Audit overview
4 categories need attention: Performance, and 3 others.
Fix Priority Matrix
5 findingsQuick Wins
3High impact, low effort — start here.
Strategic
2High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Top Priorities (5)
Content-Security-Policy header is missing
Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.
HSTS header is missing
Without HSTS, a network attacker can downgrade the very first connection to HTTP and steal the user's session.
No Content-Security-Policy header found
Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.
Page weighs 45.9 MB (37.5 MB transferred)
Informational: total page weight (uncompressed) and bytes actually transferred over the wire.
1 link(s) with no accessible text
Links with no accessible text (empty <a></a>, image-only no alt, icon-only no aria-label) are unidentifiable to screen readers.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
$675 investment → $3,879/month returns + USD 157,500 risk avoided
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
8 barrier(s) likely increasing bounce by ~33%.
- Page takes 16.9s to loadUsers abandon at ~3s — you're 14.4s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- Page feels frozen for 1.5sClicks on the primary CTA are ignored while JavaScript runs→ Break up long tasks; defer non-critical JavaScript to post-hydration
- 6 form field(s) without a labelScreen readers skip unlabeled fields; autofill can't identify them; checkout abandonment spikes→ Associate every input with a visible <label for="…">; add autocomplete attributes
- 124 broken link(s) on the pageClicks land on 404s — trust drops and the session often ends→ Fix or remove the broken destinations surfaced on the Content tab
- No HSTS headerReturning visitors are briefly exposed to downgrade attacks on first request→ Set Strict-Transport-Security: max-age=31536000; includeSubDomains
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Compliance Risk
$157,500
- No privacy policy link detectedCCPA/CPRA: USD 2,500 – USD 7,500
- Trackers detected but no cookie policy foundCCPA/CPRA: USD 2,500 – USD 7,500
- Trackers detected but no privacy policy foundCCPA/CPRA: USD 2,500 – USD 7,500
Bounce-Rate Cost
$3,869 /mo
+33.4pp bounce · ~3,336 lost visitors/mo
CPC: USD 1.16
Bandwidth Waste
$9.43 /mo
117924.6 MB/mo × 0.080 USD/GB
- Optimize transfer: save ~11.8 MB per page loadSaves $9.43/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 5 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
8.72 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
16.92 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
1.45 s
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.005
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
12.45 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
21.45 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
2.35 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
0 ms
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
0 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.006
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
4.06 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
0 ms
Categories
8Performance
Page weighs 45.9 MB (37.5 MB transferred)
Security
Content-Security-Policy header is missing
Accessibility
1 link(s) with no accessible text
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Top 10% of Cart Functionality sites score 94+ on Infrastructure; you're at 78 — closing this gap is the highest-leverage improvement.
Technology stack
Adobe Experience Manager, on Java, with F5 BigIP CDN
Stack Architecture
Adobe Analytics 
Adobe Experience Platform Launch 
Akamai mPulse 
Demandbase 11.1.7
Eloqua 
Cart Functionality Adobe Experience Manager 
Coveo 
Adobe Client Data Layer 2.0.2Apple 
Boomerang Facebook 
GSAP Google Search Console Microsoft 
OneTrust 
Open Graph Proofpoint 
ServiceNow 
jQuery 3.7.1
Java 
F5 BigIP All Detected Technologies (22)
F5's BIG-IP is a family of products covering software and hardware designed around application availability, access control, and security solutions.
Java is a class-based, object-oriented programming language that is designed to have as few implementation dependencies as possible.
Adobe Experience Manager (AEM) is a content management solution for building websites, mobile apps and forms.
Websites that have a shopping cart or checkout page, either using a known ecommerce platform or a custom solution.
Adobe Client Data Layer is a framework of JavaScript objects on your site that contains all variable values used in your implementation.
boomerang is a JavaScript library that measures the page load time experienced by real users, commonly called RUM (Real User Measurement).
GSAP is an animation library that allows you to create animations with JavaScript.
OneTrust is a cloud-based data privacy management compliance platform.
Open Graph is a protocol that is used to integrate any web page into the social graph.
ServiceNow is a cloud computing platform to help companies manage digital workflows for enterprise operations.
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
Adobe Analytics is a web analytics, marketing and cross-channel analytics application.
Adobe Experience Cloud Launch is an extendable tag management solution for Adobe Experience Cloud, Adobe Experience Platform, and other applications.
Akamai mPulse is a real user monitoring (RUM) solution that enables companies to monitor, find, and fix website and application performance issues.
Demandbase is a targeting and personalization platform for business-to-business companies.
Eloqua is a Software-as-a-Service (SaaS) platform for marketing automation offered that aims to help B2B marketers and organisations manage marketing campaigns and sales lead generation.
Coveo is an enterprise search and relevance platform that uses AI to enhance search capabilities and deliver personalized content across digital touchpoints.
Observations (1)
Complex technology stack detected
22 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 7h total → projected C (79)
Sprint 1: Quick Wins
+6Highest ROI — low effort, high impact
- · Page weighs 45.9 MB (37.5 MB transferred)
- · HSTS header is missing
- · 1 link(s) with no accessible text
Sprint 2: Core Fixes
+4Medium effort, high structural impact
- · Content-Security-Policy header is missing
- · No Content-Security-Policy header found