Content - https://www.middelburg.nl BeaverCheck Audit

D

Image Optimization

Action

4 issues found across 6 images

FIX

4 issues found across 6 images

1 images significantly larger than display size

Resizing to display dimensions could save approximately 0 KB.

Got: ~0 KB wasted

2 below-fold images missing loading="lazy"

Lazy loading defers below-fold images, reducing initial page weight.

All 5 images use legacy formats (JPEG/PNG/GIF)

WebP offers 25-35% smaller files than JPEG. Use <picture> with <source type="image/webp"> for modern format support.

4 image(s) rendered at a different aspect ratio than the source

The displayed dimensions distort the source -- CSS is forcing the image into a container at the wrong ratio, producing visible stretching or squashing. Either crop the source to match or use object-fit: cover (and accept the crop). Sample: https://cuatro.sim-cdn.nl/middelburg/uploads/styles/large_5x2_2560x1024/media/Omslag%20zicht%20vanaf%20Oostkerk.jpg?h=ef07a26d&cb=RCViDeB4, https://cuatro.sim-cdn.nl/middelburg/uploads/styles/teaser_16_9__6/media/Werkzaamheden%20Gravenstraat.jpg?h=82f92a78&cb=LJZY9THO, https://cuatro.sim-cdn.nl/middelburg/uploads/styles/teaser_16_9__6/media/All%20of%20a%20Sudden.jpg?h=034a72b7&cb=avo5P-OA (+1 more).

F

Brand Presence

Action

Site-name consistency, favicon, social image, meta tags, schema, and contact signals

FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

F

32/100

Site name appears as

Page title	Toegankelijkheid
og:site_name	Gemeente Middelburg
twitter:site	@Gem_Middelburg
Organization.name	—

Inconsistent — names differ across channels

Brand assets

Favicon

8/15

single size only

Social share image

0/20

Meta completeness

14/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

Brand name differs across channels — users see inconsistent identity
No social share image — shared links render as bare URLs
Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
og:image missing
No Organization schema — Google can't render your logo in the knowledge panel
Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

B

Open Graph

Open Graph tags are partially configured — some improvements recommended.

REVIEW

Open Graph tags are partially configured — some improvements recommended.

Missing og:image

The og:image tag provides a preview image for social sharing.

og:title is short (4 characters)

Ideal length is 25–60 characters for social sharing previews.

Got: 4 chars Expected: 25–60 chars

The og:image tag provides a preview image for social sharing.

Why this matters

No og:image means social shares are imageless — measurably less engaging than image-cards across every major platform.

Learn more ▾

Twitter, Facebook, and LinkedIn all use og:image (or twitter:image as a fallback) for share-card thumbnails. Without one, the post renders as a text-only card. A 1200x630px image (Twitter's preferred size) covers all platforms.

Source: Open Graph Protocol

URL: 4 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars

Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

Preview

No image set

www.middelburg.nl

Home

Officiële site van gemeente Middelburg. Hier vindt u onze online dienstverlening en gemeentelijke informatie voor bewoners en ondernemers.

Preview quality · Twitter/X C · 65/100

twitter:card — summary_large_image
twitter:title — Home
twitter:description — Officiële site van gemeente Middelburg. Hier vindt u onze online dienstverlening en gemeentelijke informatie voor bew...
twitter:image — Add twitter:image — preview card without an image looks broken

No preview image for Twitter/X
→ Add og:image or twitter:image (≥300×157 for summary_large_image)

No image set

WWW.MIDDELBURG.NL

Home

Officiële site van gemeente Middelburg. Hier vindt u onze online dienstverlening en gemeentelijke informatie voor bewoners en ondernemers.

Preview quality · Facebook C · 65/100

og:title — Home
og:description — Officiële site van gemeente Middelburg. Hier vindt u onze online dienstverlening en gemeentelijke informatie voor bew...
og:image — Add og:image — preview card without an image looks broken
og:type — website
og:url — https://www.middelburg.nl/
og:site_name — Gemeente Middelburg

No preview image for Facebook
→ Add og:image (recommended 1200×630)

No image set

Home

www.middelburg.nl

Preview quality · LinkedIn C · 65/100

og:title — Home
og:description — Officiële site van gemeente Middelburg. Hier vindt u onze online dienstverlening en gemeentelijke informatie voor bew...
og:image — Add og:image — preview card without an image looks broken

No preview image for LinkedIn
→ Add og:image (recommended 1200×627)

www.middelburg.nl

Home

Officiële site van gemeente Middelburg. Hier vindt u onze online dienstverlening en gemeentelijke informatie voor bewoners en ondernemers.

Preview quality · Slack B · 80/100

og:title — Home
og:description — Officiële site van gemeente Middelburg. Hier vindt u onze online dienstverlening en gemeentelijke informatie voor bew...
og:image — Add og:image — preview card without an image looks broken

No preview image — Slack unfurl will be text-only
→ Add og:image or twitter:image

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

C · 68/100

Field	Facebook	LinkedIn	Slack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card	—	—	—
twitter:title	—	—	—
twitter:description	—	—	—
twitter:image	—	—	—

C

Structured Data

Action

1 JSON-LD block(s) found — some improvements recommended.

REVIEW

1 JSON-LD block(s) found — some improvements recommended.

Malformed JSON-LD block #1

JSON parse error: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"https://schema.org\n\t^...............................\n"

Why this matters

JSON-LD block fails to parse — Google ignores the entire block, so structured data effectively isn't there.

Learn more ▾

Common causes: trailing comma, single quotes instead of double, unescaped quote in a string value. Validate at https://validator.schema.org/ or Search Console's Rich Results Test.

Source: schema.org / Google Search Central

JSON-LD Blocks

Block 1 : GovernmentOrganization

0 properties Invalid

Invalid JSON: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"https://schema.org\n\t^...............................\n"

[
  {
    "@context": "https://schema.org",
    "@type": "GovernmentOrganization",
    "name": "Gemeente Middelburg",
    "url": "https://www.middelburg.nl",
    "logo": {
      "@type": "imageObject",
      "url": "https://cuatro.sim-cdn.nl/middelburg/uploads/2020-12/mb-01_oranje.svg?cb=UG-cQN4x",
      "width": 153,
      "height": 136
    },
    "telephone": "0118 67 50 00"
  },
  {
    "@type": "WebPage",
    "@context": "https://schema.org",
    "name": "Home",
    "url": "https://www.middelburg.nl/",
    "description": "Bezoek de website van Gemeente Middelburg voor meer informatie.",
    "author": {
      "@context": "https://schema.org",
      "@type": "GovernmentOrganization",
      "name": "Gemeente Middelburg",
      "url": "https://www.middelburg.nl",
      "logo": {
        "@type": "imageObject",
        "url": "https://cuatro.sim-cdn.nl/middelburg/uploads/2020-12/mb-01_oranje.svg?cb=UG-cQN4x",
        "width": 153,
        "height": 136
      },
      "telephone": "0118 67 50 00"
    },
    "headline": "Home",
    "datePublished": "2020-10-08T12:06:00.000Z",
    "dateModified": "2026-06-08T10:22:14.000Z",
    "publisher": {
      "@context": "https://schema.org",
      "@type": "GovernmentOrganization",
      "name": "Gemeente Middelburg",
      "url": "https://www.middelburg.nl",
      "logo": {
        "@type": "imageObject",
        "url": "https://cuatro.sim-cdn.nl/middelburg/uploads/2020-12/mb-01_oranje.svg?cb=UG-cQN4x",
        "width": 153,
        "height": 136
      },
      "telephone": "0118 67 50 00"
    },
    "mainEntityOfPage": {
      "@type": "WebPage",
      "@id": "https://www.middelburg.nl/"
    },
    "@graph": [
      {
        "@context": "https://schema.org",
        "@type": "SiteNavigationElement",
        "@id": "#site-navigation",
        "name": "Inwoners",
        "url": "https://www.middelburg.nl/inwoners"
      },
      {
        "@context": "https://schema.org",
        "@type": "SiteNavigationElement",
        "@id": "#site-navigation",
        "name": "Ondernemers",
        "url": "https://www.middelburg.nl/ondernemers"
      },
      {
        "@context": "https://schema.org",
        "@type": "SiteNavigationElement",
        "@id": "#site-navigation",
        "name": "Bestuur en organisatie",
        "url": "https://www.middelburg.nl/bestuur-en-organisatie"
      }
    ]
  }
]

A+

Links

99 links checked, 99 healthy, 0 broken

PASS

99 links checked, 99 healthy, 0 broken

99 of 99 links are healthy

99 total 99 healthy

200 https://cuatro.sim-cdn.nl/middelburg/uploads/styles/favicon/... <link>

200 https://www.middelburg.nl/ <link>

200 https://www.middelburg.nl/api/manifest <link>

200 https://middelburg.logging.simanalytics.nl/piwik.js <link>

200 https://cuatro.sim-cdn.nl/assets/2.14.0/_next/static/chunks/... <link>

200 https://cuatro.sim-cdn.nl/assets/2.14.0/iconFonts/opengemeen... <link>

200 https://cuatro.sim-cdn.nl/assets/2.14.0/iconFonts/toptaken/c... <link>

200 https://cuatro.sim-cdn.nl/assets/2.14.0/iconFonts/fontawesom... <link>

200 https://cuatro.sim-cdn.nl/assets/2.14.0/fonts/openDyslexic/c... <link>

200 https://fonts.bunny.net/css?family=fira-sans%3A100%2C200%2C3... <link>

200 https://cuatro.sim-cdn.nl/assets/2.14.0/_next/static/chunks/... <script>

200 https://cuatro.sim-cdn.nl/assets/2.14.0/_next/static/2.14.0/... <script>

A+

Mixed Content

No mixed content detected — all resources use HTTPS.

PASS

No mixed content detected — all resources use HTTPS.

No mixed content detected — all resources use HTTPS

A+

Open Graph / Twitter Card Depth

OG image dimensions and Twitter card configuration look healthy

PASS

OG image dimensions and Twitter card configuration look healthy

OG/Twitter Card depth is clean -- dimensions, card type, and inheritance all valid

A+

Rich Results Eligibility

1 JSON-LD block(s) declaring 0 schema type(s)

PASS

1 JSON-LD block(s) declaring 0 schema type(s)

A+

Autoplay Media

No autoplay media on the page

PASS

No autoplay media on the page