Audit overview
3 categories need attention: Performance, and 2 others.
Fix Priority Matrix
5 findingsQuick Wins
2High impact, low effort — start here.
Strategic
3High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Top Priorities (5)
Content-Security-Policy header is missing
Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.
No Content-Security-Policy header found
Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.
Page weighs 10.7 MB (7.0 MB transferred)
Informational: total page weight (uncompressed) and bytes actually transferred over the wire.
6 image(s) missing alt attribute
Each image without alt text is a WCAG 1.1.1 failure — invisible to screen-reader users, lost from Google Image Search.
8 button(s) with no accessible text
Buttons with no accessible text (icon-only, no aria-label) can't be activated by voice control or understood by screen readers.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
BGN 520 investment → BGN 12,970/month returns + EUR 500,000 risk avoided
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
6 barrier(s) likely increasing bounce by ~27%.
- Page takes 22.5s to loadUsers abandon at ~3s — you're 20.0s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- Page feels frozen for 1.4sClicks on the primary CTA are ignored while JavaScript runs→ Break up long tasks; defer non-critical JavaScript to post-hydration
- No HSTS headerReturning visitors are briefly exposed to downgrade attacks on first request→ Set Strict-Transport-Security: max-age=31536000; includeSubDomains
- No Content-Security-Policy headerHigher XSS blast radius — one compromised script can exfiltrate the checkout form→ Ship a reporting-only CSP first, then enforce once violations are clean
- No structured dataNo rich-result eligibility in Google — lower SERP CTR vs competitors with stars and prices→ Add JSON-LD for your page type (Product, Article, FAQPage, LocalBusiness, …)
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Compliance Risk
€500.000
- Multiple H1 headings (2 found)EAA: EUR 1.000 – EUR 500.000
- Heading level skipped: H3 → H5 (missing H4)EAA: EUR 1.000 – EUR 500.000
- 6 image(s) missing alt attributeEAA: EUR 1.000 – EUR 500.000
Bounce-Rate Cost
BGN 12,967 /mo
+26.5pp bounce · ~2,651 lost visitors/mo
CPC: BGN 4.89
Bandwidth Waste
BGN 3.19 /mo
21939.4 MB/mo × 0.145 BGN/GB
- Optimize transfer: save ~2.2 MB per page loadSaves BGN 3.19/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 5 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
8.49 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
22.46 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
1.44 s
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.001
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
8.49 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
22.68 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
1.81 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
4.20 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
252 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.000
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
2.58 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
4.23 s
Categories
8Performance
Page weighs 10.7 MB (7.0 MB transferred)
Security
Content-Security-Policy header is missing
Accessibility
6 image(s) missing alt attribute
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Top 10% of Bootstrap sites score 89+ on Performance; you're at 67 — closing this gap is the highest-leverage improvement.
Top 10% of core-js sites score 81+ on Performance; you're at 67 — closing this gap is the highest-leverage improvement.
Technology stack
Bootstrap 4.4.1, on Ruby, hosted on Google Cloud, with Cloudflare CDN
Stack Architecture
Facebook Pixel 
Google Analytics 
Google Tag Manager 
Linkedin Insight Tag 
Naver Analytics 
Bootstrap 4.4.1Facebook 
Google Font API Google Play app Google Search Console Google Workspace HSTS 
Headless UI Hotjar 
Konva.js 9.2.0Native app preferred 
Open Graph 
Prism 
Product Hunt 
Ruby on Rails 
Stimulus 
Tailwind CSS 
Vue.js 
core-js 3.28.0
jQuery 3.6.0
Ruby 
Cloudflare 
Google Cloud CDN 
Google Cloud All Detected Technologies (29)
Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.
Cloud CDN uses Google's global edge network to serve content closer to users.
Google Cloud is a suite of cloud computing services.
Ruby is an open-source object-oriented programming language.
Bootstrap is a free and open-source CSS framework directed at responsive, mobile-first front-end web development. It contains CSS and JavaScript-based design templates for typography, forms, buttons, navigation, and other interface components.
Google Font API is a web service that supports open-source font files that can be used on your web designs.
HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.
Headless UI is an unstyled component library for either React.js or Vue.js from the same people that created Tailwind CSS.
Konva.js is a JavaScript library for creating 2D canvas applications on both desktop and mobile platforms, utilising HTML5.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Prism is an extensible syntax highlighter.
Product Hunt is a community-based website that allows makers and marketers to launch their products or services and get in touch with their first real users.
Ruby on Rails is a server-side web application framework written in Ruby under the MIT License.
A modest JavaScript framework for the HTML you already have.
Vue.js is an open-source model–view–viewmodel JavaScript framework for building user interfaces and single-page applications.
core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Google Analytics is a free web analytics service that tracks and reports website traffic.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
LinkedIn Insight Tag is a lightweight JavaScript tag that powers conversion tracking, website audiences, and website demographics.
Naver Analytics is a Korean based analytics service.
Observations (4)
jQuery loaded alongside a modern framework
Both jQuery and Vue.js are loaded. Modern frameworks handle DOM manipulation natively. jQuery may be unnecessary and adds ~30KB to the page weight. Check the Performance tab for bundle analysis.
No build tool detected
A framework (Bootstrap) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
Bootstrap version may be outdated
Detected Bootstrap 4.4.1. The current major version is 5. Consider updating for security patches and new features.
Complex technology stack detected
29 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 8h total → projected B (84)
Sprint 1: Quick Wins
+4Highest ROI — low effort, high impact
- · Page weighs 10.7 MB (7.0 MB transferred)
- · 8 button(s) with no accessible text
Sprint 2: Core Fixes
+7Medium effort, high structural impact
- · 6 image(s) missing alt attribute
- · Content-Security-Policy header is missing
- · No Content-Security-Policy header found