Based on 333 and 2 real audits
| Metric | Google Tag Manager | Login with Amazon | Winner |
|---|---|---|---|
| Performance | 37 | 44 | Login with Amazon |
| Accessibility | 88 | 84 | Google Tag Manager |
| Best Practices | 87 | 88 | Login with Amazon |
| SEO | 92 | 92 | Tie |
| Security | 64 | 70 | Login with Amazon |
| TTFB | 285ms | 304ms | Google Tag Manager |
| Composite | 73 | 74 | Login with Amazon |
Login with Amazon outperforms Google Tag Manager in 4 of 7 categories, with a stronger composite score (74 vs 73). Google Tag Manager leads in accessibility, TTFB.
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