Global Performance
6/6 locations ✓High global latency — average 2025ms across 6 locations, fastest from Singapore (1459ms), slowest from New York (3171ms). No CDN detected. Cache-Control header is missing. 6 locations above the 500ms target.
Audit overview
Accessibility needs attention; the rest of the categories are in good shape.
Fix Priority Matrix
5 findingsQuick Wins
3High impact, low effort — start here.
Strategic
2High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Your mail setup has problems.
emdad365.ir fails 2 mail checks: No DMARC record found, No SPF record found. This is the kind of misconfiguration that sends your mail to spam.
Top Priorities (5)
HSTS header is missing
Without HSTS, a network attacker can downgrade the very first connection to HTTP and steal the user's session.
No favicon or icon links detected
Without a favicon, your tab shows a blank icon and bookmarks look unbranded — amateur signal in every browser surface.
is missing width/height — may cause layout shift
Performance issues directly impact user engagement and conversion rates.
Cross-Origin-Embedder-Policy header is missing
COEP enforces that all embedded resources opt-in to cross-origin embedding — required for cross-origin isolation features.
Cross-Origin-Opener-Policy header is missing
COOP isolates your top-level browsing context from cross-origin windows — without it, popup-based side-channel attacks remain possible.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
IRR 6,000,000 investment → IRR 326,000,657/month returns
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
5 barrier(s) likely increasing bounce by ~28%.
- No viewport meta tagMobile browsers render at desktop width and shrink — text unreadable, tap targets miniature→ Add <meta name="viewport" content="width=device-width, initial-scale=1">
- Page loads in 2.6sEvery additional 100ms above 2.5s costs conversions — you're 82ms over→ Target <2.5s LCP: defer non-critical scripts and optimize the hero image
- No HSTS headerReturning visitors are briefly exposed to downgrade attacks on first request→ Set Strict-Transport-Security: max-age=31536000; includeSubDomains
- No Content-Security-Policy headerHigher XSS blast radius — one compromised script can exfiltrate the checkout form→ Ship a reporting-only CSP first, then enforce once violations are clean
- Layout shifts during page loadContent movement causes mis-clicks on CTAs and form fields→ Add width/height to images; reserve space for late-loading embeds
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Bounce-Rate Cost
IRR 319,523,281 /mo
+28.3pp bounce · ~2,827 lost visitors/mo
CPC: IRR 113025.21
Bandwidth Waste
IRR 4,959 /mo
1475.2 MB/mo × 3361.345 IRR/GB
- Optimize transfer: save ~148 KB per page loadSaves IRR 4,959/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 2 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
1.81 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
2.58 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
142 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.199
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
16.73 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
3.57 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
474 ms
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
716 ms
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
0 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.040
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
1.79 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
718 ms
Categories
6How you compare
Where this site stands against peers running the same stack.
Top 10% of WordPress sites score 98+ on Infrastructure; you're at 83 — closing this gap is the highest-leverage improvement.
Top 10% of Google Search Console sites score 95+ on Infrastructure; you're at 83 — closing this gap is the highest-leverage improvement.
Technology stack
WordPress, on PHP, with ArvanCloud CDN
Stack Architecture
WordPress 
HTTP/3 
MySQL 
PHP 8.2.33
ArvanCloud All Detected Technologies (6)
ArvanCloud is a cloud services provider, offering a wide range of incorporated cloud services including CDN, DDoS mitigation, Cloud Managed DNS, Cloud Security, VoD/AoD Streaming, Live Streaming, Cloud Compute, Cloud Object Storage, and PaaS.
PHP is a general-purpose scripting language used for web development.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.
HTTP/3 is the third major version of the Hypertext Transfer Protocol used to exchange information on the World Wide Web.
MySQL is an open-source relational database management system.
Observations (3)
Runtime exposed via X-Powered-By header
The X-Powered-By header reveals 'PHP 8.2.33'. Remove this header in production to reduce information leakage.
WordPress detected — review security configuration
WordPress sites benefit from: protecting wp-login.php, disabling XML-RPC if unused, restricting REST API access, and keeping all plugins and themes up to date. Check the Security tab for specific findings.
No build tool detected
A framework (Google Search Console) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 4h total → projected B (85)
Sprint 1: Quick Wins
+6Highest ROI — low effort, high impact
- · HSTS header is missing
- · No favicon or icon links detected
- · Cross-Origin-Opener-Policy header is missing
Sprint 2: Core Fixes
+1Medium effort, high structural impact
- · Cross-Origin-Embedder-Policy header is missing
- · is missing width/height — may cause layout shift