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Amazon Advertising vs Integral Ad Science

Based on 8 and 2 real audits

MetricAmazon AdvertisingIntegral Ad ScienceWinner
Performance3043Integral Ad Science
Accessibility8487Integral Ad Science
Best Practices7777Tie
SEO8888Tie
Security6667Integral Ad Science
TTFB195ms18msIntegral Ad Science
Composite7272Tie
Performance
Amazon Advertising
30
Integral Ad Science
43
Accessibility
Amazon Advertising
84
Integral Ad Science
87
Security
Amazon Advertising
66
Integral Ad Science
67
SEO
Amazon Advertising
88
Integral Ad Science
88
Composite
Amazon Advertising
72
Integral Ad Science
72

Integral Ad Science outperforms Amazon Advertising in 4 of 7 categories, with a stronger composite score (72 vs 72). Amazon Advertising leads in no categories.

FAQ

Which is faster, Amazon Advertising or Integral Ad Science?
Based on real BeaverCheck audits, Integral Ad Science sites score higher on Lighthouse performance (43 vs 30 on average).
Which has better security, Amazon Advertising or Integral Ad Science?
Integral Ad Science sites score higher on security analysis (67 vs 66 on average).
Should I choose Amazon Advertising or Integral Ad Science for my website?
Both platforms have trade-offs. Integral Ad Science scores higher on performance while Amazon Advertising may excel in other areas. Run a free BeaverCheck audit to compare specific metrics relevant to your use case.

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