Audit overview
Security and Accessibility need attention; the other categories are in good shape.
Fix Priority Matrix
5 findingsQuick Wins
2High impact, low effort — start here.
Strategic
3High impact, requires investment.
Easy Improvements
0Small gains, minimal effort.
Nothing in this quadrant — good news.
Deprioritize
0Low impact, high effort — do last.
Nothing in this quadrant — good news.
Screenshots
Top Priorities (5)
Content-Security-Policy header is missing
Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.
No Content-Security-Policy header found
Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.
5 control(s) without accessible label
Form controls without labels — assistive tech announces 'edit text' with no context; users can't complete forms.
5 link(s) with no accessible text
Links with no accessible text (empty <a></a>, image-only no alt, icon-only no aria-label) are unidentifiable to screen readers.
67 third-party resources (100% of weight)
Informational: third-party resource count and their share of page weight. High share caps perf gains from frontend optimization.
Business case
What fixing the audit's findings is worth -- and what ignoring them keeps costing.
Return on investment
€638 investment → €10,026/month returns + EUR 20,500,000 risk avoided
Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.
Conversion barriers
9 barrier(s) likely increasing bounce by ~34%.
- Page takes 12.2s to loadUsers abandon at ~3s — you're 9.7s over the 2.5s threshold→ Optimize render-blocking resources, preload the hero image, and compress images
- Page feels frozen for 890msClicks on the primary CTA are ignored while JavaScript runs→ Break up long tasks; defer non-critical JavaScript to post-hydration
- Severe layout shift during page loadUsers mis-click when content jumps — converting intent into frustration→ Reserve space for images, ads, and embeds with explicit width/height
- 5 form field(s) without a labelScreen readers skip unlabeled fields; autofill can't identify them; checkout abandonment spikes→ Associate every input with a visible <label for="…">; add autocomplete attributes
- No HSTS headerReturning visitors are briefly exposed to downgrade attacks on first request→ Set Strict-Transport-Security: max-age=31536000; includeSubDomains
Preliminary CRO audit — each barrier links to the tab with detailed analysis.
Remediation cost
Start here for the best return on investment
Cost by category
Cost by effort level
Adjust assumptions
Team composition
Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.
Rates reflect fully-loaded developer cost including overhead
Warning:Cost of inaction
Compliance Risk
€20.500.000
- 1 advertising/retargeting trackers detectedGDPR: EUR 10.000 – EUR 20.000.000
- Skip navigation link is missing (WCAG 2.4.1)EAA: EUR 1.000 – EUR 500.000
- No headings foundEAA: EUR 1.000 – EUR 500.000
Bounce-Rate Cost
€7.536 /mo
+34.3pp bounce · ~3,426 lost visitors/mo
CPC: EUR 2.20
Bandwidth Waste
€0,55 /mo
7366.5 MB/mo × 0.074 EUR/GB
- Optimize transfer: save ~737 KB per page loadSaves €0,55/mo
Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.
Unique monthly visitors from your analytics
Purchases, signups, or key actions
Optional — for revenue estimation
more engaged visitors from reduced bounce
Fix 4 critical issues to capture this value
How this is calculated
Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.
Your site's LCP: → estimated after fixes.
These are estimates based on industry research — actual results vary
Your data stays in your browser — nothing is sent to our servers
Lighthouse
Mobile
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
1.97 s
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
12.19 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
890 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.854
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
3.53 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
15.73 s
Desktop
First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.
761 ms
Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.
1.37 s
Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.
22 ms
Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.
0.254
Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.
1.24 s
Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.
3.24 s
Categories
8Performance
67 third-party resources (100% of weight)
Security
Content-Security-Policy header is missing
Accessibility
5 control(s) without accessible label
SEO
All checks pass
Infrastructure
All checks pass
Compliance
All checks pass
Content
All checks pass
Sustainability
All checks pass
How you compare
Where this site stands against peers running the same stack.
Top 10% of WordPress sites score 76+ on Accessibility; you're at 57 — closing this gap is the highest-leverage improvement.
Top 10% of Cloudflare Bot Management sites score 72+ on Accessibility; you're at 57 — closing this gap is the highest-leverage improvement.
Technology stack
WordPress, on PHP, hosted on Kinsta, with Cloudflare CDN
Stack Architecture
Google Analytics 
Google Tag Manager 
Microsoft Clarity 
Taboola 
Yoast SEO 
comScore 
WordPress 
Cloudflare Bot Management Google Search Console Google Workspace HSTS 
MySQL 
Open Graph 
Permutive 
Priority Hints 
RSS 
Sentry 
Tailwind CSS 
core-js 3.10.2
jQuery 3.7.1 jQuery Migrate 3.4.1
PHP Cloudflare 
Kinsta All Detected Technologies (24)
Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.
Kinsta is a managed WordPress hosting provider leveraging the Google Cloud Platform to offer high-performance, secure, and user-friendly hosting solutions for WordPress websites.
PHP is a general-purpose scripting language used for web development.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.
Cloudflare bot management solution identifies and mitigates automated traffic to protect websites from bad bots.
HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.
MySQL is an open-source relational database management system.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Permutive is a publisher-focused data management platform.
Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.
RSS is a family of web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format.
Sentry is an open-source platform for workflow productivity, aggregating errors from across the stack in real time.
core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
Query Migrate is a javascript library that allows you to preserve the compatibility of your jQuery code developed for versions of jQuery older than 1.9.
Google Analytics is a free web analytics service that tracks and reports website traffic.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
Microsoft's Clarity is a analytics tool which provides website usage statistics, session recording, and heatmaps.
Taboola is a content discovery & native advertising platform for publishers and advertisers.
Yoast SEO is a search engine optimisation plugin for WordPress and other platforms.
comScore is an American media measurement and analytics company providing marketing data and analytics to enterprises; media and advertising agencies; and publishers.
Observations (3)
WordPress detected — review security configuration
WordPress sites benefit from: protecting wp-login.php, disabling XML-RPC if unused, restricting REST API access, and keeping all plugins and themes up to date. Check the Security tab for specific findings.
No build tool detected
A framework (Cloudflare Bot Management) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.
Complex technology stack detected
24 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.
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Fix Plan
Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.
Three-week fix plan
2 sprints · 8h total → projected B (85)
Sprint 1: Quick Wins
+2Highest ROI — low effort, high impact
- · 5 link(s) with no accessible text
- · 67 third-party resources (100% of weight)
Sprint 2: Core Fixes
+7Medium effort, high structural impact
- · 5 control(s) without accessible label
- · Content-Security-Policy header is missing
- · No Content-Security-Policy header found