Global Performance
5/5 locations ✓High global latency — average 1716ms across 5 locations, fastest from Santa Clara (1212ms), slowest from Sao Paulo (2219ms). No CDN detected. Cache-Control header is missing. 5 locations above the 500ms target.
Audit overview
Compliance and Sustainability need attention; the other categories are in good shape.
Fix Priority Matrix
5 findingsQuick Wins
3High impact, low effort — start here.
Strategic
2High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Top Priorities (5)
Content-Security-Policy header is missing
Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.
Cookie 'mm-PinewoodDerbyCar-runtime-branch-key' is missing the Secure flag
A cookie without the Secure flag can leak over HTTP — in HSTS-protected sites, this is still a defense-in-depth gap.
Cookie 'mm-PinewoodDerbyCar-runtime-branch-preview-suppress' is missing the Secure flag
A cookie without the Secure flag can leak over HTTP — in HSTS-protected sites, this is still a defense-in-depth gap.
HSTS header is missing
Without HSTS, a network attacker can downgrade the very first connection to HTTP and steal the user's session.
No Content-Security-Policy header found
Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
$675 investment → $8,909/month returns + USD 157,500 risk avoided
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
6 barrier(s) likely increasing bounce by ~25%.
- Page takes 7.9s to loadUsers abandon at ~3s — you're 5.4s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- High main-thread blocking timePage is non-interactive for 286ms after first paint→ Defer third-party scripts and split large bundles
- No HSTS headerReturning visitors are briefly exposed to downgrade attacks on first request→ Set Strict-Transport-Security: max-age=31536000; includeSubDomains
- No Content-Security-Policy headerHigher XSS blast radius — one compromised script can exfiltrate the checkout form→ Ship a reporting-only CSP first, then enforce once violations are clean
- 1 form field(s) without a labelScreen readers skip unlabeled fields; autofill can't identify them; checkout abandonment spikes→ Associate every input with a visible <label for="…">; add autocomplete attributes
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Cost of inaction
Compliance Risk
$157,500
- 3 non-essential cookie(s) set without consent bannerCCPA/CPRA: USD 2,500 – USD 7,500
- 1 advertising/retargeting trackers detectedCCPA/CPRA: USD 2,500 – USD 7,500
- Heading level skipped: H1 → H3 (missing H2)ADA Title III: USD 25,000 – USD 150,000
- 1 control(s) without accessible labelADA Title III: USD 25,000 – USD 150,000
Bounce-Rate Cost
$2,952 /mo
+25.4pp bounce · ~2,545 lost visitors/mo
CPC: USD 1.16
Bandwidth Waste
$3.24 /mo
40555.1 MB/mo × 0.080 USD/GB
- Optimize transfer: save ~4.1 MB per page loadSaves $3.24/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 5 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
3.80 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
7.90 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
286 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.002
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
6.96 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
13.48 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
1.56 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
3.19 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
0 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.001
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
2.80 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
3.19 s
Categories
8Performance
All checks pass
Security
Content-Security-Policy header is missing
Accessibility
All checks pass
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Top 10% of Cart Functionality sites score 86+ on Compliance; you're at 65 — closing this gap is the highest-leverage improvement.
Technology stack
Cloudflare, with Nginx CDN
Stack Architecture
Chatwoot 
Google Ads 
Google Ads Conversion Tracking 
Google Analytics 
Google Tag Manager 
Pinterest Conversion Tag 
PostHog 
Cart Functionality 
Miva 
Webpack 
Cloudflare 
Glide.js 
Google Font API Google Search Console Google Workspace 
Lucide 
Open Graph 
Priority Hints 
jQuery 3.6.0
Nginx All Detected Technologies (20)
Nginx is a web server that can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.
Websites that have a shopping cart or checkout page, either using a known ecommerce platform or a custom solution.
Miva is a privately owned ecommerce shopping cart software and hosting company with headquarters in San Diego.
Glide.js is a dependency-free JavaScript ES6 slider and carousel.
Google Font API is a web service that supports open-source font files that can be used on your web designs.
Lucide is an open-source icon library that provides 1000+ vector (svg) files for displaying icons and symbols in digital and non-digital projects.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
Chatwoot is a customer support tool for instant messaging channels.
Google Ads is an online advertising platform developed by Google.
Google Ads Conversion Tracking is a free tool that shows you what happens after a customer interacts with your ads.
Google Analytics is a free web analytics service that tracks and reports website traffic.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
Pinterest Conversion Tag allows you to track actions people take on your website after viewing your Promoted Pin.
PostHog is the open-source, all-in-one product analytics platform.
Observations (1)
Complex technology stack detected
20 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
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[](https://beavercheck.com/results/a4d56e80-b910-48e3-94b7-6ee32048dace)<a href="https://beavercheck.com/results/a4d56e80-b910-48e3-94b7-6ee32048dace"><img src="https://beavercheck.com/badge?url=https%3A%2F%2Fwww.pinewoodpro.com%2F%3FBranchKey%3D7dbefe8b5aeef341e9fa25a9a8f35230" alt="BeaverCheck Score"></a>https://beavercheck.com/badge?url=https%3A%2F%2Fwww.pinewoodpro.com%2F%3FBranchKey%3D7dbefe8b5aeef341e9fa25a9a8f35230Export & share
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 7h total → projected B (86)
Sprint 1: Quick Wins
+6Highest ROI — low effort, high impact
- · Cookie 'mm-PinewoodDerbyCar-runtime-branch-key' is missing the Secure flag
- · Cookie 'mm-PinewoodDerbyCar-runtime-branch-preview-suppress' is missing the Secure flag
- · HSTS header is missing
Sprint 2: Core Fixes
Medium effort, high structural impact
- · Content-Security-Policy header is missing
- · No Content-Security-Policy header found