Audit overview
4 categories need attention: Performance, and 3 others.
Fix Priority Matrix
5 findingsQuick Wins
3High impact, low effort — start here.
Strategic
2High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Top Priorities (5)
Content-Security-Policy header is missing
Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.
Cookie 'bm_sz' is missing the Secure flag
A cookie without the Secure flag can leak over HTTP — in HSTS-protected sites, this is still a defense-in-depth gap.
HSTS header is missing
Without HSTS, a network attacker can downgrade the very first connection to HTTP and steal the user's session.
No Content-Security-Policy header found
Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.
1 button(s) with no accessible text
Buttons with no accessible text (icon-only, no aria-label) can't be activated by voice control or understood by screen readers.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
€595 investment → €2,876/month returns + EUR 20,500,000 risk avoided
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
7 barrier(s) likely increasing bounce by ~27%.
- Page takes 21.2s to loadUsers abandon at ~3s — you're 18.7s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- 24 broken link(s) on the pageClicks land on 404s — trust drops and the session often ends→ Fix or remove the broken destinations surfaced on the Content tab
- High main-thread blocking timePage is non-interactive for 408ms after first paint→ Defer third-party scripts and split large bundles
- No HSTS headerReturning visitors are briefly exposed to downgrade attacks on first request→ Set Strict-Transport-Security: max-age=31536000; includeSubDomains
- No Content-Security-Policy headerHigher XSS blast radius — one compromised script can exfiltrate the checkout form→ Ship a reporting-only CSP first, then enforce once violations are clean
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Compliance Risk
€20.500.000
- 2 advertising/retargeting trackers detectedGDPR: EUR 10.000 – EUR 20.000.000
- Skip navigation link is missing (WCAG 2.4.1)EAA: EUR 1.000 – EUR 500.000
Bounce-Rate Cost
€2.876 /mo
+26.8pp bounce · ~2,677 lost visitors/mo
CPC: EUR 1.07
Bandwidth Waste
€0,79 /mo
10678.4 MB/mo × 0.074 EUR/GB
- Optimize transfer: save ~1.1 MB per page loadSaves €0,79/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 5 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
15.41 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
21.22 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
408 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.000
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
15.41 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
21.25 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
1.31 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
1.58 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
5 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.002
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
1.67 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
4.05 s
Categories
8Performance
All checks pass
Security
Content-Security-Policy header is missing
Accessibility
1 button(s) with no accessible text
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Technology stack
Akamai Bot Manager, hosted on AWS, with AWIN CDN
Stack Architecture
Akamai mPulse 
DoubleClick Floodlight 
Facebook Pixel 
Google Ads 
Google Ads Conversion Tracking 
Google Analytics 
Google Tag Manager 
Linkedin Insight Tag 
Salesforce Salesforce Marketing Cloud Account Engagement 
WooCommerce Akamai Bot Manager 
Alpine.js 3.14.1Amazon Route 53 
Boomerang 
Bootstrap 5.3.1Microsoft 365 
Open Graph 
Splide 
Tailwind CSS 
Usercentrics 
Vimeo 
Vue.js 3.3.4
jQuery 3.7.1
AWIN 
AWS CloudFront Akamai Amazon CloudFront 
Cloudinary cdnjs 
AWS Amazon Web Services All Detected Technologies (32)
AWIN is a global affiliate marketing network.
Akamai is global content delivery network (CDN) services provider for media and software delivery, and cloud security solutions.
Amazon CloudFront is a fast content delivery network (CDN) service that securely delivers data, videos, applications, and APIs to customers globally with low latency, high transfer speeds.
Cloudinary is an end-to-end image- and video-management solution for websites and mobile apps, covering everything from image and video uploads, storage, manipulations, optimisations to delivery.
Amazon Web Services (AWS) is a comprehensive cloud services platform offering compute power, database storage, content delivery and other functionality.
Akamai Bot Manager detect bots using device fingerprinting bot signatures.
Alpine.js is a minimal framework for composing behavior directly in your markup.
boomerang is a JavaScript library that measures the page load time experienced by real users, commonly called RUM (Real User Measurement).
Bootstrap is a free and open-source CSS framework directed at responsive, mobile-first front-end web development. It contains CSS and JavaScript-based design templates for typography, forms, buttons, navigation, and other interface components.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Splide.js is a lightweight, responsive, and customizable slider and carousel library for JavaScript.
Usercentrics is a SaaS enterprise solution for Consent Management (CMP) that helps enterprise customers to obtain, manage and document the user consent.
Vimeo is a video hosting, sharing and services platform. Vimeo operation an ad-free basis by providing subscription plans.
Vue.js is an open-source model–view–viewmodel JavaScript framework for building user interfaces and single-page applications.
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
Akamai mPulse is a real user monitoring (RUM) solution that enables companies to monitor, find, and fix website and application performance issues.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Google Ads is an online advertising platform developed by Google.
Google Ads Conversion Tracking is a free tool that shows you what happens after a customer interacts with your ads.
Google Analytics is a free web analytics service that tracks and reports website traffic.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
LinkedIn Insight Tag is a lightweight JavaScript tag that powers conversion tracking, website audiences, and website demographics.
Salesforce is a cloud computing service software (SaaS) that specializes in customer relationship management (CRM).
Salesforce Marketing Cloud Account Engagement (formerly known as Pardot) is an application specifically designed for B2B marketing automation.
Observations (3)
jQuery loaded alongside a modern framework
Both jQuery and Vue.js are loaded. Modern frameworks handle DOM manipulation natively. jQuery may be unnecessary and adds ~30KB to the page weight. Check the Performance tab for bundle analysis.
No build tool detected
A framework (Akamai Bot Manager) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
Complex technology stack detected
32 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 7h total → projected B (80)
Sprint 1: Quick Wins
+7Highest ROI — low effort, high impact
- · Cookie 'bm_sz' is missing the Secure flag
- · HSTS header is missing
- · 1 button(s) with no accessible text
Sprint 2: Core Fixes
+2Medium effort, high structural impact
- · Content-Security-Policy header is missing
- · No Content-Security-Policy header found