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Scanned
2026-04-21 21:50 UTC
Worker
🇺🇸 New York
Duration
1.0m
Vs prev

Audit overview

Accessibility needs attention; the rest of the categories are in good shape.

Fix Priority Matrix

5 findings

Quick Wins

5

High impact, low effort — start here.

Strategic

0

High impact, requires investment.

Nothing in this quadrant — good news.

Easy Improvements

0

Small gains, minimal effort.

Nothing in this quadrant — good news.

Deprioritize

0

Low impact, high effort — do last.

Nothing in this quadrant — good news.

← Low effort High effort →

Screenshots

DESKTOP + MOBILE
Desktop
Desktop screenshot
Mobile
Mobile screenshot

Top Priorities (5)

Sorted by impact
Critical: 1

1 button(s) with no accessible text

Buttons with no accessible text (icon-only, no aria-label) can't be activated by voice control or understood by screen readers.

Accessibility › Link & Button Quality
Critical: 2

7 link(s) with no accessible text

Links with no accessible text (empty <a></a>, image-only no alt, icon-only no aria-label) are unidentifiable to screen readers.

Accessibility › Link & Button Quality
Critical: 3

No <main> landmark found

Without a <main> landmark, screen-reader users can't skip past the navigation to the page content — every page starts with re-reading the menu.

Accessibility › Landmark Structure
Critical: 4

No H1 heading found

No H1 means screen-reader users can't identify the page's primary topic, and Google's content-extraction degrades.

Accessibility › Heading Hierarchy
Warning: 5

28 third-party resources (76% of weight)

Informational: third-party resource count and their share of page weight. High share caps perf gains from frontend optimization.

Performance › Page Weight Inventory
What fixing these means. Your site is in great shape. The remaining improvements are refinements rather than critical fixes. Your LCP of 6.0s exceeds Google's 2.5s 'Good' threshold and the 1 performance issue below directly contributes to it. Addressing the critical issues below would have the most immediate impact on your audience reach.
4 accessibility issues exclude users who rely on assistive technology.
Your LCP is 6.0s — fixing the 1 performance critical could bring it under Google's 2.5s 'Good' threshold.

Business case

What fixing the audit's findings is worth -- and what ignoring them keeps costing.

Return on investment

€113 investment → €8,873/month returns + EUR 500,000 risk avoided

Investment
€113
1.3 h · 4 findings
Monthly returns
€8.873
€106.470/yr
Payback
0.0 mo
+93844% Y1
Regulatory risk avoided EUR 500.000
Or — fix only the top 3 findings
€990.0 mo payback · +107265% Y1
Optimistic scenario assuming the top 3 capture most of the upside. Real-world recovery typically falls between this projection and the full-fix ROI above.

Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.

Conversion barriers

5 barrier(s) likely increasing bounce by ~23%.

Barriers
5
1 crit 4 warn
Bounce delta
+23pp
added vs baseline
Score
78
B
Speed
1
Trust
0
Usability
0
Content
2
Nav
2
  • Page takes 6.0s to load
    Users abandon at ~3s — you're 3.5s over the 2.5s threshold
    → Optimize render-blocking resources, preload the hero image, and compress images
  • No structured data
    No rich-result eligibility in Google — lower SERP CTR vs competitors with stars and prices
    → Add JSON-LD for your page type (Product, Article, FAQPage, LocalBusiness, …)
  • Thin content
    Under 300 words — visitors bounce looking for substance, search engines rank competitors first
    → Add a substantive FAQ, product detail, or case-study section
  • 7 link(s) with generic text ("click here", "read more")
    Screen-reader users navigating by link list see no context — and search engines can't infer relevance
    → Rewrite with descriptive phrases that identify the destination
  • No skip-to-content link
    Keyboard and screen-reader users must tab through the entire header on every page
    → Add a visible-on-focus <a href="#main">Skip to content</a> as the first focusable element

Preliminary CRO audit — each barrier links to the tab with detailed analysis.

Remediation cost

€113 1.3 developer hours at €85/hr
Quick wins
€113 4 fixes in ~80 minutes

Start here for the best return on investment

Cost by category

Cost by effort level

Adjust assumptions

Team composition

Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.

/hr

Rates reflect fully-loaded developer cost including overhead

How developer rates are sourced

Warning:Cost of inaction

€5.161 / month at risk ~€61.935 / year if left unfixed
Default is 10,000. Use your own number for accurate $-figures.

Compliance Risk

€500.000

EAA
  • No <main> landmark found
    EAA: EUR 1.000 – EUR 500.000
  • Skip navigation link is missing (WCAG 2.4.1)
    EAA: EUR 1.000 – EUR 500.000
  • No H1 heading found
    EAA: EUR 1.000 – EUR 500.000

Bounce-Rate Cost

€5.161 /mo

+23.5pp bounce · ~2,346 lost visitors/mo

CPC: EUR 2.20

Bandwidth Waste

€0,25 /mo

3330.6 MB/mo × 0.074 EUR/GB

  • Optimize transfer: save ~333 KB per page load
    Saves €0,25/mo

Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.

Compliance methodology · SEO assumptions · Bandwidth model

Your performance is already good — improvements may show diminishing returns

Unique monthly visitors from your analytics

Purchases, signups, or key actions

Optional — for revenue estimation

additional conversions/month

more engaged visitors from reduced bounce

potential monthly revenue
Current bounce (est.)
After fixes (est.)
Estimated bounce reduction

Fix 4 critical issues to capture this value

How this is calculated

Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.

Your site's LCP: → estimated after fixes.

These are estimates based on industry research — actual results vary

Bounce-rate model & assumptions

Your data stays in your browser — nothing is sent to our servers

Lighthouse

Mobile

68
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
81
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
81
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
100
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

3.64 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

6.02 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

0 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.000

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

4.82 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

6.04 s

Desktop

98
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
91
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
81
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
100
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

922 ms

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

922 ms

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

0 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.000

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

922 ms

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

922 ms

Categories

8
Avg score 87.0

How you compare

Where this site stands against peers running the same stack.

Bootstrap · 923 peers
You 86
·
Avg 74
+12 above average
0 50 100
Security P99SEO P4Infrastructure P96Compliance P95Sustainability P94Performance P86Content P69Accessibility P64

Top 10% of Bootstrap sites score 97+ on SEO; you're at 82 — closing this gap is the highest-leverage improvement.

Better than 97% of Bootstrap sites See full Bootstrap benchmark →
Cloudflare Bot Management · 475 peers
You 86
·
Avg 74
+12 above average
0 50 100
Security P99Compliance P96Infrastructure P93Performance P87Sustainability P86Content P71Accessibility P69SEO P45

Top 10% of Cloudflare Bot Management sites score 95+ on SEO; you're at 82 — closing this gap is the highest-leverage improvement.

Better than 99% of Cloudflare Bot Management sites See full Cloudflare Bot Management benchmark →

Technology stack

Bootstrap, with Cloudflare CDN

14 technologies detected 3 stack layers 2 with CPE identifier Enterprise

Stack Architecture

Analytics
PayPal Vercel Speed Insights
Framework
Bootstrap Cloudflare Bot Management Cloudflare Turnstile Google Search Console HSTS HTTP/3 Open Graph Priority Hints RSS Tailwind CSS
CDN
Cloudflare cdnjs

All Detected Technologies (14)

Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.

Categories CDN Website https://www.cloudflare.com Detected by BeaverCheck Evidence Server header in redirect: cloudflare
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

cdnjs is a free distributed JS library delivery service.

Categories CDN Website https://cdnjs.com Detected by BeaverCheck
Categories Framework Website https://getbootstrap.com Detected by BeaverCheck Evidence Found 8 Bootstrap class patterns in HTML

Cloudflare bot management solution identifies and mitigates automated traffic to protect websites from bad bots.

Categories Security Website https://www.cloudflare.com/en-gb/products/bot-management/ Detected by BeaverCheck

Turnstile is Cloudflare's smart CAPTCHA alternative.

Categories Security Website https://www.cloudflare.com/products/turnstile Detected by BeaverCheck Evidence Script URL contains challenges.cloudflare.com: https://challenges.cloudflare.com/turnstile/v0/api.js?render=explicit
Categories Analytics Detected by BeaverCheck · Medium Evidence TXT record: google-site-verification=aby67ZMcCdhQErk_d7cWepRI0wyUU5fknvGAqX8goS4

HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.

Categories Security Website https://www.rfc-editor.org/rfc/rfc6797#section-6.1 Detected by BeaverCheck

HTTP/3 is the third major version of the Hypertext Transfer Protocol used to exchange information on the World Wide Web.

Categories Miscellaneous Website https://httpwg.org/ Detected by BeaverCheck

Open Graph is a protocol that is used to integrate any web page into the social graph.

Categories Miscellaneous Website https://ogp.me Detected by BeaverCheck

Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.

Categories Performance Website https://wicg.github.io/priority-hints/ Detected by BeaverCheck

RSS is a family of web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format.

Categories Miscellaneous Website https://www.rssboard.org/rss-specification Detected by BeaverCheck
Categories Framework Website https://tailwindcss.com Detected by BeaverCheck Evidence Found 36 unique Tailwind utility classes in HTML

PayPal is an online payments system that supports online money transfers and serves as an electronic alternative to traditional paper methods like checks and money orders.

Categories Payment processors Website https://paypal.com Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Vercel Speed Insights provides you with a detailed view of your website's performance metrics, based on Core Web Vitals.

Categories Analytics Website https://vercel.com/docs/speed-insights Detected by BeaverCheck

Observations (2)

No build tool detected

A framework (Bootstrap) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.

Complex technology stack detected

14 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.

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Fix Plan

Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.

Three-week fix plan

1 sprints · 1h total → projected A (91)

Sprint 1: Quick Wins

+5

Highest ROI — low effort, high impact

5 findings 1h → A (91)
  • · No <main> landmark found
  • · No H1 heading found
  • · 1 button(s) with no accessible text
  • · 7 link(s) with no accessible text
  • · 28 third-party resources (76% of weight)

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