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Recent Trends
Performance stable →
75
TTFB degrading ↓
18.7s
FCP degrading ↓
2.2s
LCP degrading ↓
4.9s
Scanned
2026-09-14 10:04 UTC
Worker
🇺🇸 New York
Duration
47.00s
Vs prev
no change

Global Performance

6/6 locations

High global latency — average 1141ms across 6 locations, fastest from Madrid (257ms), slowest from Amsterdam (3213ms). Cloudflare edge cache (DYNAMIC). Cache-Control disables caching (no-store). 5 locations above the 500ms target.

United Stated - New York
Full audit
598ms
DNS 25ms · TLS 10ms
Spain - Madrid
257ms
DNS 35ms · TLS 24ms
United States - Santa Clara
911ms
DNS 46ms · TLS 12ms
Brazil - Sao Paulo
890ms
DNS 8ms · TLS 10ms
Singapore - Singapore
975ms
DNS 11ms · TLS 13ms
Netherlands - Amsterdam
3213ms
DNS 3024ms · TLS 28ms
CDN: Cloudflare (DYNAMIC) · Avg TTFB: 1141ms · Cache: no-store

Audit overview

All categories sit comfortably above the 70 threshold; this is a clean audit.

Fix Priority Matrix

5 findings

Quick Wins

4

High impact, low effort — start here.

Strategic

1

High impact, requires investment.

Easy Improvements

0

Small gains, minimal effort.

Nothing in this quadrant — good news.

Deprioritize

0

Low impact, high effort — do last.

Nothing in this quadrant — good news.

← Low effort High effort →

Screenshots

DESKTOP + MOBILE
Desktop
Desktop screenshot
Mobile
Mobile screenshot

Top Priorities (5)

Sorted by impact
Warning: 1

1 render-blocking <script src> tag(s) without async/defer

Performance issues directly impact user engagement and conversion rates.

Performance › JavaScript Blocking
Warning: 2

Unattributable: 334ms CPU time

Informational: CPU time spent on this resource. Total >1s is a perf budget violation.

Performance › JS Execution Cost
Warning: 3

https://costdown.org/: 716ms CPU time

Informational: CPU time spent on this resource. Total >1s is a perf budget violation.

Performance › JS Execution Cost
Warning: 4

https://costdown.org/_next/static/chunks/1255-fc6c...: 663ms CPU time

Informational: CPU time spent on this resource. Total >1s is a perf budget violation.

Performance › JS Execution Cost
Critical: 5

Both www and non-www versions serve content

Serving both www and non-www splits SEO signals between two URLs and creates session-cookie scope confusion.

Infrastructure › URL Variants
What fixing these means. Your site is in great shape. The remaining improvements are refinements rather than critical fixes. Your LCP of 4.3s exceeds Google's 2.5s 'Good' threshold and the 4 performance issues below directly contribute to it. Addressing the critical issues below would have the most immediate impact on your conversion rate.
Your LCP is 4.3s — fixing the 4 performance criticals could bring it under Google's 2.5s 'Good' threshold.
1 infrastructure issue creates a performance ceiling no frontend fix can overcome.

Business case

What fixing the audit's findings is worth -- and what ignoring them keeps costing.

Return on investment

€213 investment → €7,760/month returns + EUR 500,000 risk avoided

Investment
€213
2.5 h · 2 findings
Monthly returns
€7.760
€93.115/yr
Payback
0.0 mo
+43719% Y1
Regulatory risk avoided EUR 500.000
€43 — in quick wins — start here for the fastest payback

Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.

Conversion barriers

2 barrier(s) likely increasing bounce by ~19%.

Barriers
2
1 crit 1 warn
Bounce delta
+19pp
added vs baseline
Score
87
A
Speed
2
Trust
0
Usability
0
Content
0
Nav
0
  • Page takes 4.3s to load
    Users abandon at ~3s — you're 1.8s over the 2.5s threshold
    → Optimize render-blocking resources, preload the hero image, and compress images
  • High main-thread blocking time
    Page is non-interactive for 307ms after first paint
    → Defer third-party scripts and split large bundles

Preliminary CRO audit — each barrier links to the tab with detailed analysis.

Remediation cost

€213 2.5 developer hours at €85/hr
Quick wins
€43 1 fixes in ~30 minutes

Start here for the best return on investment

Cost by category

Cost by effort level

Adjust assumptions

Team composition

Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.

/hr

Rates reflect fully-loaded developer cost including overhead

How developer rates are sourced

Warning:Cost of inaction

€6.043 / month at risk ~€72.512 / year if left unfixed
Default is 10,000. Use your own number for accurate $-figures.

Compliance Risk

€500.000

EAA
  • Heading level skipped: H1 → H3 (missing H2)
    EAA: EUR 1.000 – EUR 500.000

Bounce-Rate Cost

€6.043 /mo

+18.6pp bounce · ~1,865 lost visitors/mo

CPC: EUR 3.24

Bandwidth Waste

€0,10 /mo

1406.5 MB/mo × 0.074 EUR/GB

  • Optimize transfer: save ~141 KB per page load
    Saves €0,10/mo

Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.

Compliance methodology · SEO assumptions · Bandwidth model

Your performance is already good — improvements may show diminishing returns

Unique monthly visitors from your analytics

Purchases, signups, or key actions

Optional — for revenue estimation

additional conversions/month

more engaged visitors from reduced bounce

potential monthly revenue
Current bounce (est.)
After fixes (est.)
Estimated bounce reduction

Fix 1 critical issues to capture this value

How this is calculated

Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.

Your site's LCP: → estimated after fixes.

These are estimates based on industry research — actual results vary

Bounce-rate model & assumptions

Your data stays in your browser — nothing is sent to our servers

Lighthouse

Mobile

78
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
94
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
100
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
91
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

1.91 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

4.29 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

307 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.000

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

1.91 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

4.56 s

Desktop

98
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
95
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
100
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
92
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

662 ms

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

1.04 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

17 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.000

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

662 ms

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

1.06 s

Categories

8
Avg score 93.8

How you compare

Where this site stands against peers running the same stack.

Google Search Console · 4277 peers
You 94
·
Avg 75
+19 above average
0 50 100
Security P97Accessibility P97Performance P96SEO P94Sustainability P94Compliance P84Content P84Infrastructure P57

Top 10% of Google Search Console sites score 95+ on Infrastructure; you're at 89 — closing this gap is the highest-leverage improvement.

Better than 97% of Google Search Console sites See full Google Search Console benchmark →
HSTS · 3071 peers
You 94
·
Avg 77
+17 above average
0 50 100
Security P96Accessibility P96SEO P94Performance P93Sustainability P91Compliance P82Content P82Infrastructure P50

Top 10% of HSTS sites score 95+ on Infrastructure; you're at 89 — closing this gap is the highest-leverage improvement.

Better than 96% of HSTS sites See full HSTS benchmark →

Technology stack

Google Search Console, hosted on Next.js, with Cloudflare CDN

13 technologies detected 3 stack layers 3 with CPE identifier Enterprise

Stack Architecture

Framework
Google Search Console HSTS HTTP/3 Lucide Open Graph Priority Hints RSS React Tailwind CSS Webpack
CDN
Cloudflare
Hosting
Next.js 15.5.24 Next.js App Router

All Detected Technologies (13)

Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.

Categories CDN Website https://www.cloudflare.com Detected by BeaverCheck Evidence Server header in redirect: cloudflare
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Next.js is a React framework for developing single page Javascript applications.

Categories JavaScript frameworks, Web frameworks, Web servers, Static site generator Website https://nextjs.org Detected by BeaverCheck Evidence Script URL: https://costdown.org/_next/static/chunks/4bd1b696-f785427dddbba9fb.js
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

The Next.js App Router is a new paradigm for building applications using React's latest features.

Categories JavaScript frameworks, Web servers Website https://nextjs.org/docs/app Detected by BeaverCheck
Categories Analytics Detected by BeaverCheck · Medium Evidence TXT record: google-site-verification=d67404KMCF8M2SjKmO1Bk28XoyGLJiGdtN-jM-4WPHs

HTTP Strict Transport Security (HSTS) informs browsers that the site should only be accessed using HTTPS.

Categories Security Website https://www.rfc-editor.org/rfc/rfc6797#section-6.1 Detected by BeaverCheck

HTTP/3 is the third major version of the Hypertext Transfer Protocol used to exchange information on the World Wide Web.

Categories Miscellaneous Website https://httpwg.org/ Detected by BeaverCheck

Lucide is an open-source icon library that provides 1000+ vector (svg) files for displaying icons and symbols in digital and non-digital projects.

Categories Font scripts Website https://lucide.dev Detected by BeaverCheck

Open Graph is a protocol that is used to integrate any web page into the social graph.

Categories Miscellaneous Website https://ogp.me Detected by BeaverCheck

Priority Hints exposes a mechanism for developers to signal a relative priority for browsers to consider when fetching resources.

Categories Performance Website https://wicg.github.io/priority-hints/ Detected by BeaverCheck

RSS is a family of web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format.

Categories Miscellaneous Website https://www.rssboard.org/rss-specification Detected by BeaverCheck

React is an open-source JavaScript library for building user interfaces or UI components.

Categories JavaScript frameworks Website https://reactjs.org Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →
Categories Framework Website https://tailwindcss.com Detected by BeaverCheck Evidence Found 87 unique Tailwind utility classes in HTML

Webpack is an open-source JavaScript module bundler.

Categories Miscellaneous Website https://webpack.js.org/ Detected by BeaverCheck

Observations (2)

No build tool detected

A framework (Google Search Console) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.

Complex technology stack detected

13 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.

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https://beavercheck.com/badge?url=https%3A%2F%2Fcostdown.org

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Fix Plan

Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.

Three-week fix plan

2 sprints · 2h total → projected A (96)

Sprint 1: Quick Wins

+2

Highest ROI — low effort, high impact

4 findings 0h → A (96)
  • · Both www and non-www versions serve content
  • · Unattributable: 334ms CPU time
  • · https://costdown.org/: 716ms CPU time
  • · https://costdown.org/_next/static/chunks/1255-fc6c...: 663ms CPU time

Sprint 2: Core Fixes

Medium effort, high structural impact

1 findings 2h → A (96)
  • · 1 render-blocking <script src> tag(s) without async/defer

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