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· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
85
GRADE
B
FIX
1
REVIEW
2
PASS
2
INFO
0
Checks
5
2 PASS 2 REVIEW 1 FIX
F
Structured Data
Action
3 JSON-LD block(s) found — issues found that may affect search visibility.
FIX
3 JSON-LD block(s) found — issues found that may affect search visibility.
Warning::
Missing required property "name" for Person
The "name" property is required for the Person schema type.
Warning::
Missing required property "name" for Person
The "name" property is required for the Person schema type.
Warning::
Missing required property "headline" for Article
The "headline" property is required for the Article schema type.
Warning::
Missing required property "author" for Article
The "author" property is required for the Article schema type.
Warning::
Missing required property "datePublished" for Article
The "datePublished" property is required for the Article schema type.
Info::
Missing recommended property "url" for Person
Adding "url" can improve how search engines display your content.
Info::
Missing recommended property "url" for Person
Adding "url" can improve how search engines display your content.
Info::
Missing recommended property "image" for Article
Adding "image" can improve how search engines display your content.
Info::
Missing recommended property "publisher" for Article
Adding "publisher" can improve how search engines display your content.
Info::
Missing recommended property "dateModified" for Article
Adding "dateModified" can improve how search engines display your content.
Info::
3 JSON-LD blocks found

The "name" property is required for the Person schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

The "name" property is required for the Person schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

The "headline" property is required for the Article schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

The "author" property is required for the Article schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

The "datePublished" property is required for the Article schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

Adding "url" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "url" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "image" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "publisher" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "dateModified" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : Person
8 properties Valid
Missing required property: name
{
  "@context": "https:\/\/schema.org",
  "headline": "Sunsetting Atom",
  "author": {
    "@type": "Person",
    "name": "GitHub Staff"
  },
  "datePublished": "2022-06-08T08:00:23-07:00",
  "abstract": "We are archiving Atom and all projects under the Atom organization for an official sunset on December 15, 2022.",
  "mainEntityOfPage": {
    "@type": "WebPage",
    "@id": "https:\/\/github.blog\/news-insights\/product-news\/sunsetting-atom\/"
  },
  "image": "https:\/\/github.blog\/wp-content\/uploads\/2022\/06\/Engineering-Product@2x.png?resize=150%2C150",
  "@type": "TechArticle"
}
Block 2 : Person
8 properties Valid
Missing required property: name
{
  "@context": "https:\/\/schema.org",
  "headline": "Sunsetting Atom",
  "author": {
    "@type": "Person",
    "name": "GitHub Staff"
  },
  "datePublished": "2022-06-08T08:00:23-07:00",
  "abstract": "We are archiving Atom and all projects under the Atom organization for an official sunset on December 15, 2022.",
  "mainEntityOfPage": {
    "@type": "WebPage",
    "@id": "https:\/\/github.blog\/news-insights\/product-news\/sunsetting-atom\/"
  },
  "image": "https:\/\/github.blog\/wp-content\/uploads\/2022\/06\/Engineering-Product@2x.png?resize=150%2C150",
  "@type": "BlogPosting"
}
Block 3 : Article
2 properties Valid
Missing required property: headline
Missing required property: author
Missing required property: datePublished
{
  "@context": "https:\/\/schema.org",
  "@graph": [
    {
      "@type": "Article",
      "@id": "https:\/\/github.blog\/news-insights\/product-news\/sunsetting-atom\/#article",
      "isPartOf": {
        "@id": "https:\/\/github.blog\/news-insights\/product-news\/sunsetting-atom\/"
      },
      "author": [
        {
          "@id": "https:\/\/github.blog\/#\/schema\/person\/a4d1dac252dd5fbe0a1b9ff507b0fd15"
        }
      ],
      "headline": "Sunsetting Atom",
      "datePublished": "2022-06-08T15:00:23+00:00",
      "dateModified": "2024-07-23T15:28:33+00:00",
      "mainEntityOfPage": {
        "@id": "https:\/\/github.blog\/news-insights\/product-news\/sunsetting-atom\/"
      },
      "wordCount": 592,
      "image": {
        "@id": "https:\/\/github.blog\/news-insights\/product-news\/sunsetting-atom\/#primaryimage"
      },
      "thumbnailUrl": "https:\/\/github.blog\/wp-content\/uploads\/2022\/06\/Engineering-Product@2x.png?fit=2400%2C1260",
      "keywords": [
        "Atom"
      ],
      "articleSection": [
        "News & insights",
        "Product"
      ],
      "inLanguage": "en-US"
    },
    {
      "@type": "WebPage",
      "@id": "https:\/\/github.blog\/news-insights\/product-news\/sunsetting-atom\/",
      "url": "https:\/\/github.blog\/news-insights\/product-news\/sunsetting-atom\/",
      "name": "Sunsetting Atom - The GitHub Blog",
      "isPartOf": {
        "@id": "https:\/\/github.blog\/#website"
      },
      "primaryImageOfPage": {
        "@id": "https:\/\/github.blog\/news-insights\/product-news\/sunsetting-atom\/#primaryimage"
      },
      "image": {
        "@id": "https:\/\/github.blog\/news-insights\/product-news\/sunsetting-atom\/#primaryimage"
      },
      "thumbnailUrl": "https:\/\/github.blog\/wp-content\/uploads\/2022\/06\/Engineering-Product@2x.png?fit=2400%2C1260",
      "datePublished": "2022-06-08T15:00:23+00:00",
      "dateModified": "2024-07-23T15:28:33+00:00",
      "author": {
        "@id": "https:\/\/github.blog\/#\/schema\/person\/a4d1dac252dd5fbe0a1b9ff507b0fd15"
      },
      "description": "We are archiving Atom and all projects under the Atom organization for an official sunset on December 15, 2022.",
      "breadcrumb": {
        "@id": "https:\/\/github.blog\/news-insights\/product-news\/sunsetting-atom\/#breadcrumb"
      },
      "inLanguage": "en-US",
      "potentialAction": [
        {
          "@type": "ReadAction",
          "target": [
            "https:\/\/github.blog\/news-insights\/product-news\/sunsetting-atom\/"
          ]
        }
      ]
    },
    {
      "@type": "ImageObject",
      "inLanguage": "en-US",
      "@id": "https:\/\/github.blog\/news-insights\/product-news\/sunsetting-atom\/#primaryimage",
      "url": "https:\/\/github.blog\/wp-content\/uploads\/2022\/06\/Engineering-Product@2x.png?fit=2400%2C1260",
      "contentUrl": "https:\/\/github.blog\/wp-content\/uploads\/2022\/06\/Engineering-Product@2x.png?fit=2400%2C1260",
      "width": 2400,
      "height": 1260
    },
    {
      "@type": "BreadcrumbList",
      "@id": "https:\/\/github.blog\/news-insights\/product-news\/sunsetting-atom\/#breadcrumb",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Home",
          "item": "https:\/\/github.blog\/"
        },
        {
          "@type": "ListItem",
          "position": 2,
          "name": "News & insights",
          "item": "https:\/\/github.blog\/news-insights\/"
        },
        {
          "@type": "ListItem",
          "position": 3,
          "name": "Product",
          "item": "https:\/\/github.blog\/news-insights\/product-news\/"
        },
        {
          "@type": "ListItem",
          "position": 4,
          "name": "Sunsetting Atom"
        }
      ]
    },
    {
      "@type": "WebSite",
      "@id": "https:\/\/github.blog\/#website",
      "url": "https:\/\/github.blog\/",
      "name": "The GitHub Blog",
      "description": "Updates, ideas, and inspiration from GitHub to help developers build and design software.",
      "potentialAction": [
        {
          "@type": "SearchAction",
          "target": {
            "@type": "EntryPoint",
            "urlTemplate": "https:\/\/github.blog\/?s={search_term_string}"
          },
          "query-input": {
            "@type": "PropertyValueSpecification",
            "valueRequired": true,
            "valueName": "search_term_string"
          }
        }
      ],
      "inLanguage": "en-US"
    },
    {
      "@type": "Person",
      "@id": "https:\/\/github.blog\/#\/schema\/person\/a4d1dac252dd5fbe0a1b9ff507b0fd15",
      "name": "GitHub Staff",
      "image": {
        "@type": "ImageObject",
        "inLanguage": "en-US",
        "@id": "https:\/\/secure.gravatar.com\/avatar\/954681a31a3fc48774eb116b08f1e298fdd7e429fa5c2fb172c9eaa31aba7c11?s=96&d=mm&r=g2e5714f136116837589015f4c18f3770",
        "url": "https:\/\/secure.gravatar.com\/avatar\/954681a31a3fc48774eb116b08f1e298fdd7e429fa5c2fb172c9eaa31aba7c11?s=96&d=mm&r=g",
        "contentUrl": "https:\/\/secure.gravatar.com\/avatar\/954681a31a3fc48774eb116b08f1e298fdd7e429fa5c2fb172c9eaa31aba7c11?s=96&d=mm&r=g",
        "caption": "GitHub Staff"
      },
      "description": "GitHub is the world's best developer experience and the only AI-powered platform with security incorporated into every step, so you can innovate with confidence.",
      "url": "https:\/\/github.blog\/author\/staff\/"
    }
  ]
}
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

59/100

Site name appears as

Page titleGitHub icon
og:site_nameThe GitHub Blog
twitter:site—
Organization.name—

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Info::
og:title is short (15 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 15 chars Expected: 25–60 chars
URL: 15 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

Preview

atom.io

Sunsetting Atom

We are archiving Atom and all projects under the Atom organization for an official sunset on December 15, 2022.

Preview quality · Twitter/X A · 85/100
  • twitter:card — summary_large_image
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — falling back from og:image

ATOM.IO

Sunsetting Atom

We are archiving Atom and all projects under the Atom organization for an official sunset on December 15, 2022.

Preview quality · Facebook A+ · 100/100
  • og:title — Sunsetting Atom
  • og:description — We are archiving Atom and all projects under the Atom organization for an official sunset on December 15, 2022.
  • og:image — https://github.blog/wp-content/uploads/2022/06/Engineering-Product@2x.png
  • og:type — article
  • og:url — https://github.blog/news-insights/product-news/sunsetting-atom/
  • og:site_name — The GitHub Blog

Sunsetting Atom

atom.io

Preview quality · LinkedIn A+ · 100/100
  • og:title — Sunsetting Atom
  • og:description — We are archiving Atom and all projects under the Atom organization for an official sunset on December 15, 2022.
  • og:image — https://github.blog/wp-content/uploads/2022/06/Engineering-Product@2x.png

atom.io

Sunsetting Atom

We are archiving Atom and all projects under the Atom organization for an official sunset on December 15, 2022.

Preview quality · Slack A+ · 100/100
  • og:title — Sunsetting Atom
  • og:description — We are archiving Atom and all projects under the Atom organization for an official sunset on December 15, 2022.
  • og:image — https://github.blog/wp-content/uploads/2022/06/Engineering-Product@2x.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 96/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description⚠———
twitter:image⚠———
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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