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AdRoll vs Delivra

Based on 22 and 1 real audits

MetricAdRollDelivraWinner
Performance2828Tie
Accessibility8895Delivra
Best Practices7477Delivra
SEO8577AdRoll
Security6660AdRoll
TTFB449ms254msDelivra
Composite7272Tie
Performance
AdRoll
28
Delivra
28
Accessibility
AdRoll
88
Delivra
95
Security
AdRoll
66
Delivra
60
SEO
AdRoll
85
Delivra
77
Composite
AdRoll
72
Delivra
72

Delivra outperforms AdRoll in 3 of 7 categories, with a stronger composite score (72 vs 72). AdRoll leads in SEO, security.

When to choose AdRoll

Choose AdRoll when your primary concern is SEO and security. Its audit data shows consistent strength in these areas across the sampled sites.

When to choose Delivra

Choose Delivra when your primary concern is server response time and accessibility. Its audit data shows consistent strength in these areas across the sampled sites.

How this comparison was built

Scores are medians across 22 audited AdRoll sites and 1 audited Delivra sites in the BeaverCheck database. Every audit runs the same 100+ checks — Lighthouse performance, security headers, accessibility, SEO, server response time — against a real URL. No vendor input, no sponsorship, no affiliate links. Read the full methodology →

Small sample: one or both technologies have fewer than 10 audited sites. Treat these numbers as directional — medians stabilize around 20–30 audits per side.

FAQ

Which is faster, AdRoll or Delivra?
Based on real BeaverCheck audits, AdRoll sites score higher on Lighthouse performance (28 vs 28 on average).
Which has better security, AdRoll or Delivra?
AdRoll sites score higher on security analysis (66 vs 60 on average).
Which has better accessibility, AdRoll or Delivra?
Accessibility scores measured by Lighthouse WCAG 2.1 checks favor Delivra (95 vs 88). Both technologies can be made fully accessible with care — the difference reflects common patterns in the sampled sites, not inherent platform limits.
Which is better for SEO, AdRoll or Delivra?
AdRoll sites score higher on Lighthouse SEO signals (85 vs 77 on average), which cover meta tags, crawlability, mobile friendliness, and structured data. Content strategy and backlinks still matter more than platform choice for ranking.
Which has faster server response (TTFB), AdRoll or Delivra?
Delivra sites show lower Time to First Byte (254 ms vs 449 ms on average). TTFB depends heavily on hosting and CDN setup rather than the technology itself, but the sampled sites suggest a meaningful difference in common deployment patterns.
Should I choose AdRoll or Delivra for my website?
Both platforms have trade-offs. AdRoll scores higher on overall composite score while AdRoll may excel in metrics you care about most. Run a free BeaverCheck audit on a real site using each to compare the metrics relevant to your use case.

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