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Results for https://statefarm.com

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United States United States · Santa Clara Completed: Apr 22, 2026 22:59 UTC
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Mobile 375 × 812

Screenshot of the audited page (Mobile 375×812)

Desktop 1440 × 900

Screenshot of the audited page (Desktop 1440×900)
C70

Site Health

Score: 70 / 100

Based on 8 categories, 0 sections

Room to improve — your 18.4s load time is above Google's 2.5s 'Good' threshold.

Good foundation, but a few gaps could be exploited.

Several issues make your site difficult for assistive technology users.

Solid SEO basics — a few optimizations could boost rankings.

Solid infrastructure — fast server responses across the board.

Several regulatory requirements are not yet met.

Missing metadata means poor previews on social media and search.

Heavier than average — reducing page weight saves energy and bandwidth.

How is this calculated?

The overall score is a weighted average of individual category scores. Categories with more impact on user experience and security carry more weight.

Performance 25%Security 25%Accessibility 15%SEO 10%Infrastructure 10%Compliance 8%Content 5%Sustainability 2%

Weights reflect general web best practices. Individual needs may differ.

How the composite score is calculated

How you compare

Google Search Console · 3591 peers
You 70
·
Avg 73
At average
0 50 100
Better than 14% of Google Search Console sites See full Google Search Console benchmark →
Proofpoint · 354 peers
You 70
·
Avg 72
At average
0 50 100
Better than 18% of Proofpoint sites See full Proofpoint benchmark →

Top Priorities (5)

1

Content-Security-Policy header is missing

Security gaps expose your site and users to attacks, eroding trust.

Security › Security Headers
2

HSTS header is missing

Security gaps expose your site and users to attacks, eroding trust.

Security › Security Headers
3

No Content-Security-Policy header found

Security gaps expose your site and users to attacks, eroding trust.

Security › Content Security Policy
4

Page weighs 13.7 MB (4.5 MB transferred)

Performance issues directly impact user engagement and conversion rates.

Performance › Page Weight Budget
5

No <main> landmark found

Accessibility issues exclude users with disabilities — up to 15% of your potential audience.

Accessibility › Landmark Structure
View fix priority matrix

Fix Priority Matrix

5 findings

Quick Wins

3

High impact, low effort — start here.

Strategic

2

High impact, requires investment.

Easy Improvements

0

Small gains, minimal effort.

Nothing in this quadrant — good news.

Deprioritize

0

Low impact, high effort — do last.

Nothing in this quadrant — good news.

← Low effort High effort →
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What fixing these means

Your site performs reasonably well, but a few targeted fixes could meaningfully improve results. Your LCP of 18.4s exceeds Google's 2.5s 'Good' threshold and the 1 performance issue below directly contributes to it. Accessibility issues exclude users who rely on assistive technology — an estimated 15% of your potential audience. Addressing the critical issues below would have the most immediate impact on your user trust.

3 security gaps detected — browsers may warn visitors about your site.
Your LCP is 18.4s — fixing the 1 performance critical could bring it under Google's 2.5s 'Good' threshold.
1 accessibility issue excludes users who rely on assistive technology.

Conversion Barriers

3 critical 7 warning

10 barrier(s) likely increasing bounce by ~38%.

Speed (2)

Page takes 18.4s to load

+12% bounce

Users abandon at ~3s — you're 15.9s over the 2.5s threshold

Fix: Optimize render-blocking resources, preload the hero image, and compress images

Page feels frozen for 9.3s

+5% bounce

Clicks on the primary CTA are ignored while JavaScript runs

Fix: Break up long tasks; defer non-critical JavaScript to post-hydration

Trust (2)

No HSTS header

+1% bounce

Returning visitors are briefly exposed to downgrade attacks on first request

Fix: Set Strict-Transport-Security: max-age=31536000; includeSubDomains

No Content-Security-Policy header

+1% bounce

Higher XSS blast radius — one compromised script can exfiltrate the checkout form

Fix: Ship a reporting-only CSP first, then enforce once violations are clean

Usability (1)

No viewport meta tag

+15% bounce

Mobile browsers render at desktop width and shrink — text unreadable, tap targets miniature

Fix: Add <meta name="viewport" content="width=device-width, initial-scale=1">

Content (4)

No Open Graph tags

+2% bounce

Links shared on LinkedIn / Slack / Facebook show bare URLs — referral clicks drop

Fix: Add og:title, og:description, og:image, og:url to the page head

No structured data

+2% bounce

No rich-result eligibility in Google — lower SERP CTR vs competitors with stars and prices

Fix: Add JSON-LD for your page type (Product, Article, FAQPage, LocalBusiness, …)

Thin content

+3% bounce

Under 300 words — visitors bounce looking for substance, search engines rank competitors first

Fix: Add a substantive FAQ, product detail, or case-study section

Content is hard to read

+2% bounce

Graduate-level reading difficulty — limits the addressable audience for product or blog pages

Fix: Shorten sentences; replace jargon with plain language; target Flesch ease ≥60

Navigation (1)

No skip-to-content link

+1% bounce

Keyboard and screen-reader users must tab through the entire header on every page

Fix: Add a visible-on-focus <a href="#main">Skip to content</a> as the first focusable element

Preliminary CRO audit — each barrier links to the tab with detailed analysis.

Return on Investment

$500 investment → $1.13/month returns + USD 157,500 risk avoided

Payback period: > 2 years First-year ROI: -97%

Investment

$500

5h · 5 findings

Monthly returns

$1.13 /mo

~$14 / year

  • Bandwidth savings $1.13

Regulatory risk avoided

USD 157,500

if kept compliant

  • ADA Title III USD 150,000
  • CCPA/CPRA USD 7,500

$150 — in quick wins — start here for the fastest payback

Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.

Full methodology & sources

Estimated Remediation Cost

$500

5.0 developer hours at $100/hr

Based on United States rates ($100/hr)

Quick wins
$150 3 fixes in ~90 minutes

Start here for the best return on investment

Cost by category

Cost by effort level

Adjust assumptions
$ /hr

Rates reflect fully-loaded developer cost including overhead

How developer rates are sourced

What Inaction Is Costing You

$13,126 / month at risk

~$157,514 / year if left unfixed

Compliance Risk

$157,500

ADA Title IIICCPA/CPRA
  • No privacy policy link detected
    CCPA/CPRA: USD 2,500 – USD 7,500
  • Trackers detected but no cookie policy found
    CCPA/CPRA: USD 2,500 – USD 7,500
  • Trackers detected but no privacy policy found
    CCPA/CPRA: USD 2,500 – USD 7,500

+4 more

Bandwidth Waste

$1.13 /mo

14186.8 MB/mo × 0.080 USD/GB

  • Optimize transfer: save ~1.4 MB per page load
    Saves $1.13/mo

Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.

Compliance methodology · SEO assumptions · Bandwidth model

Your performance is already good — improvements may show diminishing returns

Unique monthly visitors from your analytics

Purchases, signups, or key actions

Optional — for revenue estimation

additional conversions/month

more engaged visitors from reduced bounce

potential monthly revenue
Current bounce (est.)
After fixes (est.)
Estimated bounce reduction

Fix 5 critical issues to capture this value

How this is calculated

Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.

Your site's LCP: → estimated after fixes.

These are estimates based on industry research — actual results vary

Bounce-rate model & assumptions

Your data stays in your browser — nothing is sent to our servers

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Lighthouse Scores

Industry-standard audits powered by Google Lighthouse.

28
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
99
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
77
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
100
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

Core Web Vitals

Key metrics that affect user experience.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

5.75 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

18.35 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

9.32 s

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.000

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

8.11 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

38.89 s

Detailed Report

Audit breakdown by category with detailed findings.

28

Performance

Insights

Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile Baseline features, unless you know you must support older browsers. Learn why most sites can deploy ES6+ code without transpiling

Why this matters

Shipping ES5 transpiled code to modern browsers wastes bytes — every user with an evergreen browser pays for compatibility you don't need.

Learn more

Most users today run browsers that natively support ES6+, async/await, optional chaining, and the rest of modern JavaScript. Transpiling to ES5 'just in case' adds 20-40% to your bundle for no benefit. Configure your build to target a modern browserslist, or ship a differential bundle pair (modern + legacy) with the module/nomodule pattern.

Source: Google web.dev / Lighthouse

3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A long cache lifetime can speed up repeat visits to your page. Learn more about caching.

Why this matters

Performance issues directly impact user engagement and conversion rates.

RequestCache TTLTransfer Size
deel-id-persistence.deel.c1.statefarm/index.js0.0 ms130.7 KiB
cdn-pci.optimizely.com/js/8421581994.js600.0 s116.4 KiB
connect.facebook.net/en_US/fbevents.js1200.0 s96.6 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Bun...14400.0 s122.8 KiB
static1.st8fm.com/en_US/dxl-1x/prod/js/1x.core.js14400.0 s107.7 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Aut...14400.0 s101.8 KiB
ddc.statefarm.com/statefarm/prod/Bootstrap.js300.0 s68.3 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Hom...14400.0 s73.7 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/1x.core.css14400.0 s73.7 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/hp-...14400.0 s48.4 KiB
/signals/config/528857779805042?v=2.9.303&r=stable&domain...1200.0 s36.6 KiB
/signals/config/1936962093151750?v=2.9.303&r=stable&domai...1200.0 s34.9 KiB
/en_US/dxl-1x/prod/css/fonts/Mecherle/woff/MecherleSans-R...14400.0 s33.5 KiB
/en_US/dxl-1x/prod/css/fonts/Mecherle/woff/MecherleLegal-...14400.0 s32.4 KiB
/en_US/dxl-1x/prod/css/fonts/Mecherle/woff/MecherleSans-S...14400.0 s31.7 KiB
/en_US/dxl-1x/prod/css/fonts/Mecherle/woff/MecherleSans-M...14400.0 s31.7 KiB
/en_US/dxl-1x/prod/css/fonts/Mecherle/woff/MecherleSans-R...14400.0 s31.5 KiB
/en_US/dxl-1x/prod/css/fonts/Mecherle/woff/MecherleSans-B...14400.0 s31.3 KiB
www.redditstatic.com/ads/pixel.js?pixel_id=t2_36kqcuu760.0 s19.0 KiB
deel-app-cf.dasdicgr.prod.c1.statefarm/digitalevent.js0.0 ms13.9 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Age...14400.0 s19.5 KiB
deel-id-persistence.deel.c1.statefarm/dataLayer_logic.js0.0 ms13.0 KiB
js.adsrvr.org/up_loader.1.1.0.js0.0 ms12.3 KiB
deel-app-cf.dasdicgr.prod.c1.statefarm/datalayer.js0.0 ms9.0 KiB
c.amazon-adsystem.com/aat/amzn.js0.0 ms8.9 KiB
cdn.pdst.fm/ping.min.js3600.0 s10.2 KiB
deel-app-cf.dasdicgr.prod.c1.statefarm/utils.js0.0 ms8.2 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...14400.0 s11.1 KiB
s.yimg.com/wi/ytc.js0.0 ms7.1 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...14400.0 s10.0 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...14400.0 s10.0 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...14400.0 s9.7 KiB
deel-app-cf.dasdicgr.prod.c1.statefarm/sfuid.js0.0 ms6.4 KiB
deel-app-cf.dasdicgr.prod.c1.statefarm/pagechangehandler.js0.0 ms6.4 KiB
invocation.deel.c1.statefarm/deel.js0.0 ms6.3 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...14400.0 s8.9 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...14400.0 s8.7 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/lib/normalize.css14400.0 s6.0 KiB
deel-app-cf.dasdicgr.prod.c1.statefarm/datasharing.js0.0 ms3.9 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/state-farm-logo-4.svg14400.0 s3.3 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/images/footer/SF_Logo_Vert.svg14400.0 s2.2 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/images/core/chevron.svg#down_default14400.0 s1.6 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/tire_24_red.svg14400.0 s1.4 KiB
js.adsrvr.org/universal_pixel.js0.0 ms958 B
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/state-farm-logo-5.svg14400.0 s1.3 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/savings_24_red.svg14400.0 s1.0 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/odometer_24_red.svg14400.0 s991 B
/rp.gif?ts=1776898681939&id=t2_36kqcuu7&event=PageVisit&m...0.0 ms666 B
js.adsrvr.org/universal_pixel.js0.0 ms465 B
js.adsrvr.org/universal_pixel.js0.0 ms465 B
/config/com/2f0ca4be-e310-4347-a688-421e70cfc0e5.js?v=3.5...0.0 ms449 B
static1.st8fm.com/en_US/dxl-1x/prod/css/images/core/chevron_32.svg14400.0 s462 B
/d2/a296b0f2-3142-11ec-8424-7b701a4c346e/2435/impression?...0.0 ms312 B
cdn-pci.optimizely.com/js/geo4.js0.0 ms296 B
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/banking_24_red.svg14400.0 s292 B
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/estimate_24_red.svg14400.0 s260 B
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/bundle_24_red.svg14400.0 s241 B
cdn3.userzoom.com/uzApi.js86400.0 s398 B
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/documents_24_red.svg14400.0 s230 B
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/data_24_red.svg14400.0 s205 B
/a?id=AW-1042761797&v=3&t=t&pid=553618743&gtm=45be64k1v92...0.0 ms11 B
/a?id=AW-1042761797&v=3&t=t&pid=553618743&gtm=45be64k1v92...0.0 ms11 B
/a?id=AW-1042761797&v=3&t=t&pid=553618743&gtm=45be64k1v92...0.0 ms11 B
/a?id=AW-1042761797&v=3&t=t&pid=553618743&gtm=45be64k1v92...0.0 ms11 B
/a?id=AW-1042761797&v=3&t=t&pid=553618743&gtm=45be64k1v92...0.0 ms11 B
/a?id=AW-1042761797&v=3&t=t&pid=553618743&gtm=45be64k1v92...0.0 ms11 B

Your first network request is the most important. Reduce its latency by avoiding redirects, ensuring a fast server response, and enabling text compression.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

Why this matters

Performance issues directly impact user engagement and conversion rates.

description: [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints help the browser establish a connection earlier in the page load, saving time when the first request for that origin is made. The following are the origins that the page preconnected to.
title: Preconnected origins
description: Add [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints to your most important origins, but try to use no more than 4.
title: Preconnect candidates

Requests are blocking the page's initial render, which may delay LCP. Deferring or inlining can move these network requests out of the critical path.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLResource SizeEst Savings
A pair of roommates unpack their SUV. They may save by combining the purchase o… div > div.-oneX-row > div.-oneX-col-12 > img.styles_discounts_image__k4D_I
/content/dam/sf-library/en-us/secure/legacy/team-west/Bun...122.3 KiB108.0 KiB
Profile of a white trailer with a pair of blue-striped waves along the side. div.-oneX-row > div.-oneX-col-6 > a.-oneX-link--block > img.-w_mb-24
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...11.1 KiB8.8 KiB
Profile of a grey auto. div.-oneX-row > div.-oneX-col-6 > a.-oneX-link--block > img.-w_mb-24
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...10.0 KiB7.8 KiB
A white motorhome viewed from the front side. div.-oneX-row > div.-oneX-col-6 > a.-oneX-link--block > img.-w_mb-24
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...9.9 KiB7.7 KiB
Profile of a white boat with a teal stripe along the side. div.-oneX-row > div.-oneX-col-6 > a.-oneX-link--block > img.-w_mb-24
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...9.7 KiB7.4 KiB
A State Farm agent speaks with a customer in a vehicle. div.-oneX-col-12 > div > picture > img.styles_agent_image__9VnK7
/content/dam/sf-library/en-us/secure/legacy/team-west/Age...19.4 KiB6.6 KiB
Profile of a red all-terrain buggy. div.-oneX-row > div.-oneX-col-6 > a.-oneX-link--block > img.-w_mb-24
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...8.9 KiB6.6 KiB
Profile of a motorcycle. div.-oneX-row > div.-oneX-col-6 > a.-oneX-link--block > img.-w_mb-24
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...8.6 KiB6.4 KiB

These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.

Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

TTI

The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Redirects introduce additional delays before the page can be loaded. Learn how to avoid page redirects.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 782 ms
URLTime Spent
statefarm.com/782 ms
www.statefarm.com/0.0 ms

Diagnostics

Minifying JavaScript files can reduce payload sizes and script parse time. Learn how to minify JavaScript.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 390 ms 93.6 KiB

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

Why this matters

Multi-megabyte JavaScript bundles delay every interactive feature on the page.

Learn more

This is the Lighthouse audit fired when too much JS is shipped relative to what executes. The fix isn't a config flag — it requires bundle analysis (webpack-bundle-analyzer, rollup-plugin-visualizer), splitting routes into chunks, lazy-loading off-screen components, and removing unused dependencies. Fundamentally different from minification: minifying reduces byte count, this reduces what's downloaded at all.

Source: Google web.dev / Lighthouse

Estimated savings: 2.6 s 1.4 MiB
URLTransfer SizeEst Savings
www.googletagmanager.com/gtm.js?id=GTM-TLWQWQT&l=GTMdataLayer193.2 KiB72.0 KiB
static1.st8fm.com/en_US/dxl-1x/prod/js/1x.core.js107.7 KiB70.0 KiB
www.googletagmanager.com/gtag/js?id=G-3WRNTYXP84&l=GTMdataLayer&cx=c&gtm=4e64k1177.6 KiB64.4 KiB
www.googletagmanager.com/gtag/js?id=DC-4520290&l=GTMdataLayer&cx=c&gtm=4e64k1129.2 KiB61.3 KiB
www.googletagmanager.com/gtag/js?id=DC-11227412&l=GTMdataLayer&cx=c&gtm=4e64k1129.1 KiB61.3 KiB
/gtag/destination?id=AW-306580666&l=GTMdataLayer&cx=c&gtm...137.2 KiB60.3 KiB
www.googletagmanager.com/gtag/js?id=DC-11264551&l=GTMdataLayer&cx=c&gtm=4e64k1130.6 KiB57.8 KiB
www.googletagmanager.com/gtag/js?id=AW-473928795&l=GTMdataLayer&cx=c&gtm=4e64k1143.4 KiB57.4 KiB
www.googletagmanager.com/gtag/js?id=AW-1026860104&l=GTMdataLayer&cx=c&gtm=4e64k1144.2 KiB57.3 KiB
www.googletagmanager.com/gtag/js?id=AW-978444974&l=GTMdataLayer&cx=c&gtm=4e64k1145.5 KiB57.2 KiB
analytics.tiktok.com/i18n/pixel/static/main.MWE0ZWQ3ZWQwMA.js105.0 KiB57.1 KiB
www.googletagmanager.com/gtag/js?id=AW-863397898&l=GTMdataLayer&cx=c&gtm=4e64k1145.5 KiB57.0 KiB
/gtag/js?id=AW-16704690769&l=GTMdataLayer&cx=c&gtm=4e64k1144.3 KiB56.9 KiB
/gtag/js?id=AW-10985678050&l=GTMdataLayer&cx=c&gtm=4e64k1144.3 KiB56.9 KiB
www.googletagmanager.com/gtag/js?id=AW-897895752&l=GTMdataLayer&cx=c&gtm=4e64k1144.2 KiB56.6 KiB
www.googletagmanager.com/gtag/js?id=AW-1054996086&l=GTMdataLayer&cx=c&gtm=4e64k1144.3 KiB56.3 KiB
www.googletagmanager.com/gtag/js?id=AW-1042761797&l=GTMdataLayer&cx=c&gtm=4e64k1144.3 KiB56.2 KiB
/gtag/js?id=AW-11248472729&l=GTMdataLayer&cx=c&gtm=4e64k1137.5 KiB54.9 KiB
/gtag/js?id=AW-11220053904&l=GTMdataLayer&cx=c&gtm=4e64k1137.3 KiB54.8 KiB
/statefarm/prod/code/94aba160f9c6c2c04b56455dc6817c87.js?...76.4 KiB51.2 KiB
deel-id-persistence.deel.c1.statefarm/index.js130.0 KiB44.7 KiB
resources.digital-cloud.medallia.com/wdcus/6172/onsite/generic1776268679155.js70.1 KiB42.2 KiB
cdn-pci.optimizely.com/js/8421581994.js115.9 KiB42.1 KiB
www.googletagmanager.com/gtm.js?id=GTM-TLWQWQT&l=GTMdataLayer193.2 KiB42.1 KiB
connect.facebook.net/en_US/fbevents.js96.5 KiB41.5 KiB
ddc.statefarm.com/statefarm/prod/Bootstrap.js67.8 KiB35.8 KiB
www.statefarm.com/hplp/_next/static/chunks/framework-ce757b396f77691a.js66.4 KiB24.8 KiB

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to reduce Javascript execution time.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLTotal CPU TimeScript EvaluationScript Parse
Unattributable1.9 s322 ms0.0 ms
www.googletagmanager.com/gtm.js?id=GTM-TLWQWQT&l=GTMdataLayer1.8 s1.4 s396 ms
/statefarm/prod/code/94aba160f9c6c2c04b56455dc6817c87.js?...1.4 s1.3 s32 ms
www.statefarm.com/1.0 s600 ms0.6 ms
www.statefarm.com/hplp/_next/static/chunks/framework-ce757b396f77691a.js960 ms680 ms19 ms
static1.st8fm.com/en_US/dxl-1x/prod/js/1x.core.js807 ms581 ms37 ms
cdn-pci.optimizely.com/js/8421581994.js759 ms628 ms45 ms
www.googletagmanager.com/gtag/js?id=G-3WRNTYXP84&l=GTMdataLayer&cx=c&gtm=4e64k1637 ms568 ms55 ms
www.googletagmanager.com/gtag/js?id=AW-1042761797&l=GTMdataLayer&cx=c&gtm=4e64k1538 ms402 ms59 ms
ddc.statefarm.com/statefarm/prod/Bootstrap.js524 ms445 ms36 ms
invocation.deel.c1.statefarm/deel.js514 ms483 ms1.8 ms
www.googletagmanager.com/gtag/js?id=AW-1054996086&l=GTMdataLayer&cx=c&gtm=4e64k1455 ms387 ms65 ms
www.googletagmanager.com/gtag/js?id=AW-1026860104&l=GTMdataLayer&cx=c&gtm=4e64k1448 ms385 ms60 ms
/gtag/js?id=AW-11220053904&l=GTMdataLayer&cx=c&gtm=4e64k1428 ms372 ms47 ms
www.googletagmanager.com/gtag/js?id=DC-4520290&l=GTMdataLayer&cx=c&gtm=4e64k1380 ms256 ms33 ms
www.googletagmanager.com/gtag/js?id=AW-897895752&l=GTMdataLayer&cx=c&gtm=4e64k1357 ms306 ms47 ms
/gtag/js?id=AW-16704690769&l=GTMdataLayer&cx=c&gtm=4e64k1347 ms300 ms44 ms
www.googletagmanager.com/gtag/js?id=AW-863397898&l=GTMdataLayer&cx=c&gtm=4e64k1340 ms300 ms37 ms
www.googletagmanager.com/gtag/js?id=AW-978444974&l=GTMdataLayer&cx=c&gtm=4e64k1338 ms301 ms35 ms
/gtag/js?id=AW-10985678050&l=GTMdataLayer&cx=c&gtm=4e64k1333 ms291 ms39 ms
/gtag/js?id=AW-11248472729&l=GTMdataLayer&cx=c&gtm=4e64k1324 ms280 ms40 ms
www.googletagmanager.com/gtag/js?id=AW-473928795&l=GTMdataLayer&cx=c&gtm=4e64k1302 ms262 ms37 ms
connect.facebook.net/en_US/fbevents.js273 ms236 ms33 ms
www.googletagmanager.com/gtag/js?id=DC-11264551&l=GTMdataLayer&cx=c&gtm=4e64k1270 ms232 ms35 ms
analytics.tiktok.com/i18n/pixel/static/main.MWE0ZWQ3ZWQwMA.js268 ms216 ms47 ms
/gtag/destination?id=AW-306580666&l=GTMdataLayer&cx=c&gtm...257 ms213 ms42 ms
resources.digital-cloud.medallia.com/wdcus/6172/onsite/generic1776268679155.js207 ms158 ms23 ms
www.googletagmanager.com/gtag/js?id=DC-11227412&l=GTMdataLayer&cx=c&gtm=4e64k1200 ms168 ms31 ms
/signals/config/1936962093151750?v=2.9.303&r=stable&domai...186 ms103 ms20 ms
/signals/config/528857779805042?v=2.9.303&r=stable&domain...185 ms162 ms22 ms
sc-static.net/scevent.min.js161 ms133 ms18 ms
www.statefarm.com/hplp/_next/static/chunks/main-081103ad44899057.js123 ms107 ms14 ms
analytics.tiktok.com/i18n/pixel/static/identify_5cff1caf.js62 ms44 ms17 ms
www.redditstatic.com/ads/pixel.js?pixel_id=t2_36kqcuu761 ms46 ms8.0 ms
www.statefarm.com/hplp/_next/static/chunks/pages/index-d83688c295c39b7a.js54 ms53 ms0.8 ms
static1.st8fm.com/en_US/dxl-1x/prod/css/1x.core.css52 ms0.0 ms0.0 ms
s.yimg.com/wi/ytc.js52 ms36 ms6.5 ms

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to minimize main-thread work

Why this matters

Performance issues directly impact user engagement and conversion rates.

CategoryTime Spent
Script Evaluation13.1 s
Other2.2 s
Script Parsing & Compilation1.6 s
Parse HTML & CSS340 ms
Style & Layout307 ms
Garbage Collection288 ms
Rendering44 ms

Many navigations are performed by going back to a previous page, or forwards again. The back/forward cache (bfcache) can speed up these return navigations. Learn more about the bfcache

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failure reasonFailure type
The page has an unload handler in the main frame.Actionable

Minifying CSS files can reduce network payload sizes. Learn how to minify CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 0.0 ms 5.1 KiB
URLTransfer SizeEst Savings
static1.st8fm.com/en_US/dxl-1x/prod/css/lib/normalize.css6.0 KiB5.1 KiB

More information about the performance of your application. These numbers don't directly affect the Performance score.

Layout shift culprits
Optimize DOM size
Font display
Forced reflow
LCP breakdown
Modern HTTP
Optimize viewport for mobile
User Timing marks and measures 74 user timings
Avoid long main-thread tasks 20 long tasks found
Avoid non-composited animations 1 animated element found
Image elements have explicit `width` and `height`
Network Requests
Network Round Trip Times 70 ms
Server Backend Latencies 150 ms
Tasks
Diagnostics
Metrics
Screenshot Thumbnails
Final Screenshot
Script Treemap Data
Resources Summary
Initial server response time was short Root document took 20 ms
INP breakdown
LCP request discovery
Avoid large layout shifts
99

Accessibility

These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.

Navigation

Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. Learn more about heading order.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
$1,429 div.-oneX-row > div.-oneX-col-12 > div.-oneX-cards-container--padding-md > h4
Help protect your business div.-oneX-col-12 > div.-oneX-row > div.-oneX-col-12 > h4
Or set one up using our award-winning app5 div.-oneX-col-12 > div.-oneX-row > div.-oneX-col-12 > h5.-w_mb-0
Community div.-oneX-container > div.-oneX-row > div.-oneX-col-12 > h4.-w_mb-16

These are opportunities to improve keyboard navigation in your application.

Interactive controls are keyboard focusable
Interactive elements indicate their purpose and state
The page has a logical tab order
Visual order on the page follows DOM order
User focus is not accidentally trapped in a region
The user's focus is directed to new content added to the page
HTML5 landmark elements are used to improve navigation
Offscreen content is hidden from assistive technology
Custom controls have associated labels
Custom controls have ARIA roles
`[aria-*]` attributes match their roles
`[aria-hidden="true"]` is not present on the document `<body>`
`[role]`s have all required `[aria-*]` attributes
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
`[role]`s are contained by their required parent element
`[role]` values are valid
`[aria-*]` attributes have valid values
`[aria-*]` attributes are valid and not misspelled
Buttons have an accessible name
Image elements have `[alt]` attributes
Form elements have associated labels
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
Select elements have associated label elements.
`button`, `link`, and `menuitem` elements have accessible names
ARIA attributes are used as specified for the element's role
`[aria-hidden="true"]` elements do not contain focusable descendents
Elements use only permitted ARIA attributes
Background and foreground colors have a sufficient contrast ratio
Document has a `<title>` element
`<html>` element has a `[lang]` attribute
`<html>` element has a valid value for its `[lang]` attribute
Links are distinguishable without relying on color.
Links have a discernible name
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements
No element has a `[tabindex]` value greater than 0
Touch targets have sufficient size and spacing.
Document has a main landmark.
Deprecated ARIA roles were not used
ARIA IDs are unique
Uses ARIA roles only on compatible elements
Elements with visible text labels have matching accessible names.
`[accesskey]` values are unique
Elements with `role="dialog"` or `role="alertdialog"` have accessible names.
ARIA input fields have accessible names
ARIA `meter` elements have accessible names
ARIA `progressbar` elements have accessible names
Elements with the `role=text` attribute do not have focusable descendents.
ARIA toggle fields have accessible names
ARIA `tooltip` elements have accessible names
ARIA `treeitem` elements have accessible names
The page contains a heading, skip link, or landmark region
`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Definition list items are wrapped in `<dl>` elements
No form fields have multiple labels
`<frame>` or `<iframe>` elements have a title
`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.
Input buttons have discernible text.
`<input type="image">` elements have `[alt]` text
The document does not use `<meta http-equiv="refresh">`
`<object>` elements have alternate text
Skip links are focusable.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
`[lang]` attributes have a valid value
`<video>` elements contain a `<track>` element with `[kind="captions"]`
Tables have different content in the summary attribute and `<caption>`.
All heading elements contain content.
Image elements do not have `[alt]` attributes that are redundant text.
Identical links have the same purpose.
Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.
`<td>` elements in a large `<table>` have one or more table headers.
77

Best Practices

General

Deprecated APIs will eventually be removed from the browser. Learn more about deprecated APIs.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Deprecation / WarningSource
Unload event listeners are deprecated and will be removed.
Synchronous XMLHttpRequest on the main thread is deprecated because of its detrimental effects to the end user's experience. For more help, check https://xhr.spec.whatwg.org/.
AttributionReporting
SharedStorage

Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. Learn more about this errors in console diagnostic audit

Why this matters

Performance issues directly impact user engagement and conversion rates.

SourceDescription
Attestation check for Shared Storage on https://ara.paa-reporting-advertising.amazon failed.
Attestation check for Shared Storage on https://ara.paa-reporting-advertising.amazon failed.
Uses HTTPS
Avoids third-party cookies
Allows users to paste into input fields
Avoids requesting the geolocation permission on page load
Avoids requesting the notification permission on page load
Displays images with correct aspect ratio
Serves images with appropriate resolution
Page has the HTML doctype
Properly defines charset
No issues in the `Issues` panel in Chrome Devtools
Ensure CSP is effective against XSS attacks
Use a strong HSTS policy
Ensure proper origin isolation with COOP
Mitigate DOM-based XSS with Trusted Types
Detected JavaScript libraries
Page has valid source maps
Redirects HTTP traffic to HTTPS
Mitigate clickjacking with XFO or CSP
100

SEO

These checks ensure that your page is following basic search engine optimization advice. There are many additional factors Lighthouse does not score here that may affect your search ranking, including performance on Core Web Vitals. Learn more about Google Search Essentials.

Structured data is valid
Page isn’t blocked from indexing
Document has a `<title>` element
Document has a meta description
Page has successful HTTP status code
Links have descriptive text
Links are crawlable
Image elements have `[alt]` attributes
Document has a valid `hreflang`
Document has a valid `rel=canonical`
robots.txt is valid

Lighthouse Scores

Industry-standard audits powered by Google Lighthouse. — Desktop

61
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
99
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
77
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
100
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

Core Web Vitals

Key metrics that affect user experience. — Desktop

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

1.20 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

1.52 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

1.17 s

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.000

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

1.68 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

8.50 s

Detailed Report

Audit breakdown by category with detailed findings.

61

Performance

Insights

Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile Baseline features, unless you know you must support older browsers. Learn why most sites can deploy ES6+ code without transpiling

Why this matters

Shipping ES5 transpiled code to modern browsers wastes bytes — every user with an evergreen browser pays for compatibility you don't need.

Learn more

Most users today run browsers that natively support ES6+, async/await, optional chaining, and the rest of modern JavaScript. Transpiling to ES5 'just in case' adds 20-40% to your bundle for no benefit. Configure your build to target a modern browserslist, or ship a differential bundle pair (modern + legacy) with the module/nomodule pattern.

Source: Google web.dev / Lighthouse

3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A long cache lifetime can speed up repeat visits to your page. Learn more about caching.

Why this matters

Performance issues directly impact user engagement and conversion rates.

RequestCache TTLTransfer Size
deel-id-persistence.deel.c1.statefarm/index.js0.0 ms130.7 KiB
cdn-pci.optimizely.com/js/8421581994.js600.0 s116.4 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Age...14400.0 s145.1 KiB
connect.facebook.net/en_US/fbevents.js1200.0 s96.6 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Bun...14400.0 s122.8 KiB
static1.st8fm.com/en_US/dxl-1x/prod/js/1x.core.js14400.0 s107.7 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/hp-...14400.0 s105.8 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Aut...14400.0 s101.8 KiB
ddc.statefarm.com/statefarm/prod/Bootstrap.js300.0 s68.3 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Hom...14400.0 s73.7 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/1x.core.css14400.0 s73.7 KiB
/signals/config/528857779805042?v=2.9.303&r=stable&domain...1200.0 s36.6 KiB
/signals/config/1936962093151750?v=2.9.303&r=stable&domai...1200.0 s34.9 KiB
/en_US/dxl-1x/prod/css/fonts/Mecherle/woff/MecherleSans-R...14400.0 s33.5 KiB
/en_US/dxl-1x/prod/css/fonts/Mecherle/woff/MecherleLegal-...14400.0 s32.4 KiB
/en_US/dxl-1x/prod/css/fonts/Mecherle/woff/MecherleSans-S...14400.0 s31.7 KiB
/en_US/dxl-1x/prod/css/fonts/Mecherle/woff/MecherleSans-M...14400.0 s31.7 KiB
/en_US/dxl-1x/prod/css/fonts/Mecherle/woff/MecherleSans-R...14400.0 s31.5 KiB
/en_US/dxl-1x/prod/css/fonts/Mecherle/woff/MecherleSans-B...14400.0 s31.3 KiB
www.redditstatic.com/ads/pixel.js?pixel_id=t2_36kqcuu760.0 s19.0 KiB
deel-app-cf.dasdicgr.prod.c1.statefarm/digitalevent.js0.0 ms13.9 KiB
deel-id-persistence.deel.c1.statefarm/dataLayer_logic.js0.0 ms13.0 KiB
js.adsrvr.org/up_loader.1.1.0.js0.0 ms12.3 KiB
deel-app-cf.dasdicgr.prod.c1.statefarm/datalayer.js0.0 ms9.0 KiB
c.amazon-adsystem.com/aat/amzn.js0.0 ms8.9 KiB
deel-app-cf.dasdicgr.prod.c1.statefarm/utils.js0.0 ms8.2 KiB
cdn.pdst.fm/ping.min.js3600.0 s10.2 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...14400.0 s11.1 KiB
s.yimg.com/wi/ytc.js0.0 ms7.1 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...14400.0 s10.0 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...14400.0 s10.0 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...14400.0 s9.7 KiB
deel-app-cf.dasdicgr.prod.c1.statefarm/sfuid.js0.0 ms6.4 KiB
deel-app-cf.dasdicgr.prod.c1.statefarm/pagechangehandler.js0.0 ms6.4 KiB
invocation.deel.c1.statefarm/deel.js0.0 ms6.3 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...14400.0 s8.9 KiB
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...14400.0 s8.7 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/lib/normalize.css14400.0 s6.0 KiB
deel-app-cf.dasdicgr.prod.c1.statefarm/datasharing.js0.0 ms3.9 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/state-farm-logo-4.svg14400.0 s3.3 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/images/footer/SF_Logo_Vert.svg14400.0 s2.2 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/images/core/chevron.svg#down_default14400.0 s1.6 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/tire_24_red.svg14400.0 s1.4 KiB
js.adsrvr.org/universal_pixel.js0.0 ms958 B
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/state-farm-logo-5.svg14400.0 s1.3 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/images/core/chevron_24.svg#down_default14400.0 s1.1 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/savings_24_red.svg14400.0 s1.0 KiB
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/odometer_24_red.svg14400.0 s991 B
/rp.gif?ts=1776898713882&id=t2_36kqcuu7&event=PageVisit&m...0.0 ms666 B
js.adsrvr.org/universal_pixel.js0.0 ms465 B
js.adsrvr.org/universal_pixel.js0.0 ms465 B
/config/com/2f0ca4be-e310-4347-a688-421e70cfc0e5.js?v=3.5...0.0 ms449 B
/d2/a296b0f2-3142-11ec-8424-7b701a4c346e/2435/impression?...0.0 ms312 B
cdn-pci.optimizely.com/js/geo4.js0.0 ms296 B
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/banking_24_red.svg14400.0 s292 B
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/estimate_24_red.svg14400.0 s260 B
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/bundle_24_red.svg14400.0 s241 B
cdn3.userzoom.com/uzApi.js86400.0 s399 B
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/documents_24_red.svg14400.0 s230 B
static1.st8fm.com/en_US/dxl-1x/prod/css/images/header/data_24_red.svg14400.0 s205 B
/a?v=3&t=l&pid=1885383357&rv=64k1&tag_exp=0~115616985~115...0.0 ms11 B

Your first network request is the most important. Reduce its latency by avoiding redirects, ensuring a fast server response, and enabling text compression.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Optimize LCP by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading

Why this matters

Performance issues directly impact user engagement and conversion rates.

lhId: page-0-IMG
nodeLabel: A family of three get into their black SUV.
path: 1,HTML,1,BODY,0,DIV,6,MAIN,0,DIV,2,SECTION,0,DIV,0,DIV,0,PICTURE,2,IMG
selector: div.-oneX-container > div > picture > img
snippet: <img src="https://www.statefarm.com/content/dam/sf-library/en-us/secure/legacy/team-…" alt="A family of three get into their black SUV.">

Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

Why this matters

Performance issues directly impact user engagement and conversion rates.

description: [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints help the browser establish a connection earlier in the page load, saving time when the first request for that origin is made. The following are the origins that the page preconnected to.
title: Preconnected origins
description: Add [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints to your most important origins, but try to use no more than 4.
title: Preconnect candidates

Requests are blocking the page's initial render, which may delay LCP. Deferring or inlining can move these network requests out of the critical path.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLResource SizeEst Savings
A State Farm agent speaks with a customer in a vehicle. div.-oneX-col-12 > div > picture > img.styles_agent_image__9VnK7
/content/dam/sf-library/en-us/secure/legacy/team-west/Age...145.1 KiB52.6 KiB
A pair of roommates unpack their SUV. They may save by combining the purchase o… div > div.-oneX-row > div.-oneX-col-12 > img.styles_discounts_image__k4D_I
/content/dam/sf-library/en-us/secure/legacy/team-west/Bun...122.3 KiB18.2 KiB
A family of three get into their black SUV. div.-oneX-container > div > picture > img
/content/dam/sf-library/en-us/secure/legacy/team-west/hp-...105.4 KiB13.2 KiB
Profile of a white trailer with a pair of blue-striped waves along the side. div.-oneX-row > div.-oneX-col-6 > a.-oneX-link--block > img.-w_mb-24
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...11.1 KiB7.6 KiB
Profile of a grey auto. div.-oneX-row > div.-oneX-col-6 > a.-oneX-link--block > img.-w_mb-24
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...10.0 KiB6.6 KiB
A white motorhome viewed from the front side. div.-oneX-row > div.-oneX-col-6 > a.-oneX-link--block > img.-w_mb-24
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...9.9 KiB6.5 KiB
Profile of a white boat with a teal stripe along the side. div.-oneX-row > div.-oneX-col-6 > a.-oneX-link--block > img.-w_mb-24
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...9.7 KiB6.2 KiB
Profile of a red all-terrain buggy. div.-oneX-row > div.-oneX-col-6 > a.-oneX-link--block > img.-w_mb-24
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...8.9 KiB5.4 KiB
Profile of a motorcycle. div.-oneX-row > div.-oneX-col-6 > a.-oneX-link--block > img.-w_mb-24
/content/dam/sf-library/en-us/secure/legacy/team-west/Pro...8.6 KiB5.2 KiB

These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.

Redirects introduce additional delays before the page can be loaded. Learn how to avoid page redirects.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 227 ms
URLTime Spent
statefarm.com/227 ms
www.statefarm.com/0.0 ms

Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

TTI

The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Diagnostics

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 40 ms 91.8 KiB

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to reduce Javascript execution time.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLTotal CPU TimeScript EvaluationScript Parse
Unattributable560 ms150 ms0.0 ms
www.googletagmanager.com/gtm.js?id=GTM-TLWQWQT&l=GTMdataLayer457 ms334 ms84 ms
/statefarm/prod/code/94aba160f9c6c2c04b56455dc6817c87.js?...380 ms363 ms6.6 ms
www.statefarm.com/hplp/_next/static/chunks/framework-ce757b396f77691a.js267 ms155 ms4.7 ms
cdn-pci.optimizely.com/js/8421581994.js216 ms178 ms11 ms
invocation.deel.c1.statefarm/deel.js192 ms184 ms0.7 ms
www.googletagmanager.com/gtag/js?id=G-3WRNTYXP84&l=GTMdataLayer&cx=c&gtm=4e64k1176 ms132 ms14 ms
analytics.tiktok.com/i18n/pixel/static/main.MWE0ZWQ3ZWQwMA.js174 ms128 ms25 ms
static1.st8fm.com/en_US/dxl-1x/prod/js/1x.core.js169 ms101 ms9.5 ms
www.statefarm.com/152 ms6.2 ms0.1 ms
ddc.statefarm.com/statefarm/prod/Bootstrap.js139 ms121 ms8.1 ms
www.googletagmanager.com/gtag/js?id=AW-473928795&l=GTMdataLayer&cx=c&gtm=4e64k1132 ms110 ms21 ms
/gtag/js?id=AW-16704690769&l=GTMdataLayer&cx=c&gtm=4e64k1116 ms96 ms19 ms
www.googletagmanager.com/gtag/js?id=AW-863397898&l=GTMdataLayer&cx=c&gtm=4e64k198 ms82 ms15 ms
/gtag/js?id=AW-11220053904&l=GTMdataLayer&cx=c&gtm=4e64k197 ms86 ms8.8 ms
/gtag/destination?id=AW-306580666&l=GTMdataLayer&cx=c&gtm...96 ms85 ms9.7 ms
www.googletagmanager.com/gtag/js?id=AW-897895752&l=GTMdataLayer&cx=c&gtm=4e64k196 ms84 ms12 ms
www.googletagmanager.com/gtag/js?id=AW-1054996086&l=GTMdataLayer&cx=c&gtm=4e64k194 ms83 ms9.9 ms
/gtag/js?id=AW-10985678050&l=GTMdataLayer&cx=c&gtm=4e64k190 ms76 ms13 ms
www.googletagmanager.com/gtag/js?id=AW-978444974&l=GTMdataLayer&cx=c&gtm=4e64k187 ms76 ms9.4 ms
www.googletagmanager.com/gtag/js?id=AW-1026860104&l=GTMdataLayer&cx=c&gtm=4e64k186 ms75 ms10 ms
www.googletagmanager.com/gtag/js?id=AW-1042761797&l=GTMdataLayer&cx=c&gtm=4e64k185 ms76 ms8.3 ms
/gtag/js?id=AW-11248472729&l=GTMdataLayer&cx=c&gtm=4e64k184 ms73 ms11 ms
www.googletagmanager.com/gtag/js?id=DC-11264551&l=GTMdataLayer&cx=c&gtm=4e64k162 ms53 ms8.4 ms

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to minimize main-thread work

Why this matters

Performance issues directly impact user engagement and conversion rates.

CategoryTime Spent
Script Evaluation3.4 s
Other670 ms
Script Parsing & Compilation405 ms
Style & Layout105 ms
Parse HTML & CSS83 ms
Garbage Collection65 ms
Rendering32 ms

Many navigations are performed by going back to a previous page, or forwards again. The back/forward cache (bfcache) can speed up these return navigations. Learn more about the bfcache

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failure reasonFailure type
The page has an unload handler in the main frame.Actionable

Minifying CSS files can reduce network payload sizes. Learn how to minify CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 0.0 ms 5.1 KiB
URLTransfer SizeEst Savings
static1.st8fm.com/en_US/dxl-1x/prod/css/lib/normalize.css6.0 KiB5.1 KiB

Minifying JavaScript files can reduce payload sizes and script parse time. Learn how to minify JavaScript.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

Why this matters

Multi-megabyte JavaScript bundles delay every interactive feature on the page.

Learn more

This is the Lighthouse audit fired when too much JS is shipped relative to what executes. The fix isn't a config flag — it requires bundle analysis (webpack-bundle-analyzer, rollup-plugin-visualizer), splitting routes into chunks, lazy-loading off-screen components, and removing unused dependencies. Fundamentally different from minification: minifying reduces byte count, this reduces what's downloaded at all.

Source: Google web.dev / Lighthouse

Estimated savings: 0.0 ms 1.4 MiB
URLTransfer SizeEst Savings
www.googletagmanager.com/gtm.js?id=GTM-TLWQWQT&l=GTMdataLayer193.2 KiB72.0 KiB
static1.st8fm.com/en_US/dxl-1x/prod/js/1x.core.js107.7 KiB70.0 KiB
www.googletagmanager.com/gtag/js?id=G-3WRNTYXP84&l=GTMdataLayer&cx=c&gtm=4e64k1177.6 KiB65.3 KiB
www.googletagmanager.com/gtag/js?id=DC-4520290&l=GTMdataLayer&cx=c&gtm=4e64k1129.2 KiB61.3 KiB
www.googletagmanager.com/gtag/js?id=DC-11227412&l=GTMdataLayer&cx=c&gtm=4e64k1129.2 KiB61.3 KiB
/gtag/destination?id=AW-306580666&l=GTMdataLayer&cx=c&gtm...137.3 KiB59.1 KiB
www.googletagmanager.com/gtag/js?id=DC-11264551&l=GTMdataLayer&cx=c&gtm=4e64k1130.6 KiB57.6 KiB
analytics.tiktok.com/i18n/pixel/static/main.MWE0ZWQ3ZWQwMA.js105.2 KiB57.3 KiB
www.googletagmanager.com/gtag/js?id=AW-1026860104&l=GTMdataLayer&cx=c&gtm=4e64k1144.2 KiB57.3 KiB
www.googletagmanager.com/gtag/js?id=AW-897895752&l=GTMdataLayer&cx=c&gtm=4e64k1144.3 KiB57.3 KiB
www.googletagmanager.com/gtag/js?id=AW-1042761797&l=GTMdataLayer&cx=c&gtm=4e64k1144.3 KiB57.3 KiB
www.googletagmanager.com/gtag/js?id=AW-978444974&l=GTMdataLayer&cx=c&gtm=4e64k1145.5 KiB57.2 KiB
www.googletagmanager.com/gtag/js?id=AW-1054996086&l=GTMdataLayer&cx=c&gtm=4e64k1144.3 KiB57.2 KiB
/gtag/js?id=AW-10985678050&l=GTMdataLayer&cx=c&gtm=4e64k1144.3 KiB57.0 KiB
www.googletagmanager.com/gtag/js?id=AW-863397898&l=GTMdataLayer&cx=c&gtm=4e64k1145.5 KiB57.0 KiB
www.googletagmanager.com/gtag/js?id=AW-473928795&l=GTMdataLayer&cx=c&gtm=4e64k1143.4 KiB56.5 KiB
/gtag/js?id=AW-16704690769&l=GTMdataLayer&cx=c&gtm=4e64k1144.3 KiB56.4 KiB
/gtag/js?id=AW-11220053904&l=GTMdataLayer&cx=c&gtm=4e64k1137.3 KiB54.8 KiB
/gtag/js?id=AW-11248472729&l=GTMdataLayer&cx=c&gtm=4e64k1137.6 KiB54.2 KiB
/statefarm/prod/code/94aba160f9c6c2c04b56455dc6817c87.js?...76.4 KiB51.2 KiB
deel-id-persistence.deel.c1.statefarm/index.js130.0 KiB44.7 KiB
www.googletagmanager.com/gtm.js?id=GTM-TLWQWQT&l=GTMdataLayer193.2 KiB42.4 KiB
resources.digital-cloud.medallia.com/wdcus/6172/onsite/generic1776268679155.js70.1 KiB42.2 KiB
cdn-pci.optimizely.com/js/8421581994.js115.9 KiB42.1 KiB
connect.facebook.net/en_US/fbevents.js96.5 KiB41.6 KiB
ddc.statefarm.com/statefarm/prod/Bootstrap.js67.8 KiB35.9 KiB
www.statefarm.com/hplp/_next/static/chunks/framework-ce757b396f77691a.js66.4 KiB24.7 KiB

Set an explicit width and height on image elements to reduce layout shifts and improve CLS. Learn how to set image dimensions

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL
A family of three get into their black SUV. div.-oneX-container > div > picture > img
/content/dam/sf-library/en-us/secure/legacy/team-west/hp-...

More information about the performance of your application. These numbers don't directly affect the Performance score.

Layout shift culprits
Optimize DOM size
Font display
Forced reflow
LCP breakdown
Modern HTTP
Optimize viewport for mobile
User Timing marks and measures 171 user timings
Avoid long main-thread tasks 20 long tasks found
Avoid non-composited animations 1 animated element found
Network Requests
Network Round Trip Times 70 ms
Server Backend Latencies 120 ms
Tasks
Diagnostics
Metrics
Screenshot Thumbnails
Final Screenshot
Script Treemap Data
Resources Summary
Initial server response time was short Root document took 20 ms
INP breakdown
Avoid large layout shifts
99

Accessibility

These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.

Navigation

Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. Learn more about heading order.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
$1,429 div.-oneX-row > div.-oneX-col-12 > div.-oneX-cards-container--padding-md > h4
Help protect your business div.-oneX-col-12 > div.-oneX-row > div.-oneX-col-12 > h4
Or set one up using our award-winning app5 div.-oneX-col-12 > div.-oneX-row > div.-oneX-col-12 > h5.-w_mb-0
Community div.-oneX-container > div.-oneX-row > div.-oneX-col-12 > h4.-w_mb-16

These are opportunities to improve keyboard navigation in your application.

Interactive controls are keyboard focusable
Interactive elements indicate their purpose and state
The page has a logical tab order
Visual order on the page follows DOM order
User focus is not accidentally trapped in a region
The user's focus is directed to new content added to the page
HTML5 landmark elements are used to improve navigation
Offscreen content is hidden from assistive technology
Custom controls have associated labels
Custom controls have ARIA roles
`[aria-*]` attributes match their roles
`[aria-hidden="true"]` is not present on the document `<body>`
`[role]`s have all required `[aria-*]` attributes
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
`[role]`s are contained by their required parent element
`[role]` values are valid
`[aria-*]` attributes have valid values
`[aria-*]` attributes are valid and not misspelled
Buttons have an accessible name
Image elements have `[alt]` attributes
Form elements have associated labels
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
Select elements have associated label elements.
`button`, `link`, and `menuitem` elements have accessible names
ARIA attributes are used as specified for the element's role
`[aria-hidden="true"]` elements do not contain focusable descendents
Elements use only permitted ARIA attributes
Background and foreground colors have a sufficient contrast ratio
Document has a `<title>` element
`<html>` element has a `[lang]` attribute
`<html>` element has a valid value for its `[lang]` attribute
Links are distinguishable without relying on color.
Links have a discernible name
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements
No element has a `[tabindex]` value greater than 0
Touch targets have sufficient size and spacing.
`[lang]` attributes have a valid value
Document has a main landmark.
Deprecated ARIA roles were not used
ARIA IDs are unique
Uses ARIA roles only on compatible elements
Elements with visible text labels have matching accessible names.
`[accesskey]` values are unique
Elements with `role="dialog"` or `role="alertdialog"` have accessible names.
ARIA input fields have accessible names
ARIA `meter` elements have accessible names
ARIA `progressbar` elements have accessible names
Elements with the `role=text` attribute do not have focusable descendents.
ARIA toggle fields have accessible names
ARIA `tooltip` elements have accessible names
ARIA `treeitem` elements have accessible names
The page contains a heading, skip link, or landmark region
`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Definition list items are wrapped in `<dl>` elements
No form fields have multiple labels
`<frame>` or `<iframe>` elements have a title
`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.
Input buttons have discernible text.
`<input type="image">` elements have `[alt]` text
The document does not use `<meta http-equiv="refresh">`
`<object>` elements have alternate text
Skip links are focusable.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
`<video>` elements contain a `<track>` element with `[kind="captions"]`
Tables have different content in the summary attribute and `<caption>`.
All heading elements contain content.
Image elements do not have `[alt]` attributes that are redundant text.
Identical links have the same purpose.
Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.
`<td>` elements in a large `<table>` have one or more table headers.
77

Best Practices

General

Deprecated APIs will eventually be removed from the browser. Learn more about deprecated APIs.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Deprecation / WarningSource
Unload event listeners are deprecated and will be removed.
Synchronous XMLHttpRequest on the main thread is deprecated because of its detrimental effects to the end user's experience. For more help, check https://xhr.spec.whatwg.org/.
AttributionReporting
SharedStorage

Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. Learn more about this errors in console diagnostic audit

Why this matters

Performance issues directly impact user engagement and conversion rates.

SourceDescription
Attestation check for Shared Storage on https://ara.paa-reporting-advertising.amazon failed.
Attestation check for Shared Storage on https://ara.paa-reporting-advertising.amazon failed.
Uses HTTPS
Avoids third-party cookies
Allows users to paste into input fields
Avoids requesting the geolocation permission on page load
Avoids requesting the notification permission on page load
Displays images with correct aspect ratio
Serves images with appropriate resolution
Page has the HTML doctype
Properly defines charset
No issues in the `Issues` panel in Chrome Devtools
Ensure CSP is effective against XSS attacks
Use a strong HSTS policy
Ensure proper origin isolation with COOP
Mitigate DOM-based XSS with Trusted Types
Detected JavaScript libraries
Page has valid source maps
Redirects HTTP traffic to HTTPS
Mitigate clickjacking with XFO or CSP
100

SEO

These checks ensure that your page is following basic search engine optimization advice. There are many additional factors Lighthouse does not score here that may affect your search ranking, including performance on Core Web Vitals. Learn more about Google Search Essentials.

Structured data is valid
Page isn’t blocked from indexing
Document has a `<title>` element
Document has a meta description
Page has successful HTTP status code
Links have descriptive text
Links are crawlable
Image elements have `[alt]` attributes
Document has a valid `hreflang`
Document has a valid `rel=canonical`
robots.txt is valid

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