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Audit Complete

Results for https://essence.com

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Spain Spain · Madrid Completed: Apr 22, 2026 23:28 UTC
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Mobile 375 × 812

Screenshot of the audited page (Mobile 375×812)

Desktop 1440 × 900

Screenshot of the audited page (Desktop 1440×900)
C70

Site Health

Score: 70 / 100

Based on 8 categories, 0 sections

Room to improve — your 13.8s load time is above Google's 2.5s 'Good' threshold.

Several missing protections leave your users and data exposed.

Major barriers for users with disabilities — up to 15% of your audience.

Well-optimized for search — your content is discoverable.

Solid infrastructure — fast server responses across the board.

Mostly compliant — a few items need attention.

Rich content metadata — your pages look great everywhere.

Heavier than average — reducing page weight saves energy and bandwidth.

How is this calculated?

The overall score is a weighted average of individual category scores. Categories with more impact on user experience and security carry more weight.

Performance 25%Security 25%Accessibility 15%SEO 10%Infrastructure 10%Compliance 8%Content 5%Sustainability 2%

Weights reflect general web best practices. Individual needs may differ.

How the composite score is calculated

How you compare

WordPress · 712 peers
You 70
·
Avg 74
At average
0 50 100
Better than 4% of WordPress sites See full WordPress benchmark →
Bulma · 346 peers
You 70
·
Avg 74
At average
0 50 100
Better than 6% of Bulma sites See full Bulma benchmark →

Top Priorities (5)

1

Content-Security-Policy header is missing

Security gaps expose your site and users to attacks, eroding trust.

Security › Security Headers
2

HSTS header is missing

Security gaps expose your site and users to attacks, eroding trust.

Security › Security Headers
3

No Content-Security-Policy header found

Security gaps expose your site and users to attacks, eroding trust.

Security › Content Security Policy
4

Page weighs 28.2 MB (21.0 MB transferred)

Performance issues directly impact user engagement and conversion rates.

Performance › Page Weight Budget
5

11 image-in-link without alt text

Accessibility issues exclude users with disabilities — up to 15% of your potential audience.

Accessibility › Alt Text Quality
View fix priority matrix

Fix Priority Matrix

5 findings

Quick Wins

3

High impact, low effort — start here.

Strategic

2

High impact, requires investment.

Easy Improvements

0

Small gains, minimal effort.

Nothing in this quadrant — good news.

Deprioritize

0

Low impact, high effort — do last.

Nothing in this quadrant — good news.

← Low effort High effort →
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What fixing these means

Your site performs reasonably well, but a few targeted fixes could meaningfully improve results. Your LCP of 13.8s exceeds Google's 2.5s 'Good' threshold and the 1 performance issue below directly contributes to it. Accessibility issues exclude users who rely on assistive technology — an estimated 15% of your potential audience. Addressing the critical issues below would have the most immediate impact on your user trust.

3 security gaps detected — browsers may warn visitors about your site.
Your LCP is 13.8s — fixing the 1 performance critical could bring it under Google's 2.5s 'Good' threshold.
1 accessibility issue excludes users who rely on assistive technology.

Conversion Barriers

3 critical 6 warning

9 barrier(s) likely increasing bounce by ~35%.

Speed (2)

Page takes 13.8s to load

+12% bounce

Users abandon at ~3s — you're 11.3s over the 2.5s threshold

Fix: Optimize render-blocking resources, preload the hero image, and compress images

Page feels frozen for 3.6s

+5% bounce

Clicks on the primary CTA are ignored while JavaScript runs

Fix: Break up long tasks; defer non-critical JavaScript to post-hydration

Trust (2)

No HSTS header

+1% bounce

Returning visitors are briefly exposed to downgrade attacks on first request

Fix: Set Strict-Transport-Security: max-age=31536000; includeSubDomains

No Content-Security-Policy header

+1% bounce

Higher XSS blast radius — one compromised script can exfiltrate the checkout form

Fix: Ship a reporting-only CSP first, then enforce once violations are clean

Usability (2)

Severe layout shift during page load

+6% bounce

Users mis-click when content jumps — converting intent into frustration

Fix: Reserve space for images, ads, and embeds with explicit width/height

2 form field(s) without a label

+4% bounce

Screen readers skip unlabeled fields; autofill can't identify them; checkout abandonment spikes

Fix: Associate every input with a visible <label for="…">; add autocomplete attributes

Content (1)

Content is hard to read

+2% bounce

Graduate-level reading difficulty — limits the addressable audience for product or blog pages

Fix: Shorten sentences; replace jargon with plain language; target Flesch ease ≥60

Navigation (2)

41 link(s) with generic text ("click here", "read more")

+1% bounce

Screen-reader users navigating by link list see no context — and search engines can't infer relevance

Fix: Rewrite with descriptive phrases that identify the destination

2 broken link(s) on the page

+3% bounce

Clicks land on 404s — trust drops and the session often ends

Fix: Fix or remove the broken destinations surfaced on the Content tab

Preliminary CRO audit — each barrier links to the tab with detailed analysis.

Return on Investment

$500 investment → $1,251/month returns + USD 157,500 risk avoided

Payback period: < 1 month First-year ROI: +2903%

Investment

$500

5h · 5 findings

Monthly returns

$1,251 /mo

~$15,015 / year

  • Conversions recovered $1,246
  • Bandwidth savings $5.30

Regulatory risk avoided

USD 157,500

if kept compliant

  • ADA Title III USD 150,000
  • CCPA/CPRA USD 7,500

Payback period

0 12mo 24mo

$150 — in quick wins — start here for the fastest payback

Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.

Full methodology & sources

Estimated Remediation Cost

$500

5.0 developer hours at $100/hr

Based on United States rates ($100/hr)

Quick wins
$150 3 fixes in ~90 minutes

Start here for the best return on investment

Cost by category

Cost by effort level

Adjust assumptions
$ /hr

Rates reflect fully-loaded developer cost including overhead

How developer rates are sourced

What Inaction Is Costing You

$13,130 / month at risk

~$157,564 / year if left unfixed

Compliance Risk

$157,500

ADA Title IIICCPA/CPRA
  • No privacy policy link detected
    CCPA/CPRA: USD 2,500 – USD 7,500
  • 6 advertising/retargeting trackers detected
    CCPA/CPRA: USD 2,500 – USD 7,500
  • Trackers detected but no cookie policy found
    CCPA/CPRA: USD 2,500 – USD 7,500

+9 more

Bandwidth Waste

$5.30 /mo

66191.1 MB/mo × 0.080 USD/GB

  • Optimize transfer: save ~6.6 MB per page load
    Saves $5.30/mo

Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.

Compliance methodology · SEO assumptions · Bandwidth model

Your performance is already good — improvements may show diminishing returns

Unique monthly visitors from your analytics

Purchases, signups, or key actions

Optional — for revenue estimation

additional conversions/month

more engaged visitors from reduced bounce

potential monthly revenue
Current bounce (est.)
After fixes (est.)
Estimated bounce reduction

Fix 5 critical issues to capture this value

How this is calculated

Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.

Your site's LCP: → estimated after fixes.

These are estimates based on industry research — actual results vary

Bounce-rate model & assumptions

Your data stays in your browser — nothing is sent to our servers

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Lighthouse Scores

Industry-standard audits powered by Google Lighthouse.

17
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
75
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
77
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
77
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

Core Web Vitals

Key metrics that affect user experience.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

2.86 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

13.78 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

3.55 s

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.312

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

7.83 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

30.18 s

Detailed Report

Audit breakdown by category with detailed findings.

17

Performance

Insights

Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile Baseline features, unless you know you must support older browsers. Learn why most sites can deploy ES6+ code without transpiling

Why this matters

Shipping ES5 transpiled code to modern browsers wastes bytes — every user with an evergreen browser pays for compatibility you don't need.

Learn more

Most users today run browsers that natively support ES6+, async/await, optional chaining, and the rest of modern JavaScript. Transpiling to ES5 'just in case' adds 20-40% to your bundle for no benefit. Configure your build to target a modern browserslist, or ship a differential bundle pair (modern + legacy) with the module/nomodule pattern.

Source: Google web.dev / Lighthouse

3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A long cache lifetime can speed up repeat visits to your page. Learn more about caching.

Why this matters

Performance issues directly impact user engagement and conversion rates.

RequestCache TTLTransfer Size
/vxcjywbwpa/uploads/2026/03/0326_OTE_Aldis-Hodge-x-Cross_...14400.0 s4.1 MiB
media.essence.com/vxcjywbwpa/uploads/2026/03/HED_01.png14400.0 s2.9 MiB
/vxcjywbwpa/uploads/2026/04/TabernacleATL_20230826_3529.j...14400.0 s2.0 MiB
media.essence.com/vxcjywbwpa/uploads/2025/12/Homepage-Tout-Mobile-151.jpg14400.0 s1.0 MiB
/vxcjywbwpa/uploads/2026/04/Chapter-One-9-Design-Reimagin...14400.0 s930.1 KiB
/vxcjywbwpa/uploads/2026/04/GettyImages-532600606-Cropped...14400.0 s760.8 KiB
/vxcjywbwpa/uploads/2026/04/EHS_26KAN1_20260418_E2942-sca...14400.0 s606.4 KiB
/vxcjywbwpa/uploads/2026/04/DSC03730-Cropped-1-scaled.jpg...14400.0 s601.2 KiB
/vxcjywbwpa/uploads/2024/04/GettyImages-587826964-Cropped...14400.0 s577.1 KiB
/vxcjywbwpa/uploads/2026/04/D9596455-F94C-43BF-A084-411FE...14400.0 s559.7 KiB
/vxcjywbwpa/uploads/2026/04/GettyImages-2272260487-scaled...14400.0 s457.5 KiB
/vxcjywbwpa/uploads/2026/04/GettyImages-2271549490-scaled...14400.0 s362.2 KiB
media.essence.com/vxcjywbwpa/uploads/2026/04/FatimaS4.jpg?width=86014400.0 s324.1 KiB
media.essence.com/vxcjywbwpa/uploads/2026/04/PersonalFinance.jpg?width=86014400.0 s312.8 KiB
s.ntv.io/serve/load.js3600.0 s251.0 KiB
media.essence.com/vxcjywbwpa/uploads/2026/04/Townsend.jpg?width=86014400.0 s276.1 KiB
a.pub.network/essence-com/prebid.js1800.0 s197.6 KiB
media.essence.com/vxcjywbwpa/uploads/2025/01/ESSENCE-Experiences-_GU-Summit.jpg14400.0 s213.0 KiB
media.essence.com/vxcjywbwpa/uploads/2025/12/Homepage-Tout-150-scaled.jpg14400.0 s201.2 KiB
/vxcjywbwpa/uploads/2026/04/0426_OTE_MichaeltheMovie_Web-...14400.0 s200.2 KiB
a.pub.network/essence-com/pubfig.engine.mobile.js1800.0 s146.1 KiB
/vxcjywbwpa/uploads/2024/02/MOWA1-scaled-e1709041197359-1...14400.0 s153.1 KiB
/vxcjywbwpa/uploads/2026/03/0326_OTE_YouMeTuscany_Web-Ban...14400.0 s141.5 KiB
scripts.stay22.com/letmeallez.js3600.0 s108.7 KiB
/vxcjywbwpa/uploads/2024/09/PTD-Touts-Sept_Oct-24-1200x90...14400.0 s126.6 KiB
connect.facebook.net/en_US/fbevents.js1200.0 s96.6 KiB
cdn.privacy-mgmt.com/Notice.8f529.js3600.0 s91.2 KiB
media.essence.com/vxcjywbwpa/uploads/2025/07/BgOVkJsg-720.jpg?width=86014400.0 s94.0 KiB
/vxcjywbwpa/uploads/2026/03/0326_OTE_Aldis-Hodge-x-Cross_...14400.0 s88.6 KiB
/vxcjywbwpa/uploads/2024/09/8963d4ab-5112-41b1-8317-496b9...14400.0 s72.8 KiB
media.essence.com/vxcjywbwpa/uploads/2025/01/ESSENCE-Experiences-_EFOC.jpg14400.0 s69.1 KiB
media.essence.com/vxcjywbwpa/uploads/2025/08/drTm63x0-720.jpg?width=86014400.0 s66.7 KiB
/pushly-sdk.min.js?domain_key=CkEflP7hX593Izo6Iewnfz5oe5W...300.0 s45.7 KiB
/vxcjywbwpa/uploads/2026/03/0326_OTE_Aldis-Hodge-x-Cross_...14400.0 s63.5 KiB
media.essence.com/vxcjywbwpa/uploads/2025/12/EFOC26-wide-logo.png14400.0 s61.2 KiB
/signals/config/415924472271994?v=2.9.303&r=stable&domain...1200.0 s46.4 KiB
media.essence.com/vxcjywbwpa/uploads/2025/07/OP9AcvXk-720.jpg?width=86014400.0 s56.6 KiB
silo54.p7cloud.net/as1.js?uri=https://www.essence.com3600.0 s47.2 KiB
/vxcjywbwpa/uploads/2025/01/ESSENCE-Experiences-_Fashion-...14400.0 s54.6 KiB
media.essence.com/vxcjywbwpa/uploads/2025/07/Kmht821B-720.jpg?width=86014400.0 s53.6 KiB
cdn.privacy-mgmt.com/unified/wrapperMessagingWithoutDetection.js3600.0 s42.0 KiB
/vxcjywbwpa/uploads/2025/03/ESSENCE-Experiences-_Black-Wo...14400.0 s49.4 KiB
/vxcjywbwpa/uploads/2025/01/ESSENCE-Experiences-_Holiday-...14400.0 s48.8 KiB
pub.doubleverify.com/dvtag/20211226/DV1080212/pub.js900.0 s33.6 KiB
track.cordial.io/track.v2.js0.0 ms29.1 KiB
a.pub.network/essence-com/pubfig.min.js1800.0 s26.3 KiB
/vxcjywbwpa/uploads/2025/01/ESSENCE-Experiences-_Beautyco...14400.0 s32.9 KiB
media.essence.com/vxcjywbwpa/uploads/2025/01/OTE-Logo-2-1.png14400.0 s26.7 KiB
s.skimresources.com/js/127531X1589222.skimlinks.js?ver=6.7.43600.0 s20.0 KiB
media.essence.com/vxcjywbwpa/uploads/2025/12/WeLoveU-logo.png14400.0 s18.5 KiB
media.essence.com/vxcjywbwpa/uploads/2025/01/HH-2025-360x360_SL.png14400.0 s14.6 KiB
live-essenceweb.s3.amazonaws.com/uploads/fonts/Sohne-700.woff20.0 ms5.7 KiB
live-essenceweb.s3.amazonaws.com/uploads/fonts/Sohne-400.woff20.0 ms5.7 KiB
cdn.privacy-mgmt.com/Notice.30929.css3600.0 s6.7 KiB
cdn.jsdelivr.net/npm/swiper@9/swiper-bundle.min.js?ver=9604800.0 s39.2 KiB
tag.bounceexchange.com/6306/i.js60.0 s2.8 KiB
assets.bounceexchange.com/cache/6306/website-5f484b403b0c6daa91a4fd0b4cf8b83e.js120.0 s2.5 KiB
cdn.privacy-mgmt.com/polyfills.01516.js3600.0 s2.3 KiB
/p.png?visit=page&arcid=-1&ed=%7B%22v%22%3A490%2C%22p%22%...0.0 ms532 B
cdn.jsdelivr.net/npm/swiper@9/swiper-bundle.min.css?ver=9604800.0 s5.1 KiB
cdn.jsdelivr.net/npm/swiper@9/swiper-bundle.min.css604800.0 s5.1 KiB
p.skimresources.com/px.gif?ch=1&rn=4.7442044454252040.0 ms248 B
sb.scorecardresearch.com/internal-c2/default/cs.js86400.0 s376 B
p.skimresources.com/px.gif?ch=2&rn=4.7442044454252040.0 ms93 B
/tr/?id=415924472271994&ev=PageView&dl=https%3A%2F%2Fwww....0.0 ms19 B
www.facebook.com/tr?id=415924472271994&ev=PageView&noscript=10.0 ms16 B
/tr/?id=415924472271994&ev=ArcSpanCohort_TeFRbsUe&dl=http...0.0 ms16 B

Layout shifts occur when elements move absent any user interaction. Investigate the causes of layout shifts, such as elements being added, removed, or their fonts changing as the page loads.

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:node label:Element subItemsHeading:map[key:extra] valueType:node] map[granularity:0.001 key:score label:Layout shift score subItemsHeading:map[key:cause valueType:text] valueType:numeric]]
items: [map[node:map[type:text value:Total] score:0.09807] map[node:map[boundingRect:map[bottom:292 height:62 left:0 right:412 top:230 width:412] lhId:page-19-DIV nodeLabel:Essence path:1,HTML,1,BODY,3,DIV,1,HEADER,1,DIV selector:body.home > div#page > header#masthead > div.site-branding-container snippet:<div class="site-branding-container"> type:node] score:0.088229] map[node:map[boundingRect:map[bottom:277 height:32 left:134 right:305 top:245 width:171] lhId:page-15-svg nodeLabel:div.left-side-menu > div.site-logo > a > svg#Layer_1 path:1,HTML,1,BODY,3,DIV,1,HEADER,1,DIV,1,DIV,0,DIV,1,DIV,0,A,0,svg selector:div.left-side-menu > div.site-logo > a > svg#Layer_1 snippet:<svg class="svg-icon" width="395" height="74" aria-hidden="true" role="img" focusable="false" id="Layer_1" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 1895.86 355.01"> type:node] score:0.00572] map[node:map[boundingRect:map[bottom:369 height:29 left:-248 right:-117 top:340 width:131] lhId:page-18-DIV nodeLabel:Love-led shopping for our community path:1,HTML,1,BODY,4,DIV,0,SECTION,0,MAIN,1,ARTICLE,0,DIV,3,DIV,0,DIV,0,DIV,0,DIV,0,DIV,1,DIV selector:div.wl-banner__slider > div.wl-banner__panel > div.wl-banner-set > div.wl-banner__copy snippet:<div class="wl-banner__copy"> type:node] score:0.003516] map[node:map[boundingRect:map[bottom:12370 height:44 left:12 right:35 top:12326 width:23] lhId:page-16-::after nodeLabel:div.ess-featured-shows > div.swiper-container > div.swiper-button-prev > ::after path:1,HTML,1,BODY,4,DIV,0,SECTION,0,MAIN,1,ARTICLE,0,DIV,20,DIV,0,DIV,0,DIV,2,DIV,0,::after selector:div.ess-featured-shows > div.swiper-container > div.swiper-button-prev > ::after snippet:<::after> type:node] score:0.000605]]
headings: [map[key:node label:Element subItemsHeading:map[key:extra] valueType:node] map[granularity:0.001 key:score label:Layout shift score subItemsHeading:map[key:cause valueType:text] valueType:numeric]]
items: [map[node:map[type:text value:Total] score:0.312422] map[score:0.312422]]

Your first network request is the most important. Reduce its latency by avoiding redirects, ensuring a fast server response, and enabling text compression.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Consider setting font-display to swap or optional to ensure text is consistently visible. swap can be further optimized to mitigate layout shifts with font metric overrides.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about forced reflows and possible mitigations.

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:source label:Source valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]
items: [map[reflowTime:7.46 source:map[column:43814 line:1 type:source-location url:https://www.essence.com/dist/essence25/footer.cf8e3f9dabd4dafef80b.js urlProvider:network]] map[reflowTime:41.422 source:map[column:2096 line:0 type:source-location url:https://www.essence.com/dist/essence/head_freestar.ec71f78171880f5b153e.js urlProvider:network]]]

Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLResource SizeEst Savings
This All-Black Orchestra Is Turning Your Favorite 2000s Hip-Hop And R&B Into Cl… figure.essence-topic__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/04/TabernacleATL_20230826_3529.j...2.0 MiB1.9 MiB
Home Style: Corey Damen Jenkins On Bringing Color And Personality Into Your Hom… figure.essence-topic__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/04/Chapter-One-9-Design-Reimagin...928.9 KiB868.9 KiB
Financial Literacy For Black Families: Learn How This Brooklyn Founder Is Build… figure.essence-topic__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/04/DSC03730-Cropped-1-scaled.jpg...600.4 KiB548.8 KiB
5 Green Skincare Brands You Should Know About For Earth Day figure.essence-topic__featured-image > a > picture > img
/vxcjywbwpa/uploads/2024/04/GettyImages-587826964-Cropped...576.3 KiB310.7 KiB
Exclusive: Get Ready With Tracie Thoms For ‘The Devil Wears Prada 2’ Premiere figure.essence-topic__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/04/D9596455-F94C-43BF-A084-411FE...559.0 KiB301.4 KiB
Femicide Against Black Women Is A Public Health Crisis figure.essence-topic__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/04/GettyImages-2272260487-scaled...456.7 KiB219.4 KiB
Star Gazing: AFI’s Lifetime Achievement Ceremony, CinemaCon 2026, Nia Long, Mic… figure.essence-promo__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/04/GettyImages-2271549490-scaled...361.6 KiB191.0 KiB
15 Personal Finance Books By Black Authors You Should Own figure.essence-topic__featured-image > a > picture > img
media.essence.com/vxcjywbwpa/uploads/2026/04/PersonalFinance.jpg?width=860312.3 KiB136.5 KiB
A Look Inside Taylor Townsend’s Lavish 30th Birthday Bash figure.essence-topic__featured-image > a > picture > img
media.essence.com/vxcjywbwpa/uploads/2026/04/Townsend.jpg?width=860275.6 KiB99.8 KiB
Making Michael figure.essence-popular__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/04/0426_OTE_MichaeltheMovie_Web-...199.8 KiB94.9 KiB
Essence Festival of Culture sponsored by Coca-Cola div.wl-banner-set > div.wl-banner__logo > a > img.is-logo-efoc
media.essence.com/vxcjywbwpa/uploads/2025/12/EFOC26-wide-logo.png60.8 KiB59.2 KiB
Meet Me in Tuscany figure.essence-popular__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/03/0326_OTE_YouMeTuscany_Web-Ban...141.2 KiB36.2 KiB
div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading
media.essence.com/vxcjywbwpa/uploads/2025/01/OTE-Logo-2-1.png26.4 KiB19.3 KiB
WeLoveUs.shop Powered by Essence div.wl-banner-set > div.wl-banner__logo > a > img.is-logo-weloveus
media.essence.com/vxcjywbwpa/uploads/2025/12/WeLoveU-logo.png18.3 KiB17.4 KiB

Optimize LCP by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading

Why this matters

Performance issues directly impact user engagement and conversion rates.

lhId: page-14-DIV
nodeLabel: ENTERTAINMENT APR 20, 2026 Star Gazing: AFI’s Lifetime Achievement Ceremony, Ci…
path: 1,HTML,1,BODY,4,DIV,0,SECTION,0,MAIN,1,ARTICLE,0,DIV,5,SECTION,0,DIV,0,DIV,0,ARTICLE,0,DIV,1,DIV,0,DIV
selector: article.essence-tags-feature-section > div.essence-feature-tags-div > div.essence-feature-tags-column-second > div.essence-promo
snippet: <div class="essence-promo">

Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

Why this matters

Performance issues directly impact user engagement and conversion rates.

description: [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints help the browser establish a connection earlier in the page load, saving time when the first request for that origin is made. The following are the origins that the page preconnected to.
title: Preconnected origins
value: no origins were preconnected
description: Add [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints to your most important origins, but try to use no more than 4.
title: Preconnect candidates

Requests are blocking the page's initial render, which may delay LCP. Deferring or inlining can move these network requests out of the critical path.

Why this matters

Performance issues directly impact user engagement and conversion rates.

These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.

Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

TTI

The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Redirects introduce additional delays before the page can be loaded. Learn how to avoid page redirects.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 808 ms
URLTime Spent
essence.com/808 ms
www.essence.com/0.0 ms

These are the largest layout shifts observed on the page. Each table item represents a single layout shift, and shows the element that shifted the most. Below each item are possible root causes that led to the layout shift. Some of these layout shifts may not be included in the CLS metric value due to windowing. Learn how to improve CLS

Why this matters

Performance issues directly impact user engagement and conversion rates.

ElementLayout shift score
0.312
Essence body.home > div#page > header#masthead > div.site-branding-container
0.088
div.left-side-menu > div.site-logo > a > svg#Layer_1 div.left-side-menu > div.site-logo > a > svg#Layer_1
0.006
Love-led shopping for our community div.wl-banner__slider > div.wl-banner__panel > div.wl-banner-set > div.wl-banner__copy
0.004
div.ess-featured-shows > div.swiper-container > div.swiper-button-prev > ::after div.ess-featured-shows > div.swiper-container > div.swiper-button-prev > ::after
0.001

Diagnostics

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

Why this matters

Multi-megabyte JavaScript bundles delay every interactive feature on the page.

Learn more

This is the Lighthouse audit fired when too much JS is shipped relative to what executes. The fix isn't a config flag — it requires bundle analysis (webpack-bundle-analyzer, rollup-plugin-visualizer), splitting routes into chunks, lazy-loading off-screen components, and removing unused dependencies. Fundamentally different from minification: minifying reduces byte count, this reduces what's downloaded at all.

Source: Google web.dev / Lighthouse

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to reduce Javascript execution time.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLTotal CPU TimeScript EvaluationScript Parse
scripts.stay22.com/letmeallez.js1.5 s1.3 s30 ms
Unattributable1.2 s181 ms0.0 ms
www.essence.com/699 ms25 ms8.3 ms
s.ntv.io/serve/load.js516 ms410 ms81 ms
www.googletagmanager.com/gtm.js?id=GTM-TJXBVJL397 ms339 ms37 ms
/pushly-sdk.min.js?domain_key=CkEflP7hX593Izo6Iewnfz5oe5W...360 ms319 ms14 ms
id.essence.com/356 ms314 ms0.0 ms
cdn.jsdelivr.net/npm/swiper@9/swiper-bundle.min.js?ver=9354 ms8.1 ms14 ms
cdn.privacy-mgmt.com/unified/wrapperMessagingWithoutDetection.js312 ms270 ms11 ms
/pagead/managed/js/gpt/m202604160201/pubads_impl.js286 ms191 ms83 ms
a.pub.network/essence-com/prebid.js236 ms158 ms48 ms
analytics.tiktok.com/i18n/pixel/static/main.MWE0ZWQ3ZWQwMQ.js227 ms187 ms38 ms
cdn.parsely.com/keys/essence.com/p.js?ver=3.17.0215 ms179 ms30 ms
www.essence.com/dist/essence/head_freestar.ec71f78171880f5b153e.js213 ms36 ms1.1 ms
a.pub.network/essence-com/pubfig.engine.mobile.js205 ms157 ms40 ms
www.googletagmanager.com/gtag/js?id=G-86MLHLZCW6&cx=c&gtm=4e64k1199 ms155 ms43 ms
s.skimresources.com/js/127531X1589222.skimlinks.js?ver=6.7.4180 ms160 ms6.0 ms
www.essence.com/wp-includes/js/jquery/jquery.min.js?ver=3.7.1161 ms128 ms8.1 ms
/assets/smart-tag/versioned/main-v2_9e4958801741d4d875ab9...145 ms101 ms42 ms
securepubads.g.doubleclick.net/tag/js/gpt.js142 ms88 ms51 ms
www.googletagmanager.com/gtag/destination?id=DC-16368136&cx=c&gtm=4e64k1136 ms109 ms25 ms
/signals/config/415924472271994?v=2.9.303&r=stable&domain...130 ms108 ms20 ms
/assets/smart-tag/versioned/ads-v2_b767962dfef6270095d208...123 ms104 ms12 ms
silo54.p7cloud.net/as1.js?uri=https://www.essence.com119 ms95 ms18 ms
connect.facebook.net/en_US/fbevents.js117 ms88 ms28 ms
cdn.privacy-mgmt.com/unified/4.40.1/usnat.f12613136193900e32e2.bundle.js111 ms81 ms29 ms
pub.doubleverify.com/dvtag/20211226/DV1080212/pub.js96 ms76 ms13 ms
www.essence.com/dist/essence25/footer.cf8e3f9dabd4dafef80b.js95 ms26 ms3.7 ms
a.pub.network/essence-com/pubfig.min.js94 ms83 ms8.1 ms
www.essence.com/dist/essence25/blocks.cf8e3f9dabd4dafef80b.js87 ms71 ms1.9 ms
www.googletagmanager.com/gtag/js?id=DC-1203878482 ms52 ms29 ms
track.cordial.io/track.v2.js57 ms44 ms7.1 ms
/wp-content/plugins/pubportal-media-offload/js/download-h...56 ms42 ms3.0 ms

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to minimize main-thread work

Why this matters

Performance issues directly impact user engagement and conversion rates.

CategoryTime Spent
Script Evaluation5.9 s
Other1.7 s
Script Parsing & Compilation833 ms
Style & Layout709 ms
Garbage Collection165 ms
Rendering132 ms
Parse HTML & CSS115 ms

Minifying JavaScript files can reduce payload sizes and script parse time. Learn how to minify JavaScript.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 0.0 ms 6.8 KiB

Set an explicit width and height on image elements to reduce layout shifts and improve CLS. Learn how to set image dimensions

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL
div.front-content > a > div.wp-block-ess-image-banner > img.mobile div.front-content > a > div.wp-block-ess-image-banner > img.mobile
/vxcjywbwpa/uploads/2026/03/0326_OTE_Aldis-Hodge-x-Cross_...
div.front-content > a > div.wp-block-ess-image-banner > img.mobile div.front-content > a > div.wp-block-ess-image-banner > img.mobile
media.essence.com/vxcjywbwpa/uploads/2025/12/Homepage-Tout-Mobile-151.jpg
Essence Festival of Culture sponsored by Coca-Cola div.wl-banner-set > div.wl-banner__logo > a > img.is-logo-efoc
media.essence.com/vxcjywbwpa/uploads/2025/12/EFOC26-wide-logo.png
div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading
media.essence.com/vxcjywbwpa/uploads/2025/01/OTE-Logo-2-1.png
WeLoveUs.shop Powered by Essence div.wl-banner-set > div.wl-banner__logo > a > img.is-logo-weloveus
media.essence.com/vxcjywbwpa/uploads/2025/12/WeLoveU-logo.png
div.left-side-menu > div.user_icon > a > img div.left-side-menu > div.user_icon > a > img
www.essence.com/wp-content/themes/essence25/assets/images/usericon1.png
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img

More information about the performance of your application. These numbers don't directly affect the Performance score.

Optimize DOM size
LCP breakdown
Modern HTTP
Optimize viewport for mobile
Minify CSS
User Timing marks and measures 9 user timings
Avoid long main-thread tasks 20 long tasks found
Avoid non-composited animations 172 animated elements found
Page didn't prevent back/forward cache restoration
Network Requests
Network Round Trip Times 120 ms
Server Backend Latencies 350 ms
Tasks
Diagnostics
Metrics
Screenshot Thumbnails
Final Screenshot
Script Treemap Data
Resources Summary
Initial server response time was short Root document took 40 ms
INP breakdown
75

Accessibility

These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.

ARIA

Each ARIA `role` supports a specific subset of `aria-*` attributes. Mismatching these invalidates the `aria-*` attributes. Learn how to match ARIA attributes to their roles.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
SUBSCRIBE div.expanded-menu-container > ul#menu-top-navigation-1 > li.highlight > a

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Names and labels

When a button doesn't have an accessible name, screen readers announce it as "button", making it unusable for users who rely on screen readers. Learn how to make buttons more accessible.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.pubstack-container > form.subscribe-form > div.form-row > button#submit-icon div.pubstack-container > form.subscribe-form > div.form-row > button#submit-icon

Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. Learn more about the `alt` attribute.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.left-side-menu > div.user_icon > a > img div.left-side-menu > div.user_icon > a > img
div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
body.home > img body.home > img

Screen reader users rely on frame titles to describe the contents of frames. Learn more about frame titles.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
body.home > iframe#one-id-frame body.home > iframe#one-id-frame

Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. Learn how to make links accessible.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.site-branding > div.left-side-menu > div.user_icon > a div.site-branding > div.left-side-menu > div.user_icon > a
div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor
article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor
div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor
article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor
div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor
article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor
link_url main#main > article#post-1366296 > div.front-content > a
link_url main#main > article#post-1366296 > div.front-content > a
div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor
article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor
div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor
article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor
div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor
article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor
div.swiper > div#swiper-wrapper-df10d7dacf5887273 > div.swiper-slide > a.ess-show div.swiper > div#swiper-wrapper-df10d7dacf5887273 > div.swiper-slide > a.ess-show
div.swiper > div#swiper-wrapper-df10d7dacf5887273 > div.swiper-slide > a.ess-show div.swiper > div#swiper-wrapper-df10d7dacf5887273 > div.swiper-slide > a.ess-show
div.swiper > div#swiper-wrapper-df10d7dacf5887273 > div.swiper-slide > a.ess-show div.swiper > div#swiper-wrapper-df10d7dacf5887273 > div.swiper-slide > a.ess-show
div.swiper > div#swiper-wrapper-df10d7dacf5887273 > div.swiper-slide > a.ess-show div.swiper > div#swiper-wrapper-df10d7dacf5887273 > div.swiper-slide > a.ess-show
div.swiper > div#swiper-wrapper-df10d7dacf5887273 > div.swiper-slide > a.ess-show div.swiper > div#swiper-wrapper-df10d7dacf5887273 > div.swiper-slide > a.ess-show
div.swiper > div#swiper-wrapper-df10d7dacf5887273 > div.swiper-slide > a.ess-show div.swiper > div#swiper-wrapper-df10d7dacf5887273 > div.swiper-slide > a.ess-show
div.swiper > div#swiper-wrapper-df10d7dacf5887273 > div.swiper-slide > a.ess-show div.swiper > div#swiper-wrapper-df10d7dacf5887273 > div.swiper-slide > a.ess-show
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.footer-col-list > ul.footer-social-links > li > a div.footer-col-list > ul.footer-social-links > li > a
div.footer-col-list > ul.footer-social-links > li > a div.footer-col-list > ul.footer-social-links > li > a
div.footer-col-list > ul.footer-social-links > li > a div.footer-col-list > ul.footer-social-links > li > a
div.footer-col-list > ul.footer-social-links > li > a div.footer-col-list > ul.footer-social-links > li > a
div.footer-col-list > ul.footer-social-links > li > a div.footer-col-list > ul.footer-social-links > li > a
div.expanded-menu > div.expanded-menu-head-wrapper > div.logo > a div.expanded-menu > div.expanded-menu-head-wrapper > div.logo > a
div.expanded-footer > ul.footer-social-links > li > a div.expanded-footer > ul.footer-social-links > li > a
div.expanded-footer > ul.footer-social-links > li > a div.expanded-footer > ul.footer-social-links > li > a
div.expanded-footer > ul.footer-social-links > li > a div.expanded-footer > ul.footer-social-links > li > a
div.expanded-footer > ul.footer-social-links > li > a div.expanded-footer > ul.footer-social-links > li > a

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Navigation

Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. Learn more about heading order.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.swiper-slide > a.ess-show > div.ess-show__basic-info > h4.ess-show__title div.swiper-slide > a.ess-show > div.ess-show__basic-info > h4.ess-show__title
COMPANY INFORMATION div.footer-container > div.footer-col-list > div#text-3 > h6.widget-title

These are opportunities to improve keyboard navigation in your application.

Best practices

Touch targets with sufficient size and spacing help users who may have difficulty targeting small controls to activate the targets. Learn more about touch targets.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
Customer Service div.textwidget > ul > li > a
Essence Ventures div.textwidget > ul > li > a
Internships div.textwidget > ul > li > a
Media Kit div.textwidget > ul > li > a
Home div.textwidget > ul > li > a
Love div.textwidget > ul > li > a
Celebrity div.textwidget > ul > li > a
Beauty div.textwidget > ul > li > a

These items highlight common accessibility best practices.

Interactive controls are keyboard focusable
Interactive elements indicate their purpose and state
The page has a logical tab order
Visual order on the page follows DOM order
User focus is not accidentally trapped in a region
The user's focus is directed to new content added to the page
HTML5 landmark elements are used to improve navigation
Offscreen content is hidden from assistive technology
Custom controls have associated labels
Custom controls have ARIA roles
`[aria-hidden="true"]` is not present on the document `<body>`
`[role]`s have all required `[aria-*]` attributes
`[role]` values are valid
`[aria-*]` attributes have valid values
`[aria-*]` attributes are valid and not misspelled
Form elements have associated labels
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
`button`, `link`, and `menuitem` elements have accessible names
ARIA attributes are used as specified for the element's role
Elements with `role="dialog"` or `role="alertdialog"` have accessible names.
`[aria-hidden="true"]` elements do not contain focusable descendents
Elements use only permitted ARIA attributes
Background and foreground colors have a sufficient contrast ratio
Document has a `<title>` element
`<html>` element has a `[lang]` attribute
`<html>` element has a valid value for its `[lang]` attribute
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements
No element has a `[tabindex]` value greater than 0
Skip links are focusable.
Document has a main landmark.
Deprecated ARIA roles were not used
All heading elements contain content.
Identical links have the same purpose.
`[accesskey]` values are unique
ARIA input fields have accessible names
ARIA `meter` elements have accessible names
ARIA `progressbar` elements have accessible names
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
`[role]`s are contained by their required parent element
Elements with the `role=text` attribute do not have focusable descendents.
ARIA toggle fields have accessible names
ARIA `tooltip` elements have accessible names
ARIA `treeitem` elements have accessible names
The page contains a heading, skip link, or landmark region
`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Definition list items are wrapped in `<dl>` elements
ARIA IDs are unique
No form fields have multiple labels
`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.
Input buttons have discernible text.
`<input type="image">` elements have `[alt]` text
Links are distinguishable without relying on color.
The document does not use `<meta http-equiv="refresh">`
`<object>` elements have alternate text
Select elements have associated label elements.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
`[lang]` attributes have a valid value
`<video>` elements contain a `<track>` element with `[kind="captions"]`
Tables have different content in the summary attribute and `<caption>`.
Uses ARIA roles only on compatible elements
Image elements do not have `[alt]` attributes that are redundant text.
Elements with visible text labels have matching accessible names.
Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.
`<td>` elements in a large `<table>` have one or more table headers.
77

Best Practices

General

Deprecated APIs will eventually be removed from the browser. Learn more about deprecated APIs.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Deprecation / WarningSource
Topics
AttributionReporting

Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. Learn more about this errors in console diagnostic audit

Why this matters

Performance issues directly impact user engagement and conversion rates.

SourceDescription
Uncaught TypeError: Cannot read properties of null (reading 'dataset')
Uses HTTPS
Avoids third-party cookies
Allows users to paste into input fields
Avoids requesting the geolocation permission on page load
Avoids requesting the notification permission on page load
Displays images with correct aspect ratio
Serves images with appropriate resolution
Page has the HTML doctype
Properly defines charset
No issues in the `Issues` panel in Chrome Devtools
Ensure CSP is effective against XSS attacks
Use a strong HSTS policy
Ensure proper origin isolation with COOP
Mitigate DOM-based XSS with Trusted Types
Detected JavaScript libraries
Page has valid source maps
Redirects HTTP traffic to HTTPS
Mitigate clickjacking with XFO or CSP
77

SEO

These checks ensure that your page is following basic search engine optimization advice. There are many additional factors Lighthouse does not score here that may affect your search ranking, including performance on Core Web Vitals. Learn more about Google Search Essentials.

Content Best Practices

Meta descriptions may be included in search results to concisely summarize page content. Learn more about the meta description.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. Learn more about the `alt` attribute.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.left-side-menu > div.user_icon > a > img div.left-side-menu > div.user_icon > a > img
div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
body.home > img body.home > img

Format your HTML in a way that enables crawlers to better understand your app’s content.

Crawling and Indexing

Search engines may use `href` attributes on links to crawl websites. Ensure that the `href` attribute of anchor elements links to an appropriate destination, so more pages of the site can be discovered. Learn how to make links crawlable

Why this matters

Performance issues directly impact user engagement and conversion rates.

Uncrawlable Link
SUBSCRIBE div.expanded-menu-container > ul#menu-top-navigation-1 > li.highlight > a

To appear in search results, crawlers need access to your app.

Structured data is valid
Page isn’t blocked from indexing
Document has a `<title>` element
Page has successful HTTP status code
Links have descriptive text
robots.txt is valid
Document has a valid `hreflang`
Document has a valid `rel=canonical`

Lighthouse Scores

Industry-standard audits powered by Google Lighthouse. — Desktop

60
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
76
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
73
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
77
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

Core Web Vitals

Key metrics that affect user experience. — Desktop

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

787 ms

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

1.70 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

126 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

1.001

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

2.74 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

4.94 s

Detailed Report

Audit breakdown by category with detailed findings.

60

Performance

Insights

Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile Baseline features, unless you know you must support older browsers. Learn why most sites can deploy ES6+ code without transpiling

Why this matters

Shipping ES5 transpiled code to modern browsers wastes bytes — every user with an evergreen browser pays for compatibility you don't need.

Learn more

Most users today run browsers that natively support ES6+, async/await, optional chaining, and the rest of modern JavaScript. Transpiling to ES5 'just in case' adds 20-40% to your bundle for no benefit. Configure your build to target a modern browserslist, or ship a differential bundle pair (modern + legacy) with the module/nomodule pattern.

Source: Google web.dev / Lighthouse

3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A long cache lifetime can speed up repeat visits to your page. Learn more about caching.

Why this matters

Performance issues directly impact user engagement and conversion rates.

RequestCache TTLTransfer Size
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media.essence.com/vxcjywbwpa/uploads/2025/12/Homepage-Tout-Mobile-151.jpg14400.0 s1.0 MiB
/vxcjywbwpa/uploads/2026/04/Chapter-One-9-Design-Reimagin...14400.0 s930.2 KiB
/vxcjywbwpa/uploads/2026/04/GettyImages-532600606-Cropped...14400.0 s760.9 KiB
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media.essence.com/vxcjywbwpa/uploads/2026/04/FatimaS4.jpg?width=86014400.0 s324.3 KiB
media.essence.com/vxcjywbwpa/uploads/2026/04/PersonalFinance.jpg?width=86014400.0 s312.8 KiB
s.ntv.io/serve/load.js3600.0 s251.1 KiB
media.essence.com/vxcjywbwpa/uploads/2026/04/Townsend.jpg?width=86014400.0 s276.1 KiB
a.pub.network/essence-com/prebid.js1800.0 s197.5 KiB
media.essence.com/vxcjywbwpa/uploads/2025/01/ESSENCE-Experiences-_GU-Summit.jpg14400.0 s213.0 KiB
media.essence.com/vxcjywbwpa/uploads/2025/12/Homepage-Tout-150-scaled.jpg14400.0 s201.2 KiB
/vxcjywbwpa/uploads/2026/04/0426_OTE_MichaeltheMovie_Web-...14400.0 s200.4 KiB
a.pub.network/essence-com/pubfig.engine.js1800.0 s146.1 KiB
/vxcjywbwpa/uploads/2024/02/MOWA1-scaled-e1709041197359-1...14400.0 s153.1 KiB
/vxcjywbwpa/uploads/2026/03/0326_OTE_YouMeTuscany_Web-Ban...14400.0 s141.6 KiB
scripts.stay22.com/letmeallez.js3600.0 s108.7 KiB
/vxcjywbwpa/uploads/2024/09/PTD-Touts-Sept_Oct-24-1200x90...14400.0 s126.6 KiB
connect.facebook.net/en_US/fbevents.js1200.0 s96.6 KiB
cdn.privacy-mgmt.com/Notice.8f529.js3600.0 s91.2 KiB
media.essence.com/vxcjywbwpa/uploads/2025/07/BgOVkJsg-720.jpg?width=86014400.0 s94.0 KiB
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media.essence.com/vxcjywbwpa/uploads/2025/01/ESSENCE-Experiences-_EFOC.jpg14400.0 s69.2 KiB
media.essence.com/vxcjywbwpa/uploads/2025/08/drTm63x0-720.jpg?width=86014400.0 s66.8 KiB
/pushly-sdk.min.js?domain_key=CkEflP7hX593Izo6Iewnfz5oe5W...300.0 s45.7 KiB
/vxcjywbwpa/uploads/2026/03/0326_OTE_Aldis-Hodge-x-Cross_...14400.0 s63.5 KiB
media.essence.com/vxcjywbwpa/uploads/2025/12/EFOC26-wide-logo.png14400.0 s61.1 KiB
/signals/config/415924472271994?v=2.9.303&r=stable&domain...1200.0 s46.4 KiB
media.essence.com/vxcjywbwpa/uploads/2025/07/OP9AcvXk-720.jpg?width=86014400.0 s56.6 KiB
silo54.p7cloud.net/as1.js?uri=https://www.essence.com3600.0 s47.2 KiB
/vxcjywbwpa/uploads/2025/01/ESSENCE-Experiences-_Fashion-...14400.0 s54.6 KiB
media.essence.com/vxcjywbwpa/uploads/2025/07/Kmht821B-720.jpg?width=86014400.0 s53.6 KiB
cdn.privacy-mgmt.com/unified/wrapperMessagingWithoutDetection.js3600.0 s42.0 KiB
/vxcjywbwpa/uploads/2025/03/ESSENCE-Experiences-_Black-Wo...14400.0 s49.4 KiB
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pub.doubleverify.com/dvtag/20211226/DV1080212/pub.js900.0 s33.6 KiB
track.cordial.io/track.v2.js0.0 ms29.1 KiB
a.pub.network/essence-com/pubfig.min.js1800.0 s26.3 KiB
/vxcjywbwpa/uploads/2025/01/ESSENCE-Experiences-_Beautyco...14400.0 s32.9 KiB
media.essence.com/vxcjywbwpa/uploads/2025/01/OTE-Logo-2-1.png14400.0 s26.7 KiB
s.skimresources.com/js/127531X1589222.skimlinks.js?ver=6.7.43600.0 s20.0 KiB
media.essence.com/vxcjywbwpa/uploads/2025/12/WeLoveU-logo.png14400.0 s18.7 KiB
media.essence.com/vxcjywbwpa/uploads/2025/01/HH-2025-360x360_SL.png14400.0 s14.6 KiB
live-essenceweb.s3.amazonaws.com/uploads/fonts/Sohne-700.woff20.0 ms5.7 KiB
live-essenceweb.s3.amazonaws.com/uploads/fonts/Sohne-400.woff20.0 ms5.7 KiB
cdn.privacy-mgmt.com/Notice.30929.css3600.0 s6.7 KiB
cdn.jsdelivr.net/npm/swiper@9/swiper-bundle.min.js?ver=9604800.0 s39.2 KiB
tag.bounceexchange.com/6306/i.js60.0 s2.8 KiB
assets.bounceexchange.com/cache/6306/website-5f484b403b0c6daa91a4fd0b4cf8b83e.js120.0 s2.5 KiB
cdn.privacy-mgmt.com/polyfills.01516.js3600.0 s2.3 KiB
/p.png?visit=page&arcid=a0ec219b-fd8c-494a-b086-90cb391fc...0.0 ms534 B
/p.png?visit=custom&arcid=a0ec219b-fd8c-494a-b086-90cb391...0.0 ms533 B
cdn.jsdelivr.net/npm/swiper@9/swiper-bundle.min.css?ver=9604800.0 s5.1 KiB
cdn.jsdelivr.net/npm/swiper@9/swiper-bundle.min.css604800.0 s5.1 KiB
/idsync/ex/receive/check?partner_id=3416&partner_device_i...0.0 ms426 B
ua.p7cloud.net/asp?aspan=YXJjc3Bhbi11c2VyOmFyY3NwYW4tZHJvd3NzYXA0.0 ms320 B
/13333?uri=a0ec219b-fd8c-494a-b086-90cb391fc06a&region=us0.0 ms286 B
p.skimresources.com/px.gif?ch=2&rn=4.636527208076920.0 ms267 B
sb.scorecardresearch.com/internal-c2/default/cs.js86400.0 s378 B
p.skimresources.com/px.gif?ch=1&rn=4.636527208076920.0 ms93 B
/tr/?id=415924472271994&ev=PageView&dl=https%3A%2F%2Fwww....0.0 ms16 B
www.facebook.com/tr?id=415924472271994&ev=PageView&noscript=10.0 ms16 B
/tr/?id=415924472271994&ev=ArcSpanCohort_TeFRbsUe&dl=http...0.0 ms16 B

Layout shifts occur when elements move absent any user interaction. Investigate the causes of layout shifts, such as elements being added, removed, or their fonts changing as the page loads.

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:node label:Element subItemsHeading:map[key:extra] valueType:node] map[granularity:0.001 key:score label:Layout shift score subItemsHeading:map[key:cause valueType:text] valueType:numeric]]
items: [map[node:map[type:text value:Total] score:1.0010809999999999] map[node:map[boundingRect:map[bottom:11590 height:11590 left:0 right:1350 top:0 width:1350] lhId:page-29-BODY nodeLabel:body.home path:1,HTML,1,BODY selector:body.home snippet:<body class="home page-template-default page page-id-1366296 wp-embed-responsive redesi…"> type:node] score:1] map[node:map[boundingRect:map[bottom:0 height:0 left:0 right:0 top:0 width:0] lhId:page-19-LI nodeLabel:2026 ESSENCE Festival Of Culture path:0,UL,1,LI selector:div.menu-top-navigation-container > ul#menu-top-navigation > li#menu-item-1267168 snippet:<li id="menu-item-1267168" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-1267168"> type:node] score:0.000466] map[node:map[boundingRect:map[bottom:264 height:29 left:643 right:759 top:235 width:116] lhId:page-24-LI nodeLabel:NATURALLYCURLY path:1,HTML,1,BODY,3,DIV,1,HEADER,1,DIV,0,DIV,1,DIV,0,UL,2,LI selector:div.pre-navigation > div.menu-preheader-menu-container > ul#menu-preheader-menu > li#menu-item-1515347 snippet:<li id="menu-item-1515347" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-1515347"> type:node] score:0.000261] map[node:map[boundingRect:map[bottom:466 height:32 left:917 right:1156 top:434 width:239] lhId:page-16-DIV nodeLabel:2026 EARLY-BIRD TICKETS NOW AVAILABLE path:1,HTML,1,BODY,4,DIV,0,SECTION,0,MAIN,1,ARTICLE,0,DIV,3,DIV,0,DIV,0,DIV,1,DIV,0,DIV,1,DIV,0,DIV selector:div.wl-banner__panel > div.wl-banner-set > div.wl-banner__copy > div.wl-banner__headline snippet:<div class="wl-banner__headline is-efoc-copy"> type:node] score:0.000226 subItems:map[items:[map[cause:Web font extra:map[type:url value:https://weloveus.shop/cdn/shop/t/20/assets/RizomaL-Regular.otf]]] type:subitems]] map[node:map[boundingRect:map[bottom:341 height:26 left:1227 right:1377 top:315 width:150] lhId:page-22-DIV nodeLabel:Sign In path:1,HTML,1,BODY,3,DIV,1,HEADER,1,DIV,1,DIV,3,DIV selector:header#masthead > div.site-branding-container > div.site-branding > div.site-subscribe snippet:<div class="site-subscribe"> type:node] score:0.000112]]
headings: [map[key:node label:Element subItemsHeading:map[key:extra] valueType:node] map[granularity:0.001 key:score label:Layout shift score subItemsHeading:map[key:cause valueType:text] valueType:numeric]]
items: [map[node:map[type:text value:Total] score:0.07435] map[node:map[boundingRect:map[bottom:0 height:0 left:0 right:0 top:0 width:0] lhId:page-33-META nodeLabel:head > meta path:1,HTML,0,HEAD,1,META selector:head > meta snippet:<meta name="viewport" content="width=device-width, initial-scale=1"> type:node] score:0.07435]]

Your first network request is the most important. Reduce its latency by avoiding redirects, ensuring a fast server response, and enabling text compression.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Consider setting font-display to swap or optional to ensure text is consistently visible. swap can be further optimized to mitigate layout shifts with font metric overrides.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about forced reflows and possible mitigations.

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:source label:Top function call valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]
items: [map[reflowTime:8.303 source:map[column:45 line:978 type:source-location url:https://www.essence.com/wp-content/plugins/pubportal-media-offload/js/download-helper.js?ver=1.3.8 urlProvider:network]]]
headings: [map[key:source label:Source valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]
items: [map[reflowTime:33.522 source:map[column:347 line:377 type:source-location url:https://www.essence.com/ urlProvider:network]] map[reflowTime:49.773 source:map[type:text value:[unattributed]]] map[reflowTime:36.791 source:map[column:2076 line:0 type:source-location url:https://www.essence.com/dist/essence/head_freestar.ec71f78171880f5b153e.js urlProvider:network]] map[reflowTime:8.303 source:map[column:26 line:907 type:source-location url:https://www.essence.com/wp-content/plugins/pubportal-media-offload/js/download-helper.js?ver=1.3.8 urlProvider:network]] map[reflowTime:0.635 source:map[column:4650 line:12 type:source-location url:https://cdn.jsdelivr.net/npm/swiper@9/swiper-bundle.min.js?ver=9 urlProvider:network]] map[reflowTime:1.764 source:map[column:9709 line:12 type:source-location url:https://cdn.jsdelivr.net/npm/swiper@9/swiper-bundle.min.js?ver=9 urlProvider:network]] map[reflowTime:7.361 source:map[column:41158 line:12 type:source-location url:https://cdn.jsdelivr.net/npm/swiper@9/swiper-bundle.min.js?ver=9 urlProvider:network]]]

Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLResource SizeEst Savings
This All-Black Orchestra Is Turning Your Favorite 2000s Hip-Hop And R&B Into Cl… figure.essence-topic__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/04/TabernacleATL_20230826_3529.j...2.0 MiB2.0 MiB
Home Style: Corey Damen Jenkins On Bringing Color And Personality Into Your Hom… figure.essence-topic__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/04/Chapter-One-9-Design-Reimagin...928.9 KiB896.7 KiB
Financial Literacy For Black Families: Learn How This Brooklyn Founder Is Build… figure.essence-topic__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/04/DSC03730-Cropped-1-scaled.jpg...600.4 KiB572.6 KiB
5 Green Skincare Brands You Should Know About For Earth Day figure.essence-topic__featured-image > a > picture > img
/vxcjywbwpa/uploads/2024/04/GettyImages-587826964-Cropped...576.3 KiB547.1 KiB
Exclusive: Get Ready With Tracie Thoms For ‘The Devil Wears Prada 2’ Premiere figure.essence-topic__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/04/D9596455-F94C-43BF-A084-411FE...559.0 KiB533.0 KiB
Femicide Against Black Women Is A Public Health Crisis figure.essence-topic__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/04/GettyImages-2272260487-scaled...456.7 KiB379.2 KiB
Star Gazing: AFI’s Lifetime Achievement Ceremony, CinemaCon 2026, Nia Long, Mic… figure.essence-promo__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/04/GettyImages-2271549490-scaled...361.6 KiB305.9 KiB
15 Personal Finance Books By Black Authors You Should Own figure.essence-topic__featured-image > a > picture > img
media.essence.com/vxcjywbwpa/uploads/2026/04/PersonalFinance.jpg?width=860312.3 KiB284.5 KiB
Making Michael figure.essence-popular__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/04/0426_OTE_MichaeltheMovie_Web-...199.8 KiB171.6 KiB
A Look Inside Taylor Townsend’s Lavish 30th Birthday Bash figure.essence-topic__featured-image > a > picture > img
media.essence.com/vxcjywbwpa/uploads/2026/04/Townsend.jpg?width=860275.6 KiB155.2 KiB
div.front-content > a > div.wp-block-ess-image-banner > img.desktop div.front-content > a > div.wp-block-ess-image-banner > img.desktop
media.essence.com/vxcjywbwpa/uploads/2025/12/Homepage-Tout-150-scaled.jpg200.8 KiB144.9 KiB
Meet Me in Tuscany figure.essence-popular__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/03/0326_OTE_YouMeTuscany_Web-Ban...141.2 KiB113.0 KiB
Essence Festival of Culture sponsored by Coca-Cola div.wl-banner-set > div.wl-banner__logo > a > img.is-logo-efoc
media.essence.com/vxcjywbwpa/uploads/2025/12/EFOC26-wide-logo.png60.8 KiB59.7 KiB
Built On Brotherhood figure.essence-popular__featured-image > a > picture > img
/vxcjywbwpa/uploads/2026/03/0326_OTE_Aldis-Hodge-x-Cross_...63.3 KiB48.7 KiB
div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading
media.essence.com/vxcjywbwpa/uploads/2025/01/OTE-Logo-2-1.png26.4 KiB24.1 KiB
WeLoveUs.shop Powered by Essence div.wl-banner-set > div.wl-banner__logo > a > img.is-logo-weloveus
media.essence.com/vxcjywbwpa/uploads/2025/12/WeLoveU-logo.png18.3 KiB17.7 KiB

Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

Why this matters

Performance issues directly impact user engagement and conversion rates.

description: [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints help the browser establish a connection earlier in the page load, saving time when the first request for that origin is made. The following are the origins that the page preconnected to.
title: Preconnected origins
value: no origins were preconnected
description: Add [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints to your most important origins, but try to use no more than 4.
title: Preconnect candidates
value: No additional origins are good candidates for preconnecting

Requests are blocking the page's initial render, which may delay LCP. Deferring or inlining can move these network requests out of the critical path.

Why this matters

Performance issues directly impact user engagement and conversion rates.

These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.

Redirects introduce additional delays before the page can be loaded. Learn how to avoid page redirects.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 263 ms
URLTime Spent
essence.com/263 ms
www.essence.com/0.0 ms

These are the largest layout shifts observed on the page. Each table item represents a single layout shift, and shows the element that shifted the most. Below each item are possible root causes that led to the layout shift. Some of these layout shifts may not be included in the CLS metric value due to windowing. Learn how to improve CLS

Why this matters

Performance issues directly impact user engagement and conversion rates.

ElementLayout shift score
body.home body.home
1.000
head > meta head > meta
0.074
2026 ESSENCE Festival Of Culture div.menu-top-navigation-container > ul#menu-top-navigation > li#menu-item-1267168
0.000
NATURALLYCURLY div.pre-navigation > div.menu-preheader-menu-container > ul#menu-preheader-menu > li#menu-item-1515347
0.000
2026 EARLY-BIRD TICKETS NOW AVAILABLE div.wl-banner__panel > div.wl-banner-set > div.wl-banner__copy > div.wl-banner__headline
0.000
Sign In header#masthead > div.site-branding-container > div.site-branding > div.site-subscribe
0.000
div.site-branding > div.site-subscribe > span.search > svg.svg-icon div.site-branding > div.site-subscribe > span.search > svg.svg-icon
0.000

Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

TTI

The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Diagnostics

Minifying JavaScript files can reduce payload sizes and script parse time. Learn how to minify JavaScript.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 50 ms 6.8 KiB

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to minimize main-thread work

Why this matters

Performance issues directly impact user engagement and conversion rates.

CategoryTime Spent
Script Evaluation1.4 s
Other446 ms
Script Parsing & Compilation219 ms
Style & Layout206 ms
Rendering37 ms
Garbage Collection33 ms
Parse HTML & CSS32 ms

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

Why this matters

Multi-megabyte JavaScript bundles delay every interactive feature on the page.

Learn more

This is the Lighthouse audit fired when too much JS is shipped relative to what executes. The fix isn't a config flag — it requires bundle analysis (webpack-bundle-analyzer, rollup-plugin-visualizer), splitting routes into chunks, lazy-loading off-screen components, and removing unused dependencies. Fundamentally different from minification: minifying reduces byte count, this reduces what's downloaded at all.

Source: Google web.dev / Lighthouse

Set an explicit width and height on image elements to reduce layout shifts and improve CLS. Learn how to set image dimensions

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL
div.front-content > a > div.wp-block-ess-image-banner > img.desktop div.front-content > a > div.wp-block-ess-image-banner > img.desktop
media.essence.com/vxcjywbwpa/uploads/2025/12/Homepage-Tout-150-scaled.jpg
div.front-content > a > div.wp-block-ess-image-banner > img.desktop div.front-content > a > div.wp-block-ess-image-banner > img.desktop
/vxcjywbwpa/uploads/2026/03/0326_OTE_Aldis-Hodge-x-Cross_...
Essence Festival of Culture sponsored by Coca-Cola div.wl-banner-set > div.wl-banner__logo > a > img.is-logo-efoc
media.essence.com/vxcjywbwpa/uploads/2025/12/EFOC26-wide-logo.png
div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading
media.essence.com/vxcjywbwpa/uploads/2025/01/OTE-Logo-2-1.png
WeLoveUs.shop Powered by Essence div.wl-banner-set > div.wl-banner__logo > a > img.is-logo-weloveus
media.essence.com/vxcjywbwpa/uploads/2025/12/WeLoveU-logo.png
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img

More information about the performance of your application. These numbers don't directly affect the Performance score.

Optimize DOM size
LCP breakdown
LCP request discovery
Modern HTTP
Optimize viewport for mobile
Minify CSS
User Timing marks and measures 9 user timings
JavaScript execution time 0.9 s
Avoid long main-thread tasks 5 long tasks found
Avoid non-composited animations 181 animated elements found
Page didn't prevent back/forward cache restoration
Network Requests
Network Round Trip Times 120 ms
Server Backend Latencies 540 ms
Tasks
Diagnostics
Metrics
Screenshot Thumbnails
Final Screenshot
Script Treemap Data
Resources Summary
Initial server response time was short Root document took 40 ms
INP breakdown
76

Accessibility

These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.

ARIA

Each ARIA `role` supports a specific subset of `aria-*` attributes. Mismatching these invalidates the `aria-*` attributes. Learn how to match ARIA attributes to their roles.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
SUBSCRIBE div.menu-top-navigation-container > ul#menu-top-navigation > li#menu-item-1232476 > a
SUBSCRIBE div.expanded-menu-container > ul#menu-top-navigation-1 > li.highlight > a

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Names and labels

When a button doesn't have an accessible name, screen readers announce it as "button", making it unusable for users who rely on screen readers. Learn how to make buttons more accessible.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.pubstack-container > form.subscribe-form > div.form-row > button#submit-icon div.pubstack-container > form.subscribe-form > div.form-row > button#submit-icon

Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. Learn more about the `alt` attribute.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
body.home > img body.home > img

Screen reader users rely on frame titles to describe the contents of frames. Learn more about frame titles.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
body.home > iframe#one-id-frame body.home > iframe#one-id-frame

Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. Learn how to make links accessible.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor
article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor
div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor
article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor
div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor
article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor
link_url main#main > article#post-1366296 > div.front-content > a
link_url main#main > article#post-1366296 > div.front-content > a
div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor
article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor
div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor
article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor
div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor div.essence-topics__inner > article.essence-category > div.essence-popular__content > a.essence-popular__anchor
article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor article.essence-category > div.essence-popular__content > h3.essence-popular__title > a.essence-popular__anchor
div.swiper > div#swiper-wrapper-e7f08df2f0cd5105a > div.swiper-slide > a.ess-show div.swiper > div#swiper-wrapper-e7f08df2f0cd5105a > div.swiper-slide > a.ess-show
div.swiper > div#swiper-wrapper-e7f08df2f0cd5105a > div.swiper-slide > a.ess-show div.swiper > div#swiper-wrapper-e7f08df2f0cd5105a > div.swiper-slide > a.ess-show
div.swiper > div#swiper-wrapper-e7f08df2f0cd5105a > div.swiper-slide > a.ess-show div.swiper > div#swiper-wrapper-e7f08df2f0cd5105a > div.swiper-slide > a.ess-show
div.swiper > div#swiper-wrapper-e7f08df2f0cd5105a > div.swiper-slide > a.ess-show div.swiper > div#swiper-wrapper-e7f08df2f0cd5105a > div.swiper-slide > a.ess-show
div.swiper > div#swiper-wrapper-e7f08df2f0cd5105a > div.swiper-slide > a.ess-show div.swiper > div#swiper-wrapper-e7f08df2f0cd5105a > div.swiper-slide > a.ess-show
div.swiper > div#swiper-wrapper-e7f08df2f0cd5105a > div.swiper-slide > a.ess-show div.swiper > div#swiper-wrapper-e7f08df2f0cd5105a > div.swiper-slide > a.ess-show
div.swiper > div#swiper-wrapper-e7f08df2f0cd5105a > div.swiper-slide > a.ess-show div.swiper > div#swiper-wrapper-e7f08df2f0cd5105a > div.swiper-slide > a.ess-show
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link div.essence_shop_block > article#1541021 > div.shop_image > a.essence-topic__link
div.footer-col-list > ul.footer-social-links > li > a div.footer-col-list > ul.footer-social-links > li > a
div.footer-col-list > ul.footer-social-links > li > a div.footer-col-list > ul.footer-social-links > li > a
div.footer-col-list > ul.footer-social-links > li > a div.footer-col-list > ul.footer-social-links > li > a
div.footer-col-list > ul.footer-social-links > li > a div.footer-col-list > ul.footer-social-links > li > a
div.footer-col-list > ul.footer-social-links > li > a div.footer-col-list > ul.footer-social-links > li > a
div.expanded-menu > div.expanded-menu-head-wrapper > div.logo > a div.expanded-menu > div.expanded-menu-head-wrapper > div.logo > a
div.expanded-footer > ul.footer-social-links > li > a div.expanded-footer > ul.footer-social-links > li > a
div.expanded-footer > ul.footer-social-links > li > a div.expanded-footer > ul.footer-social-links > li > a
div.expanded-footer > ul.footer-social-links > li > a div.expanded-footer > ul.footer-social-links > li > a
div.expanded-footer > ul.footer-social-links > li > a div.expanded-footer > ul.footer-social-links > li > a

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Navigation

Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. Learn more about heading order.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.swiper-slide > a.ess-show > div.ess-show__basic-info > h4.ess-show__title div.swiper-slide > a.ess-show > div.ess-show__basic-info > h4.ess-show__title
COMPANY INFORMATION div.footer-container > div.footer-col-list > div#text-3 > h6.widget-title

These are opportunities to improve keyboard navigation in your application.

Best practices

Touch targets with sufficient size and spacing help users who may have difficulty targeting small controls to activate the targets. Learn more about touch targets.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
Customer Service div.textwidget > ul > li > a
Essence Ventures div.textwidget > ul > li > a
Internships div.textwidget > ul > li > a
Media Kit div.textwidget > ul > li > a
Home div.textwidget > ul > li > a
Love div.textwidget > ul > li > a
Celebrity div.textwidget > ul > li > a
Beauty div.textwidget > ul > li > a

These items highlight common accessibility best practices.

Interactive controls are keyboard focusable
Interactive elements indicate their purpose and state
The page has a logical tab order
Visual order on the page follows DOM order
User focus is not accidentally trapped in a region
The user's focus is directed to new content added to the page
HTML5 landmark elements are used to improve navigation
Offscreen content is hidden from assistive technology
Custom controls have associated labels
Custom controls have ARIA roles
`[aria-hidden="true"]` is not present on the document `<body>`
`[role]`s have all required `[aria-*]` attributes
`[role]` values are valid
`[aria-*]` attributes have valid values
`[aria-*]` attributes are valid and not misspelled
Form elements have associated labels
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
`button`, `link`, and `menuitem` elements have accessible names
ARIA attributes are used as specified for the element's role
Elements with `role="dialog"` or `role="alertdialog"` have accessible names.
`[aria-hidden="true"]` elements do not contain focusable descendents
Elements use only permitted ARIA attributes
Background and foreground colors have a sufficient contrast ratio
Document has a `<title>` element
`<html>` element has a `[lang]` attribute
`<html>` element has a valid value for its `[lang]` attribute
Links are distinguishable without relying on color.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements
No element has a `[tabindex]` value greater than 0
Skip links are focusable.
Document has a main landmark.
Deprecated ARIA roles were not used
All heading elements contain content.
Identical links have the same purpose.
`[accesskey]` values are unique
ARIA input fields have accessible names
ARIA `meter` elements have accessible names
ARIA `progressbar` elements have accessible names
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
`[role]`s are contained by their required parent element
Elements with the `role=text` attribute do not have focusable descendents.
ARIA toggle fields have accessible names
ARIA `tooltip` elements have accessible names
ARIA `treeitem` elements have accessible names
The page contains a heading, skip link, or landmark region
`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Definition list items are wrapped in `<dl>` elements
ARIA IDs are unique
No form fields have multiple labels
`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.
Input buttons have discernible text.
`<input type="image">` elements have `[alt]` text
The document does not use `<meta http-equiv="refresh">`
`<object>` elements have alternate text
Select elements have associated label elements.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
`[lang]` attributes have a valid value
`<video>` elements contain a `<track>` element with `[kind="captions"]`
Tables have different content in the summary attribute and `<caption>`.
Uses ARIA roles only on compatible elements
Image elements do not have `[alt]` attributes that are redundant text.
Elements with visible text labels have matching accessible names.
Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.
`<td>` elements in a large `<table>` have one or more table headers.
73

Best Practices

Trust and Safety

Users are mistrustful of or confused by sites that request to send notifications without context. Consider tying the request to user gestures instead. Learn more about responsibly getting permission for notifications.

Why this matters

Performance issues directly impact user engagement and conversion rates.

General

Deprecated APIs will eventually be removed from the browser. Learn more about deprecated APIs.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Deprecation / WarningSource
Topics
AttributionReporting

Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. Learn more about this errors in console diagnostic audit

Why this matters

Performance issues directly impact user engagement and conversion rates.

SourceDescription
Failed to load resource: the server responded with a status of 451 ()
Uncaught TypeError: Cannot read properties of null (reading 'dataset')
Uses HTTPS
Avoids third-party cookies
Allows users to paste into input fields
Avoids requesting the geolocation permission on page load
Displays images with correct aspect ratio
Serves images with appropriate resolution
Page has the HTML doctype
Properly defines charset
No issues in the `Issues` panel in Chrome Devtools
Ensure CSP is effective against XSS attacks
Use a strong HSTS policy
Ensure proper origin isolation with COOP
Mitigate DOM-based XSS with Trusted Types
Detected JavaScript libraries
Page has valid source maps
Redirects HTTP traffic to HTTPS
Mitigate clickjacking with XFO or CSP
77

SEO

These checks ensure that your page is following basic search engine optimization advice. There are many additional factors Lighthouse does not score here that may affect your search ranking, including performance on Core Web Vitals. Learn more about Google Search Essentials.

Content Best Practices

Meta descriptions may be included in search results to concisely summarize page content. Learn more about the meta description.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. Learn more about the `alt` attribute.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading div.front-content > div.popular-dark-section > center > img.popular-posts-image-heading
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
article#1541021 > div.shop_image > a.essence-topic__link > img article#1541021 > div.shop_image > a.essence-topic__link > img
body.home > img body.home > img

Format your HTML in a way that enables crawlers to better understand your app’s content.

Crawling and Indexing

Search engines may use `href` attributes on links to crawl websites. Ensure that the `href` attribute of anchor elements links to an appropriate destination, so more pages of the site can be discovered. Learn how to make links crawlable

Why this matters

Performance issues directly impact user engagement and conversion rates.

Uncrawlable Link
SUBSCRIBE div.expanded-menu-container > ul#menu-top-navigation-1 > li.highlight > a

To appear in search results, crawlers need access to your app.

Structured data is valid
Page isn’t blocked from indexing
Document has a `<title>` element
Page has successful HTTP status code
Links have descriptive text
robots.txt is valid
Document has a valid `hreflang`
Document has a valid `rel=canonical`

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