Global Performance
6/6 locations ✓High global latency — average 1755ms across 6 locations, fastest from Singapore (1048ms), slowest from Sao Paulo (2216ms). No CDN detected. 6 locations above the 500ms target.
Audit overview
Compliance needs attention; the rest of the categories are in good shape.
Fix Priority Matrix
5 findingsQuick Wins
3High impact, low effort — start here.
Strategic
2High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Top Priorities (5)
Missing <html lang> attribute (WCAG 3.1.1)
Missing <html lang> attribute -- screen readers default to the user's system language and pronounce content with the wrong phonetics.
No <main> landmark found
Without a <main> landmark, screen-reader users can't skip past the navigation to the page content — every page starts with re-reading the menu.
is missing width/height — may cause layout shift
Performance issues directly impact user engagement and conversion rates.
22 third-party resources (50% of weight)
Informational: third-party resource count and their share of page weight. High share caps perf gains from frontend optimization.
47 inline style attribute(s) detected
Inline style attributes force `style-src 'unsafe-inline'` in any CSP -- effectively negating CSP's XSS-mitigation value for stylesheets.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
¥50,000 investment → ¥1,470,813/month returns + JPY 100,000,000 risk avoided
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
9 barrier(s) likely increasing bounce by ~38%.
- Page takes 6.6s to loadUsers abandon at ~3s — you're 4.1s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- Page feels frozen for 852msClicks on the primary CTA are ignored while JavaScript runs→ Break up long tasks; defer non-critical JavaScript to post-hydration
- No viewport meta tagMobile browsers render at desktop width and shrink — text unreadable, tap targets miniature→ Add <meta name="viewport" content="width=device-width, initial-scale=1">
- No HSTS headerReturning visitors are briefly exposed to downgrade attacks on first request→ Set Strict-Transport-Security: max-age=31536000; includeSubDomains
- No Content-Security-Policy headerHigher XSS blast radius — one compromised script can exfiltrate the checkout form→ Ship a reporting-only CSP first, then enforce once violations are clean
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Cost of inaction
Compliance Risk
¥100,000,000
- No privacy policy link detectedAPPI: JPY 100,000 – JPY 100,000,000
- Privacy Policy not detectedAPPI: JPY 100,000 – JPY 100,000,000
Bounce-Rate Cost
¥1,054,764 /mo
+37.7pp bounce · ~3,767 lost visitors/mo
CPC: JPY 280.00
Bandwidth Waste
¥64 /mo
5380.6 MB/mo × 11.940 JPY/GB
- Optimize transfer: save ~538 KB per page loadSaves ¥64/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 2 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
3.18 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
6.63 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
852 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.002
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
5.93 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
11.60 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
2.16 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
4.10 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
22 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.002
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
2.93 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
4.14 s
Categories
8Performance
is missing width/height — may cause layout shift
Security
47 inline style attribute(s) detected
Accessibility
Missing <html lang> attribute (WCAG 3.1.1)
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Top 10% of HSTS sites score 86+ on Compliance; you're at 62 — closing this gap is the highest-leverage improvement.
Top 10% of Nginx sites score 86+ on Compliance; you're at 62 — closing this gap is the highest-leverage improvement.
Technology stack
HSTS, on PHP, with Nginx CDN
Stack Architecture
PHP 
Nginx All Detected Technologies (3)
Nginx is a web server that can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.
PHP is a general-purpose scripting language used for web development.
HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.
Observations (1)
No build tool detected
A framework (HSTS) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 6h total → projected B (88)
Sprint 1: Quick Wins
+4Highest ROI — low effort, high impact
- · Missing <html lang> attribute (WCAG 3.1.1)
- · No <main> landmark found
- · 22 third-party resources (50% of weight)
Sprint 2: Core Fixes
+2Medium effort, high structural impact
- · is missing width/height — may cause layout shift
- · 47 inline style attribute(s) detected