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GB · GBP (£) · Estimated Applicable regulations: UK GDPR · PECR · Equality Act 2010 Dev cost: £75/hr How jurisdiction is detected
Scanned
2026-05-21 14:59 UTC
Worker
🇧🇷 Sao Paulo
Duration
1.4m
Vs prev

Global Performance

6/6 locations

Acceptable global latency — average 366ms across 6 locations, fastest from Amsterdam (135ms), slowest from Madrid (770ms). Cloudflare edge cache (DYNAMIC). Cache-Control header is missing. 1 location above the 500ms target.

Brazil - Sao Paulo
Full audit
366ms
DNS 112ms · TLS 11ms
Netherlands - Amsterdam
135ms
DNS 18ms · TLS 9ms
Spain - Madrid
770ms
DNS 38ms · TLS 22ms
United Stated - New York
136ms
DNS 28ms · TLS 8ms
United States - Santa Clara
439ms
DNS 232ms · TLS 11ms
Singapore - Singapore
350ms
DNS 86ms · TLS 14ms
CDN: Cloudflare (DYNAMIC) · Avg TTFB: 366ms · Cache: No cache headers

Audit overview

Compliance needs attention; the rest of the categories are in good shape.

Fix Priority Matrix

5 findings

Quick Wins

5

High impact, low effort — start here.

Strategic

0

High impact, requires investment.

Nothing in this quadrant — good news.

Easy Improvements

0

Small gains, minimal effort.

Nothing in this quadrant — good news.

Deprioritize

0

Low impact, high effort — do last.

Nothing in this quadrant — good news.

← Low effort High effort →

Screenshots

DESKTOP + MOBILE
Desktop
Desktop screenshot
Mobile
Mobile screenshot

Top Priorities (5)

Sorted by impact
Critical: 1

Cookie '_shopify_s' is missing the Secure flag

A cookie without the Secure flag can leak over HTTP — in HSTS-protected sites, this is still a defense-in-depth gap.

Security › Cookie Security
Critical: 2

Cookie '_shopify_y' is missing the Secure flag

A cookie without the Secure flag can leak over HTTP — in HSTS-protected sites, this is still a defense-in-depth gap.

Security › Cookie Security
Critical: 3

Cookie 'cart_currency' is missing the Secure flag

A cookie without the Secure flag can leak over HTTP — in HSTS-protected sites, this is still a defense-in-depth gap.

Security › Cookie Security
Critical: 4

Cookie 'localization' is missing the Secure flag

A cookie without the Secure flag can leak over HTTP — in HSTS-protected sites, this is still a defense-in-depth gap.

Security › Cookie Security
Critical: 5

Page weighs 10.4 MB (4.4 MB transferred)

Informational: total page weight (uncompressed) and bytes actually transferred over the wire.

Performance › Page Weight Budget
What fixing these means. Your site performs reasonably well, but a few targeted fixes could meaningfully improve results. Your LCP of 4.7s exceeds Google's 2.5s 'Good' threshold and the 1 performance issue below directly contributes to it. Addressing the critical issues below would have the most immediate impact on your user trust.
4 security gaps detected — browsers may warn visitors about your site.
Your LCP is 4.7s — fixing the 1 performance critical could bring it under Google's 2.5s 'Good' threshold.

Business case

What fixing the audit's findings is worth -- and what ignoring them keeps costing.

Return on investment

£75 investment → £6,024/month returns + GBP 18,050,000 risk avoided

Investment
£75
1.0 h · 4 findings
Monthly returns
£6,024
£72,293/yr
Payback
0.0 mo
+96291% Y1
Regulatory risk avoided GBP 18,050,000
Or — fix only the top 3 findings
£560.0 mo payback · +128422% Y1
Optimistic scenario assuming the top 3 capture most of the upside. Real-world recovery typically falls between this projection and the full-fix ROI above.

Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.

Conversion barriers

7 barrier(s) likely increasing bounce by ~31%.

Barriers
7
3 crit 4 warn
Bounce delta
+31pp
added vs baseline
Score
58
C
Speed
2
Trust
2
Usability
1
Content
0
Nav
2
  • Page takes 4.7s to load
    Users abandon at ~3s — you're 2.2s over the 2.5s threshold
    → Optimize render-blocking resources, preload the hero image, and compress images
  • Page feels frozen for 2.1s
    Clicks on the primary CTA are ignored while JavaScript runs
    → Break up long tasks; defer non-critical JavaScript to post-hydration
  • 12 broken link(s) on the page
    Clicks land on 404s — trust drops and the session often ends
    → Fix or remove the broken destinations surfaced on the Content tab
  • No HSTS header
    Returning visitors are briefly exposed to downgrade attacks on first request
    → Set Strict-Transport-Security: max-age=31536000; includeSubDomains
  • No Content-Security-Policy header
    Higher XSS blast radius — one compromised script can exfiltrate the checkout form
    → Ship a reporting-only CSP first, then enforce once violations are clean

Preliminary CRO audit — each barrier links to the tab with detailed analysis.

Remediation cost

£75 1.0 developer hours at £75/hr
Quick wins
£75 4 fixes in ~60 minutes

Start here for the best return on investment

Cost by category

Cost by effort level

Adjust assumptions

Team composition

Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.

£ /hr

Rates reflect fully-loaded developer cost including overhead

How developer rates are sourced

Warning:Cost of inaction

£3,254 / month at risk ~£39,049 / year if left unfixed
Default is 10,000. Use your own number for accurate $-figures.

Compliance Risk

£18,050,000

UK GDPRPECREquality Act 2010
  • 6 non-essential cookie(s) set without consent banner
    UK GDPR: GBP 10,000 – GBP 17,500,000
  • 6 non-essential cookie(s) set without consent banner
    PECR: GBP 1,000 – GBP 500,000
  • 2 tracking cookie(s) set before consent interaction
    UK GDPR: GBP 10,000 – GBP 17,500,000

Bounce-Rate Cost

£3,253 /mo

+31.0pp bounce · ~3,098 lost visitors/mo

CPC: GBP 1.05

Bandwidth Waste

£0.88 /mo

13989.1 MB/mo × 0.063 GBP/GB

  • Optimize transfer: save ~1.4 MB per page load
    Saves £0.88/mo

Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.

Compliance methodology · SEO assumptions · Bandwidth model

Your performance is already good — improvements may show diminishing returns

Unique monthly visitors from your analytics

Purchases, signups, or key actions

Optional — for revenue estimation

additional conversions/month

more engaged visitors from reduced bounce

potential monthly revenue
Current bounce (est.)
After fixes (est.)
Estimated bounce reduction

Fix 5 critical issues to capture this value

How this is calculated

Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.

Your site's LCP: → estimated after fixes.

These are estimates based on industry research — actual results vary

Bounce-rate model & assumptions

Your data stays in your browser — nothing is sent to our servers

Lighthouse

Mobile

52
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
89
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
81
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
92
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

1.70 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

4.71 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

2.15 s

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.026

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

4.22 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

30.42 s

Desktop

86
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
90
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
81
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
92
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

442 ms

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

1.79 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

187 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.016

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

1.20 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

6.65 s

Categories

8
Avg score 78.1

How you compare

Where this site stands against peers running the same stack.

Cart Functionality · 550 peers
You 79
·
Avg 73
+6 above average
0 50 100
Compliance P3Security P95Accessibility P89Performance P78Infrastructure P27Content P30Sustainability P66SEO P47

Top 10% of Cart Functionality sites score 86+ on Compliance; you're at 63 — closing this gap is the highest-leverage improvement.

Better than 89% of Cart Functionality sites See full Cart Functionality benchmark →
Shopify · 74 peers
You 79
·
Avg 73
+6 above average
0 50 100
Better than 91% of Shopify sites See full Shopify benchmark →

Technology stack

Facebook SDK, with Bunny CDN

28 technologies detected 4 stack layers 2 with CPE identifier Enterprise

Stack Architecture

Analytics
American Express Apple Pay Facebook Pixel 2.9.324 Google Analytics Google Pay Google Tag Manager Klarna Checkout Mastercard Omnisend PayPal Pusher Shop Pay Visa
Ecommerce
Cart Functionality Shopify
Framework
Facebook SDK Google Domains Google Search Console Google Workspace HSTS HTTP/3 Judge.me Open Graph Priority Hints Swiper core-js 3.37.0
CDN
Bunny Cloudflare

All Detected Technologies (28)

Categories CDN Website https://bunny.net Detected by BeaverCheck

Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.

Categories CDN Website https://www.cloudflare.com Detected by BeaverCheck Evidence Server header in redirect: cloudflare
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Websites that have a shopping cart or checkout page, either using a known ecommerce platform or a custom solution.

Categories Ecommerce Website https://www.wappalyzer.com/technologies/ecommerce/cart-functionality Detected by BeaverCheck

Shopify is a subscription-based software that allows anyone to set up an online store and sell their products. Shopify store owners can also sell in physical locations using Shopify POS, a point-of-sale app and accompanying hardware.

Categories Ecommerce Website https://shopify.com Detected by BeaverCheck Evidence robots.txt Disallow pattern: /admin, robots.txt Disallow pattern: /cart, robots.txt Disallow pattern: /collections/
Categories Analytics Detected by BeaverCheck Evidence Script URL contains connect.facebook.net: https://connect.facebook.net/signals/config/1675893560997093?v=2.9.324&r=stable&domain=peakhealthandfitness.co.uk&hme=af8aa31887db259becaf70277daef60bd8bc35c2df82c2acd4258de27ecac4b5&ex_m=104%2C207%2C155%2C22%2C72%2C73%2C146%2C68%2C67%2C11%2C164%2C90%2C16%2C138%2C127%2C39%2C75%2C78%2C134%2C160%2C166%2C8%2C4%2C5%2C7%2C6%2C3%2C91%2C101%2C167%2C172%2C221%2C62%2C188%2C189%2C55%2C279%2C30%2C74%2C233%2C232%2C231%2C23%2C33%2C103%2C61%2C10%2C63%2C97%2C98%2C99%2C105%2C130%2C31%2C29%2C132%2C133%2C129%2C128%2C156%2C76%2C159%2C157%2C158%2C50%2C60%2C123%2C15%2C163%2C45%2C266%2C267%2C265%2C26%2C27%2C28%2C48%2C147%2C77%2C112%2C18%2C20%2C44%2C40%2C42%2C41%2C83%2C92%2C96%2C110%2C145%2C148%2C46%2C111%2C24%2C21%2C119%2C69%2C36%2C150%2C149%2C151%2C142%2C140%2C25%2C35%2C59%2C109%2C162%2C70%2C17%2C153%2C114%2C81%2C66%2C19%2C85%2C86%2C116%2C84%2C136%2C135%2C139%2C161%2C34%2C281%2C297%2C214%2C203%2C204%2C202%2C300%2C291%2C52%2C215%2C107%2C131%2C80%2C121%2C54%2C47%2C49%2C113%2C120%2C126%2C125%2C58%2C64%2C152%2C115%2C37%2C32%2C53%2C56%2C100%2C165%2C1%2C124%2C14%2C122%2C12%2C2%2C57%2C93%2C65%2C118%2C89%2C88%2C168%2C169%2C94%2C95%2C9%2C102%2C51%2C143%2C87%2C79%2C71%2C117%2C106%2C43%2C144%2C0%2C82%2C137%2C141%2C154%2C38%2C108%2C13%2C170
Categories DNS Detected by BeaverCheck Evidence NS record: ns-cloud-b4.googledomains.com
Categories Analytics Detected by BeaverCheck · Medium Evidence TXT record: google-site-verification=GapWkpCefAvtXOEhwuy2osp62D40UG0QPJ2d3oItk-Q
Categories Email Detected by BeaverCheck Evidence MX record: aspmx.l.google.com

HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.

Categories Security Website https://www.rfc-editor.org/rfc/rfc6797#section-6.1 Detected by BeaverCheck

HTTP/3 is the third major version of the Hypertext Transfer Protocol used to exchange information on the World Wide Web.

Categories Miscellaneous Website https://httpwg.org/ Detected by BeaverCheck

Judge.me is a reviews app that helps you collect and display product reviews and site reviews with photos, videos and Q&A.

Categories Reviews Website https://judge.me Detected by BeaverCheck

Open Graph is a protocol that is used to integrate any web page into the social graph.

Categories Miscellaneous Website https://ogp.me Detected by BeaverCheck

Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.

Categories Performance Website https://wicg.github.io/priority-hints/ Detected by BeaverCheck

Swiper is a JavaScript library that creates modern touch sliders with hardware-accelerated transitions.

Categories JavaScript libraries Website https://swiperjs.com Detected by BeaverCheck

core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.

Categories JavaScript libraries Website https://github.com/zloirock/core-js Detected by BeaverCheck

American Express, also known as Amex, facilitates electronic funds transfers throughout the world, most commonly through branded credit cards, debit cards and prepaid cards.

Categories Payment processors Website https://www.americanexpress.com Detected by BeaverCheck

Apple Pay is a mobile payment and digital wallet service by Apple that allows users to make payments in person, in iOS apps, and on the web.

Categories Payment processors Website https://www.apple.com/apple-pay Detected by BeaverCheck

Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.

Categories Analytics Website https://facebook.com Detected by BeaverCheck

Google Analytics is a free web analytics service that tracks and reports website traffic.

Categories Analytics Website https://google.com/analytics Detected by BeaverCheck

Google Pay is a digital wallet platform and online payment system developed by Google to power in-app and tap-to-pay purchases on mobile devices, enabling users to make payments with Android phones, tablets or watches.

Categories Payment processors Website https://pay.google.com Detected by BeaverCheck

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.

Categories Tag managers Website https://www.google.com/tagmanager Detected by BeaverCheck Evidence Script URL contains www.googletagmanager.com: https://www.googletagmanager.com/gtag/js?id=AW-11441748872&cx=c&gtm=4e65j1

Klarna Checkout is a complete payment solution where Klarna handles a store's entire checkout.

Categories Payment processors, Buy now pay later Website https://www.klarna.com/international/ Detected by BeaverCheck

MasterCard facilitates electronic funds transfers throughout the world, most commonly through branded credit cards, debit cards and prepaid cards.

Categories Payment processors Website https://www.mastercard.com Detected by BeaverCheck

Omnisend is an ecommerce marketing automation platform that provides an omnichannel marketing strategy for businesses.

Categories Marketing automation, Email Website https://www.omnisend.com Detected by BeaverCheck

PayPal is an online payments system that supports online money transfers and serves as an electronic alternative to traditional paper methods like checks and money orders.

Categories Payment processors Website https://paypal.com Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Pusher is a platform that enables real-time experiences for mobile and web applications through scalable messaging and data synchronization.

Categories Live chat Website https://pusher.com Detected by BeaverCheck

Shop Pay is an accelerated checkout that lets customers save their email address, credit card, and shipping and billing information so they can complete their transaction faster the next time they are directed to the Shopify checkout.

Categories Payment processors Website https://shop.app Detected by BeaverCheck
Categories Payment processors Website https://www.visa.com Detected by BeaverCheck

Observations (3)

Shopify storefront detected

Shopify handles hosting, SSL, and CDN automatically. Performance optimizations focus on theme code, app scripts, and image optimization. Check the Performance tab for third-party script impact.

No build tool detected

A framework (Facebook SDK) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.

Complex technology stack detected

28 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.

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Fix Plan

Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.

Three-week fix plan

1 sprints · 1h total → projected B (86)

Sprint 1: Quick Wins

+7

Highest ROI — low effort, high impact

5 findings 1h → B (86)
  • · Page weighs 10.4 MB (4.4 MB transferred)
  • · Cookie '_shopify_s' is missing the Secure flag
  • · Cookie '_shopify_y' is missing the Secure flag
  • · Cookie 'cart_currency' is missing the Secure flag
  • · Cookie 'localization' is missing the Secure flag

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