Audit overview
3 categories need attention: Performance, and 2 others.
Fix Priority Matrix
5 findingsQuick Wins
3High impact, low effort — start here.
Strategic
2High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Top Priorities (5)
Page weighs 26.3 MB (9.7 MB transferred)
Informational: total page weight (uncompressed) and bytes actually transferred over the wire.
1 button(s) with no accessible text
Buttons with no accessible text (icon-only, no aria-label) can't be activated by voice control or understood by screen readers.
1 image(s) missing alt attribute
Each image without alt text is a WCAG 1.1.1 failure — invisible to screen-reader users, lost from Google Image Search.
1 link(s) with no accessible text
Links with no accessible text (empty <a></a>, image-only no alt, icon-only no aria-label) are unidentifiable to screen readers.
3 control(s) without accessible label
Form controls without labels — assistive tech announces 'edit text' with no context; users can't complete forms.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
€298 investment → €11,540/month returns + EUR 20,500,000 risk avoided
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
7 barrier(s) likely increasing bounce by ~33%.
- Page takes 35.5s to loadUsers abandon at ~3s — you're 33.0s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- Page feels frozen for 3.3sClicks on the primary CTA are ignored while JavaScript runs→ Break up long tasks; defer non-critical JavaScript to post-hydration
- 3 form field(s) without a labelScreen readers skip unlabeled fields; autofill can't identify them; checkout abandonment spikes→ Associate every input with a visible <label for="…">; add autocomplete attributes
- 3 broken link(s) on the pageClicks land on 404s — trust drops and the session often ends→ Fix or remove the broken destinations surfaced on the Content tab
- No Content-Security-Policy headerHigher XSS blast radius — one compromised script can exfiltrate the checkout form→ Ship a reporting-only CSP first, then enforce once violations are clean
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Compliance Risk
€20.500.000
- 1 advertising/retargeting trackers detectedGDPR: EUR 10.000 – EUR 20.000.000
- No <main> landmark foundEAA: EUR 1.000 – EUR 500.000
- No <nav> landmark foundEAA: EUR 1.000 – EUR 500.000
Bounce-Rate Cost
€11.538 /mo
+32.8pp bounce · ~3,279 lost visitors/mo
CPC: EUR 3.52
Bandwidth Waste
€2,27 /mo
30599.4 MB/mo × 0.074 EUR/GB
- Optimize transfer: save ~3.1 MB per page loadSaves €2,27/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 5 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
14.86 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
35.49 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
3.29 s
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.092
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
14.86 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
45.84 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
1.48 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
2.41 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
310 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.035
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
2.64 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
9.07 s
Categories
8Performance
Page weighs 26.3 MB (9.7 MB transferred)
Security
All checks pass
Accessibility
1 button(s) with no accessible text
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Technology stack
Webflow 1.6.0, hosted on AWS, with Amazon CloudFront CDN
Stack Architecture
Facebook Pixel 
Google Analytics 
Google Tag Manager 
HubSpot HubSpot Analytics HubSpot Chat 
Intellimize 
Linkedin Insight Tag 
Microsoft Advertising 
Microsoft Clarity 
PayPal 
Qualified 
Webflow 1.6.0
Adobe Fonts 1.21.0Amazon Route 53 Apple 
Chili Piper Facebook SDK 
Google Font API Google Search Console Google Workspace HSTS 
LottieFiles Microsoft 
Onsen UI 
Open Graph 
Osano 
Priority Hints 
Sentry 
Tailwind CSS 
Typekit 1.21.0
Webpack 
core-js 3.32.2
jQuery 3.5.1
lit-html 2.7.5
reCAPTCHA 
Amazon CloudFront 
Cloudflare 
PartnerStack jsDelivr CDN 
AWS Amazon Web Services All Detected Technologies (42)
Amazon CloudFront is a fast content delivery network (CDN) service that securely delivers data, videos, applications, and APIs to customers globally with low latency, high transfer speeds.
Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.
PartnerStack is a platform facilitating SaaS brand growth through streamlined partner management.
Amazon Web Services (AWS) is a comprehensive cloud services platform offering compute power, database storage, content delivery and other functionality.
Webflow is Software-as-a-Service (SaaS) for website building and hosting.
Adobe Fonts is a web-based service providing access to a vast library of high-quality fonts for web and print design.
Chili Piper is a suite of automated scheduling tools that help revenue teams convert leads.
Google Font API is a web service that supports open-source font files that can be used on your web designs.
HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.
LottieFiles is an open-source animation file format that's tiny, high quality, interactive, and can be manipulated at runtime.
Onsen UI is an open-source HTML5 hybrid app framework offering mobile UI components for PhoneGap and Cordova development.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Osano is a data privacy platform that helps your website become compliant with laws such as GDPR and CCPA.
Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.
Sentry is an open-source platform for workflow productivity, aggregating errors from across the stack in real time.
Typekit is an online service which offers a subscription library of fonts.
Webpack is an open-source JavaScript module bundler.
core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
lit-html is a simple, modern, safe, small and fast HTML templating library for JavaScript.
reCAPTCHA is a free service from Google that helps protect websites from spam and abuse.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Google Analytics is a free web analytics service that tracks and reports website traffic.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
HubSpot is a marketing and sales software that helps companies attract visitors, convert leads, and close customers.
HubSpot is a marketing and sales software that helps companies attract visitors, convert leads, and close customers.
HubSpot Chat is a tool where you can view, manage, and reply to incoming messages from multiple channels.
Intellimize is a platform that utilizes machine learning to optimize website experiences and increase conversions in real-time.
LinkedIn Insight Tag is a lightweight JavaScript tag that powers conversion tracking, website audiences, and website demographics.
Microsoft Advertising is an online advertising platform developed by Microsoft.
Microsoft's Clarity is a analytics tool which provides website usage statistics, session recording, and heatmaps.
PayPal is an online payments system that supports online money transfers and serves as an electronic alternative to traditional paper methods like checks and money orders.
Qualified is a B2B marketer that allows buyers and sales reps to connect through real-time website conversations.
Observations (2)
No build tool detected
A framework (Adobe Fonts) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
Complex technology stack detected
42 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 4h total → projected C (79)
Sprint 1: Quick Wins
+5Highest ROI — low effort, high impact
- · Page weighs 26.3 MB (9.7 MB transferred)
- · 1 button(s) with no accessible text
- · 1 link(s) with no accessible text
Sprint 2: Core Fixes
+2Medium effort, high structural impact
- · 3 control(s) without accessible label
- · 1 image(s) missing alt attribute