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Google Analytics vs HubSpot Analytics

Based on 53 and 3 real audits

View Google Analytics details | View HubSpot Analytics details
MetricGoogle AnalyticsHubSpot AnalyticsWinner
Performance4225Google Analytics
Accessibility8991HubSpot Analytics
Best Practices8784Google Analytics
SEO9194HubSpot Analytics
Security6564Google Analytics
TTFB392ms132msHubSpot Analytics
Composite7473Google Analytics
Performance
Google Analytics
42
HubSpot Analytics
25
Accessibility
Google Analytics
89
HubSpot Analytics
91
Security
Google Analytics
65
HubSpot Analytics
64
SEO
Google Analytics
91
HubSpot Analytics
94
Composite
Google Analytics
74
HubSpot Analytics
73

Google Analytics outperforms HubSpot Analytics in 4 of 7 categories, with a stronger composite score (74 vs 73). HubSpot Analytics leads in accessibility, SEO, TTFB.

FAQ

Which is faster, Google Analytics or HubSpot Analytics?
Based on real BeaverCheck audits, Google Analytics sites score higher on Lighthouse performance (42 vs 25 on average).
Which has better security, Google Analytics or HubSpot Analytics?
Google Analytics sites score higher on security analysis (65 vs 64 on average).
Should I choose Google Analytics or HubSpot Analytics for my website?
Both platforms have trade-offs. Google Analytics scores higher on performance while Google Analytics may excel in other areas. Run a free BeaverCheck audit to compare specific metrics relevant to your use case.
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