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Ahrefs vs Google Analytics

Based on 46 and 2271 real audits

MetricAhrefsGoogle AnalyticsWinner
Performance4442Ahrefs
Accessibility8687Google Analytics
Best Practices8986Ahrefs
SEO9492Ahrefs
Security6967Ahrefs
TTFB391ms441msAhrefs
Composite7674Ahrefs
Performance
Ahrefs
44
Google Analytics
42
Accessibility
Ahrefs
86
Google Analytics
87
Security
Ahrefs
69
Google Analytics
67
SEO
Ahrefs
94
Google Analytics
92
Composite
Ahrefs
76
Google Analytics
74

Ahrefs outperforms Google Analytics in 6 of 7 categories, with a stronger composite score (76 vs 74). Google Analytics leads in accessibility.

When to choose Ahrefs

Choose Ahrefs when your primary concern is server response time and best practices. Its audit data shows consistent strength in these areas across the sampled sites.

When to choose Google Analytics

Choose Google Analytics when your primary concern is accessibility. Its audit data shows consistent strength in these areas across the sampled sites.

How this comparison was built

Scores are medians across 46 audited Ahrefs sites and 2271 audited Google Analytics sites in the BeaverCheck database. Every audit runs the same 100+ checks — Lighthouse performance, security headers, accessibility, SEO, server response time — against a real URL. No vendor input, no sponsorship, no affiliate links. Read the full methodology →

FAQ

Which is faster, Ahrefs or Google Analytics?
Based on real BeaverCheck audits, Ahrefs sites score higher on Lighthouse performance (44 vs 42 on average).
Which has better security, Ahrefs or Google Analytics?
Ahrefs sites score higher on security analysis (69 vs 67 on average).
Which has better accessibility, Ahrefs or Google Analytics?
Accessibility scores measured by Lighthouse WCAG 2.1 checks favor Google Analytics (87 vs 86). Both technologies can be made fully accessible with care — the difference reflects common patterns in the sampled sites, not inherent platform limits.
Which is better for SEO, Ahrefs or Google Analytics?
Ahrefs sites score higher on Lighthouse SEO signals (94 vs 92 on average), which cover meta tags, crawlability, mobile friendliness, and structured data. Content strategy and backlinks still matter more than platform choice for ranking.
Which has faster server response (TTFB), Ahrefs or Google Analytics?
Ahrefs sites show lower Time to First Byte (391 ms vs 441 ms on average). TTFB depends heavily on hosting and CDN setup rather than the technology itself, but the sampled sites suggest a meaningful difference in common deployment patterns.
Should I choose Ahrefs or Google Analytics for my website?
Both platforms have trade-offs. Ahrefs scores higher on overall composite score while Ahrefs may excel in metrics you care about most. Run a free BeaverCheck audit on a real site using each to compare the metrics relevant to your use case.

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