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Performance

· 27 checks — Lighthouse + waterfall + sustainability rolled into one auditable list.
SCORE
80
GRADE
B
FIX
5
REVIEW
7
PASS
12
INFO
3

Performance-focused optimization plan with CWV assessment, top offenders, and time estimates

Mobile Desktop
47
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
93
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
96
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
92
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

2.71 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

17.93 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

746 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.000

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

6.68 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

18.24 s

Page Load Progression

375 ms
750 ms
1.1 s
1.5 s
1.9 s
2.2 s
2.6 s
3.0 s
Checks
27
12 PASS 7 REVIEW 5 FIX
F
Page Weight Budget
Action
2.8 MB transferred, 113 requests
FIX
2.8 MB transferred, 113 requests
Warning::
Page weighs 6.4 MB (2.8 MB transferred)
Warning::
Images are 1.4 MB — compress or use modern formats
Convert images to WebP/AVIF and resize to display dimensions to reduce transfer size.
Got: 1.4 MB
Warning::
JavaScript is 1.2 MB — consider code splitting or lazy loading
Large JavaScript bundles delay interactivity. Split code by route or defer non-critical scripts.
Got: 1.2 MB
Warning::
113 HTTP requests — consider bundling or reducing
Each request adds latency. Bundle small files, use sprites, or eliminate unnecessary requests.
Info::
Estimated 0.58 g CO2 per page load
2.8 MB / 2.4 MB budget
2.8 MB transferred
113 requests
0.58 g CO2 per page load
Images 1.4 MiB 49%
JavaScript 1.2 MiB 42%
CSS 125.9 KiB 4%
Fonts 76.5 KiB 3%
HTML 53.5 KiB 2%
Other 613 B 0%
Other 343 B 0%
0 2.4 MB 4.9 MB
Over budget

Convert images to WebP/AVIF and resize to display dimensions to reduce transfer size.

Why this matters

Image bandwidth is high — modern formats (WebP/AVIF) and resizing typically cut it 50%+.

Source: web.dev

Large JavaScript bundles delay interactivity. Split code by route or defer non-critical scripts.

Why this matters

JavaScript bundle is large — code-split routes and lazy-load off-screen components to defer.

Source: web.dev

Each request adds latency. Bundle small files, use sprites, or eliminate unnecessary requests.

Why this matters

High HTTP request count — bundling, sprite-ing, and HTTP/2 server push can reduce per-request overhead.

Source: web.dev

F
JS Execution Cost
Action
3831ms total JS execution
FIX
3831ms total JS execution
Warning::
https://goldbuypawn.com/: 1128ms CPU time
Warning::
https://goldbuypawn.com/wp-includes/js/jquery/jque...: 718ms CPU time
Warning::
Unattributable: 602ms CPU time
Info::
https://connect.facebook.net/en_US/fbevents.js: 243ms CPU time
Info::
https://www.googletagmanager.com/gtag/js?id=G-0QE0...: 234ms CPU time
Info::
Third-party scripts: 1088ms (28% of total)

Main Thread Breakdown

Script Evaluation 43% Other 22% Style & Layout 20% Script Parsing & Compilation 7% Parse HTML & CSS 4%
ScriptTotalScriptingParse/CompileParty
https://goldbuypawn.com/1128ms107ms20ms1st
https://goldbuypawn.com/wp-includes/js/jquery/jquery.min.js?ver=3.7.1718ms466ms7ms1st
Unattributable602ms10ms0ms1st
https://connect.facebook.net/en_US/fbevents.js243ms187ms28ms3rd
https://www.googletagmanager.com/gtag/js?id=G-0QE082Z0Y2234ms194ms38ms3rd
https://www.googletagmanager.com/gtag/destination?id=AW-17031120089&cx=c&gtm=4e69g0228ms191ms34ms3rd
https://www.googletagmanager.com/gtm.js?id=GTM-N28935FB182ms143ms34ms3rd
https://www.googletagmanager.com/gtag/js?id=UA-263731288-1&cx=c&gtm=4e69g0138ms111ms26ms3rd
https://goldbuypawn.com/wp-content/plugins/pro-elements/assets/js/nested-carousel.db797a097fdc5532ef4a.bundle.min.js126ms88ms1ms1st
https://goldbuypawn.com/wp-content/plugins/complianz-gdpr/cookiebanner/js/complianz.min.js?ver=1788261322100ms48ms4ms1st

Showing top 10 of 12 scripts

F
JS Bundles
Action
43 scripts, 508 KB unused
FIX
43 scripts, 508 KB unused
Warning::
https://www.googletagmanager.com/gtag/js?id=G-0QE0...: 119 KB unused (70%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtm.js?id=GTM-N28...: 83 KB unused (53%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtag/js?id=G-0QE0...: 72 KB unused (42%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtag/js?id=UA-263...: 65 KB unused (52%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtag/destination?...: 64 KB unused (43%)
Consider code splitting or tree shaking to reduce unused code.
Info::
Total unused JavaScript: 508 KB
508 KB unused JavaScript

Downloaded but never executed on this page.

ScriptSizeUnusedMinifiedParty
https://www.googletagmanager.com/gtag/js?id=G-0QE082Z0Y2&cx=c&gtm=4e69g0h1170 KB119 KB (70%)✓3rd
https://www.googletagmanager.com/gtm.js?id=GTM-N28935FB156 KB83 KB (53%)✓3rd
https://www.googletagmanager.com/gtag/js?id=G-0QE082Z0Y2171 KB72 KB (42%)✓3rd
https://www.googletagmanager.com/gtag/js?id=UA-263731288-1&cx=c&gtm=4e69g0124 KB65 KB (52%)✓3rd
https://www.googletagmanager.com/gtag/destination?id=AW-17031120089&cx=c&gtm=4e69g0149 KB64 KB (43%)✓3rd
https://connect.facebook.net/en_US/fbevents.js108 KB41 KB (38%)✓3rd
https://goldbuypawn.com/wp-content/plugins/elementor/assets/lib/swiper/v8/swiper.min.js?ver=8.4.539 KB22 KB (57%)✓1st
https://goldbuypawn.com/wp-content/plugins/premium-addons-for-elementor/assets/frontend/min-js/premium-addons.min.js?ver=4.11.6924 KB22 KB (92%)✓1st
https://cdn.trustindex.io/loader.js?ver=124 KB20 KB (85%)✓3rd
https://goldbuypawn.com/wp-content/plugins/elementor/assets/js/webpack.runtime.min.js?ver=3.35.52 KB—✓1st

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

D
Page Weight Inventory
Action
113 resources · 2.8 MB · 508 KB savings available
FIX
113 resources · 2.8 MB · 508 KB savings available
Warning::
Page weight 2.8 MB exceeds 1 MB target by 1.8 MB
Got: 2.8 MB Expected: ≤ 1 MB
Info::
~508 KB of savings available
Info::
25 third-party resources (33% of weight)
Info::
1 resources over 200KB
113 resources · 2.8 MiB · 25 third-party 1.8 MiB over 1MB target
Image 49% · 1.4 MiB
JavaScript 42% · 1.2 MiB
CSS 4% · 125.9 KiB
Font 3% · 76.5 KiB
Document 2% · 53.8 KiB
Other 0% · 723 B

~507.9 KiB of savings available

Remove unused JavaScript: 507.9 KiB
F
HTTP Caching
Action
No cache headers
FIX
No cache headers
Warning::
No Cache-Control header found
Browsers will use heuristic caching, which can be unpredictable. Set explicit cache headers.

No Cache-Control header

Adding a Cache-Control header can significantly improve repeat-visit performance.

B
Image Optimization
14 images, 0 KB saveable
REVIEW
14 images, 0 KB saveable
Info::
All images are well-optimized
14 images 1.4 MB
0 oversized -0 KB
11 legacy format
0 missing dimensions CLS risk
B
HTTP/3 (QUIC)
HTTP/3 not advertised
REVIEW
HTTP/3 not advertised
Info::
HTTP/3 (QUIC) is not advertised
HTTP/3 isn't advertised via Alt-Svc and the worker didn't negotiate h3. HTTP/3 reduces handshake latency (1-RTT instead of 2-3 RTTs) and is more resilient on lossy connections. Most modern CDNs (Cloudflare, Fastly, AWS CloudFront, Google Cloud CDN) support HTTP/3 with a single config switch -- consider enabling for mobile-heavy workloads.
B
Document Compression
Document response uses gzip; brotli would be ~20% smaller
REVIEW
Document response uses gzip; brotli would be ~20% smaller
Info::
Main HTML response uses gzip (brotli would be ~20% smaller)
All current browsers support brotli. Most CDNs (Cloudflare, Fastly, AWS CloudFront, Vercel, Netlify) can switch from gzip to brotli with a single config flag. Origin servers (nginx, Apache) need a brotli module compiled in -- nginx-brotli or Apache mod_brotli.
B
Main HTML Cache-Control
No Cache-Control header on main HTML response
REVIEW
No Cache-Control header on main HTML response
Info::
Main HTML response has no Cache-Control header
Without an explicit Cache-Control, browsers fall back to heuristic caching (~10% of Last-Modified age). Set `Cache-Control: no-cache` or `max-age=300` for HTML to control freshness explicitly -- prevents stale auth state and SPA shell drift.
B
Server-Timing Observability
No Server-Timing header found
REVIEW
No Server-Timing header found
Info::
No Server-Timing header found
Server-Timing exposes backend timing breakdowns to browser DevTools (e.g., `db: 45ms; render: 120ms; cache: 2ms`). Useful for diagnosing slow pages without backend log access. Most modern frameworks (Next.js, Cloudflare Workers, Fastly) emit it automatically; absence on a managed platform usually means telemetry headers are stripped at the edge.
B
JavaScript Blocking
2 JS blocking issue(s) detected
REVIEW
2 JS blocking issue(s) detected
Warning::
3 render-blocking <script src> tag(s) without async/defer
Each `<script src=...>` without `async`, `defer`, or `type="module"` blocks HTML parsing while the browser fetches and executes it. The block lasts the entire round-trip + execution time -- on slow networks this translates directly into LCP delay. Add `defer` (executes after parse, in source order) for scripts that interact with the DOM, or `async` (executes whenever ready) for analytics / independent scripts. Module scripts (`type="module"`) are deferred by default.
Warning::
Total JS execution time is 3.8 s -- over the 3.5s budget
Total JavaScript execution (parse + compile + run) across all scripts exceeds 3.5 seconds. On low-end devices that becomes 7-15+ seconds and shows up directly in TBT and INP. Reduce by: tree-shaking unused dependencies, code-splitting (dynamic `import()`), removing or deferring third-party tracking, and replacing heavy frameworks where they're not needed.
C
Green Hosting
Action
Whether the site is served from green-energy infrastructure
REVIEW

Green Hosting

No green hosting detected

A
Third-Party Impact
33% third-party, 0 ms blocking
PASS
33% third-party, 0 ms blocking
Info::
Third-party code accounts for 33% of page weight (948.8 KiB of 2.8 MiB)
Info::
Third-party blocking time is low (0 ms)
67%
33%
First-party Third-party
A+
Text Compression
All text resources are compressed
PASS
All text resources are compressed
Info::
All text resources are compressed
All text resources are properly compressed.
A+
Font Loading
7 fonts (76 KB)
PASS
7 fonts (76 KB)
Info::
7 font(s) use font-display: swap (FOUT risk but functional)

Web fonts

7

76 KB total

Render-blocking

0

of 7

Dominant font-display

swap

Most common across fonts

Font loading timeline
Transfer FOIT (block) FOUT (swap)
0 ms 2.0 s 4.0 s 6.0 s 8.0 s 10.0 s 12.0 s 14.0 s 16.0 s 18.0 s FCP 2.7 s LCP 17.9 shttps://goldbuypawn.motorcitydigital.net/wp-content/uploads/elementor/google-fonts/fonts/dmsans-rp2yp2ywxg089urii5-g4vlh9vod8cmcqbu0-k4.woff2dmsans-rp2yp2ywxg089uri... https://goldbuypawn.motorcitydigital.net/wp-content/uploads/elementor/google-fonts/fonts/dmsans-rp2yp2ywxg089urii5-g4vlh9vod8cmcqbu0-k4.woff2 — 0 B — 219 ms — font-display: swaphttps://goldbuypawn.motorcitydigital.net/wp-content/uploads/elementor/google-fonts/fonts/cormorantupright-vujudm3i2y35pofontldafkuchw1y1mnocdrwdq.woff2cormorantupright-vujudm... https://goldbuypawn.motorcitydigital.net/wp-content/uploads/elementor/google-fonts/fonts/cormorantupright-vujudm3i2y35pofontldafkuchw1y1mnocdrwdq.woff2 — 0 B — 219 ms — font-display: swaphttps://goldbuypawn.motorcitydigital.net/wp-content/uploads/elementor/google-fonts/fonts/cormorantupright-vujudm3i2y35pofontldafkuchw1y1mhpydrwdq.woff2cormorantupright-vujudm... https://goldbuypawn.motorcitydigital.net/wp-content/uploads/elementor/google-fonts/fonts/cormorantupright-vujudm3i2y35pofontldafkuchw1y1mhpydrwdq.woff2 — 0 B — 218 ms — font-display: swaphttps://goldbuypawn.motorcitydigital.net/wp-content/uploads/elementor/google-fonts/fonts/cormorantupright-vujrdm3i2y35pofontldafkuchw1y1vshdu.woff2cormorantupright-vujrdm... https://goldbuypawn.motorcitydigital.net/wp-content/uploads/elementor/google-fonts/fonts/cormorantupright-vujrdm3i2y35pofontldafkuchw1y1vshdu.woff2 — 0 B — 219 ms — font-display: swaphttps://goldbuypawn.motorcitydigital.net/wp-content/uploads/elementor/google-fonts/fonts/roboto-kfo7cnqeu92fr1me7ksn66agldtyluama3yuba.woff2roboto-kfo7cnqeu92fr1me... https://goldbuypawn.motorcitydigital.net/wp-content/uploads/elementor/google-fonts/fonts/roboto-kfo7cnqeu92fr1me7ksn66agldtyluama3yuba.woff2 — 0 B — 215 ms — font-display: swaphttps://goldbuypawn.motorcitydigital.net/wp-content/uploads/elementor/google-fonts/fonts/cormorantgaramond-co3zmx5slcnuhli8bley9mk7whwmhyjyretimso.woff2cormorantgaramond-co3zm... https://goldbuypawn.motorcitydigital.net/wp-content/uploads/elementor/google-fonts/fonts/cormorantgaramond-co3zmx5slcnuhli8bley9mk7whwmhyjyretimso.woff2 — 0 B — 88 ms — font-display: swaphttps://goldbuypawn.com/wp-content/plugins/elementor/assets/lib/font-awesome/webfonts/fa-solid-900.woff2fa-solid-900.woff2 https://goldbuypawn.com/wp-content/plugins/elementor/assets/lib/font-awesome/webfonts/fa-solid-900.woff2 — 76.5 KiB — 177 ms — font-display: swap
dmsans-rp2yp2ywxg089uri... woff2 swap
Size 0 KB
Load time 219 ms
Start 3.7 s
Risk FOUT — text flashes from fallback to web font
cormorantupright-vujudm... woff2 swap
Size 0 KB
Load time 219 ms
Start 3.7 s
Risk FOUT — text flashes from fallback to web font
cormorantupright-vujudm... woff2 swap
Size 0 KB
Load time 218 ms
Start 3.7 s
Risk FOUT — text flashes from fallback to web font
cormorantupright-vujrdm... woff2 swap
Size 0 KB
Load time 219 ms
Start 3.7 s
Risk FOUT — text flashes from fallback to web font
roboto-kfo7cnqeu92fr1me... woff2 swap
Size 0 KB
Load time 215 ms
Start 3.7 s
Risk FOUT — text flashes from fallback to web font
cormorantgaramond-co3zm... woff2 swap
Size 0 KB
Load time 88 ms
Start 3.8 s
Risk FOUT — text flashes from fallback to web font
fa-solid-900.woff2 woff2 swap
Size 76 KB
Load time 177 ms
Start 4.3 s
Risk FOUT — text flashes from fallback to web font
Optimization checklist
  • Preload critical fonts (priority=high)
  • Use woff2 format for all fonts
  • Set font-display to swap, optional, or fallback
  • Subset large fonts (≤100 KB each)
A+
Resource Caching
All resources properly cached
PASS
All resources properly cached
Info::
No caching issues found
All static resources have appropriate caching headers.
A+
Critical Rendering Path
No render-blocking resources
PASS
No render-blocking resources
Info::
No render-blocking resources detected
A+
Resource Hints
No optimization needed
PASS
No optimization needed
Info::
No resource hint issues
A+
Asset Compression
All 1 asset host use brotli
PASS
All 1 asset host use brotli
Info::
www.googletagmanager.com serves assets with brotli (assets: 5)
Got: www.googletagmanager.com (application/javascript)
A+
LCP Image Preload
LCP preload audit not available
PASS
LCP preload audit not available
Info::
LCP image preload audit not available for this scan
A+
Server Response Intelligence
2 server-response signal(s) detected
PASS
2 server-response signal(s) detected
Info::
`Vary` header declared: Accept-Encoding
The page declares a `Vary` header, telling downstream caches which request headers the response varies on. Critical for content-negotiated responses (compression, language, cookies, device class).
Info::
No `ETag` or `Last-Modified` -- conditional GET not supported
Without either header, browsers can't issue conditional GETs and refresh always re-downloads the full response body even when nothing changed. Add `ETag: "<hash>"` (or `Last-Modified: <date>`) on cacheable responses; the server returns 304 Not Modified when the client's cached copy is still valid, saving bandwidth.
A+
Render-Blocking Resources
No render-blocking resources detected
PASS
No render-blocking resources detected
Info::
No render-blocking resources detected in <head>
A+
Third-Party Resources
No third-party resources detected
PASS
No third-party resources detected
A
CSS Performance Depth
1 CSS depth issue(s) detected
PASS
1 CSS depth issue(s) detected
Warning::
41 render-blocking stylesheet(s) -- recommended: <=3
Each `<link rel="stylesheet">` without a non-blocking `media` attribute holds up the first paint. Browsers download all of them before painting any content. Consolidate into 1-2 critical-path stylesheets; defer non-critical CSS via `<link rel="stylesheet" media="print" onload="this.media='all'">` or via the loadCSS pattern; inline above-the-fold CSS in `<style>` to short-circuit the request entirely.
Network Waterfall
113 requests over 4649ms
INFO
0 ms 2.0 s 4.0 s 6.0 s 8.0 s 10.0 s 12.0 s 14.0 s 16.0 s 18.0 s FCP 2.7 s LCP 17.9 shttps://goldbuypawn.com// https://goldbuypawn.com/ — 200 — 7.3 KiB — 501 ms — h2https://goldbuypawn.com/z0f76a1d14fd21a8fb5fd0d03e0fdc3d3cedae52f?wsidchk=7249509&pdata=https%253A%252F%252Fgoldbuypawn.com&id=7fa3b767c460b54a2be4d49030b349c7&ts=1789670095&cttl=0/z0f76a1d14fd21a8fb5fd0d03e0fdc3d3c... https://goldbuypawn.com/z0f76a1d14fd21a8fb5fd0d03e0fdc3d3cedae52f?wsidchk=7249509&pdata=https%253A%252F%252Fgoldbuypawn.com&id=7fa3b767c460b54a2be4d49030b349c7&ts=1789670095&cttl=0 — 302 — 191 B — 167 ms — h2https://goldbuypawn.com// https://goldbuypawn.com/ — 200 — 46.3 KiB — 1.6 s — h2https://goldbuypawn.com/wp-content/themes/astra/assets/css/minified/main.min.css?ver=4.12.3/wp-content/themes/astra/assets/css... https://goldbuypawn.com/wp-content/themes/astra/assets/css/minified/main.min.css?ver=4.12.3 — 200 — 8.7 KiB — 181 ms — h2https://goldbuypawn.com/wp-content/plugins/premium-addons-for-elementor/assets/frontend/min-css/premium-addons.min.css?ver=4.11.69/wp-content/plugins/premium-addons-... https://goldbuypawn.com/wp-content/plugins/premium-addons-for-elementor/assets/frontend/min-css/premium-addons.min.css?ver=4.11.69 — 200 — 51.8 KiB — 320 ms — h2https://goldbuypawn.com/wp-content/plugins/accessibility-checker/build/css/srOnlyFormat.css?ver=1.48.0/wp-content/plugins/accessibility-c... https://goldbuypawn.com/wp-content/plugins/accessibility-checker/build/css/srOnlyFormat.css?ver=1.48.0 — 200 — 552 B — 177 ms — h2https://goldbuypawn.com/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=6.1.5/wp-content/plugins/contact-form-7/... https://goldbuypawn.com/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=6.1.5 — 200 — 1.1 KiB — 184 ms — h2https://goldbuypawn.com/wp-content/themes/astra/assets/css/minified/compatibility/contact-form-7-main.min.css?ver=4.12.3/wp-content/themes/astra/assets/css... https://goldbuypawn.com/wp-content/themes/astra/assets/css/minified/compatibility/contact-form-7-main.min.css?ver=4.12.3 — 200 — 483 B — 314 ms — h2https://goldbuypawn.com/wp-content/plugins/wp-accessibility/css/wpa-style.css?ver=2.3.5/wp-content/plugins/wp-accessibilit... https://goldbuypawn.com/wp-content/plugins/wp-accessibility/css/wpa-style.css?ver=2.3.5 — 200 — 1.5 KiB — 318 ms — h2https://goldbuypawn.com/wp-content/plugins/wpcf7-redirect/build/assets/frontend-script.css?ver=2c532d7e2be36f6af233/wp-content/plugins/wpcf7-redirect/... https://goldbuypawn.com/wp-content/plugins/wpcf7-redirect/build/assets/frontend-script.css?ver=2c532d7e2be36f6af233 — 200 — 175 B — 357 ms — h2https://goldbuypawn.com/wp-content/plugins/complianz-gdpr/assets/css/cookieblocker.min.css?ver=1788261321/wp-content/plugins/complianz-gdpr/... 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https://www.google.com/ccm/collect?rcb=5&frm=0&apvc=0&ae=g&auid=363592304.1789670099&dt=Buy%20and%20Sell%20Your%20Scrap%20Gold%20at%20Gold%20Buy%20Pawn%20in%20Novi%2C%20MI&tid=AW-17031120089&dl=https%3A%2F%2Fgoldbuypawn.com%2F&dr=https%3A%2F%2Fgoldbuypawn.com%2F&scrsrc=www.googletagmanager.com&rnd=663701150.1789670099&navt=n&npa=0&_tu=CA&gtm=45be69g0v9223939838z89221005667za20gzb9221005667zd9221005667xeaxf1&gcd=13l3l3l3l1l1&dma=0&tag_exp=115616985~115938466~115938468~118897920~118897930~120213116~120385423~120469145~120469153~120847433&tft=1789670099316&tfd=2643&gap.plf=5&tids=AW-17031120089&fmt=8 — 200 — 21 B — 225 ms — h3https://ad.doubleclick.net/ccm/s/collect?auid=363592304.1789670099&gtm=45be69g0v9223939838z89221005667za20gzb9221005667zd9221005667xeaxf1&fmt=8ad.doubleclick.net/ccm/s/collect?au... https://ad.doubleclick.net/ccm/s/collect?auid=363592304.1789670099&gtm=45be69g0v9223939838z89221005667za20gzb9221005667zd9221005667xeaxf1&fmt=8 — 204 — 22 B — 232 ms — h3https://connect.facebook.net/en_US/fbevents.jsconnect.facebook.net/en_US/fbevents... https://connect.facebook.net/en_US/fbevents.js — 200 — 108.0 KiB — 116 ms — h3blob:https://goldbuypawn.com/ed2f59aa-5010-4b45-a878-2bc5790f4b2cgoldbuypawn.com/ed2f59aa-5010-4b45-... blob:https://goldbuypawn.com/ed2f59aa-5010-4b45-a878-2bc5790f4b2c — 200 — -1 B — 251 ms — blobhttps://goldbuypawn.com/wp-content/plugins/elementor/assets/js/shared-frontend-handlers.03caa53373b56d3bab67.bundle.min.js/wp-content/plugins/elementor/asset... https://goldbuypawn.com/wp-content/plugins/elementor/assets/js/shared-frontend-handlers.03caa53373b56d3bab67.bundle.min.js — 200 — 2.6 KiB — 176 ms — h2https://goldbuypawn.com/wp-content/plugins/pro-elements/assets/js/nav-menu.8521a0597c50611efdc6.bundle.min.js/wp-content/plugins/pro-elements/as... https://goldbuypawn.com/wp-content/plugins/pro-elements/assets/js/nav-menu.8521a0597c50611efdc6.bundle.min.js — 200 — 1.9 KiB — 177 ms — h2https://goldbuypawn.com/wp-content/plugins/elementor/assets/lib/font-awesome/webfonts/fa-solid-900.woff2/wp-content/plugins/elementor/asset... https://goldbuypawn.com/wp-content/plugins/elementor/assets/lib/font-awesome/webfonts/fa-solid-900.woff2 — 200 — 76.5 KiB — 177 ms — h2https://goldbuypawn.com/wp-content/plugins/pro-elements/assets/js/nested-carousel.db797a097fdc5532ef4a.bundle.min.js/wp-content/plugins/pro-elements/as... https://goldbuypawn.com/wp-content/plugins/pro-elements/assets/js/nested-carousel.db797a097fdc5532ef4a.bundle.min.js — 200 — 1.5 KiB — 180 ms — h2https://goldbuypawn.com/wp-content/uploads/2025/06/4-768x768.jpg/wp-content/uploads/2025/06/4-768x7... https://goldbuypawn.com/wp-content/uploads/2025/06/4-768x768.jpg — 200 — 53.7 KiB — 176 ms — h2https://goldbuypawn.com/wp-content/plugins/elementor/assets/js/nested-accordion.294d40984397351fd0f5.bundle.min.js/wp-content/plugins/elementor/asset... https://goldbuypawn.com/wp-content/plugins/elementor/assets/js/nested-accordion.294d40984397351fd0f5.bundle.min.js — 200 — 2.9 KiB — 177 ms — h2https://goldbuypawn.com/wp-content/plugins/elementor/assets/js/text-editor.45609661e409413f1cef.bundle.min.js/wp-content/plugins/elementor/asset... https://goldbuypawn.com/wp-content/plugins/elementor/assets/js/text-editor.45609661e409413f1cef.bundle.min.js — 200 — 707 B — 178 ms — h2https://www.google-analytics.com/analytics.jswww.google-analytics.com/analytics.... https://www.google-analytics.com/analytics.js — 200 — 20.8 KiB — 29 ms — h2https://goldbuypawn.com/wp-includes/js/wp-emoji-release.min.js?ver=6.9.1/wp-includes/js/wp-emoji-release.mi... https://goldbuypawn.com/wp-includes/js/wp-emoji-release.min.js?ver=6.9.1 — 200 — 5.3 KiB — 180 ms — h2https://www.google.com/pagead/1p-user-list/17031120089/?random=1789670099292&cv=11&fst=1789668000000&bg=ffffff&guid=ON&async=1&gtm=45be69g0v9223939838z89221005667za20gzb9221005667zd9221005667xeaxf1&gcd=13l3l3l3l1l1&dma=0&tag_exp=115616985~115938466~115938468~118897920~118897930~120213116~120385423~120469145~120469153~120847433&u_w=412&u_h=823&url=https%3A%2F%2Fgoldbuypawn.com%2F&ref=https%3A%2F%2Fgoldbuypawn.com%2F&rcb=5&frm=0&tiba=Buy%20and%20Sell%20Your%20Scrap%20Gold%20at%20Gold%20Buy%20Pawn%20in%20Novi%2C%20MI&hn=www.googleadservices.com&npa=0&pscdl=noapi&auid=363592304.1789670099&uaa=&uab=64&uafvl=Not%253FA_Brand%3B24.0.0.0%7CChromium%3B152.0.7977.82&uamb=1&uam=moto%20g%20power%20(2022)&uap=Android&uapv=11.0&uaw=0&_tu=CA&gap.plf=5&ept=9&rfmt=3&fmt=3&is_vtc=1&cid=CAQS7AEAQM4h3EqcTwbbC6BkBEgnJJXu2eHkUBq7WSPLjihmn5au1AvRliEERIkeHWu3WXbmSEqvBac9GolT-M2M6-oSWNj9Zr6SUE--5rIrTfRjyMkJYPiFT4Z6v_AZZZ4Jk-aLpIAcHiK1M6utWDec_l6QssxHbozkDsjMcLex7Il5t5Yzc2ugerQu2pVTQ1PoM05ITnzUIgzoLetRFMAYrxDuRn7Wxin8TVgyBH8n4WdcBGHf6L61AGvoF2HKvXPXBMo3yWBQeCcKEyPOmvj5plXaWJtjP0orqXjOlasek0AAMKYFrpkck-nyOR6j0w&random=1223565031&rmt_tld=0&ipr=ywww.google.com/pagead/1p-user-list/... 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— 200 — 64 B — 35 ms — h3https://connect.facebook.net/signals/config/1397444728711249?v=2.9.403&r=stable&domain=goldbuypawn.com&im=1&hme=ecef7557496abce7ebfd30d9fec7f02b78383ffbf3f454783aea671f0dea1dfc&ex_m=117%2C234%2C168%2C27%2C81%2C82%2C160%2C77%2C76%2C11%2C178%2C101%2C20%2C152%2C140%2C46%2C84%2C89%2C148%2C173%2C180%2C8%2C4%2C5%2C7%2C6%2C3%2C102%2C114%2C32%2C17%2C31%2C18%2C33%2C34%2C35%2C37%2C55%2C161%2C86%2C125%2C22%2C24%2C51%2C47%2C49%2C48%2C94%2C103%2C107%2C123%2C159%2C162%2C53%2C124%2C29%2C26%2C132%2C78%2C43%2C164%2C163%2C165%2C156%2C154%2C30%2C42%2C66%2C122%2C175%2C79%2C21%2C127%2C92%2C75%2C23%2C96%2C97%2C129%2C95%2C150%2C149%2C153%2C108%2C174%2C177%2C41%2C56%2C126%2C54%2C182%2C109%2C181%2C201%2C248%2C83%2C262%2C261%2C260%2C14%2C25%2C28%2C40%2C62%2C116%2C68%2C10%2C72%2C110%2C111%2C112%2C118%2C143%2C38%2C36%2C145%2C146%2C147%2C142%2C141%2C169%2C85%2C172%2C170%2C171%2C57%2C67%2C136%2C19%2C176%2C52%2C311%2C312%2C313%2C310%2C326%2C351%2C241%2C230%2C69%2C231%2C229%2C354%2C345%2C59%2C242%2C120%2C144%2C91%2C134%2C61%2C133%2C139%2C138%2C65%2C73%2C71%2C166%2C87%2C88%2C128%2C44%2C39%2C60%2C63%2C113%2C179%2C1%2C137%2C16%2C135%2C12%2C2%2C64%2C104%2C15%2C74%2C70%2C131%2C100%2C99%2C184%2C185%2C105%2C106%2C9%2C115%2C183%2C58%2C157%2C98%2C90%2C80%2C130%2C119%2C50%2C158%2C0%2C93%2C151%2C155%2C167%2C45%2C121%2C13%2C186connect.facebook.net/signals/config... 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— -1 — 0 B — 0 ms —
HTML JavaScript CSS Images Fonts XHR/Fetch Other
Third-Party Script Cost
Per-script blocking time, transfer cost, and cache headers
INFO
28% of JavaScript execution is third-party
First-party Third-party 1088ms · 879KB · $6/mo
Facebook Pixel
Advertising
Costly
Execution 243ms
Transfer 108 KB
Unused 38%
Monthly Cost $1/mo
Google Tag Manager
Tag Manager
Costly
Execution 234ms
Transfer 171 KB
Unused 42%
Monthly Cost $1/mo
Google Tag Manager
Tag Manager
Costly
Execution 228ms
Transfer 149 KB
Unused 43%
Monthly Cost $1/mo
Google Tag Manager
Tag Manager
Optional
Execution 182ms
Transfer 156 KB
Unused 53%
Monthly Cost $1/mo
Google Tag Manager
Tag Manager
Optional
Execution 138ms
Transfer 124 KB
Unused 52%
Monthly Cost $1/mo
Google Tag Manager
Tag Manager
Optional
Execution 64ms
Transfer 170 KB
Unused 70%
Monthly Cost $0/mo

These scripts may cost more than they're worth

  • Facebook Pixel adds 243ms and costs ~$1/month
  • Google Tag Manager adds 234ms and costs ~$1/month
  • Google Tag Manager adds 228ms and costs ~$1/month

Facebook Pixel takes 243ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

Google Tag Manager takes 234ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

Google Tag Manager takes 228ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

53% of Google Tag Manager's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

52% of Google Tag Manager's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

70% of Google Tag Manager's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

How third-party costs are calculated

Image Optimization
16 images, 2313 KB total, 666 KB wasted
INFO

Image Optimization Audit

Total Images

16

Total Size

2313 KB

Oversized

4

Wasted

666 KB

2 missing lazy loading
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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