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https://goto.com

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
87
GRADE
B
FIX
1
REVIEW
1
PASS
3
INFO
0
Checks
5
3 PASS 1 REVIEW 1 FIX
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

67/100

Site name appears as

Page titleGoTo: Business Communication & IT Support Software
og:site_nameGoTo
twitter:site—
Organization.nameGoTo

Inconsistent — names differ across channels

Brand assets

Favicon

8/15

single size only

Social share image

20/20

og:image + twitter:image set

Meta completeness

14/20

Organization schema

15/15

has name, logo + url

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
  • twitter:card missing
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Info::
Missing twitter:card
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more ▾

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

goto.com

GoTo: Business Communication & IT Support Software

Businesses of all sizes trust GoTo to power business growth and support customers. Explore our business phone system, contact center, and IT support products.

Preview quality · Twitter/X C · 65/100
  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — GoTo: Business Communication & IT Support Software
  • twitter:description — Businesses of all sizes trust GoTo to power business growth and support customers. Explore our business phone system,...
  • twitter:image — https://edge.sitecorecloud.io/gototechnol00e8-mktglobalxm07e7-mktglobalpr9498-b870/media/goto/images/shared/global/op...

  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

GOTO.COM

GoTo: Business Communication & IT Support Software

Businesses of all sizes trust GoTo to power business growth and support customers. Explore our business phone system, contact center, and IT support products.

Preview quality · Facebook A+ · 95/100

Description will be truncated (158 chars / 155 max)

  • og:title — GoTo: Business Communication & IT Support Software
  • og:description — Businesses of all sizes trust GoTo to power business growth and support customers. Explore our business phone system,...
  • og:image — https://edge.sitecorecloud.io/gototechnol00e8-mktglobalxm07e7-mktglobalpr9498-b870/media/goto/images/shared/global/op...
  • og:type — website
  • og:url — https://www.goto.com/
  • og:site_name — GoTo

  • Description will be truncated on Facebook (158 chars, max 155)

    → Tighten og:description to ≤155 characters

GoTo: Business Communication & IT Support Software

goto.com

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (158 chars / 150 max)

  • og:title — GoTo: Business Communication & IT Support Software
  • og:description — Businesses of all sizes trust GoTo to power business growth and support customers. Explore our business phone system,...
  • og:image — https://edge.sitecorecloud.io/gototechnol00e8-mktglobalxm07e7-mktglobalpr9498-b870/media/goto/images/shared/global/op...

  • Description will be truncated on LinkedIn (158 chars, max 150)

    → Tighten og:description to ≤150 characters

goto.com

GoTo: Business Communication & IT Support Software

Businesses of all sizes trust GoTo to power business growth and support customers. Explore our business phone system, contact center, and IT support products.

Preview quality · Slack A+ · 100/100
  • og:title — GoTo: Business Communication & IT Support Software
  • og:description — Businesses of all sizes trust GoTo to power business growth and support customers. Explore our business phone system,...
  • og:image — https://edge.sitecorecloud.io/gototechnol00e8-mktglobalxm07e7-mktglobalpr9498-b870/media/goto/images/shared/global/op...

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 88/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description———
twitter:image———
A+
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.

JSON-LD Blocks

Block 1 : Organization
9 properties Valid
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "@id": "https://www.goto.com/",
  "name": "GoTo",
  "url": "https://www.goto.com/",
  "logo": "https://edge.sitecorecloud.io/gototechnol00e8-mktglobalxm07e7-mktglobalpr9498-b870/media/goto/images/shared/logos/goto/goto-with-banner/goto_rgb_black_yellow-png.png?h=494&iar=0&w=1000",
  "contactPoint": [
    {
      "@type": "ContactPoint",
      "telephone": "+1-860-890-8931",
      "contactType": "customer service",
      "contactOption": "TollFree"
    }
  ],
  "sameAs": [
    "https://www.facebook.com/GoTo",
    "https://twitter.com/GoTo",
    "https://www.instagram.com/GoTo/",
    "https://www.linkedin.com/company/GoTo",
    "https://www.youtube.com/c/YourGoTo",
    "https://en.wikipedia.org/wiki/Goto",
    "https://www.youtube.com/c/YourGoTo"
  ],
  "description": "Businesses of all sizes trust GoTo to power business growth and support customers. Explore our business phone system, contact center, and IT support products."
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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