| Metric | EX.CO | Taboola | Winner |
|---|---|---|---|
| Performance | 45 | 31 | EX.CO |
| Accessibility | 91 | 86 | EX.CO |
| Best Practices | 76 | 78 | Taboola |
| SEO | 89 | 91 | Taboola |
| Security | 70 | 65 | EX.CO |
| TTFB | 462ms | 259ms | Taboola |
| Composite | 72 | 71 | EX.CO |
EX.CO outperforms Taboola in 4 of 7 categories, with a stronger composite score (72 vs 71). Taboola leads in best practices, SEO, TTFB.
Choose EX.CO when your primary concern is performance and accessibility. Its audit data shows consistent strength in these areas across the sampled sites.
Choose Taboola when your primary concern is server response time and best practices. Its audit data shows consistent strength in these areas across the sampled sites.
Scores are medians across 9 audited EX.CO sites and 127 audited Taboola sites in the BeaverCheck database. Every audit runs the same 100+ checks — Lighthouse performance, security headers, accessibility, SEO, server response time — against a real URL. No vendor input, no sponsorship, no affiliate links. Read the full methodology →
Small sample: one or both technologies have fewer than 10 audited sites. Treat these numbers as directional — medians stabilize around 20–30 audits per side.
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