Based on 4 and 2 real audits
| Metric | Impact | Innovid Advertising Measurement | Winner |
|---|---|---|---|
| Performance | 26 | 28 | Innovid Advertising Measurement |
| Accessibility | 94 | 95 | Innovid Advertising Measurement |
| Best Practices | 79 | 79 | Tie |
| SEO | 96 | 92 | Impact |
| Security | 65 | 70 | Innovid Advertising Measurement |
| TTFB | 389ms | 666ms | Impact |
| Composite | 72 | 74 | Innovid Advertising Measurement |
Innovid Advertising Measurement outperforms Impact in 4 of 7 categories, with a stronger composite score (74 vs 72). Impact leads in SEO, TTFB.
Send Feedback