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Google Analytics vs HubSpot

Based on 53 and 5 real audits

View Google Analytics details | View HubSpot details
MetricGoogle AnalyticsHubSpotWinner
Performance4229Google Analytics
Accessibility8993HubSpot
Best Practices8781Google Analytics
SEO9193HubSpot
Security6569HubSpot
TTFB392ms260msHubSpot
Composite7474Tie
Performance
Google Analytics
42
HubSpot
29
Accessibility
Google Analytics
89
HubSpot
93
Security
Google Analytics
65
HubSpot
69
SEO
Google Analytics
91
HubSpot
93
Composite
Google Analytics
74
HubSpot
74

HubSpot outperforms Google Analytics in 4 of 7 categories, with a stronger composite score (74 vs 74). Google Analytics leads in performance, best practices.

FAQ

Which is faster, Google Analytics or HubSpot?
Based on real BeaverCheck audits, Google Analytics sites score higher on Lighthouse performance (42 vs 29 on average).
Which has better security, Google Analytics or HubSpot?
HubSpot sites score higher on security analysis (69 vs 65 on average).
Should I choose Google Analytics or HubSpot for my website?
Both platforms have trade-offs. Google Analytics scores higher on performance while Google Analytics may excel in other areas. Run a free BeaverCheck audit to compare specific metrics relevant to your use case.
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