Based on 17 and 2273 real audits
| Metric | AdThrive | Google Analytics | Winner |
|---|---|---|---|
| Performance | 40 | 41 | Google Analytics |
| Accessibility | 86 | 87 | Google Analytics |
| Best Practices | 77 | 86 | Google Analytics |
| SEO | 91 | 92 | Google Analytics |
| Security | 64 | 67 | Google Analytics |
| TTFB | 251ms | 441ms | AdThrive |
| Composite | 72 | 74 | Google Analytics |
Google Analytics outperforms AdThrive in 6 of 7 categories, with a stronger composite score (74 vs 72). AdThrive leads in TTFB.
Choose AdThrive when your primary concern is server response time. Its audit data shows consistent strength in these areas across the sampled sites.
Choose Google Analytics when your primary concern is best practices and security. Its audit data shows consistent strength in these areas across the sampled sites.
Scores are medians across 17 audited AdThrive sites and 2273 audited Google Analytics sites in the BeaverCheck database. Every audit runs the same 100+ checks — Lighthouse performance, security headers, accessibility, SEO, server response time — against a real URL. No vendor input, no sponsorship, no affiliate links. Read the full methodology →
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