Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.

SCORE

GRADE

FIX

REVIEW

PASS

INFO

Checks

3 PASS 2 REVIEW

Structured Data

Action

No structured data (JSON-LD) found.

REVIEW

No structured data (JSON-LD) found.

No structured data (JSON-LD) found

Adding structured data helps search engines understand your content and can enable rich results.

Why this matters

Without schema.org markup, your pages can't appear as rich results (stars, FAQs, recipes) in search.

Learn more ▾

Structured data is what unlocks rich snippets — review stars, FAQ accordions, recipe cards, breadcrumbs, etc. — that take up more SERP space and dramatically improve click-through. The schema.org vocabulary is well-documented and JSON-LD is the easiest format.

Source: Google Search Central / schema.org

No structured data found

Structured data (JSON-LD) helps search engines understand your content better. Adding it can improve your search result appearance.

Common types include:

WebSite — your site identity and search box
Organization — your company information
Article — blog posts and news articles
Product — e-commerce product pages
BreadcrumbList — navigation paths

Learn more at schema.org

Brand Presence

Action

Site-name consistency, favicon, social image, meta tags, schema, and contact signals

REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

60/100

Site name appears as

Page title	Semantic Scholar
og:site_name	—
twitter:site	@allenai_org
Organization.name	—

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

0/10

no contact info discoverable

Findings

Brand name differs across channels — users see inconsistent identity
No Organization schema — Google can't render your logo in the knowledge panel
No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+

Links

60 links checked, 60 healthy, 0 broken

PASS

60 links checked, 60 healthy, 0 broken

60 of 60 links are healthy

60 total 57 healthy 3 redirects

Broken Links (2)

Status	URL	Found in	Error
403	https://accounts.google.com/gsi/client	`<script>`	Forbidden
403	https://accounts.google.com/gsi/style	`<link>`	Forbidden

Redirects (3)

URL	Destination	Found in
https://allenai.org/blog	https://allenai.org/blog	`<a>`
https://allenai.org/terms	https://allenai.org/terms	`<a>`
https://allenai.org/privacy-policy.html	https://allenai.org/privacy-policy.html	`<a>`

200 https://www.semanticscholar.org/ <link>

200 https://cdn.semanticscholar.org/bc669961c407e17a/img/apple-t... <link>

200 https://cdn.semanticscholar.org/bc669961c407e17a/img/favicon... <link>

200 https://www.googletagmanager.com/gtag/js?id=G-H7P4ZT52H5&cx=... <script>

200 https://js.hs-banner.com/v2/5910970/banner.js <script>

200 https://js.hsadspixel.net/pixels.js <script>

200 https://js.hs-analytics.net/analytics/1776799200000/5910970.... <script>

200 https://js.hubspot.com/web-interactives-embed.js <script>

200 https://fast.appcues.com/generic/main/7.20.2/appcues.main.6a... <script>

200 https://www.googletagmanager.com/gtm.js?id=GTM-592W6WL <script>

200 https://fonts.googleapis.com/css?family=Roboto+Slab:400,500,... <link>

200 https://cdn.semanticscholar.org/bc669961c407e17a/css/main.cs... <link>

200 https://www.googletagmanager.com/gtag/js?id=G-H7P4ZT52H5 <script>

200 https://c09bc9c04079.edge.sdk.awswaf.com/c09bc9c04079/4996ef... <script>

200 https://fast.appcues.com/generic/main/7.20.2/container.6a6a2... <link>

200 https://semanticscholar.org/search?q=%22Bissera%20Pentcheva%... <a>

200 https://semanticscholar.org/search?q=Market%20Structure&sort... <a>

200 https://semanticscholar.org/search?q=Classical%20Conditionin... <a>

200 https://semanticscholar.org/product/api <a>

200 https://semanticscholar.org/product/semantic-reader <a>

200 https://semanticscholar.org/about <a>

200 https://semanticscholar.org/about/publishers <a>

200 https://allenai.org/careers?team=semantic+scholar <a>

200 https://semanticscholar.org/product <a>

200 https://semanticscholar.org/product/scholars-hub <a>

200 https://semanticscholar.org/product/beta-program <a>

200 https://semanticscholar.org/product/release-notes <a>

200 https://semanticscholar.org/product/api%2Ftutorial <a>

200 https://api.semanticscholar.org/api-docs/ <a>

200 https://semanticscholar.org/product/api%2Fgallery <a>

200 https://allenai.org/papers?tag=Semantic%20Scholar <a>

200 https://allenai.org/careers <a>

200 https://allenai.org/ai-for-science <a>

200 https://semanticscholar.org/faq <a>

A+

Mixed Content

No mixed content detected — all resources use HTTPS.

PASS

No mixed content detected — all resources use HTTPS.

No mixed content detected — all resources use HTTPS

Open Graph

Open Graph tags are well configured for social sharing.

PASS

Open Graph tags are well configured for social sharing.

Missing og:url

The og:url tag specifies the canonical URL for the shared content.

Missing og:site_name

The og:site_name tag displays the website name in social previews.

The og:url tag specifies the canonical URL for the shared content.

Why this matters

Without og:url, social platforms infer the canonical URL — often picking a tracking-param variant that pollutes share counts.

Learn more ▾

og:url tells the social platform which URL to count this share against. Without it, platforms use the literal URL the user pasted (which may include utm_* parameters, ref codes, etc.). Setting og:url to the canonical form keeps share-count attribution clean.

Source: Open Graph Protocol

The og:site_name tag displays the website name in social previews.

Why this matters

Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.

Learn more ▾

og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.

Source: Open Graph Protocol

Preview

semanticscholar.org

Semantic Scholar | AI-Powered Research Tool

Semantic Scholar uses groundbreaking AI and engineering to understand the semantics of scientific literature to help Scholars discover relevant research.

Preview quality · Twitter/X A+ · 100/100

twitter:card — summary_large_image
twitter:title — Semantic Scholar | AI-Powered Research Tool
twitter:description — Semantic Scholar uses groundbreaking AI and engineering to understand the semantics of scientific literature to help ...
twitter:image — https://www.semanticscholar.org/img/semantic_scholar_og.png

SEMANTICSCHOLAR.ORG

Semantic Scholar | AI-Powered Research Tool

Semantic Scholar uses groundbreaking AI and engineering to understand the semantics of scientific literature to help Scholars discover relevant research.

Preview quality · Facebook C · 70/100

og:title — Semantic Scholar | AI-Powered Research Tool
og:description — Semantic Scholar uses groundbreaking AI and engineering to understand the semantics of scientific literature to help ...
og:image — https://www.semanticscholar.org/img/semantic_scholar_og.png
og:type — website
og:url — Add og:url — Recommended — canonical URL for the share
og:site_name — Add og:site_name — Recommended — site-level brand line in the preview

og:image is below recommended size (1110×582)
→ Upload an image ≥1200×630 for the large preview card

Semantic Scholar | AI-Powered Research Tool

semanticscholar.org

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (153 chars / 150 max)

og:title — Semantic Scholar | AI-Powered Research Tool
og:description — Semantic Scholar uses groundbreaking AI and engineering to understand the semantics of scientific literature to help ...
og:image — https://www.semanticscholar.org/img/semantic_scholar_og.png

Description will be truncated on LinkedIn (153 chars, max 150)
→ Tighten og:description to ≤150 characters

semanticscholar.org

Semantic Scholar | AI-Powered Research Tool

Semantic Scholar uses groundbreaking AI and engineering to understand the semantics of scientific literature to help Scholars discover relevant research.

Preview quality · Slack A+ · 100/100

og:title — Semantic Scholar | AI-Powered Research Tool
og:description — Semantic Scholar uses groundbreaking AI and engineering to understand the semantics of scientific literature to help ...
og:image — https://www.semanticscholar.org/img/semantic_scholar_og.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 91/100

Field	Facebook	LinkedIn	Slack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card	—	—	—
twitter:title	—	—	—
twitter:description	—	—	—
twitter:image	—	—	—

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.