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Scanned
2026-04-22 22:43 UTC
Worker
🇪🇸 Madrid
Duration
1.1m
Vs prev

Audit overview

3 categories need attention: Performance, and 2 others.

Fix Priority Matrix

5 findings

Quick Wins

3

High impact, low effort — start here.

Strategic

2

High impact, requires investment.

Easy Improvements

0

Small gains, minimal effort.

Nothing in this quadrant — good news.

Deprioritize

0

Low impact, high effort — do last.

Nothing in this quadrant — good news.

← Low effort High effort →

Screenshots

DESKTOP + MOBILE
Desktop
Desktop screenshot
Mobile
Mobile screenshot

Top Priorities (5)

Sorted by impact
Critical: 1

Page weighs 10.6 MB (4.6 MB transferred)

Informational: total page weight (uncompressed) and bytes actually transferred over the wire.

Performance › Page Weight Budget
Critical: 2

1 control(s) without accessible label

Form controls without labels — assistive tech announces 'edit text' with no context; users can't complete forms.

Accessibility › Form Accessibility
Critical: 3

6 button(s) with no accessible text

Buttons with no accessible text (icon-only, no aria-label) can't be activated by voice control or understood by screen readers.

Accessibility › Link & Button Quality
Warning: 4

144 third-party resources (84% of weight)

Informational: third-party resource count and their share of page weight. High share caps perf gains from frontend optimization.

Performance › Page Weight Inventory
Warning: 5

212 HTTP requests — consider bundling or reducing

High HTTP request count — bundling, sprite-ing, and HTTP/2 server push can reduce per-request overhead.

Performance › Page Weight Budget
What fixing these means. Your site performs reasonably well, but a few targeted fixes could meaningfully improve results. Your LCP of 4.9s exceeds Google's 2.5s 'Good' threshold and the 3 performance issues below directly contribute to it. Accessibility issues exclude users who rely on assistive technology — an estimated 15% of your potential audience. Addressing the critical issues below would have the most immediate impact on your conversion rate.
Your LCP is 4.9s — fixing the 3 performance criticals could bring it under Google's 2.5s 'Good' threshold.
2 accessibility issues exclude users who rely on assistive technology.

Business case

What fixing the audit's findings is worth -- and what ignoring them keeps costing.

Return on investment

$550 investment → $15,916/month returns + USD 157,500 risk avoided

Investment
$550
5.5 h · 3 findings
Monthly returns
$15,916
$190,993/yr
Payback
0.0 mo
+34626% Y1
Regulatory risk avoided USD 157,500
Or — fix only the top 3 findings
$5500.0 mo payback · +34626% Y1
Optimistic scenario assuming the top 3 capture most of the upside. Real-world recovery typically falls between this projection and the full-fix ROI above.
$50 — in quick wins — start here for the fastest payback

Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.

Conversion barriers

9 barrier(s) likely increasing bounce by ~35%.

Barriers
9
4 crit 5 warn
Bounce delta
+35pp
added vs baseline
Score
45
D
Speed
2
Trust
3
Usability
2
Content
0
Nav
2
  • Page takes 4.9s to load
    Users abandon at ~3s — you're 2.4s over the 2.5s threshold
    → Optimize render-blocking resources, preload the hero image, and compress images
  • Page feels frozen for 1.2s
    Clicks on the primary CTA are ignored while JavaScript runs
    → Break up long tasks; defer non-critical JavaScript to post-hydration
  • Mixed content on HTTPS page
    Browsers block insecure subresources — broken images, missing scripts, warning badge
    → Change http:// URLs inside the page to https:// (or protocol-relative)
  • 30 broken link(s) on the page
    Clicks land on 404s — trust drops and the session often ends
    → Fix or remove the broken destinations surfaced on the Content tab
  • No HSTS header
    Returning visitors are briefly exposed to downgrade attacks on first request
    → Set Strict-Transport-Security: max-age=31536000; includeSubDomains

Preliminary CRO audit — each barrier links to the tab with detailed analysis.

Remediation cost

$550 5.5 developer hours at $100/hr
Quick wins
$50 1 fixes in ~30 minutes

Start here for the best return on investment

Cost by category

Cost by effort level

Adjust assumptions

Team composition

Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.

$ /hr

Rates reflect fully-loaded developer cost including overhead

How developer rates are sourced

Warning:Cost of inaction

$12,403 / month at risk ~$148,837 / year if left unfixed
Default is 10,000. Use your own number for accurate $-figures.

Compliance Risk

$157,500

ADA Title IIICCPA/CPRA
  • No privacy policy link detected
    CCPA/CPRA: USD 2,500 – USD 7,500
  • 1 advertising/retargeting trackers detected
    CCPA/CPRA: USD 2,500 – USD 7,500
  • Trackers detected but no cookie policy found
    CCPA/CPRA: USD 2,500 – USD 7,500

Bounce-Rate Cost

$12,402 /mo

+35.4pp bounce · ~3,543 lost visitors/mo

CPC: USD 3.50

Bandwidth Waste

$1.16 /mo

14522.7 MB/mo × 0.080 USD/GB

  • Optimize transfer: save ~1.5 MB per page load
    Saves $1.16/mo

Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.

Compliance methodology · SEO assumptions · Bandwidth model

Your performance is already good — improvements may show diminishing returns

Unique monthly visitors from your analytics

Purchases, signups, or key actions

Optional — for revenue estimation

additional conversions/month

more engaged visitors from reduced bounce

potential monthly revenue
Current bounce (est.)
After fixes (est.)
Estimated bounce reduction

Fix 3 critical issues to capture this value

How this is calculated

Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.

Your site's LCP: → estimated after fixes.

These are estimates based on industry research — actual results vary

Bounce-rate model & assumptions

Your data stays in your browser — nothing is sent to our servers

Lighthouse

Mobile

50
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
84
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
77
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
100
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

2.56 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

4.91 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

1.18 s

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.003

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

5.74 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

25.75 s

Desktop

94
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
85
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
73
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
100
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

649 ms

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

1.23 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

54 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.002

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

1.82 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

3.11 s

Categories

8
Avg score 75.4

How you compare

Where this site stands against peers running the same stack.

WordPress · 775 peers
You 74
·
Avg 74
At average
0 50 100
Security P81Sustainability P20Performance P21Content P23Accessibility P29Infrastructure P33Compliance P34SEO P54

Top 10% of WordPress sites score 90+ on Sustainability; you're at 64 — closing this gap is the highest-leverage improvement.

Better than 39% of WordPress sites See full WordPress benchmark →
Admiral · 96 peers
You 74
·
Avg 72
At average
0 50 100
Better than 59% of Admiral sites See full Admiral benchmark →

Technology stack

WordPress 6.7.5, on PHP, hosted on Amazon Web Services, with Amazon S3 CDN

40 technologies detected 7 stack layers 6 with CPE identifier Enterprise

Stack Architecture

Analytics
Distributor Facebook Login Google Analytics Google Tag Manager Quantcast Measure SHE Media Salesforce Audience Studio
CMS
WordPress 6.7.5
Build
Piano
Framework
Admiral Adobe Fonts 1.21.0Amazon Route 53 Facebook Facebook SDK Flickity Google Font API Google Search Console HSTS Microsoft Microsoft 365 MySQL OneTrust Onsen UI Open Graph Priority Hints RSS Reddit Typekit 1.21.0 Underscore.js 1.13.7 Webpack YouTube core-js 3.40.0 jQuery 3.7.1 jQuery Migrate 3.4.1
Runtime
PHP Python
CDN
Amazon S3 Nginx
Hosting
Amazon Web Services WordPress VIP

All Detected Technologies (40)

Amazon S3 or Amazon Simple Storage Service is a service offered by Amazon Web Services (AWS) that provides object storage through a web service interface.

Categories CDN Website https://aws.amazon.com/s3/ Detected by BeaverCheck

Nginx is a web server that can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.

Categories Web servers, Reverse proxies Website https://nginx.org/en Detected by BeaverCheck Evidence Server header: nginx
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Amazon Web Services (AWS) is a comprehensive cloud services platform offering compute power, database storage, content delivery and other functionality.

Categories PaaS Website https://aws.amazon.com/ Detected by BeaverCheck

WordPress VIP is a managed hosting platform for WordPress.

Categories PaaS Website https://wpvip.com Detected by BeaverCheck

PHP is a general-purpose scripting language used for web development.

Categories Programming languages Website https://php.net Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Python is an interpreted and general-purpose programming language.

Categories Programming languages Website https://python.org Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.

Categories CMS, Blogs Website https://wordpress.org Detected by BeaverCheck Evidence Header link contains wp-json
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Admiral is a Visitor Relationship Management (VRM) platform.

Categories Miscellaneous Website https://www.getadmiral.com Detected by BeaverCheck

Adobe Fonts is a web-based service providing access to a vast library of high-quality fonts for web and print design.

Categories Font scripts Website https://fonts.adobe.com Detected by BeaverCheck
Categories DNS Detected by BeaverCheck Evidence NS record: ns-379.awsdns-47.com
Categories Analytics Detected by BeaverCheck · Medium Evidence TXT record: facebook-domain-verification=msmd65ng7pa96hvzwqcyp2g5x7mdvy
Categories Analytics Detected by BeaverCheck Evidence Script URL contains connect.facebook.net: https://connect.facebook.net/en_US/bundle/sdk.js/

Flickity is a JavaScript slider library, built by David DeSandro of Metafizzy fame.

Categories JavaScript libraries Website https://flickity.metafizzy.co Detected by BeaverCheck

Google Font API is a web service that supports open-source font files that can be used on your web designs.

Categories Font scripts Website https://fonts.google.com/ Detected by BeaverCheck
Categories Analytics Detected by BeaverCheck · Medium Evidence TXT record: google-site-verification=AXn50WSIFNVzHB_BP-V9b2Dkoe8eDp1_dc_fS9nj1Jo

HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.

Categories Security Website https://www.rfc-editor.org/rfc/rfc6797#section-6.1 Detected by BeaverCheck
Categories Analytics Detected by BeaverCheck · Low Evidence TXT record: MS=ms78409805
Categories Email Detected by BeaverCheck Evidence MX record: robbreport-com.mail.protection.outlook.com

MySQL is an open-source relational database management system.

Categories Databases Website https://mysql.com Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

OneTrust is a cloud-based data privacy management compliance platform.

Categories Cookie compliance Website https://www.onetrust.com Detected by BeaverCheck Evidence Script URL contains cdn.cookielaw.org: https://cdn.cookielaw.org/scripttemplates/otSDKStub.js

Onsen UI is an open-source HTML5 hybrid app framework offering mobile UI components for PhoneGap and Cordova development.

Categories Mobile frameworks Website https://onsen.io Detected by BeaverCheck

Open Graph is a protocol that is used to integrate any web page into the social graph.

Categories Miscellaneous Website https://ogp.me Detected by BeaverCheck

Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.

Categories Performance Website https://wicg.github.io/priority-hints/ Detected by BeaverCheck

RSS is a family of web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format.

Categories Miscellaneous Website https://www.rssboard.org/rss-specification Detected by BeaverCheck
Categories Message boards Website https://code.reddit.com Detected by BeaverCheck

Typekit is an online service which offers a subscription library of fonts.

Categories Font scripts Website https://typekit.com Detected by BeaverCheck

Underscore.js is a JavaScript library which provides utility functions for common programming tasks. It is comparable to features provided by Prototype.js and the Ruby language, but opts for a functional programming design instead of extending object prototypes.

Categories JavaScript libraries Website https://underscorejs.org Detected by BeaverCheck

Webpack is an open-source JavaScript module bundler.

Categories Miscellaneous Website https://webpack.js.org/ Detected by BeaverCheck

YouTube is a video sharing service where users can create their own profile, upload videos, watch, like and comment on other videos.

Categories Video players Website https://www.youtube.com Detected by BeaverCheck

core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.

Categories JavaScript libraries Website https://github.com/zloirock/core-js Detected by BeaverCheck

jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.

Categories JavaScript libraries Website https://jquery.com Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Query Migrate is a javascript library that allows you to preserve the compatibility of your jQuery code developed for versions of jQuery older than 1.9.

Categories JavaScript libraries Website https://github.com/jquery/jquery-migrate Detected by BeaverCheck

Distributor is a WordPress plugin that helps distribute and reuse content across your websites.

Categories WordPress plugins Website https://distributorplugin.com Detected by BeaverCheck

Facebook Login is a way for people to create accounts and log into your app across multiple platforms.

Categories Authentication Website https://developers.facebook.com/docs/facebook-login/ Detected by BeaverCheck

Google Analytics is a free web analytics service that tracks and reports website traffic.

Categories Analytics Website https://google.com/analytics Detected by BeaverCheck

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.

Categories Tag managers Website https://www.google.com/tagmanager Detected by BeaverCheck Evidence Script URL contains www.googletagmanager.com: https://www.googletagmanager.com/gtm.js?id=GTM-NSR5BCK

Quantcast Measure is an audience insights and analytics tool.

Categories Analytics Website https://www.quantcast.com/products/measure-audience-insights Detected by BeaverCheck

SHE Media is an ad network, which means that they basically serve as a coordinator between advertisers and publishers (bloggers).

Categories Advertising Website https://www.shemedia.com Detected by BeaverCheck

Salesforce Audience Studio is a customer data marketplace that only other platform users can access.

Categories Segmentation, Customer data platform Website https://www.salesforce.com/products/marketing-cloud/data-management Detected by BeaverCheck

Piano is a enterprise SaaS company which specialising in advanced media business processes and ecommerce optimisation.

Categories Personalisation Website https://piano.io Detected by BeaverCheck

Observations (2)

WordPress detected — review security configuration

WordPress sites benefit from: protecting wp-login.php, disabling XML-RPC if unused, restricting REST API access, and keeping all plugins and themes up to date. Check the Security tab for specific findings.

→ Security

Complex technology stack detected

40 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.

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Fix Plan

Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.

Three-week fix plan

2 sprints · 6h total → projected B (80)

Sprint 1: Quick Wins

+5

Highest ROI — low effort, high impact

3 findings 0h → C (79)
  • · Page weighs 10.6 MB (4.6 MB transferred)
  • · 6 button(s) with no accessible text
  • · 144 third-party resources (84% of weight)

Sprint 2: Core Fixes

+1

Medium effort, high structural impact

2 findings 5h → B (80)
  • · 1 control(s) without accessible label
  • · 212 HTTP requests — consider bundling or reducing

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