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HubSpot Analytics adoption & performance trends

3 quarters of aggregate data

Unique domains per quarter

HubSpot Analytics -- Unique domains per quarterHubSpot Analytics -- Unique domains per quarter026.152.278.4104.5Q2 '26Q3 '26Q4 '26

Median composite score

HubSpot Analytics -- Median composite scoreHubSpot Analytics -- Median composite score0255075100Q2 '26Q3 '26Q4 '26

Median Lighthouse performance

HubSpot Analytics -- Median Lighthouse performanceHubSpot Analytics -- Median Lighthouse performance0255075100Q2 '26Q3 '26Q4 '26

Median Lighthouse accessibility

HubSpot Analytics -- Median Lighthouse accessibilityHubSpot Analytics -- Median Lighthouse accessibility0255075100Q2 '26Q3 '26Q4 '26

How this is calculated

Each point is the median across all public HubSpot Analytics audits completed that quarter. Quarters with fewer than 3 audits are skipped.

Learn more about our methodology →

Raw data

QuarterUnique domainsCompositePerformanceAccessibility
Q2 '2695733588
Q3 '263804391
Q4 '262792899