Based on 636 and 56 real audits
| Metric | Facebook SDK | Pinterest Conversion Tag | Winner |
|---|---|---|---|
| Performance | 32 | 28 | Facebook SDK |
| Accessibility | 88 | 88 | Tie |
| Best Practices | 79 | 76 | Facebook SDK |
| SEO | 91 | 91 | Tie |
| Security | 64 | 65 | Pinterest Conversion Tag |
| TTFB | 395ms | 309ms | Pinterest Conversion Tag |
| Composite | 72 | 71 | Facebook SDK |
Facebook SDK outperforms Pinterest Conversion Tag in 3 of 7 categories, with a stronger composite score (72 vs 71). Pinterest Conversion Tag leads in security, TTFB.
Choose Facebook SDK when your primary concern is performance and best practices. Its audit data shows consistent strength in these areas across the sampled sites.
Choose Pinterest Conversion Tag when your primary concern is server response time and security. Its audit data shows consistent strength in these areas across the sampled sites.
Scores are medians across 636 audited Facebook SDK sites and 56 audited Pinterest Conversion Tag sites in the BeaverCheck database. Every audit runs the same 100+ checks — Lighthouse performance, security headers, accessibility, SEO, server response time — against a real URL. No vendor input, no sponsorship, no affiliate links. Read the full methodology →
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