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NZ · NZD (NZ$) · Estimated Applicable regulations: Privacy Act 2020 Dev cost: NZ$ 100/hr How jurisdiction is detected
Scanned
2026-10-18 16:02 UTC
Worker
🇧🇷 Sao Paulo
Duration
3.9m
Vs prev
—

Global Performance

6/6 locations ✓

High global latency — average 871ms across 6 locations, fastest from Madrid (382ms), slowest from Amsterdam (1302ms). Document on Cloudflare; assets also on Fastly, Bunny CDN. Cache-Control header is missing. 5 locations above the 500ms target.

Brazil - Sao Paulo
Full audit
968ms
DNS 932ms · TLS 23ms
Spain - Madrid
382ms
DNS 317ms · TLS 25ms
United Stated - New York
1067ms
DNS 1040ms · TLS 14ms
Singapore - Singapore
866ms
DNS 836ms · TLS 15ms
Netherlands - Amsterdam
1302ms
DNS 1246ms · TLS 20ms
United States - Santa Clara
642ms
DNS 601ms · TLS 18ms
CDN: Cloudflare · document + assets · Avg TTFB: 871ms · Cache: No cache headers

Audit overview

Compliance and Sustainability need attention; the other categories are in good shape.

Fix Priority Matrix

5 findings

Quick Wins

4

High impact, low effort — start here.

Strategic

1

High impact, requires investment.

Easy Improvements

0

Small gains, minimal effort.

Nothing in this quadrant — good news.

Deprioritize

0

Low impact, high effort — do last.

Nothing in this quadrant — good news.

← Low effort High effort →

Screenshots

DESKTOP + MOBILE
Desktop
Desktop screenshot
Mobile
Mobile screenshot

Your mail setup has problems.

raptonline.co.nz fails 1 mail check: DMARC policy is none — monitoring only. This is the kind of misconfiguration that sends your mail to spam.

Get a full deliverability audit — €179, 48h →

Top Priorities (5)

Sorted by impact
Critical: 1

Content-Security-Policy header is missing

Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.

Security › Security Headers
Critical: 2

HSTS header is missing

Without HSTS, a network attacker can downgrade the very first connection to HTTP and steal the user's session.

Security › Security Headers
Critical: 3

Page weighs 16.9 MB (7.4 MB transferred)

Informational: total page weight (uncompressed) and bytes actually transferred over the wire.

Performance › Page Weight Budget
Critical: 4

2 link(s) with no accessible text

Links with no accessible text (empty <a></a>, image-only no alt, icon-only no aria-label) are unidentifiable to screen readers.

Accessibility › Link & Button Quality
Critical: 5

24 button(s) with no accessible text

Buttons with no accessible text (icon-only, no aria-label) can't be activated by voice control or understood by screen readers.

Accessibility › Link & Button Quality
What fixing these means. Your site performs reasonably well, but a few targeted fixes could meaningfully improve results. Your LCP of 18.5s exceeds Google's 2.5s 'Good' threshold and the 1 performance issue below directly contributes to it. Addressing the critical issues below would have the most immediate impact on your user trust.
2 security gaps detected — browsers may warn visitors about your site.
Your LCP is 18.5s — fixing the 1 performance critical could bring it under Google's 2.5s 'Good' threshold.
2 accessibility issues exclude users who rely on assistive technology.

Business case

What fixing the audit's findings is worth -- and what ignoring them keeps costing.

Return on investment

NZD 425 investment → NZD 5,740/month returns + NZD 10,000 risk avoided

Investment
NZD 425
4.3 h · 4 findings
Monthly returns
NZD 5,740
NZD 68,875/yr
Payback
0.1 mo
+16106% Y1
Regulatory risk avoided NZD 10,000
Or — fix only the top 3 findings
NZD 375 → 0.1 mo payback · +18267% Y1
Optimistic scenario assuming the top 3 capture most of the upside. Real-world recovery typically falls between this projection and the full-fix ROI above.
NZD 125 — in quick wins — start here for the fastest payback

Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.

Conversion barriers

6 barrier(s) likely increasing bounce by ~30%.

Barriers
6
3 crit 3 warn
Bounce delta
+30pp
added vs baseline
Score
61
C
Speed
2
Trust
2
Usability
1
Content
0
Nav
1
  • Page takes 18.5s to load
    Users abandon at ~3s — you're 16.0s over the 2.5s threshold
    → Optimize render-blocking resources, preload the hero image, and compress images
  • Page feels frozen for 8.2s
    Clicks on the primary CTA are ignored while JavaScript runs
    → Break up long tasks; defer non-critical JavaScript to post-hydration
  • 9 broken link(s) on the page
    Clicks land on 404s — trust drops and the session often ends
    → Fix or remove the broken destinations surfaced on the Content tab
  • No HSTS header
    Returning visitors are briefly exposed to downgrade attacks on first request
    → Set Strict-Transport-Security: max-age=31536000; includeSubDomains
  • No Content-Security-Policy header
    Higher XSS blast radius — one compromised script can exfiltrate the checkout form
    → Ship a reporting-only CSP first, then enforce once violations are clean

Preliminary CRO audit — each barrier links to the tab with detailed analysis.

Remediation cost

NZ$425 4.3 developer hours at NZ$100/hr
Quick wins
NZ$125 3 fixes in ~75 minutes

Start here for the best return on investment

Cost by category

Cost by effort level

Adjust assumptions

Team composition

Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.

NZ$ /hr

Rates reflect fully-loaded developer cost including overhead

How developer rates are sourced

Warning:Cost of inaction

NZD 5,740 / month at risk ~NZD 68,875 / year if left unfixed
Default is 10,000. Use your own number for accurate $-figures.

Compliance Risk

NZD 10,000

Privacy Act 2020
  • No privacy policy found (page links and common paths checked)
    Privacy Act 2020: NZD 1,000 – NZD 10,000
  • Trackers detected but no cookie policy found
    Privacy Act 2020: NZD 1,000 – NZD 10,000
  • Trackers detected but no privacy policy found
    Privacy Act 2020: NZD 1,000 – NZD 10,000

Bounce-Rate Cost

NZD 5,736 /mo

+29.7pp bounce · ~2,967 lost visitors/mo

CPC: NZD 1.93

Bandwidth Waste

NZD 3.09 /mo

23159.9 MB/mo × 0.133 NZD/GB

  • Optimize transfer: save ~2.3 MB per page load
    Saves NZD 3.09/mo

Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.

Compliance methodology · SEO assumptions · Bandwidth model

Your performance is already good — improvements may show diminishing returns

Unique monthly visitors from your analytics

Purchases, signups, or key actions

Optional — for revenue estimation

additional conversions/month

more engaged visitors from reduced bounce

potential monthly revenue
Current bounce (est.)
After fixes (est.)
Estimated bounce reduction

Fix 5 critical issues to capture this value

How this is calculated

Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.

Your site's LCP: → estimated after fixes.

These are estimates based on industry research — actual results vary

Bounce-rate model & assumptions

Your data stays in your browser — nothing is sent to our servers

Lighthouse

Mobile

20
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
92
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
81
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
100
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

2.74 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

18.53 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

8.20 s

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.217

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

12.71 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

39.96 s

Desktop

44
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
89
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
81
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
100
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

670 ms

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

3.99 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

644 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.019

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

7.52 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

8.35 s

Categories

8
Avg score 78.2

How you compare

Where this site stands against peers running the same stack.

Cart Functionality · 740 peers
You 80
·
Avg 75
At average
0 50 100
Security P92Compliance P12Infrastructure P16SEO P24Accessibility P72Performance P62Content P40Sustainability P40

Top 10% of Cart Functionality sites score 85+ on Compliance; you're at 67 — closing this gap is the highest-leverage improvement.

Better than 75% of Cart Functionality sites See full Cart Functionality benchmark →
Shopify · 116 peers
You 80
·
Avg 76
At average
0 50 100
Better than 70% of Shopify sites See full Shopify benchmark →

Technology stack

AOS, on JSS, with Bunny CDN

27 technologies detected 5 stack layers 2 with CPE identifier Enterprise

Stack Architecture

Analytics
Apple Pay Facebook Pixel 2.9.419 Google Tag Manager Klaviyo Pinterest Conversion Tag Shop Pay
Ecommerce
Cart Functionality Shopify
Framework
AOS Bunny Fonts Facebook SDK Flickity HTTP/3 Klaviyo Reviews MUI Material UI Open Graph PhotoSwipe Priority Hints React Swiper core-js 3.37.0 lit-element 4.2.2 lit-html 3.3.2
Runtime
JSS
CDN
Bunny Cloudflare

All Detected Technologies (27)

Categories CDN Website https://bunny.net Detected by BeaverCheck

Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.

Categories CDN Website https://www.cloudflare.com Detected by BeaverCheck Evidence Server header in redirect: cloudflare
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

JSS is an authoring tool for CSS which allows you to use JavaScript to describe styles in a declarative, conflict-free and reusable way.

Categories JavaScript frameworks, Development Website https://cssinjs.org/ Detected by BeaverCheck

Websites that have a shopping cart or checkout page, either using a known ecommerce platform or a custom solution.

Categories Ecommerce Website https://www.wappalyzer.com/technologies/ecommerce/cart-functionality Detected by BeaverCheck

Shopify is a subscription-based software that allows anyone to set up an online store and sell their products. Shopify store owners can also sell in physical locations using Shopify POS, a point-of-sale app and accompanying hardware.

Categories Ecommerce Website https://shopify.com Detected by BeaverCheck Evidence Script URL: https://cdn.shopify.com/shopifycloud/shop-js/modules/v2/loader.init-shop-cart-sync.en.esm.js, Link URL: https://cdn.shopify.com

JavaScript library to animate elements on your page as you scroll.

Categories JavaScript libraries Website https://michalsnik.github.io/aos/ Detected by BeaverCheck

Bunny Fonts is an open-source, privacy-first web font platform designed to put privacy back into the internet.

Categories Font scripts Website https://fonts.bunny.net Detected by BeaverCheck
Categories Analytics Detected by BeaverCheck Evidence Script URL contains connect.facebook.net: https://connect.facebook.net/signals/config/1173187943087646?v=2.9.419&r=stable&domain=raptonline.co.nz&hme=7459fa3e38c2784dbaf309537bed5fa7e8560fab51fb61e53e5ffafeb46a02a9&ex_m=118%2C241%2C171%2C27%2C82%2C83%2C162%2C78%2C77%2C11%2C181%2C102%2C20%2C153%2C141%2C46%2C85%2C90%2C149%2C176%2C183%2C8%2C4%2C5%2C7%2C6%2C3%2C103%2C115%2C32%2C17%2C31%2C18%2C33%2C34%2C35%2C37%2C55%2C163%2C87%2C126%2C22%2C24%2C51%2C47%2C49%2C48%2C95%2C104%2C108%2C124%2C160%2C164%2C53%2C125%2C29%2C26%2C133%2C79%2C43%2C166%2C165%2C167%2C157%2C155%2C30%2C42%2C66%2C123%2C178%2C80%2C21%2C128%2C93%2C76%2C23%2C97%2C98%2C130%2C96%2C151%2C150%2C154%2C109%2C177%2C180%2C41%2C56%2C127%2C54%2C161%2C72%2C185%2C110%2C184%2C210%2C255%2C84%2C274%2C273%2C272%2C14%2C25%2C28%2C40%2C62%2C117%2C68%2C10%2C73%2C111%2C112%2C113%2C119%2C144%2C38%2C36%2C146%2C147%2C148%2C143%2C142%2C172%2C86%2C175%2C173%2C174%2C57%2C69%2C67%2C137%2C19%2C179%2C52%2C324%2C325%2C326%2C323%2C339%2C361%2C248%2C237%2C70%2C238%2C236%2C364%2C355%2C59%2C249%2C121%2C145%2C92%2C135%2C61%2C134%2C140%2C139%2C65%2C74%2C168%2C88%2C89%2C129%2C44%2C39%2C60%2C63%2C114%2C182%2C1%2C138%2C16%2C136%2C12%2C2%2C64%2C105%2C15%2C75%2C71%2C132%2C101%2C100%2C187%2C188%2C106%2C107%2C9%2C116%2C186%2C58%2C158%2C99%2C91%2C81%2C131%2C120%2C169%2C50%2C159%2C0%2C94%2C152%2C156%2C170%2C45%2C122%2C13%2C189

Flickity is a JavaScript slider library, built by David DeSandro of Metafizzy fame.

Categories JavaScript libraries Website https://flickity.metafizzy.co Detected by BeaverCheck

HTTP/3 is the third major version of the Hypertext Transfer Protocol used to exchange information on the World Wide Web.

Categories Miscellaneous Website https://httpwg.org/ Detected by BeaverCheck

Klaviyo Reviews is a built-in product review offering for Shopify and WooCommerce by Klaviyo.

Categories Reviews Website https://www.klaviyo.com/product-reviews Detected by BeaverCheck

MUI(formerly Material UI) is a simple and customisable component library to build faster, beautiful, and more accessible React applications.

Categories UI frameworks Website https://mui.com Detected by BeaverCheck

Material UI is a simple and customisable component library to build faster, beautiful, and more accessible React applications.

Categories UI frameworks Website https://mui.com Detected by BeaverCheck

Open Graph is a protocol that is used to integrate any web page into the social graph.

Categories Miscellaneous Website https://ogp.me Detected by BeaverCheck

PhotoSwipe is an open-source gallery to support JavaScript-based image zooming.

Categories Photo galleries, JavaScript libraries Website https://photoswipe.com Detected by BeaverCheck

Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.

Categories Performance Website https://wicg.github.io/priority-hints/ Detected by BeaverCheck

React is an open-source JavaScript library for building user interfaces or UI components.

Categories JavaScript frameworks Website https://reactjs.org Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Swiper is a JavaScript library that creates modern touch sliders with hardware-accelerated transitions.

Categories JavaScript libraries Website https://swiperjs.com Detected by BeaverCheck

core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.

Categories JavaScript libraries Website https://github.com/zloirock/core-js Detected by BeaverCheck

lit-element is a simple base class for creating web components that work in any web page with any framework. lit-element uses lit-html to render into shadow DOM, and adds API to manage properties and attributes.

Categories JavaScript libraries Website https://lit.dev Detected by BeaverCheck

lit-html is a simple, modern, safe, small and fast HTML templating library for JavaScript.

Categories JavaScript libraries Website https://lit.dev Detected by BeaverCheck

Apple Pay is a mobile payment and digital wallet service by Apple that allows users to make payments in person, in iOS apps, and on the web.

Categories Payment processors Website https://www.apple.com/apple-pay Detected by BeaverCheck

Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.

Categories Analytics Website https://facebook.com Detected by BeaverCheck

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.

Categories Tag managers Website https://www.google.com/tagmanager Detected by BeaverCheck Evidence Script URL contains www.googletagmanager.com: https://www.googletagmanager.com/gtag/js?id=G-0B23Z5E4ER

Klaviyo is an email marketing platform for online businesses.

Categories Marketing automation Website https://www.klaviyo.com/ Detected by BeaverCheck Evidence Script URL contains static.klaviyo.com: https://static.klaviyo.com/onsite/js/runtime.d2bb3391488a2.js?cb=2

Pinterest Conversion Tag allows you to track actions people take on your website after viewing your Promoted Pin.

Categories Analytics Website https://www.pinterest.com.au/business/ Detected by BeaverCheck

Shop Pay is an accelerated checkout that lets customers save their email address, credit card, and shipping and billing information so they can complete their transaction faster the next time they are directed to the Shopify checkout.

Categories Payment processors Website https://shop.app Detected by BeaverCheck

Observations (3)

Shopify storefront detected

Shopify handles hosting, SSL, and CDN automatically. Performance optimizations focus on theme code, app scripts, and image optimization. Check the Performance tab for third-party script impact.

No build tool detected

A framework (AOS) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.

Complex technology stack detected

27 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.

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Fix Plan

Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.

Three-week fix plan

2 sprints · 4h total → projected B (89)

Sprint 1: Quick Wins

+8

Highest ROI — low effort, high impact

4 findings 1h → B (88)
  • · Page weighs 16.9 MB (7.4 MB transferred)
  • · HSTS header is missing
  • · 2 link(s) with no accessible text
  • · 24 button(s) with no accessible text

Sprint 2: Core Fixes

+1

Medium effort, high structural impact

1 findings 3h → B (89)
  • · Content-Security-Policy header is missing

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