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Amazon Advertising vs PubMatic

Based on 7 and 2 real audits

View Amazon Advertising details | View PubMatic details
MetricAmazon AdvertisingPubMaticWinner
Performance3025Amazon Advertising
Accessibility8479Amazon Advertising
Best Practices7775Amazon Advertising
SEO8781Amazon Advertising
Security6770PubMatic
TTFB217ms390msAmazon Advertising
Composite7272Tie
Performance
Amazon Advertising
30
PubMatic
25
Accessibility
Amazon Advertising
84
PubMatic
79
Security
Amazon Advertising
67
PubMatic
70
SEO
Amazon Advertising
87
PubMatic
81
Composite
Amazon Advertising
72
PubMatic
72

Amazon Advertising outperforms PubMatic in 5 of 7 categories, with a stronger composite score (72 vs 72). PubMatic leads in security.

FAQ

Which is faster, Amazon Advertising or PubMatic?
Based on real BeaverCheck audits, Amazon Advertising sites score higher on Lighthouse performance (30 vs 25 on average).
Which has better security, Amazon Advertising or PubMatic?
PubMatic sites score higher on security analysis (70 vs 67 on average).
Should I choose Amazon Advertising or PubMatic for my website?
Both platforms have trade-offs. Amazon Advertising scores higher on performance while Amazon Advertising may excel in other areas. Run a free BeaverCheck audit to compare specific metrics relevant to your use case.
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