Ship a reporting-only CSP first, then enforce once violations are clean

Usability (1)

3 form field(s) without a label

+6% bounce

Screen readers skip unlabeled fields; autofill can't identify them; checkout abandonment spikes

Fix: Associate every input with a visible <label for="…">; add autocomplete attributes

Content (1)

Content is hard to read

+2% bounce

Graduate-level reading difficulty — limits the addressable audience for product or blog pages

Fix: Shorten sentences; replace jargon with plain language; target Flesch ease ≥60

Navigation (2)

No skip-to-content link

+1% bounce

Keyboard and screen-reader users must tab through the entire header on every page

Fix: Add a visible-on-focus <a href="#main">Skip to content</a> as the first focusable element

3 broken link(s) on the page

+5% bounce

Clicks land on 404s — trust drops and the session often ends

Fix: Fix or remove the broken destinations surfaced on the Content tab

Preliminary CRO audit — each barrier links to the tab with detailed analysis.

Return on Investment

€680 investment → €2.27/month returns + EUR 20,500,000 risk avoided

Payback period: > 2 years First-year ROI: -96%

Investment

€680

8h · 5 findings

Monthly returns

€2.27 /mo

~€27 / year

Bandwidth savings €2.27

Regulatory risk avoided

EUR 20,500,000

if kept compliant

GDPR EUR 20,000,000
EAA EUR 500,000

Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.

Full methodology & sources

Estimated Remediation Cost

€680

8.0 developer hours at €85/hr

Based on European Union rates (€85/hr)

Cost by category

Cost by effort level

Adjust assumptions

Custom rate

€ /hr

Rates reflect fully-loaded developer cost including overhead

How developer rates are sourced

What Inaction Is Costing You

€1,708,336 / month at risk

~€20,500,027 / year if left unfixed

Compliance Risk

€20,500,000

GDPREAA

1 advertising/retargeting trackers detected
GDPR: EUR 10,000 – EUR 20,000,000
No <main> landmark found
EAA: EUR 1,000 – EUR 500,000
No <nav> landmark found
EAA: EUR 1,000 – EUR 500,000

+5 more

Bandwidth Waste

€2.27 /mo

30599.4 MB/mo × 0.074 EUR/GB

Optimize transfer: save ~3.1 MB per page load
Saves €2.27/mo

Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.

Compliance methodology · SEO assumptions · Bandwidth model

Your performance is already good — improvements may show diminishing returns

Monthly visitors

Unique monthly visitors from your analytics

Conversion rate (%)

Purchases, signups, or key actions

Avg. order value

Optional — for revenue estimation

additional conversions/month

more engaged visitors from reduced bounce

potential monthly revenue

Current bounce (est.)

After fixes (est.)

Estimated bounce reduction

Fix 5 critical issues to capture this value

How this is calculated

Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.

Your site's LCP: → estimated after fixes.

These are estimates based on industry research — actual results vary

Bounce-rate model & assumptions

Your data stays in your browser — nothing is sent to our servers

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Lighthouse Scores

Industry-standard audits powered by Google Lighthouse.

Performance

Accessibility

Best Practices

SEO

Core Web Vitals

Key metrics that affect user experience.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

14.86 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

35.49 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

3.29 s

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.092

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

14.86 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

45.84 s

Detailed Report

Audit breakdown by category with detailed findings.

Performance

Insights

Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile Baseline features, unless you know you must support older browsers. Learn why most sites can deploy ES6+ code without transpiling

Why this matters

Shipping ES5 transpiled code to modern browsers wastes bytes — every user with an evergreen browser pays for compatibility you don't need.

Learn more ▾

Most users today run browsers that natively support ES6+, async/await, optional chaining, and the rest of modern JavaScript. Transpiling to ES5 'just in case' adds 20-40% to your bundle for no benefit. Configure your build to target a modern browserslist, or ship a differential bundle pair (modern + legacy) with the module/nomodule pattern.

Source: Google web.dev / Lighthouse

3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A long cache lifetime can speed up repeat visits to your page. Learn more about caching.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Request	Cache TTL	Transfer Size
assets.qualified.com/static-media/piperx-loading/Ruby.mp4	0.0 ms	2.6 MiB
js.hsforms.net/forms/embed/v2.js	300.0 s	192.7 KiB
js.qualified.com/qualified.js?token=pJ9poMdVtnZZkt1u	60.0 s	116.6 KiB
assets.qualified.com/packs/media/Inter-SemiBold.fcb100c7.woff2	0.0 ms	103.9 KiB
assets.qualified.com/packs/media/Inter-Regular.f1f0c35b.woff2	0.0 ms	96.9 KiB
connect.facebook.net/en_US/fbevents.js	1200.0 s	96.6 KiB
js.hs-analytics.net/analytics/1776804000000/47598483.js	300.0 s	43.0 KiB
/signals/config/764089252861911?v=2.9.303&r=stable&domain...	1200.0 s	44.4 KiB
ph-proxy.chilipiper.com/static/surveys.js?v=1.275.1	300.0 s	32.0 KiB
js.usemessages.com/conversations-embed.js	600.0 s	33.0 KiB
js.hs-banner.com/v2/47598483/banner.js	300.0 s	24.1 KiB
ob.thisgreencolumn.com/i/4aa0535bd936563b425bdd01cf61c633.js	43200.0 s	44.6 KiB
scripts.clarity.ms/0.8.59/clarity.js	86400.0 s	26.2 KiB
cmp.osano.com/AzZnrAU15nrEq36kK/f442173a-e8e2-44e8-b518-188c07d6ccd1/osano-ui.js	86400.0 s	25.5 KiB
snap.licdn.com/li.lms-analytics/insight.min.js	86400.0 s	18.7 KiB
use.typekit.net/iek1ypl.js	600.0 s	7.2 KiB
bat.bing.com/p/insights/s/0.8.59	86400.0 s	15.6 KiB
ph-proxy.chilipiper.com/static/exception-autocapture.js?v=1.275.1	300.0 s	4.5 KiB
/beacon.min.js/v8c78df7c7c0f484497ecbca7046644da177152312...	86400.0 s	10.7 KiB
js.hsadspixel.net/pixels.js	600.0 s	3.9 KiB
ph-proxy.chilipiper.com/static/dead-clicks-autocapture.js?v=1.275.1	14400.0 s	5.1 KiB
cdn.jsdelivr.net/npm/@finsweet/fs-components@2/dist/chunk-3DAWYDAI.js	604800.0 s	26.4 KiB
snippet.growsumo.com/growsumo.min.js	14400.0 s	3.5 KiB
js-na1.hs-scripts.com/47598483.js	0.0 ms	1.0 KiB
/array/phc_Ygt3YTxNy3aPuU2BjFSK42G6vIMK0LQ5MPc6Uc4hM93/co...	300.0 s	1.0 KiB
static.hsappstatic.net/whisper-core/ex/whisper-core.js	60.0 s	892 B
cdn.jsdelivr.net/npm/cookieconsent@3/build/cookieconsent.min.js	604800.0 s	7.1 KiB
/collect?v=2&fmt=js&pid=114921&time=1776809526801&url=htt...	0.0 ms	692 B
/5ebb0930dd82631397ddca92/6544eda5f000985a163a8687/69b179...	84600.0 s	1.3 KiB
cdn.jsdelivr.net/npm/@finsweet/fs-components@2/fs-components.js?v=1776809525508	604800.0 s	3.1 KiB
www.gstatic.com/recaptcha/api2/logo_48.png	604800.0 s	2.2 KiB
cdn.jsdelivr.net/npm/@finsweet/fs-components@2/dist/chunk-J7NTLVPZ.js	604800.0 s	942 B
www.gstatic.com/recaptcha/api2/info_2x.png	604800.0 s	689 B
cdn.jsdelivr.net/npm/@finsweet/fs-components@2/dist/src-DG5JWLKI.js	604800.0 s	685 B
www.gstatic.com/recaptcha/api2/refresh_2x.png	604800.0 s	624 B
www.gstatic.com/recaptcha/api2/audio_2x.png	604800.0 s	554 B
cdn.jsdelivr.net/npm/@finsweet/fs-components@2/dist/chunk-5WLRVGM2.js	604800.0 s	434 B
/p.gif?s=1&k=iek1ypl&ht=tk&h=formstack.com&f=24553.24554....	604800.0 s	205 B
/tr/?id=764089252861911&ev=PageView&dl=https%3A%2F%2Fform...	0.0 ms	19 B

Consider setting font-display to swap or optional to ensure text is consistently visible. swap can be further optimized to mitigate layout shifts with font metric overrides.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Est Savings
/af/7da024/00000000000000007735a164/30/l?primer=7cdcb44be...	90 ms
/af/2fe268/00000000000000007735a153/30/l?primer=7cdcb44be...	85 ms
/af/cf0830/00000000000000007735a162/30/l?primer=7cdcb44be...	85 ms
/af/e30e66/00000000000000007735a151/30/l?primer=7cdcb44be...	80 ms
/af/37de2f/00000000000000007735a165/30/l?primer=7cdcb44be...	80 ms
/af/8b3e11/00000000000000007735a150/30/l?primer=7cdcb44be...	80 ms
/af/9f41be/00000000000000007735a157/30/l?primer=7cdcb44be...	75 ms
/af/5236f2/00000000000000007735a148/30/l?primer=7cdcb44be...	75 ms
/af/691282/00000000000000007735a149/30/l?primer=7cdcb44be...	65 ms
/s/opensans/v44/memtYaGs126MiZpBA-UFUIcVXSCEkx2cmqvXlWqWu...	50 ms
/af/54ce76/00000000000000007735a154/30/l?primer=7cdcb44be...	45 ms
fonts.gstatic.com/s/rubik/v31/iJWKBXyIfDnIV7nBrXyw023e.woff2	40 ms
/s/opensans/v44/memvYaGs126MiZpBA-UvWbX2vVnXBbObj2OVTS-mu...	40 ms
fonts.gstatic.com/s/roboto/v48/KFO7CnqEu92Fr1ME7kSn66aGLdTylUAMa3yUBA.woff2	30 ms
fonts.gstatic.com/s/roboto/v48/KFO7CnqEu92Fr1ME7kSn66aGLdTylUAMa3yUBHMdazQ.woff2	30 ms
/af/61b4ba/00000000000000007735a167/30/l?primer=7cdcb44be...	25 ms
/af/09d302/00000000000000007735a14e/30/l?primer=7cdcb44be...	20 ms
/af/5e6988/00000000000000007735a163/30/l?primer=7cdcb44be...	15 ms
/af/1416a9/00000000000000007735a15a/30/l?primer=7cdcb44be...	10 ms
/af/cdf40b/00000000000000007735a147/30/l?primer=7cdcb44be...	5.0 ms

A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about forced reflows and possible mitigations.

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:source label:Top function call valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]

items: [map[reflowTime:1.332 source:map[column:72613 line:2 type:source-location url:https://cmp.osano.com/AzZnrAU15nrEq36kK/f442173a-e8e2-44e8-b518-188c07d6ccd1/osano-ui.js urlProvider:network]]]

headings: [map[key:source label:Source valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]

items: [map[reflowTime:72.79 source:map[column:254661 line:3 type:source-location url:https://cdn.intellimize.co/snippet/117466347.js urlProvider:network]] map[reflowTime:3.068 source:map[column:86058 line:27 type:source-location url:https://js.hs-analytics.net/analytics/1776804000000/47598483.js urlProvider:network]] map[reflowTime:1.697 source:map[column:14061 line:0 type:source-location url:https://cdn.prod.website-files.com/5ebb0930dd82631397ddca92/js/fs-prod.achunk.bec7a721722e4644.js urlProvider:network]] map[reflowTime:0.897 source:map[column:380 line:580 type:source-location url:https://www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js urlProvider:network]] map[reflowTime:0.057 source:map[column:47 line:303 type:source-location url:https://www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js urlProvider:network]] map[reflowTime:0.465 source:map[column:206177 line:1 type:source-location url:https://js.qualified.com/packs/js/multimodal_v2-3fbc98a7.js urlProvider:network]] map[reflowTime:37.204 source:map[type:text value:[unattributed]]] map[reflowTime:0.083 source:map[column:30032 line:1 type:source-location url:https://cmp.osano.com/AzZnrAU15nrEq36kK/f442173a-e8e2-44e8-b518-188c07d6ccd1/osano-ui.js urlProvider:network]] map[reflowTime:1.099 source:map[column:57230 line:1 type:source-location url:https://cmp.osano.com/AzZnrAU15nrEq36kK/f442173a-e8e2-44e8-b518-188c07d6ccd1/osano-ui.js urlProvider:network]] map[reflowTime:0.233 source:map[column:57597 line:1 type:source-location url:https://cmp.osano.com/AzZnrAU15nrEq36kK/f442173a-e8e2-44e8-b518-188c07d6ccd1/osano-ui.js urlProvider:network]] map[reflowTime:0.663 source:map[column:31518 line:1 type:source-location url:https://scripts.clarity.ms/0.8.59/clarity.js urlProvider:network]] map[reflowTime:2.999 source:map[column:216653 line:6 type:source-location url:https://js.qualified.com/qualified.js?token=pJ9poMdVtnZZkt1u urlProvider:network]] map[reflowTime:0.57 source:map[column:84026 line:0 type:source-location url:https://ob.thisgreencolumn.com/i/4aa0535bd936563b425bdd01cf61c633.js urlProvider:network]] map[reflowTime:0.285 source:map[column:81423 line:1 type:source-location url:https://d3e54v103j8qbb.cloudfront.net/js/jquery-3.5.1.min.dc5e7f18c8.js?site=5ebb0930dd82631397ddca92 urlProvider:network]]]

Optimize LCP by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading

Why this matters

Performance issues directly impact user engagement and conversion rates.

lhId: page-0-IMG

nodeLabel: Smiling woman using a laptop with Formstack award badges displayed below.

path: 2,HTML,1,BODY,5,DIV,0,DIV,1,DIV,1,DIV,0,IMG

selector: div.w-layout-blockcontainer > div.col > div.mobile-only > img.image

snippet: <img src="https://cdn.prod.website-files.com/5ebb0930dd82631397ddca92/67c71a50258987…" loading="lazy" sizes="(max-width: 767px) 100vw, (max-width: 991px) 728px, 940px, 100vw" srcset="https://cdn.prod.website-files.com/5ebb0930dd82631397ddca92/67c71a50258987…" alt="Smiling woman using a laptop with Formstack award badges displayed below." class="image">

Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

Why this matters

Performance issues directly impact user engagement and conversion rates.

More than 4 preconnect connections were found. These should be used sparingly and only to the most important origins.

description: [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints help the browser establish a connection earlier in the page load, saving time when the first request for that origin is made. The following are the origins that the page preconnected to.

title: Preconnected origins

description: Add [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints to your most important origins, but try to use no more than 4.

title: Preconnect candidates

Requests are blocking the page's initial render, which may delay LCP. Deferring or inlining can move these network requests out of the critical path.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Transfer Size	Duration
use.typekit.net/iek1ypl.js	7.2 KiB	151 ms
/5ebb0930dd82631397ddca92/css/fs-prod.shared.6efa15a18.mi...	47.5 KiB	3.5 s
ajax.googleapis.com/ajax/libs/webfont/1.6.26/webfont.js	5.9 KiB	1.2 s
www.google.com/recaptcha/api.js	1012 B	586 ms

Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size

Why this matters

Performance issues directly impact user engagement and conversion rates.

	URL	Resource Size	Est Savings
Smiling woman using a laptop with Formstack award badges displayed below. `div.w-layout-blockcontainer > div.col > div.mobile-only > img.image`	/5ebb0930dd82631397ddca92/67c71a50258987ea91a1b0d7_Homepa...	141.3 KiB	123.1 KiB
Screenshot of a form creation interface showing options for creating a new form… `div.product-features-accordion-interior > div#accordionTrigger1 > div.accordion-body > img#accordionImage1`	/5ebb0930dd82631397ddca92/67af71031be47413143751ba_photo-...	31.2 KiB	15.6 KiB
Open laptop on a wooden table with the laptop logged into the Formstack Platform `div#w-node-dfa55e15-5fd0-cb6e-012d-9aa8fa100622-fa100611 > a.card-box > div.card-image-container > img.image`	/5ebb0930dd82631397ddca92/6727bfbc876a9124f9736c26_photo-...	22.7 KiB	15.2 KiB

These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.

Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

TTI

The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Diagnostics

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 380 ms 40.8 KiB

URL	Transfer Size	Est Savings
/5ebb0930dd82631397ddca92/css/fs-prod.shared.6efa15a18.mi...	47.0 KiB	40.8 KiB

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

Why this matters

Multi-megabyte JavaScript bundles delay every interactive feature on the page.

Learn more ▾

This is the Lighthouse audit fired when too much JS is shipped relative to what executes. The fix isn't a config flag — it requires bundle analysis (webpack-bundle-analyzer, rollup-plugin-visualizer), splitting routes into chunks, lazy-loading off-screen components, and removing unused dependencies. Fundamentally different from minification: minifying reduces byte count, this reduces what's downloaded at all.

Source: Google web.dev / Lighthouse

Estimated savings: 5.5 s 1.1 MiB

URL	Transfer Size	Est Savings
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	361.8 KiB	244.4 KiB
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	361.8 KiB	162.1 KiB
www.googletagmanager.com/gtag/js?id=AW-17220681936&cx=c&gtm=4e64h1	143.5 KiB	106.1 KiB
js.hsforms.net/forms/embed/v2.js	185.4 KiB	71.1 KiB
www.googletagmanager.com/gtag/js?id=AW-17220681936	143.5 KiB	64.6 KiB
www.googletagmanager.com/gtag/js?id=AW-1023230933&cx=c&gtm=4e64h1	145.8 KiB	64.4 KiB
www.googletagmanager.com/gtag/js?id=G-2GM30M8ZXN&cx=c&gtm=4e64h1	175.0 KiB	63.8 KiB
www.googletagmanager.com/gtm.js?id=GTM-KHB6FZ	166.4 KiB	62.4 KiB
www.googletagmanager.com/gtag/js?id=AW-771242212&cx=c&gtm=4e64h1	143.6 KiB	59.6 KiB
js.qualified.com/qualified.js?token=pJ9poMdVtnZZkt1u	116.1 KiB	57.2 KiB
js.qualified.com/packs/js/multimodal_v2-3fbc98a7.js	97.2 KiB	50.2 KiB
cdn.intellimize.co/snippet/117466347.js	86.5 KiB	48.7 KiB
/5ebb0930dd82631397ddca92/js/fs-prod.achunk.c42549641b7d4...	75.2 KiB	47.2 KiB
formstack.chilipiper.com/concierge-js/cjs/concierge.js	51.1 KiB	35.4 KiB
connect.facebook.net/en_US/fbevents.js	96.5 KiB	33.2 KiB

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to reduce Javascript execution time.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Total CPU Time	Script Evaluation	Script Parse
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	1.8 s	1.5 s	290 ms
/5ebb0930dd82631397ddca92/js/fs-prod.achunk.c42549641b7d4...	1.5 s	995 ms	22 ms
Unattributable	1.5 s	165 ms	0.0 ms
cmp.osano.com/AzZnrAU15nrEq36kK/f442173a-e8e2-44e8-b518-188c07d6ccd1/osano.js	878 ms	763 ms	17 ms
www.googletagmanager.com/gtag/js?id=G-2GM30M8ZXN&cx=c&gtm=4e64h1	667 ms	612 ms	51 ms
www.googletagmanager.com/gtm.js?id=GTM-KHB6FZ	646 ms	563 ms	63 ms
cdn.intellimize.co/snippet/117466347.js	628 ms	233 ms	31 ms
formstack.com/	604 ms	155 ms	13 ms
js.qualified.com/qualified.js?token=pJ9poMdVtnZZkt1u	571 ms	500 ms	47 ms
js.hs-analytics.net/analytics/1776804000000/47598483.js	549 ms	388 ms	8.8 ms
/5ebb0930dd82631397ddca92/js/fs-prod.achunk.04eca29e8296a...	537 ms	444 ms	85 ms
js.hsforms.net/forms/embed/v2.js	481 ms	345 ms	118 ms
ob.thisgreencolumn.com/i/4aa0535bd936563b425bdd01cf61c633.js	474 ms	382 ms	11 ms
/5ebb0930dd82631397ddca92/js/fs-prod.achunk.bec7a721722e4...	447 ms	441 ms	5.0 ms
scripts.clarity.ms/0.8.59/clarity.js	405 ms	338 ms	6.8 ms
www.googletagmanager.com/gtag/js?id=AW-771242212&cx=c&gtm=4e64h1	336 ms	296 ms	36 ms
bat.bing.com/bat.js	319 ms	171 ms	18 ms
/ct?id=45645&url=https%3A%2F%2Fformstack.com%2F&sf=0&tpi=...	270 ms	258 ms	1.5 ms
www.googletagmanager.com/gtag/js?id=AW-17220681936	220 ms	148 ms	70 ms
/js/jquery-3.5.1.min.dc5e7f18c8.js?site=5ebb0930dd8263139...	214 ms	102 ms	20 ms
connect.facebook.net/en_US/fbevents.js	169 ms	138 ms	31 ms
js.qualified.com/packs/js/multimodal_v2-3fbc98a7.js	169 ms	137 ms	28 ms
/signals/config/764089252861911?v=2.9.303&r=stable&domain...	165 ms	146 ms	18 ms
www.googletagmanager.com/gtag/js?id=AW-1023230933&cx=c&gtm=4e64h1	154 ms	120 ms	32 ms
/5ebb0930dd82631397ddca92/js/fs-prod.achunk.36b8fb4925617...	104 ms	96 ms	3.5 ms
js.usemessages.com/conversations-embed.js	87 ms	74 ms	9.2 ms
snap.licdn.com/li.lms-analytics/insight.min.js	82 ms	57 ms	21 ms
bat.bing.com/p/insights/s/0.8.59	66 ms	57 ms	3.6 ms
/5ebb0930dd82631397ddca92/js/fs-prod.achunk.7ec47e147ecf0...	64 ms	48 ms	0.7 ms
formstack.chilipiper.com/concierge-js/cjs/concierge.js	60 ms	47 ms	13 ms
www.googletagmanager.com/gtag/js?id=AW-17220681936&cx=c&gtm=4e64h1	58 ms	24 ms	34 ms
cmp.osano.com/AzZnrAU15nrEq36kK/f442173a-e8e2-44e8-b518-188c07d6ccd1/osano-ui.js	55 ms	40 ms	8.3 ms
js.hs-banner.com/v2/47598483/banner.js	53 ms	43 ms	5.3 ms

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to minimize main-thread work

Why this matters

Performance issues directly impact user engagement and conversion rates.

Category	Time Spent
Script Evaluation	10.4 s
Other	2.1 s
Script Parsing & Compilation	1.1 s
Style & Layout	862 ms
Garbage Collection	336 ms
Parse HTML & CSS	126 ms
Rendering	124 ms

Many navigations are performed by going back to a previous page, or forwards again. The back/forward cache (bfcache) can speed up these return navigations. Learn more about the bfcache

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failure reason	Failure type
Pages with WebSocket cannot enter back/forward cache.	Pending browser support

Large network payloads cost users real money and are highly correlated with long load times. Learn how to reduce payload sizes.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Transfer Size
assets.qualified.com/static-media/piperx-loading/Ruby.mp4	2.6 MiB
assets.qualified.com/packs/js/widget/sandboxed/messenger-573d66d5.js	803.6 KiB
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	362.4 KiB
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	361.9 KiB
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	361.7 KiB
/conversations-visitor-ui/static-1.28763/bundles/visitor.js	344.4 KiB
/static/prod/booking-app/assets/team-scheduling-D_ETni9i.js	193.3 KiB
js.hsforms.net/forms/embed/v2.js	192.7 KiB
www.googletagmanager.com/gtag/js?id=G-2GM30M8ZXN&cx=c&gtm=4e64h1	175.0 KiB
www.googletagmanager.com/gtm.js?id=GTM-KHB6FZ	166.7 KiB

Set an explicit width and height on image elements to reduce layout shifts and improve CLS. Learn how to set image dimensions

Why this matters

Performance issues directly impact user engagement and conversion rates.

	URL
Smiling woman using a laptop with Formstack award badges displayed below. `div.w-layout-blockcontainer > div.col > div.mobile-only > img.image`	/5ebb0930dd82631397ddca92/67c71a50258987ea91a1b0d7_Homepa...
Formstack Company Logo `div.container > div.nav-logo-container > a.nav-logo-link > img#navLogoBlack`	/5ebb0930dd82631397ddca92/685b02e910b8b9e4bb7de167_logo-F...
Formstack Logo White `div.footer-top > div.footer-left > div.footer-logo-container > img.mb-15`

More information about the performance of your application. These numbers don't directly affect the Performance score.

●Layout shift culprits

●Document request latency

●Optimize DOM size

●LCP breakdown

●Modern HTTP

●Optimize viewport for mobile

●Minify CSS

●Minify JavaScript

●User Timing marks and measures 20 user timings

●Avoid long main-thread tasks 20 long tasks found

●Avoid non-composited animations 2 animated elements found

●Network Requests

●Network Round Trip Times 170 ms

●Server Backend Latencies 470 ms

●Tasks

●Diagnostics

●Metrics

●Screenshot Thumbnails

●Final Screenshot

●Script Treemap Data

●Resources Summary

●Avoid multiple page redirects

●Initial server response time was short Root document took 210 ms

●Avoid large layout shifts 1 layout shift found

○INP breakdown

Accessibility

These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.

ARIA

Using ARIA attributes in roles where they are prohibited can mean that important information is not communicated to users of assistive technologies. Learn more about prohibited ARIA roles.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
AI assistant `body > q-focus-sentinel > div`
After AI assistant `body > q-focus-sentinel > div`
AI assistant, start `div#qualified-multimodal-host > div`
AI assistant, end `div#qualified-multimodal-host > div`

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Contrast

Low-contrast text is difficult or impossible for many users to read. Learn how to provide sufficient color contrast.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
Forms `div.footer-right > div.footer-column > a.footer-link > div`
Documents `div.footer-right > div.footer-column > a.footer-link > div`
Sign `div.footer-right > div.footer-column > a.footer-link > div`
Formstack Suite `div.footer-right > div.footer-column > a.footer-link > div`
Forms for Salesforce `div.footer-right > div.footer-column > a.footer-link > div`
Docs for Salesforce `div.footer-right > div.footer-column > a.footer-link > div`
Integrations `div.footer-right > div.footer-column > a.footer-link > div`
Pricing `div.footer-right > div.footer-column > a.footer-link > div`
Resource Center `div.footer-right > div.footer-column > a.footer-link > div`
Templates `div.footer-right > div.footer-column > a.footer-link > div`
Blog `div.footer-right > div.footer-column > a.footer-link > div`
Site Map `div.footer-right > div.footer-column > a.footer-link > div`
Help Center `div.footer-right > div.footer-column > a.footer-link > div`
Find a Partner `div.footer-right > div.footer-column > a.footer-link > div`
Release Notes `div.footer-right > div.footer-column > a.footer-link > div`
Developers and API `div.footer-right > div.footer-column > a.footer-link > div`
Documents API `div.footer-right > div.footer-column > a.footer-link > div`
System Status `div.footer-right > div.footer-column > a.footer-link > div`
Report Abuse `div.footer-right > div.footer-column > a.footer-link > div`
About Us `div.footer-right > div.footer-column > a.footer-link > div`
Partner Program `div.footer-right > div.footer-column > a.footer-link > div`
Careers `div.footer-right > div.footer-column > a.footer-link > div`
Cookie Preferences `div.footer-right > div.footer-column > div.w-embed > a.footer-link`
Security `div.footer-right > div.footer-column > a.footer-link > div`
Legal Notices `div.footer-bottom > div.footer-bottom-container > a.footer-link > div`
CCPA `div.footer-bottom-container > div.footer-bottom-right > a.footer-link > div`
Legal `div.footer-bottom-container > div.footer-bottom-right > a.footer-link > div.footer-link`
Trust Center `div.footer-bottom-container > div.footer-bottom-right > a.footer-link > div`

These are opportunities to improve the legibility of your content.

Names and labels

Screen reader users rely on frame titles to describe the contents of frames. Learn more about frame titles.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
body > div > iframe.chilipiper-frame `body > div > iframe.chilipiper-frame`

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

○Interactive controls are keyboard focusable

○Interactive elements indicate their purpose and state

○The page has a logical tab order

○Visual order on the page follows DOM order

○User focus is not accidentally trapped in a region

○The user's focus is directed to new content added to the page

○HTML5 landmark elements are used to improve navigation

○Offscreen content is hidden from assistive technology

○Custom controls have associated labels

○Custom controls have ARIA roles

●`[aria-*]` attributes match their roles

●`[aria-hidden="true"]` is not present on the document `<body>`

●`[role]`s have all required `[aria-*]` attributes

●Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.

●`[role]`s are contained by their required parent element

●`[role]` values are valid

●`[aria-*]` attributes have valid values

●`[aria-*]` attributes are valid and not misspelled

●Buttons have an accessible name

●Image elements have `[alt]` attributes

●Form elements have associated labels

●`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.

●`button`, `link`, and `menuitem` elements have accessible names

●ARIA attributes are used as specified for the element's role

●Elements with `role="dialog"` or `role="alertdialog"` have accessible names.

●`[aria-hidden="true"]` elements do not contain focusable descendents

●Document has a `<title>` element

●`<html>` element has a `[lang]` attribute

●`<html>` element has a valid value for its `[lang]` attribute

●Links have a discernible name

●List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements

●No element has a `[tabindex]` value greater than 0

●Touch targets have sufficient size and spacing.

●Heading elements appear in a sequentially-descending order

●Document has a main landmark.

●Deprecated ARIA roles were not used

○`[accesskey]` values are unique

○ARIA input fields have accessible names

○ARIA `meter` elements have accessible names

○ARIA `progressbar` elements have accessible names

○Elements with the `role=text` attribute do not have focusable descendents.

○ARIA toggle fields have accessible names

○ARIA `tooltip` elements have accessible names

○ARIA `treeitem` elements have accessible names

○The page contains a heading, skip link, or landmark region

○`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.

○Definition list items are wrapped in `<dl>` elements

○ARIA IDs are unique

○No form fields have multiple labels

○`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.

○Input buttons have discernible text.

○`<input type="image">` elements have `[alt]` text

○Links are distinguishable without relying on color.

○Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).

○The document does not use `<meta http-equiv="refresh">`

○`<object>` elements have alternate text

○Select elements have associated label elements.

○Skip links are focusable.

○Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.

○`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.

○`[lang]` attributes have a valid value

○`<video>` elements contain a `<track>` element with `[kind="captions"]`

○Tables have different content in the summary attribute and `<caption>`.

○All heading elements contain content.

○Uses ARIA roles only on compatible elements

○Image elements do not have `[alt]` attributes that are redundant text.

○Identical links have the same purpose.

○Elements with visible text labels have matching accessible names.

○Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.

○`<td>` elements in a large `<table>` have one or more table headers.

Best Practices

User Experience

Image display dimensions should match natural aspect ratio. Learn more about image aspect ratio.

Why this matters

Performance issues directly impact user engagement and conversion rates.

	URL	Aspect Ratio (Displayed)	Aspect Ratio (Actual)
Screenshot of Formstack page that says Welcome new user. `div#w-node-dfa55e15-5fd0-cb6e-012d-9aa8fa100618-fa100611 > a.card-box > div.card-image-container > img.image`	/5ebb0930dd82631397ddca92/670ec0e55095bd6d8139b924_photo-...	372 x 171 (2.18)	270 x 172 (1.57)
Open laptop on a wooden table with the laptop logged into the Formstack Platform `div#w-node-dfa55e15-5fd0-cb6e-012d-9aa8fa100622-fa100611 > a.card-box > div.card-image-container > img.image`	/5ebb0930dd82631397ddca92/6727bfbc876a9124f9736c26_photo-...	372 x 170 (2.19)	270 x 171 (1.58)

General

Deprecated APIs will eventually be removed from the browser. Learn more about deprecated APIs.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Deprecation / Warning	Source
AttributionReporting	cmp.osano.com/AzZnrAU15nrEq36kK/f442173a-e8e2-44e8-b518-188c07d6ccd1/osano.js

●Uses HTTPS

●Avoids third-party cookies

●Allows users to paste into input fields

●Avoids requesting the geolocation permission on page load

●Avoids requesting the notification permission on page load

●Serves images with appropriate resolution

●Page has the HTML doctype

●Properly defines charset

●No browser errors logged to the console

●No issues in the `Issues` panel in Chrome Devtools

●Ensure CSP is effective against XSS attacks

●Ensure proper origin isolation with COOP

●Mitigate DOM-based XSS with Trusted Types

●Detected JavaScript libraries

●Page has valid source maps

○Redirects HTTP traffic to HTTPS

○Use a strong HSTS policy

○Mitigate clickjacking with XFO or CSP

SEO

These checks ensure that your page is following basic search engine optimization advice. There are many additional factors Lighthouse does not score here that may affect your search ranking, including performance on Core Web Vitals. Learn more about Google Search Essentials.

Content Best Practices

Descriptive link text helps search engines understand your content. Learn how to make links more accessible.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Link destination	Link Text
formstack.io/B3E55	click here

Format your HTML in a way that enables crawlers to better understand your app’s content.

○Structured data is valid

●Page isn’t blocked from indexing

●Document has a `<title>` element

●Document has a meta description

●Page has successful HTTP status code

●Links are crawlable

●robots.txt is valid

●Image elements have `[alt]` attributes

●Document has a valid `hreflang`

●Document has a valid `rel=canonical`

Lighthouse Scores

Industry-standard audits powered by Google Lighthouse. — Desktop

Performance

Accessibility

Best Practices

SEO

Core Web Vitals

Key metrics that affect user experience. — Desktop

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

1.48 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

2.41 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

310 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.035

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

2.64 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

9.07 s

Detailed Report

Audit breakdown by category with detailed findings.

Performance

Insights

Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Why this matters

Shipping ES5 transpiled code to modern browsers wastes bytes — every user with an evergreen browser pays for compatibility you don't need.

Learn more ▾

Source: Google web.dev / Lighthouse

3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A long cache lifetime can speed up repeat visits to your page. Learn more about caching.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Request	Cache TTL	Transfer Size
assets.qualified.com/static-media/piperx-loading/Ruby.mp4	0.0 ms	2.6 MiB
js.hsforms.net/forms/embed/v2.js	300.0 s	192.8 KiB
js.qualified.com/qualified.js?token=pJ9poMdVtnZZkt1u	60.0 s	116.6 KiB
assets.qualified.com/packs/media/Inter-SemiBold.fcb100c7.woff2	0.0 ms	103.9 KiB
assets.qualified.com/packs/media/Inter-Regular.f1f0c35b.woff2	0.0 ms	96.9 KiB
connect.facebook.net/en_US/fbevents.js	1200.0 s	96.6 KiB
js.hs-analytics.net/analytics/1776804000000/47598483.js	300.0 s	42.9 KiB
ph-proxy.chilipiper.com/static/surveys.js?v=1.275.1	300.0 s	32.0 KiB
js.usemessages.com/conversations-embed.js	600.0 s	33.0 KiB
js.hs-banner.com/v2/47598483/banner.js	300.0 s	24.1 KiB
ob.thisgreencolumn.com/i/4aa0535bd936563b425bdd01cf61c633.js	43200.0 s	44.6 KiB
scripts.clarity.ms/0.8.59/clarity.js	86400.0 s	26.2 KiB
cmp.osano.com/AzZnrAU15nrEq36kK/f442173a-e8e2-44e8-b518-188c07d6ccd1/osano-ui.js	86400.0 s	25.5 KiB
use.typekit.net/iek1ypl.js	600.0 s	7.2 KiB
bat.bing.com/p/insights/s/0.8.59	86400.0 s	15.6 KiB
ph-proxy.chilipiper.com/static/exception-autocapture.js?v=1.275.1	300.0 s	4.7 KiB
/beacon.min.js/v8c78df7c7c0f484497ecbca7046644da177152312...	86400.0 s	10.7 KiB
js.hsadspixel.net/pixels.js	600.0 s	3.9 KiB
ph-proxy.chilipiper.com/static/dead-clicks-autocapture.js?v=1.275.1	14400.0 s	5.1 KiB
cdn.jsdelivr.net/npm/@finsweet/fs-components@2/dist/chunk-3DAWYDAI.js	604800.0 s	26.7 KiB
snippet.growsumo.com/growsumo.min.js	14400.0 s	3.5 KiB
js-na1.hs-scripts.com/47598483.js	0.0 ms	1.0 KiB
/array/phc_Ygt3YTxNy3aPuU2BjFSK42G6vIMK0LQ5MPc6Uc4hM93/co...	300.0 s	938 B
static.hsappstatic.net/whisper-core/ex/whisper-core.js	60.0 s	763 B
cdn.jsdelivr.net/npm/cookieconsent@3/build/cookieconsent.min.js	604800.0 s	7.1 KiB
/5ebb0930dd82631397ddca92/6544eda5f000985a163a8687/69b179...	84600.0 s	1.3 KiB
cdn.jsdelivr.net/npm/@finsweet/fs-components@2/fs-components.js?v=1776809560080	604800.0 s	3.0 KiB
www.gstatic.com/recaptcha/api2/logo_48.png	604800.0 s	2.2 KiB
cdn.jsdelivr.net/npm/@finsweet/fs-components@2/dist/chunk-J7NTLVPZ.js	604800.0 s	1.2 KiB
cdn.jsdelivr.net/npm/@finsweet/fs-components@2/dist/chunk-5WLRVGM2.js	604800.0 s	690 B
www.gstatic.com/recaptcha/api2/info_2x.png	604800.0 s	689 B
cdn.jsdelivr.net/npm/@finsweet/fs-components@2/dist/src-DG5JWLKI.js	604800.0 s	685 B
www.gstatic.com/recaptcha/api2/refresh_2x.png	604800.0 s	624 B
www.gstatic.com/recaptcha/api2/audio_2x.png	604800.0 s	554 B
/p.gif?s=1&k=iek1ypl&ht=tk&h=formstack.com&f=24553.24554....	604800.0 s	205 B

Consider setting font-display to swap or optional to ensure text is consistently visible. swap can be further optimized to mitigate layout shifts with font metric overrides.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Est Savings
fonts.gstatic.com/s/rubik/v31/iJWKBXyIfDnIV7nBrXyw023e.woff2	60 ms
/s/opensans/v44/memtYaGs126MiZpBA-UFUIcVXSCEkx2cmqvXlWqWu...	50 ms
/af/5e6988/00000000000000007735a163/30/l?primer=7cdcb44be...	45 ms
/af/61b4ba/00000000000000007735a167/30/l?primer=7cdcb44be...	45 ms
/af/cf0830/00000000000000007735a162/30/l?primer=7cdcb44be...	45 ms
/af/7da024/00000000000000007735a164/30/l?primer=7cdcb44be...	45 ms
/af/09d302/00000000000000007735a14e/30/l?primer=7cdcb44be...	40 ms
/af/8b3e11/00000000000000007735a150/30/l?primer=7cdcb44be...	40 ms
/af/2fe268/00000000000000007735a153/30/l?primer=7cdcb44be...	40 ms
/s/opensans/v44/memvYaGs126MiZpBA-UvWbX2vVnXBbObj2OVTS-mu...	35 ms
/af/691282/00000000000000007735a149/30/l?primer=7cdcb44be...	30 ms
/af/9f41be/00000000000000007735a157/30/l?primer=7cdcb44be...	30 ms
fonts.gstatic.com/s/roboto/v48/KFO7CnqEu92Fr1ME7kSn66aGLdTylUAMa3yUBHMdazQ.woff2	30 ms
/af/1416a9/00000000000000007735a15a/30/l?primer=7cdcb44be...	25 ms
/af/37de2f/00000000000000007735a165/30/l?primer=7cdcb44be...	25 ms
fonts.gstatic.com/s/roboto/v48/KFO7CnqEu92Fr1ME7kSn66aGLdTylUAMa3yUBA.woff2	25 ms
/af/5236f2/00000000000000007735a148/30/l?primer=7cdcb44be...	15 ms
/af/e30e66/00000000000000007735a151/30/l?primer=7cdcb44be...	15 ms
/af/54ce76/00000000000000007735a154/30/l?primer=7cdcb44be...	10 ms
/af/cdf40b/00000000000000007735a147/30/l?primer=7cdcb44be...	5.0 ms

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:source label:Top function call valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]

items: [map[reflowTime:6.385 source:map[column:73398 line:2 type:source-location url:https://scripts.clarity.ms/0.8.59/clarity.js urlProvider:network]]]

headings: [map[key:source label:Source valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]

items: [map[reflowTime:0.218 source:map[column:255920 line:3 type:source-location url:https://cdn.intellimize.co/snippet/117466347.js urlProvider:network]] map[reflowTime:102.195 source:map[type:text value:[unattributed]]] map[reflowTime:1.368 source:map[column:86058 line:27 type:source-location url:https://js.hs-analytics.net/analytics/1776804000000/47598483.js urlProvider:network]] map[reflowTime:0.062 source:map[column:47 line:303 type:source-location url:https://www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js urlProvider:network]] map[reflowTime:1.246 source:map[column:206177 line:1 type:source-location url:https://js.qualified.com/packs/js/multimodal_v2-3fbc98a7.js urlProvider:network]] map[reflowTime:1.788 source:map[column:9696 line:0 type:source-location url:https://js.usemessages.com/conversations-embed.js urlProvider:network]] map[reflowTime:6.385 source:map[column:31518 line:1 type:source-location url:https://scripts.clarity.ms/0.8.59/clarity.js urlProvider:network]] map[reflowTime:0.765 source:map[column:29775 line:0 type:source-location url:https://bat.bing.com/p/insights/s/0.8.59 urlProvider:network]] map[reflowTime:0.965 source:map[column:216579 line:6 type:source-location url:https://js.qualified.com/qualified.js?token=pJ9poMdVtnZZkt1u urlProvider:network]] map[reflowTime:0.235 source:map[column:81423 line:1 type:source-location url:https://d3e54v103j8qbb.cloudfront.net/js/jquery-3.5.1.min.dc5e7f18c8.js?site=5ebb0930dd82631397ddca92 urlProvider:network]]]

Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size

Why this matters

Performance issues directly impact user engagement and conversion rates.

	URL	Resource Size	Est Savings
div.section > div.w-layout-blockcontainer > div.col > img.hero_image `div.section > div.w-layout-blockcontainer > div.col > img.hero_image`	/5ebb0930dd82631397ddca92/6977ff4c5c95c2c57a04277c_539e79...	133.1 KiB	98.1 KiB
Salesforce Company Logo `div.product-integration-logo-container > div.w-layout-grid > div.integration-logo-card-2 > img`	/5ebb0930dd82631397ddca92/637b9e19f3d6aa676d303782_salesf...	30.9 KiB	30.5 KiB
Dropbox Company Logo `div.product-integration-logo-container > div.w-layout-grid > div.integration-logo-card-2 > img.image`	/5ebb0930dd82631397ddca92/61ae5a3cc13009479b3e19bd_elemen...	30.8 KiB	30.3 KiB
Formstack Academy logo `div#w-node-dfa55e15-5fd0-cb6e-012d-9aa8fa100636-fa100611 > a.card-box > div.card-image-container > img.image`	/5ebb0930dd82631397ddca92/66a195483162f993b53df8df_Mask g...	23.8 KiB	16.5 KiB
Open laptop on a wooden table with the laptop logged into the Formstack Platform `div#w-node-dfa55e15-5fd0-cb6e-012d-9aa8fa100622-fa100611 > a.card-box > div.card-image-container > img.image`	/5ebb0930dd82631397ddca92/6727bfbc876a9124f9736c26_photo-...	22.7 KiB	15.2 KiB
Woman in office smiling and typing on laptop with headset on. `div#w-node-dfa55e15-5fd0-cb6e-012d-9aa8fa10062c-fa100611 > a.card-box > div.card-image-container > img.image`	/5ebb0930dd82631397ddca92/670ec0e58215317398aca3f5_photo-...	16.4 KiB	8.9 KiB

Optimize LCP by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading

Why this matters

Performance issues directly impact user engagement and conversion rates.

lhId: page-0-IMG

nodeLabel: div.section > div.w-layout-blockcontainer > div.col > img.hero_image

path: 2,HTML,1,BODY,5,DIV,0,DIV,0,DIV,0,IMG

selector: div.section > div.w-layout-blockcontainer > div.col > img.hero_image

snippet: <img src="https://cdn.prod.website-files.com/5ebb0930dd82631397ddca92/6977ff4c5c95c2…" loading="lazy" width="520" height="Auto" alt="" srcset="https://cdn.prod.website-files.com/5ebb0930dd82631397ddca92/6977ff4c5c95c2…" sizes="(max-width: 767px) 100vw, 520px" class="hero_image desktop-only">

Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

Why this matters

Performance issues directly impact user engagement and conversion rates.

More than 4 preconnect connections were found. These should be used sparingly and only to the most important origins.

title: Preconnected origins

description: Add [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints to your most important origins, but try to use no more than 4.

title: Preconnect candidates

Requests are blocking the page's initial render, which may delay LCP. Deferring or inlining can move these network requests out of the critical path.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Transfer Size	Duration
/5ebb0930dd82631397ddca92/css/fs-prod.shared.6efa15a18.mi...	47.5 KiB	457 ms
ajax.googleapis.com/ajax/libs/webfont/1.6.26/webfont.js	5.9 KiB	266 ms
www.google.com/recaptcha/api.js	1012 B	332 ms
use.typekit.net/iek1ypl.js	7.2 KiB

These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.

Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

TTI

The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Diagnostics

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 60 ms 43.3 KiB

URL	Transfer Size	Est Savings
/5ebb0930dd82631397ddca92/css/fs-prod.shared.6efa15a18.mi...	47.0 KiB	43.3 KiB

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

Why this matters

Multi-megabyte JavaScript bundles delay every interactive feature on the page.

Learn more ▾

Source: Google web.dev / Lighthouse

Estimated savings: 210 ms 1.2 MiB

URL	Transfer Size	Est Savings
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	361.8 KiB	244.4 KiB
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	361.8 KiB	162.3 KiB
www.googletagmanager.com/gtag/js?id=AW-17220681936	143.3 KiB	105.9 KiB
js.hsforms.net/forms/embed/v2.js	185.5 KiB	71.1 KiB
www.googletagmanager.com/gtag/js?id=AW-17220681936&cx=c&gtm=4e64h1	143.5 KiB	64.1 KiB
www.googletagmanager.com/gtag/js?id=AW-1023230933&cx=c&gtm=4e64h1	145.8 KiB	64.0 KiB
www.googletagmanager.com/gtm.js?id=GTM-KHB6FZ	166.4 KiB	63.0 KiB
www.googletagmanager.com/gtag/js?id=G-2GM30M8ZXN&cx=c&gtm=4e64h1	175.0 KiB	61.9 KiB
www.googletagmanager.com/gtag/js?id=AW-771242212&cx=c&gtm=4e64h1	143.6 KiB	60.2 KiB
js.qualified.com/qualified.js?token=pJ9poMdVtnZZkt1u	116.1 KiB	57.1 KiB
js.qualified.com/packs/js/multimodal_v2-3fbc98a7.js	97.2 KiB	50.2 KiB
cdn.intellimize.co/snippet/117466347.js	86.5 KiB	48.6 KiB
/5ebb0930dd82631397ddca92/js/fs-prod.achunk.c42549641b7d4...	75.2 KiB	47.2 KiB
connect.facebook.net/en_US/fbevents.js	96.5 KiB	44.8 KiB
formstack.chilipiper.com/concierge-js/cjs/concierge.js	51.1 KiB	35.4 KiB

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to reduce Javascript execution time.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Total CPU Time	Script Evaluation	Script Parse
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	487 ms	376 ms	79 ms
Unattributable	403 ms	36 ms	0.0 ms
/5ebb0930dd82631397ddca92/js/fs-prod.achunk.c42549641b7d4...	332 ms	153 ms	6.3 ms
formstack.com/	293 ms	51 ms	2.9 ms
cmp.osano.com/AzZnrAU15nrEq36kK/f442173a-e8e2-44e8-b518-188c07d6ccd1/osano.js	265 ms	230 ms	4.6 ms
js.hs-analytics.net/analytics/1776804000000/47598483.js	159 ms	126 ms	3.1 ms
ob.thisgreencolumn.com/i/4aa0535bd936563b425bdd01cf61c633.js	158 ms	121 ms	3.3 ms
/5ebb0930dd82631397ddca92/js/fs-prod.achunk.04eca29e8296a...	136 ms	115 ms	21 ms
cdn.intellimize.co/snippet/117466347.js	133 ms	58 ms	11 ms
js.hsforms.net/forms/embed/v2.js	122 ms	94 ms	21 ms
www.googletagmanager.com/gtag/js?id=G-2GM30M8ZXN&cx=c&gtm=4e64h1	119 ms	106 ms	12 ms
js.qualified.com/qualified.js?token=pJ9poMdVtnZZkt1u	115 ms	100 ms	9.2 ms
www.googletagmanager.com/gtm.js?id=GTM-KHB6FZ	112 ms	92 ms	11 ms
www.googletagmanager.com/gtag/js?id=AW-1023230933&cx=c&gtm=4e64h1	106 ms	94 ms	10 ms
scripts.clarity.ms/0.8.59/clarity.js	105 ms	89 ms	6.9 ms
www.googletagmanager.com/gtag/js?id=AW-771242212&cx=c&gtm=4e64h1	100 ms	89 ms	9.4 ms
/5ebb0930dd82631397ddca92/js/fs-prod.achunk.bec7a721722e4...	74 ms	73 ms	1.4 ms
/ct?id=45645&url=https%3A%2F%2Fformstack.com%2F&sf=0&tpi=...	73 ms	69 ms	0.3 ms
/js/jquery-3.5.1.min.dc5e7f18c8.js?site=5ebb0930dd8263139...	69 ms	36 ms	1.8 ms
js.qualified.com/packs/js/multimodal_v2-3fbc98a7.js	65 ms	49 ms	13 ms

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to minimize main-thread work

Why this matters

Performance issues directly impact user engagement and conversion rates.

Category	Time Spent
Script Evaluation	2.5 s
Other	660 ms
Script Parsing & Compilation	286 ms
Style & Layout	247 ms
Rendering	84 ms
Garbage Collection	57 ms
Parse HTML & CSS	28 ms

Many navigations are performed by going back to a previous page, or forwards again. The back/forward cache (bfcache) can speed up these return navigations. Learn more about the bfcache

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failure reason	Failure type
Pages with WebSocket cannot enter back/forward cache.	Pending browser support

Large network payloads cost users real money and are highly correlated with long load times. Learn how to reduce payload sizes.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Transfer Size
assets.qualified.com/static-media/piperx-loading/Ruby.mp4	2.6 MiB
assets.qualified.com/packs/js/widget/sandboxed/messenger-573d66d5.js	803.5 KiB
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	362.4 KiB
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	361.9 KiB
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	361.7 KiB
/conversations-visitor-ui/static-1.28763/bundles/visitor.js	343.9 KiB
/static/prod/booking-app/assets/team-scheduling-D_ETni9i.js	193.3 KiB
js.hsforms.net/forms/embed/v2.js	192.8 KiB
www.googletagmanager.com/gtag/js?id=G-2GM30M8ZXN&cx=c&gtm=4e64h1	175.0 KiB
www.googletagmanager.com/gtm.js?id=GTM-KHB6FZ	166.7 KiB

Set an explicit width and height on image elements to reduce layout shifts and improve CLS. Learn how to set image dimensions

Why this matters

Performance issues directly impact user engagement and conversion rates.

	URL
div.section > div.w-layout-blockcontainer > div.col > img.hero_image `div.section > div.w-layout-blockcontainer > div.col > img.hero_image`	/5ebb0930dd82631397ddca92/6977ff4c5c95c2c57a04277c_539e79...
Formstack Company Logo `div.container > div.nav-logo-container > a.nav-logo-link > img#navLogoBlack`	/5ebb0930dd82631397ddca92/685b02e910b8b9e4bb7de167_logo-F...
One Drive Logo `div.product-integration-logo-container > div.w-layout-grid > div.integration-logo-card-2 > img`	/5ebb0930dd82631397ddca92/64db772dc030ac985918f5a5_elemen...
Dropbox Company Logo `div.product-integration-logo-container > div.w-layout-grid > div.integration-logo-card-2 > img.image`	/5ebb0930dd82631397ddca92/61ae5a3cc13009479b3e19bd_elemen...
div.product-integration-logo-container > div.w-layout-grid > div.integration-logo-card-2 > img.image `div.product-integration-logo-container > div.w-layout-grid > div.integration-logo-card-2 > img.image`	/5ebb0930dd82631397ddca92/64db772d233e72553c3c0a94_elemen...
Salesforce Company Logo `div.product-integration-logo-container > div.w-layout-grid > div.integration-logo-card-2 > img`	/5ebb0930dd82631397ddca92/637b9e19f3d6aa676d303782_salesf...
Microsoft Excel Logo `div.product-integration-logo-container > div.w-layout-grid > div.integration-logo-card-2 > img`	/5ebb0930dd82631397ddca92/64db749bfc8f31530c9cd4d0_elemen...
Google Sheets Logo `div.product-integration-logo-container > div.w-layout-grid > div.integration-logo-card-2 > img`	/5ebb0930dd82631397ddca92/64db772d6f16107a9b56f434_elemen...
div.w-dyn-items > div.w-dyn-item > div.notification-bar-inner > img.notification-banner-arrow `div.w-dyn-items > div.w-dyn-item > div.notification-bar-inner > img.notification-banner-arrow`	/5ebb0930dd82631397ddca92/64042268aecfdb1d44535f9a_elemen...
Stripe Company Logo `div.product-integration-logo-container > div.w-layout-grid > div.integration-logo-card-2 > img.width-full`
PayPal Company Logo `div.product-integration-logo-container > div.w-layout-grid > div.integration-logo-card-2 > img.width-full`
Formstack Logo White `div.footer-top > div.footer-left > div.footer-logo-container > img.mb-15`

More information about the performance of your application. These numbers don't directly affect the Performance score.

●Layout shift culprits

●Document request latency

●Optimize DOM size

●LCP breakdown

●Modern HTTP

●Optimize viewport for mobile

●Minify CSS

●Minify JavaScript

●User Timing marks and measures 20 user timings

●Avoid long main-thread tasks 12 long tasks found

●Avoid non-composited animations 2 animated elements found

●Network Requests

●Network Round Trip Times 180 ms

●Server Backend Latencies 280 ms

●Tasks

●Diagnostics

●Metrics

●Screenshot Thumbnails

●Final Screenshot

●Script Treemap Data

●Resources Summary

●Avoid multiple page redirects

●Initial server response time was short Root document took 280 ms

●Avoid large layout shifts 1 layout shift found

○INP breakdown

Accessibility

ARIA

Using ARIA attributes in roles where they are prohibited can mean that important information is not communicated to users of assistive technologies. Learn more about prohibited ARIA roles.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
AI assistant `body > q-focus-sentinel > div`
After AI assistant `body > q-focus-sentinel > div`
AI assistant, start `div#qualified-multimodal-host > div`
AI assistant, end `div#qualified-multimodal-host > div`

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Contrast

Low-contrast text is difficult or impossible for many users to read. Learn how to provide sufficient color contrast.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
Forms `div.footer-right > div.footer-column > a.footer-link > div`
Documents `div.footer-right > div.footer-column > a.footer-link > div`
Sign `div.footer-right > div.footer-column > a.footer-link > div`
Formstack Suite `div.footer-right > div.footer-column > a.footer-link > div`
Forms for Salesforce `div.footer-right > div.footer-column > a.footer-link > div`
Docs for Salesforce `div.footer-right > div.footer-column > a.footer-link > div`
Integrations `div.footer-right > div.footer-column > a.footer-link > div`
Pricing `div.footer-right > div.footer-column > a.footer-link > div`
Resource Center `div.footer-right > div.footer-column > a.footer-link > div`
Templates `div.footer-right > div.footer-column > a.footer-link > div`
Blog `div.footer-right > div.footer-column > a.footer-link > div`
Site Map `div.footer-right > div.footer-column > a.footer-link > div`
Help Center `div.footer-right > div.footer-column > a.footer-link > div`
Find a Partner `div.footer-right > div.footer-column > a.footer-link > div`
Release Notes `div.footer-right > div.footer-column > a.footer-link > div`
Developers and API `div.footer-right > div.footer-column > a.footer-link > div`
Documents API `div.footer-right > div.footer-column > a.footer-link > div`
System Status `div.footer-right > div.footer-column > a.footer-link > div`
Report Abuse `div.footer-right > div.footer-column > a.footer-link > div`
About Us `div.footer-right > div.footer-column > a.footer-link > div`
Partner Program `div.footer-right > div.footer-column > a.footer-link > div`
Careers `div.footer-right > div.footer-column > a.footer-link > div`
Cookie Preferences `div.footer-right > div.footer-column > div.w-embed > a.footer-link`
Security `div.footer-right > div.footer-column > a.footer-link > div`
CCPA `div.footer-bottom-container > div.footer-bottom-right > a.footer-link > div`
Legal `div.footer-bottom-container > div.footer-bottom-right > a.footer-link > div.footer-link`
Trust Center `div.footer-bottom-container > div.footer-bottom-right > a.footer-link > div`

These are opportunities to improve the legibility of your content.

Names and labels

Screen reader users rely on frame titles to describe the contents of frames. Learn more about frame titles.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
body > div > iframe.chilipiper-frame `body > div > iframe.chilipiper-frame`

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

○Interactive controls are keyboard focusable

○Interactive elements indicate their purpose and state

○The page has a logical tab order

○Visual order on the page follows DOM order

○User focus is not accidentally trapped in a region

○The user's focus is directed to new content added to the page

○HTML5 landmark elements are used to improve navigation

○Offscreen content is hidden from assistive technology

○Custom controls have associated labels

○Custom controls have ARIA roles

●`[aria-*]` attributes match their roles

●`[aria-hidden="true"]` is not present on the document `<body>`

●`[role]`s have all required `[aria-*]` attributes

●Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.

●`[role]`s are contained by their required parent element

●`[role]` values are valid

●`[aria-*]` attributes have valid values

●`[aria-*]` attributes are valid and not misspelled

●Buttons have an accessible name

●Image elements have `[alt]` attributes

●Form elements have associated labels

●`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.

●`button`, `link`, and `menuitem` elements have accessible names

●ARIA attributes are used as specified for the element's role

●Elements with `role="dialog"` or `role="alertdialog"` have accessible names.

●`[aria-hidden="true"]` elements do not contain focusable descendents

●Document has a `<title>` element

●`<html>` element has a `[lang]` attribute

●`<html>` element has a valid value for its `[lang]` attribute

●Links have a discernible name

●List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements

●No element has a `[tabindex]` value greater than 0

●Touch targets have sufficient size and spacing.

●Heading elements appear in a sequentially-descending order

●Document has a main landmark.

●Deprecated ARIA roles were not used

○`[accesskey]` values are unique

○ARIA input fields have accessible names

○ARIA `meter` elements have accessible names

○ARIA `progressbar` elements have accessible names

○Elements with the `role=text` attribute do not have focusable descendents.

○ARIA toggle fields have accessible names

○ARIA `tooltip` elements have accessible names

○ARIA `treeitem` elements have accessible names

○The page contains a heading, skip link, or landmark region

○`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.

○Definition list items are wrapped in `<dl>` elements

○ARIA IDs are unique

○No form fields have multiple labels

○`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.

○Input buttons have discernible text.

○`<input type="image">` elements have `[alt]` text

○Links are distinguishable without relying on color.

○Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).

○The document does not use `<meta http-equiv="refresh">`

○`<object>` elements have alternate text

○Select elements have associated label elements.

○Skip links are focusable.

○Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.

○`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.

○`[lang]` attributes have a valid value

○`<video>` elements contain a `<track>` element with `[kind="captions"]`

○Tables have different content in the summary attribute and `<caption>`.

○All heading elements contain content.

○Uses ARIA roles only on compatible elements

○Image elements do not have `[alt]` attributes that are redundant text.

○Identical links have the same purpose.

○Elements with visible text labels have matching accessible names.

○Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.

○`<td>` elements in a large `<table>` have one or more table headers.

Best Practices

User Experience

Image display dimensions should match natural aspect ratio. Learn more about image aspect ratio.

Why this matters

Performance issues directly impact user engagement and conversion rates.

	URL	Aspect Ratio (Displayed)	Aspect Ratio (Actual)
Formstack Academy logo `div#w-node-dfa55e15-5fd0-cb6e-012d-9aa8fa100636-fa100611 > a.card-box > div.card-image-container > img.image`	/5ebb0930dd82631397ddca92/66a195483162f993b53df8df_Mask g...	270 x 170 (1.59)	269 x 167 (1.61)

●Uses HTTPS

●Avoids deprecated APIs

●Avoids third-party cookies

●Allows users to paste into input fields

●Avoids requesting the geolocation permission on page load

●Avoids requesting the notification permission on page load

●Serves images with appropriate resolution

●Page has the HTML doctype

●Properly defines charset

●No browser errors logged to the console

●No issues in the `Issues` panel in Chrome Devtools

●Ensure CSP is effective against XSS attacks

●Ensure proper origin isolation with COOP

●Mitigate DOM-based XSS with Trusted Types

●Detected JavaScript libraries

●Page has valid source maps

○Redirects HTTP traffic to HTTPS

○Use a strong HSTS policy

○Mitigate clickjacking with XFO or CSP

SEO

Content Best Practices

Descriptive link text helps search engines understand your content. Learn how to make links more accessible.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Link destination	Link Text
formstack.io/B3E55	click here

Format your HTML in a way that enables crawlers to better understand your app’s content.

○Structured data is valid

●Page isn’t blocked from indexing

●Document has a `<title>` element

●Document has a meta description

●Page has successful HTTP status code

●Links are crawlable

●robots.txt is valid

●Image elements have `[alt]` attributes

●Document has a valid `hreflang`

●Document has a valid `rel=canonical`

Results for https://formstack.com

Site Health

How you compare

Top Priorities (5)

Fix Priority Matrix

Quick Wins

Strategic

Easy Improvements

Deprioritize

What fixing these means

Conversion Barriers

Speed (2)

Trust (1)

Usability (1)

Content (1)

Navigation (2)

Return on Investment

Investment

Monthly returns

Regulatory risk avoided

Estimated Remediation Cost

Cost by category

Cost by effort level

What Inaction Is Costing You

Compliance Risk

Bandwidth Waste

Lighthouse Scores

Core Web Vitals

Detailed Report

Performance

Insights

Diagnostics

Accessibility

ARIA

Contrast

Names and labels

Best Practices

User Experience

General

SEO

Content Best Practices

Lighthouse Scores

Core Web Vitals

Detailed Report

Performance

Insights

Diagnostics

Accessibility

ARIA

Contrast

Names and labels

Best Practices

User Experience

SEO

Content Best Practices

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