Global Performance
6/6 locations ✓High global latency — average 553ms across 6 locations, fastest from Santa Clara (358ms), slowest from Singapore (1200ms). Cloudflare edge cache (DYNAMIC). Cache-Control disables caching (no-store). 2 locations above the 500ms target.
Audit overview
All categories sit comfortably above the 70 threshold; this is a clean audit.
Fix Priority Matrix
5 findingsQuick Wins
2High impact, low effort — start here.
Strategic
3High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Your mail setup has problems.
eapollowholesale.co.uk fails 1 mail check: No DMARC record found. This is the kind of misconfiguration that sends your mail to spam.
Top Priorities (5)
'unsafe-eval' found in script source
Unsafe value (unsafe-inline, unsafe-eval) in script-src defeats CSP's main protection — XSS injections can execute again.
'unsafe-inline' found in script source
Unsafe value (unsafe-inline, unsafe-eval) in script-src defeats CSP's main protection — XSS injections can execute again.
1 link(s) with no accessible text
Links with no accessible text (empty <a></a>, image-only no alt, icon-only no aria-label) are unidentifiable to screen readers.
44 third-party resources (58% of weight)
Informational: third-party resource count and their share of page weight. High share caps perf gains from frontend optimization.
52 inline style attribute(s) detected
Inline style attributes force `style-src 'unsafe-inline'` in any CSP -- effectively negating CSP's XSS-mitigation value for stylesheets.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
£1,238 investment → £3,408/month returns
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
4 barrier(s) likely increasing bounce by ~19%.
- Page feels frozen for 1.7sClicks on the primary CTA are ignored while JavaScript runs→ Break up long tasks; defer non-critical JavaScript to post-hydration
- Page loads in 3.5sEvery additional 100ms above 2.5s costs conversions — you're 986ms over→ Target <2.5s LCP: defer non-critical scripts and optimize the hero image
- No Open Graph tagsLinks shared on LinkedIn / Slack / Facebook show bare URLs — referral clicks drop→ Add og:title, og:description, og:image, og:url to the page head
- No structured dataNo rich-result eligibility in Google — lower SERP CTR vs competitors with stars and prices→ Add JSON-LD for your page type (Product, Article, FAQPage, LocalBusiness, …)
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Bounce-Rate Cost
£1,958 /mo
+18.6pp bounce · ~1,865 lost visitors/mo
CPC: GBP 1.05
Bandwidth Waste
£0.38 /mo
6081.9 MB/mo × 0.063 GBP/GB
- Optimize transfer: save ~608 KB per page loadSaves £0.38/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 3 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
1.65 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
3.49 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
1.71 s
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.026
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
3.32 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
9.40 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
389 ms
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
753 ms
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
204 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.034
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
1.01 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
1.78 s
Categories
8Performance
44 third-party resources (58% of weight)
Security
'unsafe-eval' found in script source
Accessibility
1 link(s) with no accessible text
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Top 10% of Cart Functionality sites score 95+ on Content; you're at 72 — closing this gap is the highest-leverage improvement.
Technology stack
Bootstrap, on PHP, hosted on Amazon Web Services, with Amazon S3 CDN
Stack Architecture
Facebook Pixel 2.9.396
Klarna Checkout 
PayPal 
Stripe 3
Cart Functionality 
Magento 
Bootstrap 
Breeze Facebook SDK 
Font Awesome 6.5.1
Google Maps HSTS 
HTTP/3 
Knockout.js 3.5.3
MySQL 
Priority Hints 
Swiper 
Trustpilot 
Underscore.js 1.13.8
core-js 3.32.2
PHP 
Amazon S3 
Cloudflare 
cdnjs 
Amazon Web Services All Detected Technologies (25)
Amazon S3 or Amazon Simple Storage Service is a service offered by Amazon Web Services (AWS) that provides object storage through a web service interface.
Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.
cdnjs is a free distributed JS library delivery service.
Amazon Web Services (AWS) is a comprehensive cloud services platform offering compute power, database storage, content delivery and other functionality.
PHP is a general-purpose scripting language used for web development.
Websites that have a shopping cart or checkout page, either using a known ecommerce platform or a custom solution.
Magento is an open-source ecommerce platform written in PHP.
Breeze is an open-source frontend framework designed for Magento.
Font Awesome is a font and icon toolkit based on CSS and Less.
Google Maps is a web mapping service. It offers satellite imagery, aerial photography, street maps, 360° interactive panoramic views of streets, real-time traffic conditions, and route planning for traveling by foot, car, bicycle and air, or public transportation.
HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.
HTTP/3 is the third major version of the Hypertext Transfer Protocol used to exchange information on the World Wide Web.
Knockout.js is basically a library written in JavaScript, based on MVVM pattern that helps developers build rich and responsive websites.
MySQL is an open-source relational database management system.
Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.
Swiper is a JavaScript library that creates modern touch sliders with hardware-accelerated transitions.
Trustpilot is a Danish consumer review website which provide embed stand-alone applications in your website to show your most recent reviews, TrustScore, and star ratings.
Underscore.js is a JavaScript library which provides utility functions for common programming tasks. It is comparable to features provided by Prototype.js and the Ruby language, but opts for a functional programming design instead of extending object prototypes.
core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.
Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Klarna Checkout is a complete payment solution where Klarna handles a store's entire checkout.
PayPal is an online payments system that supports online money transfers and serves as an electronic alternative to traditional paper methods like checks and money orders.
Stripe offers online payment processing for internet businesses as well as fraud prevention, invoicing and subscription management.
Observations (2)
No build tool detected
A framework (Bootstrap) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
Complex technology stack detected
25 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
Show your score
Drop this badge on your README, marketing site, or status page. It auto-updates every time the audit re-runs and links back to this report.
This badge auto-updates with your latest scan result.
[](https://beavercheck.com/sites/eapollowholesale.co.uk)<a href="https://beavercheck.com/sites/eapollowholesale.co.uk"><img src="https://beavercheck.com/badge?url=https%3A%2F%2Fwww.eapollowholesale.co.uk" alt="BeaverCheck Score"></a>https://beavercheck.com/badge?url=https%3A%2F%2Fwww.eapollowholesale.co.ukExport & share
Download the audit, share with your team, or grab a fix plan ready to copy into your tracker.
Copies markdown to clipboard
Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
3 sprints · 16h total → projected A (90)
Sprint 1: Quick Wins
+2Highest ROI — low effort, high impact
- · 1 link(s) with no accessible text
- · 44 third-party resources (58% of weight)
Sprint 2: Core Fixes
+1Medium effort, high structural impact
- · 52 inline style attribute(s) detected
Sprint 3: Strategic Improvements
+4Higher effort, long-term payoff
- · 'unsafe-eval' found in script source
- · 'unsafe-inline' found in script source