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Scanned
2026-04-16 17:30 UTC
Worker
🇺🇸 Santa Clara
Duration
1.8m
Vs prev

Audit overview

4 categories need attention: Performance, and 3 others.

Fix Priority Matrix

5 findings

Quick Wins

2

High impact, low effort — start here.

Strategic

3

High impact, requires investment.

Easy Improvements

0

Small gains, minimal effort.

Nothing in this quadrant — good news.

Deprioritize

0

Low impact, high effort — do last.

Nothing in this quadrant — good news.

← Low effort High effort →

Screenshots

DESKTOP + MOBILE
Desktop
Desktop screenshot
Mobile
Mobile screenshot

Top Priorities (5)

Sorted by impact
Critical: 1

Content-Security-Policy header is missing

Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.

Security › Security Headers
Critical: 2

No Content-Security-Policy header found

Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.

Security › Content Security Policy
Critical: 3

4 button(s) with no accessible text

Buttons with no accessible text (icon-only, no aria-label) can't be activated by voice control or understood by screen readers.

Accessibility › Link & Button Quality
Warning: 4

is missing width/height — may cause layout shift

Performance issues directly impact user engagement and conversion rates.

Performance › Image Optimization
Warning: 5

149 third-party resources (84% of weight)

Informational: third-party resource count and their share of page weight. High share caps perf gains from frontend optimization.

Performance › Page Weight Inventory
What fixing these means. Your site performs reasonably well, but a few targeted fixes could meaningfully improve results. Your LCP of 23.4s exceeds Google's 2.5s 'Good' threshold and the 2 performance issues below directly contribute to it. Accessibility issues exclude users who rely on assistive technology — an estimated 15% of your potential audience. Addressing the critical issues below would have the most immediate impact on your user trust.
2 security gaps detected — browsers may warn visitors about your site.
1 accessibility issue excludes users who rely on assistive technology.
Your LCP is 23.4s — fixing the 2 performance criticals could bring it under Google's 2.5s 'Good' threshold.

Business case

What fixing the audit's findings is worth -- and what ignoring them keeps costing.

Return on investment

€723 investment → €9,144/month returns + EUR 120,500,000 risk avoided

Investment
€723
8.5 h · 4 findings
Monthly returns
€9.144
€109.723/yr
Payback
0.1 mo
+15087% Y1
Regulatory risk avoided EUR 120.500.000
Or — fix only the top 3 findings
€5530.1 mo payback · +19759% Y1
Optimistic scenario assuming the top 3 capture most of the upside. Real-world recovery typically falls between this projection and the full-fix ROI above.
€43 — in quick wins — start here for the fastest payback

Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.

Conversion barriers

6 barrier(s) likely increasing bounce by ~26%.

Barriers
6
2 crit 4 warn
Bounce delta
+26pp
added vs baseline
Score
68
C
Speed
2
Trust
1
Usability
0
Content
1
Nav
2
  • Page takes 23.4s to load
    Users abandon at ~3s — you're 20.9s over the 2.5s threshold
    → Optimize render-blocking resources, preload the hero image, and compress images
  • Page feels frozen for 12.4s
    Clicks on the primary CTA are ignored while JavaScript runs
    → Break up long tasks; defer non-critical JavaScript to post-hydration
  • No Content-Security-Policy header
    Higher XSS blast radius — one compromised script can exfiltrate the checkout form
    → Ship a reporting-only CSP first, then enforce once violations are clean
  • Content is hard to read
    Graduate-level reading difficulty — limits the addressable audience for product or blog pages
    → Shorten sentences; replace jargon with plain language; target Flesch ease ≥60
  • 11 link(s) with generic text ("click here", "read more")
    Screen-reader users navigating by link list see no context — and search engines can't infer relevance
    → Rewrite with descriptive phrases that identify the destination

Preliminary CRO audit — each barrier links to the tab with detailed analysis.

Remediation cost

€723 8.5 developer hours at €85/hr
Quick wins
€43 1 fixes in ~30 minutes

Start here for the best return on investment

Cost by category

Cost by effort level

Adjust assumptions

Team composition

Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.

/hr

Rates reflect fully-loaded developer cost including overhead

How developer rates are sourced

Warning:Cost of inaction

€9.144 / month at risk ~€109.723 / year if left unfixed
Default is 10,000. Use your own number for accurate $-figures.

Compliance Risk

€120.500.000

ePrivacy DirectiveGDPREAA
  • No privacy policy link detected
    GDPR: EUR 10.000 – EUR 20.000.000
  • Trackers detected but no cookie policy found
    GDPR: EUR 5.000 – EUR 10.000.000
  • Trackers detected but no cookie policy found
    GDPR: EUR 10.000 – EUR 20.000.000

Bounce-Rate Cost

€9.143 /mo

+26.0pp bounce · ~2,598 lost visitors/mo

CPC: EUR 3.52

Bandwidth Waste

€0,84 /mo

11350.1 MB/mo × 0.074 EUR/GB

  • Optimize transfer: save ~1.1 MB per page load
    Saves €0,84/mo

Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.

Compliance methodology · SEO assumptions · Bandwidth model

Your performance is already good — improvements may show diminishing returns

Unique monthly visitors from your analytics

Purchases, signups, or key actions

Optional — for revenue estimation

additional conversions/month

more engaged visitors from reduced bounce

potential monthly revenue
Current bounce (est.)
After fixes (est.)
Estimated bounce reduction

Fix 3 critical issues to capture this value

How this is calculated

Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.

Your site's LCP: → estimated after fixes.

These are estimates based on industry research — actual results vary

Bounce-rate model & assumptions

Your data stays in your browser — nothing is sent to our servers

Lighthouse

Mobile

28
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
99
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
77
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
92
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

4.43 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

23.37 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

12.44 s

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.000

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

9.66 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

30.26 s

Desktop

38
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
92
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
77
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
92
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

1.01 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

4.65 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

1.26 s

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.000

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

4.53 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

6.38 s

Categories

8
Avg score 78.1

How you compare

Where this site stands against peers running the same stack.

Contentful · 89 peers
You 74
·
Avg 74
At average
0 50 100
Better than 43% of Contentful sites See full Contentful benchmark →
Apple · 1267 peers
You 74
·
Avg 73
At average
0 50 100
Content P96Performance P8SEO P92Infrastructure P62Security P61Accessibility P43Sustainability P43Compliance P52

Top 10% of Apple sites score 84+ on Performance; you're at 67 — closing this gap is the highest-leverage improvement.

Better than 56% of Apple sites See full Apple benchmark →

Technology stack

Contentful, on Turbopack, hosted on AWS, with Amazon CloudFront CDN

29 technologies detected 6 stack layers 4 with CPE identifier Enterprise

Stack Architecture

Analytics
Google Analytics Google Tag Manager PayPal Statsig 3.31.0 Zoominfo
CMS
Contentful
Framework
Apple Calendly Cloudflare Bot Management Facebook Google Search Console Google Workspace HSTS Microsoft OneTrust Open Graph Priority Hints React Segment Webpack
Runtime
Turbopack styled-components 6.1.19
CDN
Amazon CloudFront Amazon S3 Cloudflare
Hosting
AWS Amazon Web Services Next.js 16.2.1 Next.js App Router

All Detected Technologies (29)

Amazon CloudFront is a fast content delivery network (CDN) service that securely delivers data, videos, applications, and APIs to customers globally with low latency, high transfer speeds.

Categories CDN Website https://aws.amazon.com/cloudfront/ Detected by BeaverCheck

Amazon S3 or Amazon Simple Storage Service is a service offered by Amazon Web Services (AWS) that provides object storage through a web service interface.

Categories CDN Website https://aws.amazon.com/s3/ Detected by BeaverCheck

Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.

Categories CDN Website https://www.cloudflare.com Detected by BeaverCheck Evidence Server header in redirect: cloudflare
This technology has a CPE identifier — check for known vulnerabilities Search NVD →
Categories Hosting Website https://aws.amazon.com Detected by BeaverCheck · Medium Evidence Header: X-Amz-Server-Side-Encryption

Amazon Web Services (AWS) is a comprehensive cloud services platform offering compute power, database storage, content delivery and other functionality.

Categories PaaS Website https://aws.amazon.com/ Detected by BeaverCheck

Next.js is a React framework for developing single page Javascript applications.

Categories JavaScript frameworks, Web frameworks, Web servers, Static site generator Website https://nextjs.org Detected by BeaverCheck Evidence Script URL: https://marketing-assets.calendly.com/_next/static/chunks/09zsoyundgja_.js
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

The Next.js App Router is a new paradigm for building applications using React's latest features.

Categories JavaScript frameworks, Web servers Website https://nextjs.org/docs/app Detected by BeaverCheck

Turbopack is an incremental bundler for JavaScript and TypeScript, written in Rust and integrated into the Next.js framework for optimized build performance.

Categories Development Website https://nextjs.org/docs/app/api-reference/turbopack Detected by BeaverCheck

Styled components is a CSS-in-JS styling framework that uses tagged template literals in JavaScript.

Categories JavaScript frameworks, Development Website https://styled-components.com Detected by BeaverCheck

Contentful is an API-first content management platform to create, manage and publish content on any digital channel.

Categories CMS Website https://www.contentful.com Detected by BeaverCheck
Categories Analytics Detected by BeaverCheck · Low Evidence TXT record: apple-domain-verification=eAu2dlDrzmPvVHPg

Calendly is an app for scheduling appointments, meetings, and events.

Categories Appointment scheduling Website https://calendly.com/ Detected by BeaverCheck

Cloudflare bot management solution identifies and mitigates automated traffic to protect websites from bad bots.

Categories Security Website https://www.cloudflare.com/en-gb/products/bot-management/ Detected by BeaverCheck
Categories Analytics Detected by BeaverCheck · Medium Evidence TXT record: facebook-domain-verification=oiiy3kxhh6i3mzo3tecoolwkzpsqos
Categories Analytics Detected by BeaverCheck · Medium Evidence TXT record: google-site-verification=0W2XISvsFG0b1de6rAJqnGOZpeyHioDOc0fCPpkcga0
Categories Email Detected by BeaverCheck Evidence MX record: aspmx.l.google.com

HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.

Categories Security Website https://www.rfc-editor.org/rfc/rfc6797#section-6.1 Detected by BeaverCheck
Categories Analytics Detected by BeaverCheck · Low Evidence TXT record: MS=ms26783193
Categories Analytics Detected by BeaverCheck Evidence Script URL contains cdn.cookielaw.org: https://cdn.cookielaw.org/scripttemplates/202508.2.0/otBannerSdk.js

Open Graph is a protocol that is used to integrate any web page into the social graph.

Categories Miscellaneous Website https://ogp.me Detected by BeaverCheck

Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.

Categories Performance Website https://wicg.github.io/priority-hints/ Detected by BeaverCheck

React is an open-source JavaScript library for building user interfaces or UI components.

Categories JavaScript frameworks Website https://reactjs.org Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Segment is a customer data platform (CDP) that helps you collect, clean, and control your customer data.

Categories Customer data platform Website https://segment.com Detected by BeaverCheck

Webpack is an open-source JavaScript module bundler.

Categories Miscellaneous Website https://webpack.js.org/ Detected by BeaverCheck

Google Analytics is a free web analytics service that tracks and reports website traffic.

Categories Analytics Website https://google.com/analytics Detected by BeaverCheck

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.

Categories Tag managers Website https://www.google.com/tagmanager Detected by BeaverCheck Evidence Script URL contains www.googletagmanager.com: https://www.googletagmanager.com/gtag/js?id=AW-725106552&cx=c&gtm=4e64f0&bs=ctrl2

PayPal is an online payments system that supports online money transfers and serves as an electronic alternative to traditional paper methods like checks and money orders.

Categories Payment processors Website https://paypal.com Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Statsig is a modern product experimentation platform that helps product teams continuously measure impact of every single feature they launch.

Categories Analytics, Feature management Website https://statsig.com/ Detected by BeaverCheck

ZoomInfo provides actionable B2B contact and company information for sales and marketing teams.

Categories Analytics Website https://www.zoominfo.com/ Detected by BeaverCheck

Observations (3)

Runtime exposed via X-Powered-By header

The X-Powered-By header reveals 'styled-components 6.1.19'. Remove this header in production to reduce information leakage.

→ Security

No build tool detected

A framework (Apple) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.

Complex technology stack detected

29 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.

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Fix Plan

Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.

Three-week fix plan

2 sprints · 8h total → projected B (82)

Sprint 1: Quick Wins

+2

Highest ROI — low effort, high impact

2 findings 0h → C (76)
  • · 4 button(s) with no accessible text
  • · 149 third-party resources (84% of weight)

Sprint 2: Core Fixes

+6

Medium effort, high structural impact

3 findings 8h → B (82)
  • · Content-Security-Policy header is missing
  • · No Content-Security-Policy header found
  • · is missing width/height — may cause layout shift

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