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Google Analytics vs PostHog

Based on 2159 and 67 real audits

MetricGoogle AnalyticsPostHogWinner
Performance4239Google Analytics
Accessibility8789PostHog
Best Practices8687PostHog
SEO9194PostHog
Security6668PostHog
TTFB434ms304msPostHog
Composite7475PostHog
Performance
Google Analytics
42
PostHog
39
Accessibility
Google Analytics
87
PostHog
89
Security
Google Analytics
66
PostHog
68
SEO
Google Analytics
91
PostHog
94
Composite
Google Analytics
74
PostHog
75

PostHog outperforms Google Analytics in 6 of 7 categories, with a stronger composite score (75 vs 74). Google Analytics leads in performance.

When to choose Google Analytics

Choose Google Analytics when your primary concern is performance. Its audit data shows consistent strength in these areas across the sampled sites.

When to choose PostHog

Choose PostHog when your primary concern is server response time and SEO. Its audit data shows consistent strength in these areas across the sampled sites.

How this comparison was built

Scores are medians across 2159 audited Google Analytics sites and 67 audited PostHog sites in the BeaverCheck database. Every audit runs the same 100+ checks — Lighthouse performance, security headers, accessibility, SEO, server response time — against a real URL. No vendor input, no sponsorship, no affiliate links. Read the full methodology →

FAQ

Which is faster, Google Analytics or PostHog?
Based on real BeaverCheck audits, Google Analytics sites score higher on Lighthouse performance (42 vs 39 on average).
Which has better security, Google Analytics or PostHog?
PostHog sites score higher on security analysis (68 vs 66 on average).
Which has better accessibility, Google Analytics or PostHog?
Accessibility scores measured by Lighthouse WCAG 2.1 checks favor PostHog (89 vs 87). Both technologies can be made fully accessible with care — the difference reflects common patterns in the sampled sites, not inherent platform limits.
Which is better for SEO, Google Analytics or PostHog?
PostHog sites score higher on Lighthouse SEO signals (94 vs 91 on average), which cover meta tags, crawlability, mobile friendliness, and structured data. Content strategy and backlinks still matter more than platform choice for ranking.
Which has faster server response (TTFB), Google Analytics or PostHog?
PostHog sites show lower Time to First Byte (304 ms vs 434 ms on average). TTFB depends heavily on hosting and CDN setup rather than the technology itself, but the sampled sites suggest a meaningful difference in common deployment patterns.
Should I choose Google Analytics or PostHog for my website?
Both platforms have trade-offs. Google Analytics scores higher on overall composite score while Google Analytics may excel in metrics you care about most. Run a free BeaverCheck audit on a real site using each to compare the metrics relevant to your use case.

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