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· 9 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
92
GRADE
A
FIX
0
REVIEW
3
PASS
6
INFO
0
Checks
9
6 PASS 3 REVIEW
C
Image Optimization
Action
4 issues found across 33 images
REVIEW
4 issues found across 33 images
Warning::
22 images missing explicit width/height
Images without dimensions cause layout shifts (CLS). Set explicit width and height attributes.
Info::
8 below-fold images missing loading="lazy"
Lazy loading defers below-fold images, reducing initial page weight.
Info::
1 of 33 images use legacy formats
Info::
2 image(s) wider than 400px without srcset (no responsive serving)
These images deliver the same asset to every viewport (mobile, tablet, retina). Adding srcset / <picture> lets the browser pick a viewport-appropriate variant and typically saves 40-70% of bytes on mobile. Sample: https://scaplet.com/assets/scale-globe.webp, https://scaplet.com/assets/scaplet-wordmark.svg.
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

69/100

Site name appears as

Page titleThe AI SEO expert that does the work · Scaplet
og:site_nameScaplet
twitter:site—
Organization.name—

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

4/15

Organization schema present but missing all recommended fields

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Organization schema missing logo — add a logo property pointing to a square PNG
  • Organization schema missing url — point it at the canonical homepage
  • Consider adding contactPoint — helps appear in "contact us" rich results
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.

Preview

scaplet.com

The AI SEO expert that does the work · Scaplet

Scaplet finds technical SEO issues, tracks visibility in Google and AI search, and helps teams ship fixes and content that bring in buyers.

Preview quality · Twitter/X A+ · 100/100
  • twitter:card — summary_large_image
  • twitter:title — The AI SEO expert that does the work · Scaplet
  • twitter:description — Scaplet finds technical SEO issues, tracks visibility in Google and AI search, and helps teams ship fixes and content...
  • twitter:image — https://scaplet.com/og/home.png

SCAPLET.COM

The AI SEO expert that does the work · Scaplet

Scaplet finds technical SEO issues, tracks visibility in Google and AI search, and helps teams ship fixes and content that bring in buyers.

Preview quality · Facebook A+ · 100/100
  • og:title — The AI SEO expert that does the work · Scaplet
  • og:description — Scaplet finds technical SEO issues, tracks visibility in Google and AI search, and helps teams ship fixes and content...
  • og:image — https://scaplet.com/og/home.png
  • og:type — website
  • og:url — https://scaplet.com/
  • og:site_name — Scaplet

The AI SEO expert that does the work · Scaplet

scaplet.com

Preview quality · LinkedIn A+ · 100/100
  • og:title — The AI SEO expert that does the work · Scaplet
  • og:description — Scaplet finds technical SEO issues, tracks visibility in Google and AI search, and helps teams ship fixes and content...
  • og:image — https://scaplet.com/og/home.png

scaplet.com

The AI SEO expert that does the work · Scaplet

Scaplet finds technical SEO issues, tracks visibility in Google and AI search, and helps teams ship fixes and content that bring in buyers.

Preview quality · Slack A+ · 100/100
  • og:title — The AI SEO expert that does the work · Scaplet
  • og:description — Scaplet finds technical SEO issues, tracks visibility in Google and AI search, and helps teams ship fixes and content...
  • og:image — https://scaplet.com/og/home.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 100/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description———
twitter:image———
A+
Open Graph / Twitter Card Depth
OG image dimensions and Twitter card configuration look healthy
PASS
OG image dimensions and Twitter card configuration look healthy
Info::
OG/Twitter Card depth is clean -- dimensions, card type, and inheritance all valid
A
Structured Data
2 JSON-LD block(s) found — structured data is well configured.
PASS
2 JSON-LD block(s) found — structured data is well configured.
Warning::
Missing required property "name" for Organization
The "name" property is required for the Organization schema type.
Info::
Missing recommended property "url" for Organization
Adding "url" can improve how search engines display your content.
Info::
Missing recommended property "logo" for Organization
Adding "logo" can improve how search engines display your content.
Info::
Missing recommended property "sameAs" for Organization
Adding "sameAs" can improve how search engines display your content.
Info::
Custom type "WebPage" — unable to validate specific properties
Info::
2 JSON-LD blocks found

The "name" property is required for the Organization schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

Adding "url" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "logo" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "sameAs" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : Organization
2 properties Valid
Missing required property: name
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "Organization",
      "@id": "https://scaplet.com/#organization",
      "name": "Scaplet",
      "url": "https://scaplet.com",
      "logo": "https://scaplet.com/icon-512.png"
    },
    {
      "@type": "WebSite",
      "@id": "https://scaplet.com/#website",
      "name": "Scaplet",
      "url": "https://scaplet.com",
      "description": "Scaplet finds technical SEO issues, tracks visibility in Google and AI search, and helps teams ship fixes and content that bring in buyers.",
      "publisher": {
        "@id": "https://scaplet.com/#organization"
      }
    }
  ]
}
Block 2 : WebPage
8 properties Valid
{
  "@context": "https://schema.org",
  "@type": "WebPage",
  "@id": "https://scaplet.com/#webpage",
  "url": "https://scaplet.com/",
  "name": "The AI SEO expert that does the work · Scaplet",
  "description": "Scaplet finds technical SEO issues, tracks visibility in Google and AI search, and helps teams ship fixes and content that bring in buyers.",
  "inLanguage": "en-US",
  "isPartOf": {
    "@id": "https://scaplet.com/#website"
  }
}
A+
Rich Results Eligibility
2 JSON-LD block(s) declaring 3 schema type(s)
PASS
2 JSON-LD block(s) declaring 3 schema type(s)
Info::
3 rich-result schema type(s) declared
Inventory of structured-data types on the page (each may unlock a different SERP feature): Organization, WebPage, WebSite Search engines decide whether to render rich results based on content quality + page-level signals; declaring the schema is necessary but not sufficient.
A+
Autoplay Media
No autoplay media on the page
PASS
No autoplay media on the page
Info::
No autoplay media on the page
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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