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Amazon ALB vs Google Analytics

Based on 50 and 2275 real audits

MetricAmazon ALBGoogle AnalyticsWinner
Performance3841Google Analytics
Accessibility8687Google Analytics
Best Practices8586Google Analytics
SEO9092Google Analytics
Security6467Google Analytics
TTFB454ms440msGoogle Analytics
Composite7274Google Analytics
Performance
Amazon ALB
38
Google Analytics
41
Accessibility
Amazon ALB
86
Google Analytics
87
Security
Amazon ALB
64
Google Analytics
67
SEO
Amazon ALB
90
Google Analytics
92
Composite
Amazon ALB
72
Google Analytics
74

Google Analytics outperforms Amazon ALB in 7 of 7 categories, with a stronger composite score (74 vs 72). Amazon ALB leads in no categories.

When to choose Amazon ALB

Amazon ALB doesn't clearly lead Google Analytics in any category on the sampled sites — pick it based on developer experience, ecosystem, or existing team skills rather than the audit scores.

When to choose Google Analytics

Choose Google Analytics when your primary concern is server response time and performance. Its audit data shows consistent strength in these areas across the sampled sites.

How this comparison was built

Scores are medians across 50 audited Amazon ALB sites and 2275 audited Google Analytics sites in the BeaverCheck database. Every audit runs the same 100+ checks — Lighthouse performance, security headers, accessibility, SEO, server response time — against a real URL. No vendor input, no sponsorship, no affiliate links. Read the full methodology →

FAQ

Which is faster, Amazon ALB or Google Analytics?
Based on real BeaverCheck audits, Google Analytics sites score higher on Lighthouse performance (41 vs 38 on average).
Which has better security, Amazon ALB or Google Analytics?
Google Analytics sites score higher on security analysis (67 vs 64 on average).
Which has better accessibility, Amazon ALB or Google Analytics?
Accessibility scores measured by Lighthouse WCAG 2.1 checks favor Google Analytics (87 vs 86). Both technologies can be made fully accessible with care — the difference reflects common patterns in the sampled sites, not inherent platform limits.
Which is better for SEO, Amazon ALB or Google Analytics?
Google Analytics sites score higher on Lighthouse SEO signals (92 vs 90 on average), which cover meta tags, crawlability, mobile friendliness, and structured data. Content strategy and backlinks still matter more than platform choice for ranking.
Which has faster server response (TTFB), Amazon ALB or Google Analytics?
Google Analytics sites show lower Time to First Byte (440 ms vs 454 ms on average). TTFB depends heavily on hosting and CDN setup rather than the technology itself, but the sampled sites suggest a meaningful difference in common deployment patterns.
Should I choose Amazon ALB or Google Analytics for my website?
Both platforms have trade-offs. Google Analytics scores higher on overall composite score while Amazon ALB may excel in metrics you care about most. Run a free BeaverCheck audit on a real site using each to compare the metrics relevant to your use case.

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