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https://Bissell.com Export & share
Scanned
2026-05-10 12:53 UTC
Worker
🇪🇸 Madrid
Duration
2.7m
Vs prev

Global Performance

6/6 locations

Acceptable global latency — average 363ms across 6 locations, fastest from New York (28ms), slowest from Singapore (868ms). No CDN detected. Cache-Control header is missing. 1 location above the 500ms target.

Spain - Madrid
Full audit
342ms
DNS 36ms · TLS 103ms
United Stated - New York
28ms
DNS 4ms · TLS 9ms
Netherlands - Amsterdam
290ms
DNS 7ms · TLS 96ms
United States - Santa Clara
232ms
DNS 30ms · TLS 68ms
Brazil - Sao Paulo
418ms
DNS 49ms · TLS 124ms
Singapore - Singapore
868ms
DNS 102ms · TLS 257ms
CDN: No CDN · Avg TTFB: 363ms · Cache: No cache headers

Audit overview

Sustainability needs attention; the rest of the categories are in good shape.

Fix Priority Matrix

5 findings

Quick Wins

3

High impact, low effort — start here.

Strategic

2

High impact, requires investment.

Easy Improvements

0

Small gains, minimal effort.

Nothing in this quadrant — good news.

Deprioritize

0

Low impact, high effort — do last.

Nothing in this quadrant — good news.

← Low effort High effort →

Screenshots

DESKTOP + MOBILE
Desktop
Desktop screenshot
Mobile
Mobile screenshot

Top Priorities (5)

Sorted by impact
Critical: 1

Content-Security-Policy header is missing

Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.

Security › Security Headers
Critical: 2

HSTS header is missing

Without HSTS, a network attacker can downgrade the very first connection to HTTP and steal the user's session.

Security › Security Headers
Critical: 3

No Content-Security-Policy header found

Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.

Security › Content Security Policy
Critical: 4

Page weighs 20.8 MB (6.3 MB transferred)

Informational: total page weight (uncompressed) and bytes actually transferred over the wire.

Performance › Page Weight Budget
Critical: 5

1 link(s) with no accessible text

Links with no accessible text (empty <a></a>, image-only no alt, icon-only no aria-label) are unidentifiable to screen readers.

Accessibility › Link & Button Quality
What fixing these means. Your site performs reasonably well, but a few targeted fixes could meaningfully improve results. Your LCP of 29.4s exceeds Google's 2.5s 'Good' threshold and the 1 performance issue below directly contributes to it. Addressing the critical issues below would have the most immediate impact on your user trust.
3 security gaps detected — browsers may warn visitors about your site.
Your LCP is 29.4s — fixing the 1 performance critical could bring it under Google's 2.5s 'Good' threshold.
1 accessibility issue excludes users who rely on assistive technology.

Business case

What fixing the audit's findings is worth -- and what ignoring them keeps costing.

Return on investment

€574 investment → €3,503/month returns + EUR 500,000 risk avoided

Investment
€574
6.8 h · 4 findings
Monthly returns
€3,503
€42,035/yr
Payback
0.2 mo
+7226% Y1
Regulatory risk avoided EUR 500,000
Or — fix only the top 3 findings
€5310.2 mo payback · +7813% Y1
Optimistic scenario assuming the top 3 capture most of the upside. Real-world recovery typically falls between this projection and the full-fix ROI above.
€64 — in quick wins — start here for the fastest payback

Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.

Conversion barriers

9 barrier(s) likely increasing bounce by ~33%.

Barriers
9
3 crit 6 warn
Bounce delta
+33pp
added vs baseline
Score
52
D
Speed
2
Trust
2
Usability
2
Content
1
Nav
2
  • Page takes 29.4s to load
    Users abandon at ~3s — you're 26.9s over the 2.5s threshold
    → Optimize render-blocking resources, preload the hero image, and compress images
  • Page feels frozen for 4.1s
    Clicks on the primary CTA are ignored while JavaScript runs
    → Break up long tasks; defer non-critical JavaScript to post-hydration
  • Severe layout shift during page load
    Users mis-click when content jumps — converting intent into frustration
    → Reserve space for images, ads, and embeds with explicit width/height
  • No HSTS header
    Returning visitors are briefly exposed to downgrade attacks on first request
    → Set Strict-Transport-Security: max-age=31536000; includeSubDomains
  • No Content-Security-Policy header
    Higher XSS blast radius — one compromised script can exfiltrate the checkout form
    → Ship a reporting-only CSP first, then enforce once violations are clean

Preliminary CRO audit — each barrier links to the tab with detailed analysis.

Remediation cost

€574 6.8 developer hours at €85/hr
Quick wins
€64 2 fixes in ~45 minutes

Start here for the best return on investment

Cost by category

Cost by effort level

Adjust assumptions

Team composition

Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.

/hr

Rates reflect fully-loaded developer cost including overhead

How developer rates are sourced

Cost of inaction

€45,170 / month at risk ~€542,035 / year if left unfixed
Default is 10,000. Use your own number for accurate $-figures.

Compliance Risk

€500,000

EAA
  • Skip navigation link is missing (WCAG 2.4.1)
    EAA: EUR 1,000 – EUR 500,000
  • No H1 heading found
    EAA: EUR 1,000 – EUR 500,000

Bounce-Rate Cost

€3,501 /mo

+32.6pp bounce · ~3,260 lost visitors/mo

CPC: EUR 1.07

Bandwidth Waste

€1.47 /mo

19825.3 MB/mo × 0.074 EUR/GB

  • Optimize transfer: save ~2.0 MB per page load
    Saves €1.47/mo

Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.

Compliance methodology · SEO assumptions · Bandwidth model

Your performance is already good — improvements may show diminishing returns

Unique monthly visitors from your analytics

Purchases, signups, or key actions

Optional — for revenue estimation

additional conversions/month

more engaged visitors from reduced bounce

potential monthly revenue
Current bounce (est.)
After fixes (est.)
Estimated bounce reduction

Fix 5 critical issues to capture this value

How this is calculated

Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.

Your site's LCP: → estimated after fixes.

These are estimates based on industry research — actual results vary

Bounce-rate model & assumptions

Your data stays in your browser — nothing is sent to our servers

Lighthouse

Mobile

8
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
83
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
81
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
92
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

11.47 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

29.43 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

4.15 s

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.378

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

11.55 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

44.72 s

Desktop

38
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
79
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
73
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
92
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

2.51 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

10.31 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

377 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.100

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

4.72 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

11.35 s

Categories

8
Avg score 77.0

How you compare

Where this site stands against peers running the same stack.

Cart Functionality · 535 peers
You 79
·
Avg 73
+6 above average
0 50 100
Security P96Accessibility P93Compliance P10Content P15Sustainability P23Performance P69SEO P61Infrastructure P49

Top 10% of Cart Functionality sites score 86+ on Compliance; you're at 71 — closing this gap is the highest-leverage improvement.

Better than 90% of Cart Functionality sites See full Cart Functionality benchmark →
Ecommerce · 697 peers
You 79
·
Avg 73
+6 above average
0 50 100
Better than 90% of Ecommerce sites

Technology stack

Algolia, on PHP, hosted on Amazon Web Services, with Cloudflare CDN

31 technologies detected 6 stack layers 8 with CPE identifier Enterprise

Stack Architecture

Analytics
Google Analytics Google Tag Manager Klaviyo Sleeknote
Ecommerce
Cart Functionality Magento
Framework
Algolia Amazon ELB Amazon Route 53 Bootstrap 4.6.1 Google Font API Google Search Console Lodash 1.13.2 Matter.js Microsoft 365 Moment.js MySQL OWL Carousel Open Graph PWA Popper RequireJS 2.3.7 Trustpilot Vimeo core-js 3.36.0 jQuery 3.6.0 jQuery UI 1.13.2 reCAPTCHA
Runtime
PHP
CDN
Cloudflare
Hosting
Amazon Web Services

All Detected Technologies (31)

Categories CDN Detected by BeaverCheck Evidence Server header in redirect: cloudflare

Amazon Web Services (AWS) is a comprehensive cloud services platform offering compute power, database storage, content delivery and other functionality.

Categories PaaS Website https://aws.amazon.com/ Detected by BeaverCheck

PHP is a general-purpose scripting language used for web development.

Categories Programming languages Website https://php.net Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Websites that have a shopping cart or checkout page, either using a known ecommerce platform or a custom solution.

Categories Ecommerce Website https://www.wappalyzer.com/technologies/ecommerce/cart-functionality Detected by BeaverCheck

Magento is an open-source ecommerce platform written in PHP.

Categories Ecommerce Website https://magento.com Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Algolia offers a hosted web search product delivering real-time results.

Categories Search engines Website https://www.algolia.com Detected by BeaverCheck

AWS ELB is a network load balancer service provided by Amazon Web Services for distributing traffic across multiple targets, such as Amazon EC2 instances, containers, IP addresses, and Lambda functions.

Categories Load balancers Website https://aws.amazon.com/elasticloadbalancing/ Detected by BeaverCheck
Categories DNS Detected by BeaverCheck Evidence NS record: ns-1634.awsdns-12.co.uk

Bootstrap is a free and open-source CSS framework directed at responsive, mobile-first front-end web development. It contains CSS and JavaScript-based design templates for typography, forms, buttons, navigation, and other interface components.

Categories UI frameworks Website https://getbootstrap.com Detected by BeaverCheck Evidence Script URL: https://widget.trustpilot.com/bootstrap/v5/tp.widget.bootstrap.min.js, Script URL: https://stackpath.bootstrapcdn.com/bootstrap/4.1.3/js/bootstrap.bundle.min.js
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Google Font API is a web service that supports open-source font files that can be used on your web designs.

Categories Font scripts Website https://fonts.google.com/ Detected by BeaverCheck
Categories Analytics Detected by BeaverCheck · Medium Evidence TXT record: google-site-verification=Ixq_t1z3isXXmgUV6qu8mUXjoNFdXX3McyWxv45lU-0

Lodash is a JavaScript library which provides utility functions for common programming tasks using the functional programming paradigm.

Categories JavaScript libraries Website https://www.lodash.com Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Matter.js is a JavaScript 2D rigid body physics engine for the web.

Categories JavaScript libraries Website https://brm.io/matter-js Detected by BeaverCheck
Categories Email Detected by BeaverCheck Evidence MX record: bissell-com.mail.protection.outlook.com

Moment.js is a free and open-source JavaScript library that removes the need to use the native JavaScript Date object directly.

Categories JavaScript libraries Website https://momentjs.com Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

MySQL is an open-source relational database management system.

Categories Databases Website https://mysql.com Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

OWL Carousel is an enabled jQuery plugin that lets you create responsive carousel sliders.

Categories JavaScript libraries Website https://owlcarousel2.github.io/OwlCarousel2/ Detected by BeaverCheck

Open Graph is a protocol that is used to integrate any web page into the social graph.

Categories Miscellaneous Website https://ogp.me Detected by BeaverCheck

Progressive Web Apps (PWAs) are web apps built and enhanced with modern APIs to deliver enhanced capabilities, reliability, and installability while reaching anyone, anywhere, on any device, all with a single codebase.

Categories Miscellaneous Website https://web.dev/progressive-web-apps/ Detected by BeaverCheck

Popper is a positioning engine, its purpose is to calculate the position of an element to make it possible to position it near a given reference element.

Categories Miscellaneous Website https://popper.js.org Detected by BeaverCheck

RequireJS is a JavaScript library and file loader which manages the dependencies between JavaScript files and in modular programming.

Categories JavaScript frameworks Website https://requirejs.org Detected by BeaverCheck

Trustpilot is a Danish consumer review website which provide embed stand-alone applications in your website to show your most recent reviews, TrustScore, and star ratings.

Categories Reviews Website https://business.trustpilot.com Detected by BeaverCheck Evidence Script URL contains widget.trustpilot.com: https://widget.trustpilot.com/bootstrap/v5/tp.widget.bootstrap.min.js

Vimeo is a video hosting, sharing and services platform. Vimeo operation an ad-free basis by providing subscription plans.

Categories Video players Website https://vimeo.com Detected by BeaverCheck

core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.

Categories JavaScript libraries Website https://github.com/zloirock/core-js Detected by BeaverCheck

jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.

Categories JavaScript libraries Website https://jquery.com Detected by BeaverCheck Evidence Script URL: https://www.bissell.fr/static/version1777374587/frontend/Wise/bissell-ecom/fr_FR/Magento_ReCaptchaWebapiUi/js/jquery-mixin.js
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

jQuery UI is a collection of GUI widgets, animated visual effects, and themes implemented with jQuery, Cascading Style Sheets, and HTML.

Categories JavaScript libraries Website https://jqueryui.com Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

reCAPTCHA is a free service from Google that helps protect websites from spam and abuse.

Categories Security Website https://www.google.com/recaptcha/ Detected by BeaverCheck Evidence Script URL contains www.google.com/recaptcha: https://www.google.com/recaptcha/api.js?onload=amInvisibleCaptchaOnloadCallback&render=explicit

Google Analytics is a free web analytics service that tracks and reports website traffic.

Categories Analytics Website https://google.com/analytics Detected by BeaverCheck Evidence Script URL contains www.google-analytics.com: https://www.google-analytics.com/analytics.js

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.

Categories Tag managers Website https://www.google.com/tagmanager Detected by BeaverCheck Evidence Script URL contains www.googletagmanager.com: https://www.googletagmanager.com/gtag/destination?id=DC-10609627&cx=c&gtm=4e6562

Klaviyo is an email marketing platform for online businesses.

Categories Marketing automation Website https://www.klaviyo.com/ Detected by BeaverCheck Evidence Script URL contains static.klaviyo.com: https://static.klaviyo.com/onsite/js/build-preview/commit-b1cdef0395467d0ad1abcaf434a80c89dffcf374/runtime.a7f23be043f214f8885a.js?cb=2

Sleeknote is a cloud-based software that helps online businesses reach conversion goals through website popups.

Categories Marketing automation Website https://sleeknote.com Detected by BeaverCheck

Observations (3)

No build tool detected

A framework (Algolia) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.

Bootstrap version may be outdated

Detected Bootstrap 4.6.1. The current major version is 5. Consider updating for security patches and new features.

→ Security

Complex technology stack detected

31 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.

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https://beavercheck.com/badge?url=https%3A%2F%2FBissell.com

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Fix Plan

Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.

Three-week fix plan

2 sprints · 7h total → projected B (88)

Sprint 1: Quick Wins

+7

Highest ROI — low effort, high impact

3 findings 1h → B (86)
  • · Page weighs 20.8 MB (6.3 MB transferred)
  • · HSTS header is missing
  • · 1 link(s) with no accessible text

Sprint 2: Core Fixes

+2

Medium effort, high structural impact

2 findings 6h → B (88)
  • · Content-Security-Policy header is missing
  • · No Content-Security-Policy header found

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