Based on 44 and 1890 real audits
| Metric | Amazon Webstore | Google Analytics | Winner |
|---|---|---|---|
| Performance | 31 | 41 | Google Analytics |
| Accessibility | 89 | 87 | Amazon Webstore |
| Best Practices | 78 | 85 | Google Analytics |
| SEO | 91 | 91 | Tie |
| Security | 64 | 64 | Tie |
| TTFB | 321ms | 400ms | Amazon Webstore |
| Composite | 71 | 73 | Google Analytics |
Google Analytics outperforms Amazon Webstore in 3 of 7 categories, with a stronger composite score (73 vs 71). Amazon Webstore leads in accessibility, TTFB.
Choose Amazon Webstore when your primary concern is server response time and accessibility. Its audit data shows consistent strength in these areas across the sampled sites.
Choose Google Analytics when your primary concern is performance and best practices. Its audit data shows consistent strength in these areas across the sampled sites.
Scores are medians across 44 audited Amazon Webstore sites and 1890 audited Google Analytics sites in the BeaverCheck database. Every audit runs the same 100+ checks — Lighthouse performance, security headers, accessibility, SEO, server response time — against a real URL. No vendor input, no sponsorship, no affiliate links. Read the full methodology →
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