Lighthouse Desktop

· 0 checks — Desktop Lighthouse audit -- Performance, Accessibility, Best Practices, and SEO category breakdown.

SCORE

GRADE

FIX

REVIEW

PASS

INFO

Detailed Report

Audit breakdown by category with detailed findings.

Performance

Insights

Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile Baseline features, unless you know you must support older browsers. Learn why most sites can deploy ES6+ code without transpiling

Why this matters

Performance issues directly impact user engagement and conversion rates.

3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A long cache lifetime can speed up repeat visits to your page. Learn more about caching.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Request	Cache TTL	Transfer Size
/sites/g/files/aatuss191/files/styles/work_carousel_homep...	280.0 s	367.7 KiB
/sites/g/files/aatuss191/files/styles/image_replace_deskt...	300.0 s	269.3 KiB
js.hsforms.net/forms/embed/v2.js	300.0 s	192.8 KiB
/themes/custom/edelman_main_theme_global/build/fonts/inte...	280.0 s	141.9 KiB
/themes/custom/edelman_main_theme_global/build/scripts/ap...	25.0 s	131.9 KiB
/themes/custom/edelman_main_theme_global/build/fonts/inte...	280.0 s	136.5 KiB
/themes/custom/edelman_main_theme_global/build/fonts/inte...	48.0 s	105.1 KiB
/themes/custom/edelman_main_theme_global/build/fonts/inte...	48.0 s	104.6 KiB
/themes/custom/edelman_main_theme_global/build/fonts/inte...	48.0 s	97.8 KiB
/sites/g/files/aatuss191/files/css/css_qdwdjQIUfeK3j1GqBp...	279.0 s	88.2 KiB
/sites/g/files/aatuss191/files/styles/image_replace_deskt...	300.0 s	84.4 KiB
/sites/g/files/aatuss191/files/styles/responsive_img_nav_...	300.0 s	69.1 KiB
/sites/g/files/aatuss191/files/styles/work_carousel_homep...	280.0 s	57.3 KiB
/sites/g/files/aatuss191/files/js/js_XuONroS3CvepNO57nOar...	21.0 s	51.1 KiB
/sites/g/files/aatuss191/files/styles/work_carousel_homep...	280.0 s	47.0 KiB
/sites/g/files/aatuss191/files/styles/work_carousel_homep...	280.0 s	46.1 KiB
/sites/g/files/aatuss191/files/styles/image_replace_deskt...	300.0 s	36.5 KiB
/themes/custom/edelman_main_theme_global/build/fonts/dm-s...	50.0 s	29.7 KiB
/themes/custom/edelman_main_theme_global/build/fonts/dm-s...	279.0 s	29.9 KiB
/sites/g/files/aatuss191/files/styles/image_replace_deskt...	300.0 s	29.5 KiB
/sites/g/files/aatuss191/files/styles/small_square/public...	280.0 s	24.5 KiB
/sites/g/files/aatuss191/files/styles/small_square/public...	280.0 s	21.4 KiB
/sites/g/files/aatuss191/files/styles/image_replace_deskt...	300.0 s	19.8 KiB
/themes/custom/edelman_main_theme_global/build/fonts/open...	49.0 s	18.6 KiB
cdn.cookiehub.eu/c2/beabdc70.js	86400.0 s	35.4 KiB
/themes/custom/edelman_main_theme_global/build/scripts/0....	50.0 s	10.6 KiB
/sites/g/files/aatuss191/files/styles/small_square/public...	280.0 s	10.7 KiB
/sites/g/files/aatuss191/files/styles/trust_tile_image_fo...	300.0 s	7.1 KiB
/themes/custom/edelman_main_theme_global/build/fonts/icom...	49.0 s	6.3 KiB
/sites/g/files/aatuss191/files/styles/image_replace_deskt...	300.0 s	5.3 KiB
/sites/g/files/aatuss191/files/css/css_3kwykhmMQMrGu5MrJl...	142.0 s	4.9 KiB
/sites/g/files/aatuss191/files/styles/image_replace_deskt...	300.0 s	4.5 KiB
/themes/custom/edelman_main_theme_global/build/scripts/8....	50.0 s	4.1 KiB
cookiehub.net/c2/css/beabdc70.css	86400.0 s	9.5 KiB
/sites/g/files/aatuss191/files/js/js_HCmt1fP6V_MGBjAXsmQK...	21.0 s	3.7 KiB
/themes/custom/edelman_main_theme_global/build/scripts/5....	51.0 s	3.6 KiB
/themes/custom/edelman_main_theme_global/build/scripts/fo...	48.0 s	2.9 KiB
/themes/custom/edelman_main_theme_global/build/scripts/21...	279.0 s	1.9 KiB
www.edelman.com/sites/g/files/aatuss191/files/2026-01/Edelman_Logo_White.svg	151.0 s	1.6 KiB
/themes/custom/edelman_main_theme_global/build/scripts/10...	51.0 s	1.5 KiB
/themes/custom/edelman_main_theme_global/build/scripts/4....	50.0 s	1.3 KiB
www.gstatic.com/recaptcha/api2/canonical_car.png	604800.0 s	10.9 KiB
www.edelman.com/modules/contrib/google_tag/js/gtag.js?tdu0rw	300.0 s	922 B
www.edelman.com/modules/contrib/google_tag/js/gtm.js?tdu0rw	46.0 s	845 B
/themes/custom/edelman_main_theme_global/build/images/svg...	51.0 s	787 B
/themes/custom/edelman_main_theme_global/build/scripts/11...	51.0 s	739 B
/themes/custom/edelman_main_theme_global/build/images/svg...	69.0 s	526 B
/sites/g/files/aatuss191/files/js/js_E5I_lOGTTqVCvwffhaIp...	279.0 s	538 B
www.gstatic.com/recaptcha/api2/logo_48.png	604800.0 s	2.3 KiB
www.gstatic.com/recaptcha/api2/info_2x.png	604800.0 s	689 B
www.gstatic.com/recaptcha/api2/refresh_2x.png	604800.0 s	624 B
www.gstatic.com/recaptcha/api2/audio_2x.png	604800.0 s	554 B

Your first network request is the most important. Reduce its latency by avoiding redirects, ensuring a fast server response, and enabling text compression.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Consider setting font-display to swap or optional to ensure text is consistently visible. swap can be further optimized to mitigate layout shifts with font metric overrides.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Est Savings
/themes/custom/edelman_main_theme_global/build/fonts/inte...	45 ms
/themes/custom/edelman_main_theme_global/build/fonts/inte...	35 ms
/themes/custom/edelman_main_theme_global/build/fonts/inte...	30 ms
/themes/custom/edelman_main_theme_global/build/fonts/icom...	25 ms
/themes/custom/edelman_main_theme_global/build/fonts/dm-s...	25 ms
/themes/custom/edelman_main_theme_global/build/fonts/open...	25 ms
/themes/custom/edelman_main_theme_global/build/fonts/inte...	20 ms
/themes/custom/edelman_main_theme_global/build/fonts/inte...	20 ms
/themes/custom/edelman_main_theme_global/build/fonts/dm-s...	20 ms
fonts.gstatic.com/s/roboto/v48/KFO7CnqEu92Fr1ME7kSn66aGLdTylUAMa3yUBHMdazQ.woff2	5.0 ms

A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about forced reflows and possible mitigations.

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:source label:Top function call valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]

items: [map[reflowTime:121.638 source:map[column:25903 line:39 type:source-location url:https://www.edelman.com/themes/custom/edelman_main_theme_global/build/scripts/app.built.js?tdu0rw urlProvider:network]]]

headings: [map[key:source label:Source valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]

items: [map[reflowTime:94.826 source:map[type:text value:[unattributed]]] map[reflowTime:106.673 source:map[column:46564 line:38 type:source-location url:https://www.edelman.com/themes/custom/edelman_main_theme_global/build/scripts/app.built.js?tdu0rw urlProvider:network]] map[reflowTime:15.905 source:map[column:46586 line:38 type:source-location url:https://www.edelman.com/themes/custom/edelman_main_theme_global/build/scripts/app.built.js?tdu0rw urlProvider:network]]]

Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size

Why this matters

Performance issues directly impact user engagement and conversion rates.

	URL	Resource Size	Est Savings
Impact 18B Earned Media Impressions 575K+ Visits driven to eBay $1M+ Auction sa… `div > div.work-carousel-slide > article.work-carousel-card > div.work-carousel-media`	/sites/g/files/aatuss191/files/styles/work_carousel_homep...	367.2 KiB	331.5 KiB
banner `div.hero-image-new > div > picture > img`	/sites/g/files/aatuss191/files/styles/image_replace_deskt...	268.9 KiB	93.8 KiB
image.alt `div.span-12 > div.insights_news_item > div.insights_item__media > img`	/sites/g/files/aatuss191/files/styles/small_square/public...	24.2 KiB	23.1 KiB
Impact 173M+ People reached 890+ Media Stories #1 Trending on X Read more `div > div.work-carousel-slide > article.work-carousel-card > div.work-carousel-media`	/sites/g/files/aatuss191/files/styles/work_carousel_homep...	57.0 KiB	21.2 KiB
image.alt `div.span-12 > div.insights_news_item > div.insights_item__media > img`	/sites/g/files/aatuss191/files/styles/small_square/public...	21.1 KiB	20.0 KiB
Impact 300K+ Average ad views per Bar Global Industry Catalogue Digital Activat… `div > div.work-carousel-slide > article.work-carousel-card > div.work-carousel-media`	/sites/g/files/aatuss191/files/styles/work_carousel_homep...	46.7 KiB	11.0 KiB
Impact +196% Top-of-Mind Awareness +47pts Brand Association 12.8B Earned Media … `div > div.work-carousel-slide > article.work-carousel-card > div.work-carousel-media`	/sites/g/files/aatuss191/files/styles/work_carousel_homep...	45.8 KiB	10.1 KiB
image.alt `div.span-12 > div.insights_news_item > div.insights_item__media > img`	/sites/g/files/aatuss191/files/styles/small_square/public...	10.5 KiB	9.3 KiB

Optimize LCP by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading

Why this matters

Performance issues directly impact user engagement and conversion rates.

lhId: page-8-IMG

nodeLabel: div.hero-image-new > div > picture > img

path: 1,HTML,1,BODY,1,DIV,3,DIV,0,DIV,0,DIV,0,DIV,1,DIV,0,DIV,1,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,PICTURE,3,IMG

selector: div.hero-image-new > div > picture > img

snippet: <img loading="eager" width="1440" height="850" src="/sites/g/files/aatuss191/files/styles/image_replace_desktop/public/2026-03…" typeof="foaf:Image">

Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

Why this matters

Performance issues directly impact user engagement and conversion rates.

description: [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints help the browser establish a connection earlier in the page load, saving time when the first request for that origin is made. The following are the origins that the page preconnected to.

title: Preconnected origins

value: no origins were preconnected

description: Add [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints to your most important origins, but try to use no more than 4.

title: Preconnect candidates

Requests are blocking the page's initial render, which may delay LCP. Deferring or inlining can move these network requests out of the critical path.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Transfer Size	Duration
www.edelman.com/modules/contrib/google_tag/js/gtag.js?tdu0rw	922 B
www.edelman.com/modules/contrib/google_tag/js/gtm.js?tdu0rw	845 B
/sites/g/files/aatuss191/files/js/js_E5I_lOGTTqVCvwffhaIp...	538 B
/sites/g/files/aatuss191/files/css/css_qdwdjQIUfeK3j1GqBp...	88.2 KiB	81 ms
/sites/g/files/aatuss191/files/css/css_3kwykhmMQMrGu5MrJl...	4.9 KiB

These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.

Redirects introduce additional delays before the page can be loaded. Learn how to avoid page redirects.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 566 ms

URL	Time Spent
edelman.com/	566 ms
www.edelman.com/	0.0 ms

Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

TTI

Diagnostics

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 120 ms 81.1 KiB

URL	Transfer Size	Est Savings
/sites/g/files/aatuss191/files/css/css_qdwdjQIUfeK3j1GqBp...	87.9 KiB	81.1 KiB

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 210 ms 463.1 KiB

URL	Transfer Size	Est Savings
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	361.8 KiB	162.3 KiB
js.hsforms.net/forms/embed/v2.js	185.4 KiB	72.1 KiB
/themes/custom/edelman_main_theme_global/build/scripts/ap...	131.6 KiB	67.4 KiB
www.googletagmanager.com/gtm.js?id=GTM-55QZ92HT	143.5 KiB	65.9 KiB
www.googletagmanager.com/gtag/js?id=G-BGX1GYGH74	156.8 KiB	62.8 KiB
/sites/g/files/aatuss191/files/js/js_XuONroS3CvepNO57nOar...	50.8 KiB	32.6 KiB

Large network payloads cost users real money and are highly correlated with long load times. Learn how to reduce payload sizes.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Transfer Size
/sites/g/files/aatuss191/files/styles/work_carousel_homep...	367.7 KiB
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	362.4 KiB
www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzkcabhXN4/recaptcha__en.js	361.9 KiB
/sites/g/files/aatuss191/files/styles/image_replace_deskt...	269.3 KiB
js.hsforms.net/forms/embed/v2.js	192.8 KiB
www.googletagmanager.com/gtag/js?id=G-BGX1GYGH74	157.1 KiB
www.googletagmanager.com/gtm.js?id=GTM-55QZ92HT	143.6 KiB
/themes/custom/edelman_main_theme_global/build/fonts/inte...	141.9 KiB
/themes/custom/edelman_main_theme_global/build/fonts/inte...	136.5 KiB
/themes/custom/edelman_main_theme_global/build/scripts/ap...	131.9 KiB

Set an explicit width and height on image elements to reduce layout shifts and improve CLS. Learn how to set image dimensions

Why this matters

Performance issues directly impact user engagement and conversion rates.

	URL
image.alt `div.span-12 > div.insights_news_item > div.insights_item__media > img`	/sites/g/files/aatuss191/files/styles/small_square/public...
image.alt `div.span-12 > div.insights_news_item > div.insights_item__media > img`	/sites/g/files/aatuss191/files/styles/small_square/public...
image.alt `div.span-12 > div.insights_news_item > div.insights_item__media > img`	/sites/g/files/aatuss191/files/styles/small_square/public...

More information about the performance of your application. These numbers don't directly affect the Performance score.

●Max Potential First Input Delay 100 ms

●Layout shift culprits

●Optimize DOM size

●LCP breakdown

●Modern HTTP

●Optimize viewport for mobile

●Minify CSS

●Minify JavaScript

●User Timing marks and measures 13 user timings

●JavaScript execution time 0.8 s

●Minimizes main-thread work 1.6 s

●Avoid long main-thread tasks 3 long tasks found

●Avoid non-composited animations 8 animated elements found

●Page didn't prevent back/forward cache restoration

●Network Requests

●Network Round Trip Times 120 ms

●Server Backend Latencies 150 ms

●Tasks

●Diagnostics

●Metrics

●Screenshot Thumbnails

●Final Screenshot

●Script Treemap Data

●Resources Summary

●Initial server response time was short Root document took 30 ms

●Avoid large layout shifts 4 layout shifts found

○INP breakdown

Accessibility

These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.

Contrast

Low-contrast text is difficult or impossible for many users to read. Learn how to provide sufficient color contrast.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
2026 TRUST BAROMETER `div.wrapper-button-search > ul > li > a.button_color`
eBay `div.work-carousel-slide > article.work-carousel-card > div.work-carousel-meta > a.work-carousel-client-text`
© 2026 Daniel J. Edelman Holdings, Inc. `nav#block-edelman-main-theme-global-footer-2 > ul.global-footer__nav > li > span`
ALLOW COOKIES `div.ch2-container > div#ch2-dialog > div.ch2-dialog-actions > button.ch2-btn`

These are opportunities to improve the legibility of your content.

Navigation

Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. Learn more about heading order.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
Edelman is the leading global strategic communications firm powered by data, in… `div.expertise-2026-hero-section > div.expertise-2026-hero-content > div.span-12 > h4.sub-heading`
JOIN EDELMAN `div.careers_2026_section > div.careers_2026_hero_content > div.span-12 > h4.careers_hero_subtitle`
Science Needs a Game Change `div.span-12 > div.newsroom_2026_6am_card > div.newsroom_2026_6am_card_content > h3.newsroom_2026_6am_card_title`

These are opportunities to improve keyboard navigation in your application.

Names and labels

Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. Learn more about the `alt` attribute.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.expertise-2026-hero-bg > div > picture > img `div.expertise-2026-hero-bg > div > picture > img`
div.careers_2026_hero_bg > div > picture > img `div.careers_2026_hero_bg > div > picture > img`
div.span-12 > div > picture > img `div.span-12 > div > picture > img`
div.newsroom_2026_6am_card_image > div > picture > img `div.newsroom_2026_6am_card_image > div > picture > img`

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Visible text labels that do not match the accessible name can result in a confusing experience for screen reader users. Learn more about accessible names.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
2026 Edelman Trust Barometer: Special Report - Trust and Health `div.carousel > ul.slick-dots > li > button#slick-slide-control00`
Leading Communications in the Age of AI `div.carousel > ul.slick-dots > li.slick-active > button#slick-slide-control01`
2026 Edelman Trust Barometer `div.carousel > ul.slick-dots > li > button#slick-slide-control02`

○Interactive controls are keyboard focusable

○Interactive elements indicate their purpose and state

○The page has a logical tab order

○Visual order on the page follows DOM order

○User focus is not accidentally trapped in a region

○The user's focus is directed to new content added to the page

○HTML5 landmark elements are used to improve navigation

○Offscreen content is hidden from assistive technology

○Custom controls have associated labels

○Custom controls have ARIA roles

●`[aria-*]` attributes match their roles

●`[aria-hidden="true"]` is not present on the document `<body>`

●`[role]`s have all required `[aria-*]` attributes

●Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.

●`[role]`s are contained by their required parent element

●`[role]` values are valid

●`[aria-*]` attributes have valid values

●`[aria-*]` attributes are valid and not misspelled

●Buttons have an accessible name

●Input buttons have discernible text.

●Form elements have associated labels

●`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.

●`button`, `link`, and `menuitem` elements have accessible names

●ARIA attributes are used as specified for the element's role

●Elements with `role="dialog"` or `role="alertdialog"` have accessible names.

●`[aria-hidden="true"]` elements do not contain focusable descendents

●Elements use only permitted ARIA attributes

●Document has a `<title>` element

●`<html>` element has a `[lang]` attribute

●`<html>` element has a valid value for its `[lang]` attribute

●Links are distinguishable without relying on color.

●Links have a discernible name

●Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).

●List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements

●No element has a `[tabindex]` value greater than 0

●Touch targets have sufficient size and spacing.

●Document has a main landmark.

●Deprecated ARIA roles were not used

●Uses ARIA roles only on compatible elements

●Identical links have the same purpose.

○`[accesskey]` values are unique

○ARIA input fields have accessible names

○ARIA `meter` elements have accessible names

○ARIA `progressbar` elements have accessible names

○Elements with the `role=text` attribute do not have focusable descendents.

○ARIA toggle fields have accessible names

○ARIA `tooltip` elements have accessible names

○ARIA `treeitem` elements have accessible names

○The page contains a heading, skip link, or landmark region

○`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.

○Definition list items are wrapped in `<dl>` elements

○ARIA IDs are unique

○No form fields have multiple labels

○`<frame>` or `<iframe>` elements have a title

○`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.

○`<input type="image">` elements have `[alt]` text

○The document does not use `<meta http-equiv="refresh">`

○`<object>` elements have alternate text

○Select elements have associated label elements.

○Skip links are focusable.

○Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.

○`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.

○`[lang]` attributes have a valid value

○`<video>` elements contain a `<track>` element with `[kind="captions"]`

○Tables have different content in the summary attribute and `<caption>`.

○All heading elements contain content.

○Image elements do not have `[alt]` attributes that are redundant text.

○Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.

○`<td>` elements in a large `<table>` have one or more table headers.

Best Practices

General

Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. Learn more about this errors in console diagnostic audit

Why this matters

Performance issues directly impact user engagement and conversion rates.

Source	Description
	ReferenceError: CookieHub is not defined at <anonymous>:1:1 at https://www.googletagmanager.com/gtm.js?id=GTM-55QZ92HT:808:429 at vR (https://www.googletagmanager.com/gtm.js?id=GTM-55QZ92HT:810:31) at Nd.uR (https://www.googletagmanager.com/gtm.js?id=GTM-55QZ92HT:807:92) at Nd.<anonymous> (https://www.googletagmanager.com/gtm.js?id=GTM-55QZ92HT:315:187) at k.apply (https://www.googletagmanager.com/gtm.js?id=GTM-55QZ92HT:241:466) at gb (https://www.googletagmanager.com/gtm.js?id=GTM-55QZ92HT:204:719) at fb (https://www.googletagmanager.com/gtm.js?id=GTM-55QZ92HT:204:470) at Nd.<anonymous> (https://www.googletagmanager.com/gtm.js?id=GTM-55QZ92HT:265:473) at k.apply (https://www.googletagmanager.com/gtm.js?id=GTM-55QZ92HT:241:466)
/themes/custom/edelman_main_theme_global/build/scripts/ap... line 38, col 27272	TypeError: Cannot read properties of null (reading 'add') at e.initADA (https://www.edelman.com/themes/custom/edelman_main_theme_global/build/scripts/0.bundle.js?a12fdc:1:19349) at e.init (https://www.edelman.com/themes/custom/edelman_main_theme_global/build/scripts/0.bundle.js?a12fdc:1:19115) at new <anonymous> (https://www.edelman.com/themes/custom/edelman_main_theme_global/build/scripts/0.bundle.js?a12fdc:1:2815) at i.fn.slick (https://www.edelman.com/themes/custom/edelman_main_theme_global/build/scripts/0.bundle.js?a12fdc:1:43074) at HTMLDocument.<anonymous> (https://www.edelman.com/themes/custom/edelman_main_theme_global/build/scripts/5.bundle.js?a12fdc:1:10206) at c (https://www.edelman.com/themes/custom/edelman_main_theme_global/build/scripts/app.built.js?tdu0rw:39:25608) at l (https://www.edelman.com/themes/custom/edelman_main_theme_global/build/scripts/app.built.js?tdu0rw:39:25910)
/themes/custom/edelman_main_theme_global/build/scripts/ap...	`TypeError: n(...) is not a constructor at https://www.edelman.com/themes/custom/edelman_main_theme_global/build/scripts/app.built.js?tdu0rw:91:12529`
/themes/custom/edelman_main_theme_global/build/scripts/ap... line 90, col 12528	`TypeError: n(...) is not a constructor at https://www.edelman.com/themes/custom/edelman_main_theme_global/build/scripts/app.built.js?tdu0rw:91:12529`

●Uses HTTPS

●Avoids deprecated APIs

●Avoids third-party cookies

●Allows users to paste into input fields

●Avoids requesting the geolocation permission on page load

●Avoids requesting the notification permission on page load

●Displays images with correct aspect ratio

●Serves images with appropriate resolution

●Page has the HTML doctype

●Properly defines charset

●No issues in the `Issues` panel in Chrome Devtools

●Ensure CSP is effective against XSS attacks

●Use a strong HSTS policy

●Ensure proper origin isolation with COOP

●Mitigate DOM-based XSS with Trusted Types

●Detected JavaScript libraries

●Page has valid source maps

○Redirects HTTP traffic to HTTPS

○Mitigate clickjacking with XFO or CSP

SEO

These checks ensure that your page is following basic search engine optimization advice. There are many additional factors Lighthouse does not score here that may affect your search ranking, including performance on Core Web Vitals. Learn more about Google Search Essentials.

Content Best Practices

Descriptive link text helps search engines understand your content. Learn how to make links more accessible.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Link destination	Link Text
www.edelman.com/work/ebay-from-the-collection	Read more
www.edelman.com/work/ebay-from-the-collection	Read more
www.edelman.com/work/heineken-starring-bars	Read more
www.edelman.com/work/heineken-starring-bars	Read more
www.edelman.com/work/women-for-change-unburied-casket	Read more
www.edelman.com/work/women-for-change-unburied-casket	Read more
www.edelman.com/work/general-mills-progresso-soup-drops	Read more
www.edelman.com/work/general-mills-progresso-soup-drops	Read more
www.edelman.com/work/ebay-from-the-collection	Read more
www.edelman.com/work/ebay-from-the-collection	Read more
www.edelman.com/work/heineken-starring-bars	Read more
www.edelman.com/work/heineken-starring-bars	Read more
www.edelman.com/work/women-for-change-unburied-casket	Read more
www.edelman.com/work/women-for-change-unburied-casket	Read more
www.edelman.com/work/general-mills-progresso-soup-drops	Read more
www.edelman.com/work/general-mills-progresso-soup-drops	Read more
www.edelman.com/work/ebay-from-the-collection	Read more
www.edelman.com/work/ebay-from-the-collection	Read more
www.edelman.com/work/heineken-starring-bars	Read more
www.edelman.com/work/heineken-starring-bars	Read more
www.djeholdings.com/cookie-policy	Learn more

Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. Learn more about the `alt` attribute.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.expertise-2026-hero-bg > div > picture > img `div.expertise-2026-hero-bg > div > picture > img`
div.careers_2026_hero_bg > div > picture > img `div.careers_2026_hero_bg > div > picture > img`
div.span-12 > div > picture > img `div.span-12 > div > picture > img`
div.newsroom_2026_6am_card_image > div > picture > img `div.newsroom_2026_6am_card_image > div > picture > img`

Format your HTML in a way that enables crawlers to better understand your app’s content.

○Structured data is valid

●Page isn’t blocked from indexing

●Document has a `<title>` element

●Document has a meta description

●Page has successful HTTP status code

●Links are crawlable

●Document has a valid `hreflang`

●Document has a valid `rel=canonical`

○robots.txt is valid