| Metric | Taboola | Valuad | Winner |
|---|---|---|---|
| Performance | 31 | 27 | Taboola |
| Accessibility | 86 | 89 | Valuad |
| Best Practices | 79 | 77 | Taboola |
| SEO | 91 | 92 | Valuad |
| Security | 64 | 58 | Taboola |
| TTFB | 261ms | 11ms | Valuad |
| Composite | 71 | 67 | Taboola |
Taboola outperforms Valuad in 4 of 7 categories, with a stronger composite score (71 vs 67). Valuad leads in accessibility, SEO, TTFB.
Choose Taboola when your primary concern is security and performance. Its audit data shows consistent strength in these areas across the sampled sites.
Choose Valuad when your primary concern is server response time and accessibility. Its audit data shows consistent strength in these areas across the sampled sites.
Scores are medians across 126 audited Taboola sites and 1 audited Valuad sites in the BeaverCheck database. Every audit runs the same 100+ checks — Lighthouse performance, security headers, accessibility, SEO, server response time — against a real URL. No vendor input, no sponsorship, no affiliate links. Read the full methodology →
Small sample: one or both technologies have fewer than 10 audited sites. Treat these numbers as directional — medians stabilize around 20–30 audits per side.
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