Skip to content

DoubleClick Floodlight vs Tapad

Based on 350 and 4 real audits

View DoubleClick Floodlight details | View Tapad details
MetricDoubleClick FloodlightTapadWinner
Performance3220DoubleClick Floodlight
Accessibility8783DoubleClick Floodlight
Best Practices8177DoubleClick Floodlight
SEO9183DoubleClick Floodlight
Security6465Tapad
TTFB304ms89msTapad
Composite7270DoubleClick Floodlight
Performance
DoubleClick Floodlight
32
Tapad
20
Accessibility
DoubleClick Floodlight
87
Tapad
83
Security
DoubleClick Floodlight
64
Tapad
65
SEO
DoubleClick Floodlight
91
Tapad
83
Composite
DoubleClick Floodlight
72
Tapad
70

DoubleClick Floodlight outperforms Tapad in 5 of 7 categories, with a stronger composite score (72 vs 70). Tapad leads in security, TTFB.

FAQ

Which is faster, DoubleClick Floodlight or Tapad?
Based on real BeaverCheck audits, DoubleClick Floodlight sites score higher on Lighthouse performance (32 vs 20 on average).
Which has better security, DoubleClick Floodlight or Tapad?
Tapad sites score higher on security analysis (65 vs 64 on average).
Should I choose DoubleClick Floodlight or Tapad for my website?
Both platforms have trade-offs. DoubleClick Floodlight scores higher on performance while DoubleClick Floodlight may excel in other areas. Run a free BeaverCheck audit to compare specific metrics relevant to your use case.
Audit your own site

Send Feedback