Based on 2 and 26 real audits
| Metric | AdRoll | Microsoft Clarity | Winner |
|---|---|---|---|
| Performance | 24 | 31 | Microsoft Clarity |
| Accessibility | 86 | 91 | Microsoft Clarity |
| Best Practices | 71 | 84 | Microsoft Clarity |
| SEO | 84 | 91 | Microsoft Clarity |
| Security | 66 | 64 | AdRoll |
| TTFB | 319ms | 188ms | Microsoft Clarity |
| Composite | 72 | 72 | Tie |
Microsoft Clarity outperforms AdRoll in 5 of 7 categories, with a stronger composite score (72 vs 72). AdRoll leads in security.
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