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Google Analytics vs wpBakery

Based on 1905 and 15 real audits

MetricGoogle AnalyticswpBakeryWinner
Performance4137Google Analytics
Accessibility8786Google Analytics
Best Practices8581Google Analytics
SEO9191Tie
Security6463Google Analytics
TTFB401ms747msGoogle Analytics
Composite7373Tie
Performance
Google Analytics
41
wpBakery
37
Accessibility
Google Analytics
87
wpBakery
86
Security
Google Analytics
64
wpBakery
63
SEO
Google Analytics
91
wpBakery
91
Composite
Google Analytics
73
wpBakery
73

Google Analytics outperforms wpBakery in 5 of 7 categories, with a stronger composite score (73 vs 73). wpBakery leads in no categories.

When to choose Google Analytics

Choose Google Analytics when your primary concern is server response time and performance. Its audit data shows consistent strength in these areas across the sampled sites.

When to choose wpBakery

wpBakery doesn't clearly lead Google Analytics in any category on the sampled sites — pick it based on developer experience, ecosystem, or existing team skills rather than the audit scores.

How this comparison was built

Scores are medians across 1905 audited Google Analytics sites and 15 audited wpBakery sites in the BeaverCheck database. Every audit runs the same 100+ checks — Lighthouse performance, security headers, accessibility, SEO, server response time — against a real URL. No vendor input, no sponsorship, no affiliate links. Read the full methodology →

FAQ

Which is faster, Google Analytics or wpBakery?
Based on real BeaverCheck audits, Google Analytics sites score higher on Lighthouse performance (41 vs 37 on average).
Which has better security, Google Analytics or wpBakery?
Google Analytics sites score higher on security analysis (64 vs 63 on average).
Which has better accessibility, Google Analytics or wpBakery?
Accessibility scores measured by Lighthouse WCAG 2.1 checks favor Google Analytics (87 vs 86). Both technologies can be made fully accessible with care — the difference reflects common patterns in the sampled sites, not inherent platform limits.
Which is better for SEO, Google Analytics or wpBakery?
Google Analytics sites score higher on Lighthouse SEO signals (91 vs 91 on average), which cover meta tags, crawlability, mobile friendliness, and structured data. Content strategy and backlinks still matter more than platform choice for ranking.
Which has faster server response (TTFB), Google Analytics or wpBakery?
Google Analytics sites show lower Time to First Byte (401 ms vs 747 ms on average). TTFB depends heavily on hosting and CDN setup rather than the technology itself, but the sampled sites suggest a meaningful difference in common deployment patterns.
Should I choose Google Analytics or wpBakery for my website?
Both platforms have trade-offs. Google Analytics scores higher on overall composite score while Google Analytics may excel in metrics you care about most. Run a free BeaverCheck audit on a real site using each to compare the metrics relevant to your use case.

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